EPISODE THREE: GOALIE FACTORY - Terrebonne, Quebec, Canada
Join Patrick and Veronic Lefebvre for an exclusive look into the ideation, creation, and testing of TRUE Goalie gear. What started with an idea from Pat's father Michel Lefebvre back in 1967, the Lefevre brand has been the forefront of innovation for over 50 years for the worlds best goalies. Today, Pat and his team are continuing to drive innovation and craftmanship in the factory just outside of Montreal, QC.
True Temper Hockey presents: TRUE STORIES - OUR JOURNEY TO DISRUPT, INNOVATE AND DOMINATE THE FUTURE OF HOCKEY.
For the minds behind True Temper Hockey, creating new equipment isn’t a job, it’s a single-minded quest to dominate the game. Like a great hockey team, we work as a unit to achieve big goals. Unique to our brand, TRUE controls every aspect of product from idea creation to manufacturing to distribution. Through leadership, technology, and craftsmanship, TRUE is constantly raising the game.
Through this three part series, we take a deep dive into our custom skate, hockey stick, and goalie equipment facilities for a behind-the-scenes look into the people and processes that make TRUE products the most innovative and highest-performing on the market.
#hockey #behindthescenes #TRUEhockey
Learn more about TRUE Goalie and other TRUE gear here:
www.truetempersports.com/hockey
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