Hardball. This is how the new owner of the Oakland A's, a major league baseball team. (at the time) wanted to setup and business model and get the sales for the team. Trying to get strategies about the team and create an ad for this baseball franchise. Decided to use the tactic "Billy Ball" advertisements to try to lure in the fans to sell season ticket and other things. At the end, it did ok, but not enough, ending up getting the boot. Sadly, Oakland A's is leaving Oakland, CA for Las Vegas, NV at the end of the 2023 baseball season.