5 Nursery Business Mistakes (and Solutions)

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Fraser Valley Rose Farm

Fraser Valley Rose Farm

Күн бұрын

If you're beginning a nursery business, you'll make mistakes. You just will. I've made my share of backyard nursery blunders myself, from buying too many expensive supplies, to marketing too narrowly. The thing is: mistakes are good (in a way!) - they're steps in problem solving. In this video, I'll discuss the biggest plant business mistakes I made, and how I came to solve them.
1:32 Rely on a single market/customer
6:38 Buy expensive supplies up front
8:23 Overproduction
9:54 Keep growing a "loser" crop
11:54 Price too low (or too high)
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Пікірлер: 138
@erlpen2016
@erlpen2016 2 жыл бұрын
This video is good for all businesses…not just for the plant business….
@muscadinesandmore2483
@muscadinesandmore2483 4 жыл бұрын
Another mistake is growing plants that you like and not growing plants that people want. I sell plants from 2 acre back yard nursery by appointment only. I always control my customer flow and advertise "No crowds, Just me."
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Great piece of advice. I've definitely made that mistake myself!
@skyz3160
@skyz3160 4 жыл бұрын
You are always so good with your info: plain, clear and to the point!
@XxLadyxGaladrielxX
@XxLadyxGaladrielxX 2 жыл бұрын
I really appreciate the upfront outline of what you will be talking about. Refreshing after so many long videos of lists that you end up skipping through
@bibianesproule6585
@bibianesproule6585 4 жыл бұрын
Jason, very good sharing! We've done the Farmer's Markets as well with our crops (fresh berries) but we figured out the time spent travelling, setting up and being there for 4 hours was just not feasible for us as we still needed to farm! So, we resorted to selling from our farm and people love the experience coming to a farm! You must read a book that really helped us to get a new viewpoint for our business - "The Experience Economy" - in this day in age it's not about a commodity but experience! This is what we're working on! Thank you for your openness about your business!
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
I know the struggle you're talking about - time on the farm vs. time marketing. It's good that you can combine them, and provide an added value for the customer at the same time. I'd like to aim in that direction too - but baby steps for now! And thanks for the book recommendation.
@florcedillo7964
@florcedillo7964 4 жыл бұрын
Is book by Joseph Pine & James Gilmore?
@shelleyrodanisky944
@shelleyrodanisky944 Жыл бұрын
Thank you for your total honesty! Respect you more for it! Your growing/learning experience is such a huge benefit for us! Thank You so much!
@jennys4271
@jennys4271 4 жыл бұрын
I’m so happy to see you fighting back to this dilemma/pandemic! I have no doubts that your creativity and passion will get you through this. Maybe you will even find yourself in a better place as a small grower in the future. I think/hope this experience teaches people that local is always best!!!!!
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Thanks Jenny - I think you're right. I'm learning lessons now about how to run my business online, and I'm not sure I'll ever plan a season again with so many off-site events
@trashgremlin4002
@trashgremlin4002 3 жыл бұрын
What pandemic? The one with less than a 1% mortality rate? Some pandemic. LOL!
@SH-zz6te
@SH-zz6te 3 жыл бұрын
Thoroughly enjoyed not only watching & learning all your great business / horticulture & tech advice but also seeing you succeed while remaining genuine & honest.......great stuff
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Thanks for watching and for your kind comments
@lawrencechristopheromiple1366
@lawrencechristopheromiple1366 3 жыл бұрын
This is very helpful for me because i'm planning to have a plant business, thanks for sharing your ideas
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
My pleasure - and good luck!
@annebeck2208
@annebeck2208 4 жыл бұрын
Many years ago, a friend was trying to get out of his business and decided to "price himself out." He found that he made more money than ever, as people loved his product and he finally had to TELL people he was quitting. He said people kept telling him they knew they were getting good value because he charged so much...a little crazy but there it is.
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Great story Anne - and goes to show that you can't assume much about other peoples values!
@chazer808
@chazer808 4 жыл бұрын
Always love these videos! Keep up the great work! Can’t wait for the next one.
@jillflusa572
@jillflusa572 3 жыл бұрын
Thank you for sharing your experience. Greatly appreciated.
@garylawlor2288
@garylawlor2288 4 жыл бұрын
Great advice Jason thanks for making these great videos.
@gianninanaut9334
@gianninanaut9334 4 жыл бұрын
This is amazing, I'm planning on studying agriculture and these are some really useful tips
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Thanks Giannina - I'm always excited to hear about someone choosing agriculture as a career. So many options!
@chidinwaka9231
@chidinwaka9231 4 жыл бұрын
Thank you for sharing, I've watched some of your videos and you share great contents, I love all of them. Thanks.
@lullasierra1
@lullasierra1 4 жыл бұрын
You are a gem for your honesty! So nice to hear about your business ventures. Best wishes and very much enjoy your videos! Keep it up.
@tomjessmore2649
@tomjessmore2649 4 жыл бұрын
Great thoughts Jason...#5..I too priced too low. My sales were through the roof last year with very satisfied perceived value feedback from my customers, but when I sat down and completed my P&L at the end of the season, not so good. After 3 years of selling, this is still a work in progress for me. My standard product is a trade gallon perennial or shrub. My customer is not the landscaper looking for 2-3 gallon plants. It's the homeowner looking to add new plants to their landscape. I'd love to hear your insight on growing smaller but less expensive vs. larger and more expensive.
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
This has been a struggle for me. I need to learn 1) Not all of my customers are price sensitive 2) If I've grown something uncommon, there's little competition, so I can charge a little more, 3) If I've grown it larger, it's a greater value for my customer, and they won't mind paying for it. When I was selling at farmers markets and events, I found it useful to use standard pricing by pot size (like $3 for any 4" perennial). Now that I'm selling online, I can price individually without confusing my customers. It just makes sense to be able to vary pricing: lower for common and easy-to-grow, higher for uncommon, difficult or slow-growing
@jordanphillips1541
@jordanphillips1541 6 ай бұрын
Thanks for the transparency
@miguelfranciscomaticorenaq2089
@miguelfranciscomaticorenaq2089 4 жыл бұрын
You have one of the best agricultural channels on KZfaq. Thanks! Keep it up! Greetings from Peru.
@onyunwinnie4451
@onyunwinnie4451 3 жыл бұрын
Thank you so much I'm only starting my plant business and this is sm eye opener
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
I wish you success in your new business
@NatalyaBerezneva
@NatalyaBerezneva 3 жыл бұрын
I am just starting out and learning so much from you. Thank you so much for sharing your knowledge and experience!
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Definitely my pleasure.
@stonelizardhopsfarm7065
@stonelizardhopsfarm7065 3 жыл бұрын
Thank you I m starting a nursery soon and your tips are a great help
@andrewlai9472
@andrewlai9472 3 жыл бұрын
Thank you Jason for your business insight. I am a investment consultant and plan to start a nursery. I have been growing plants for years as a hobby. Now that I am working from home, I am able to spend more time in my large garden. Watched several of your videos today and enjoyed all of them. Thank you.
@ericksondick1215
@ericksondick1215 3 жыл бұрын
Your channel is an eye opener for starters.. thanks.
@xiomaramartinez3212
@xiomaramartinez3212 3 жыл бұрын
So interesting topic Thanks for sharing your experience!!!!
@gaugeengineering8467
@gaugeengineering8467 4 жыл бұрын
More great Nursery business info! Thanks!
@marystewart114
@marystewart114 3 жыл бұрын
Great information! I am a Florida Master Gardener and I am thinking about starting a backyard nursery. Sharing your mistakes was a very helpful topic.
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Thanks Mary - and best of luck with your business plans
@eugeneviljoen8513
@eugeneviljoen8513 2 жыл бұрын
This was really informative! Thank you! I am busy with starting a small backyard nursery (with big dreams of developing it into a proper nursery) and videos like these truly help me a lot.
@FraserValleyRoseFarm
@FraserValleyRoseFarm 2 жыл бұрын
Thanks Eugene. I wish you all the best in your new plant business!
@megmarie8819
@megmarie8819 4 жыл бұрын
good for you!!!!! rooting for you
@amdemekoya5953
@amdemekoya5953 3 жыл бұрын
thanks very informative, I can see how over ethusium can easily lead to over purchasing equipment you don't need or haven't fully thought through!
@hoangdo107
@hoangdo107 3 жыл бұрын
Thanks a lot for your valuable info Jason, this helps a lot and I really appreciate your knowledge.
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Thanks for the encouragement Hoang Do
@petereich1715
@petereich1715 7 ай бұрын
Thanks for the knowledge.
@crystalruth3733
@crystalruth3733 2 жыл бұрын
Thank you for sharing this information. I am in the start up process of doing a backyard nursery. Love your channel!
@FraserValleyRoseFarm
@FraserValleyRoseFarm 2 жыл бұрын
Thanks so much Crystal - have a great season!
@elliemartin5912
@elliemartin5912 4 жыл бұрын
You're so helpful. Bless you xx
@jamestaylor8217
@jamestaylor8217 Жыл бұрын
Thank you. I'll watch it a couple or 3 times
@randalrickard2678
@randalrickard2678 5 ай бұрын
Thanks Jason. Very inciteful while being relevant even here in Australia
@Krix6426
@Krix6426 4 жыл бұрын
Thanks for the video!
@rivierapalms6485
@rivierapalms6485 2 жыл бұрын
Such useful info again, thanks!
@francinefarquharson9172
@francinefarquharson9172 Жыл бұрын
Very Informative. Thank you.
@LittleSpaceCase
@LittleSpaceCase Жыл бұрын
Very helpful for me, thank you
@arkansas-homesteader
@arkansas-homesteader 2 жыл бұрын
Fantastic video!
@weeladylou
@weeladylou 3 жыл бұрын
Brilliant insight, thank you for sharing, great to get a first-hand look into nursery production :)
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
My pleasure. Glad you found it interesting.
@weeladylou
@weeladylou 3 жыл бұрын
@@FraserValleyRoseFarm yes, as a horticulture student, (with an interest in nursery production) it's great to get proper industry insights :)
@mamaj6028
@mamaj6028 2 жыл бұрын
Great information, thank you .😊
@patriciahogg5763
@patriciahogg5763 2 жыл бұрын
Thanks!! Great tips! 🌼🌼🌼
@ilenepryce1645
@ilenepryce1645 3 жыл бұрын
Appreciate your advice Mr plant man
@carmenbailey8209
@carmenbailey8209 4 жыл бұрын
Interesting, thanks for sharing 👍❤️😊
@SuerteDelMolinoFarm
@SuerteDelMolinoFarm 9 ай бұрын
Thanks for sharing
@nikzone1014
@nikzone1014 3 жыл бұрын
i love your video. very informative.. tq
@nevaehdoesstuff1092
@nevaehdoesstuff1092 3 жыл бұрын
Great advice!! Thankyou for your tips.Cheers from Australia!🙂
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Thanks Melanie!
@aussiedadto6kids815
@aussiedadto6kids815 3 жыл бұрын
I've been a plant grower and markets for 17 years and yes spot on a tip for tomatoes would probably be change the pot size or put in a little bit early and get the stem thicker then others sometimes I would have 10 or more selling same as what I took but deference was I sold out they would go home full👍
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Thanks for sharing your experience!
@Junzar56
@Junzar56 4 жыл бұрын
This is really interesting. I am selling seedlings this year for the first time.i didn’t intend on going into sales. I grew 100 tiny tin seedlings for a health fair where I was to have a booth on growing your own healthy food. I also had more dwarf and microdwarf tomatoes because I put 5-6 seeds in a cell for each variety. The germination rate was high so I had extras. I have been trading them for eggs, bread flour, and other items. My goal is to teach people in my community to grow their own food. I wouldn’t mind Selling enough plants to by the green house I want, too!
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Thanks Jeannie - great project!
@wndrfullife
@wndrfullife 3 жыл бұрын
Awesome! I wish you great success!
@lambsquartersfarm
@lambsquartersfarm 4 ай бұрын
great info
@rhondavanmeter5015
@rhondavanmeter5015 Жыл бұрын
What a great video concept. Thank you for your authenticity. I wish I had been to your $10 rose sale! 😉
@FraserValleyRoseFarm
@FraserValleyRoseFarm Жыл бұрын
Thanks Rhonda. And I had some rare ones too! I'm still a little below market (this year it was $30 for a 2 gallon while many other local rose sellers are in the $50 to $70 range for 3 gallon pots. I'll have to look at pricing again, but I'm always hesitant to push large increases on to the customer.
@rhondavanmeter5015
@rhondavanmeter5015 Жыл бұрын
@@FraserValleyRoseFarm I believe the quality of your work speaks for itself and the market could bear the price increase. Keeping some common varieties as well could ensure you have options for everyone, but would also highlight the rare varieties. My thinking, at least. Wish you were close still 😉
@TaureanDreams
@TaureanDreams 5 ай бұрын
Thanks so much!!!!
@JamesDean6133
@JamesDean6133 Жыл бұрын
This is a great video, I have experienced exactly the same thing. I am majorly guilty of no. 2, overly enthusiastic and spent too much money, lol. The worst mistake for me was seasonal items. It sold really well one year, so I bought container load and sold none the following year. To make things even more than worst, cost me money to dispose of it.
@FraserValleyRoseFarm
@FraserValleyRoseFarm Жыл бұрын
Thanks for sharing your experience on this - it's such a pitfall, and I think we're built for optimism!
@silosteve5101
@silosteve5101 3 жыл бұрын
Minute 5:16 that little mouse crossing the path hihi
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Hi Stefan. May have been a mouse or a fast little bird - they come in for the shelter and I think there were quite a few of them in the greenhouse that morning.
@michaelsaparito
@michaelsaparito 3 жыл бұрын
I make handmade soaps and I have made every single one of those mistakes when I was selling at farmers markets. These mistakes are universal.... and really unavoidable. Even big companies make these mistakes. Good luck! Your location is absolutely gorgeous. But you know that already. :) To you point about the tomato competition, the farmers markets where I sold my soaps could only have one soap vendor, one handmade pasta vender, one honey vendor etc, and that rule was there to protect the small vendors who weren't making a whole lot to begin with. These farmers markets were not free to join. We had to pay a weekly fee to sell there and sometimes needed a commitment to an entire season. However, they would allow multiple produce sellers so the farmers had to adapt to the competition. I made great soap and I didn't have to worry about being undercut by the banana bread guy or the orchid girls because they weren't allowed to sell the specific soap I was making.
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Thanks Mic. Always good to hear from another farmers market vendor. I know that many markets (including my home market) have policies to limit the amount of competition in various products. It's a tough line to draw when you're talking about fresh local produce - having more suppliers is generally a good thing for the market itself & helps to draw more customers overall. I have no hard feelings about the competition - and only mixed feelings about the subsidized nature of the competitor. My real gripe is with myself - and the fact that I stuck with a "losing" activity for too long. I appreciate your thoughtful input!
@LEETGAMER
@LEETGAMER 3 жыл бұрын
dude i fuckin love your videos straight down to earth good guy i can just tell im in the process of figuring out what i want to grow for a plant business... i will strive to make it work been really stressed out lately and figured id start growing plants to take the stress away and man lemme tell you..... im starting to feel like a new person i love growing!!!! good day to you man!!!
@LEETGAMER
@LEETGAMER 3 жыл бұрын
thank you for taking your time to make these videos means alot
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Thanks so much - it's always a pleasure to hear from like-minded growers! Have a great season
@LEETGAMER
@LEETGAMER 3 жыл бұрын
@@FraserValleyRoseFarm no problem!!
@kristaladcock7194
@kristaladcock7194 3 жыл бұрын
Just found you today . Nice Info
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Thanks Kristal.
@my_garden.secrets
@my_garden.secrets 3 жыл бұрын
Nice..❤❤🌱🌳
@marcellarodriguez7955
@marcellarodriguez7955 4 жыл бұрын
Hello Jason. I’m new to home gardening since I have a small backyard and bedding along the yard. I’m interested in planting different types and colors of roses and other plants but I’m curious if there’s different care for the little rose plants and the larger ones?
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Hi Marcella. There are a few small differences between varieties, but nothing you need to worry about much. The smaller (often cluster-flowering) roses usually benefit from a lighter pruning and can tolerate a little more difficult conditions. Generally, the larger growing and flowering roses take a bit more sun/water/fertilizer and care to show off their best.
@MrFarva85
@MrFarva85 4 жыл бұрын
Thanks for sharing your knowledge. Id like to hightlight that you should be cautious using PayPal too heavily. I recommend reading about the pitfalls of using them. Ive had headaches that were a pain to resolve.
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Thanks for the advice. So far they haven't been too bad. They charge more per transaction than I'd like, but online customers seem fairly willing to use them as a payment processor.
@lallyguzman2448
@lallyguzman2448 3 жыл бұрын
Jason, this coming april I need at list 15 pot of different color of Rose's, what place I need to go. Or market. Please let me know, I alway watching your vidio. Thank you and god bless.
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Hi Lally - depends on where you live. There are lots of online suppliers and local garden centers in the US
@jazzjan
@jazzjan 4 жыл бұрын
We want to see your edible forest!
@rosemontez3674
@rosemontez3674 Жыл бұрын
Where did you get your greenhouse that’s showing in the background and what size is it?
@FraserValleyRoseFarm
@FraserValleyRoseFarm Жыл бұрын
95' by 20' - we're quite happy to have them because they came with the farm.
@megmarie8819
@megmarie8819 4 жыл бұрын
about underpricing... i think you are definitely underselling those crazy cool succulent planters!
@megmarie8819
@megmarie8819 4 жыл бұрын
like $12 would be legit. i'd pay that
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Thanks Megan.
@gianninanaut9334
@gianninanaut9334 4 жыл бұрын
Omg I'm actually first!
@nanthakumar1591
@nanthakumar1591 3 жыл бұрын
Mistakes are learning but mistakes in rare plants kind is real sadness
@MyMason100
@MyMason100 3 жыл бұрын
Check out Etsy and EBay on pricing and avail. very helpful . On my 3rd year with them now after retirement ! Very satisfying . My small business went crazy in April and May of 2020
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
So good to hear. The year turned out well (after a shaky start) for us too
@aarondelacruz4365
@aarondelacruz4365 3 жыл бұрын
What is that running in the background @5:15 ?
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
It was a little bird. There were quite a few of them flying and scooting around the greenhouse that morning - I'm surprise more of them didn't make a cameo.
@gotaliveone6448
@gotaliveone6448 4 жыл бұрын
Do you sell on Ebay?
@chasebrady7894
@chasebrady7894 4 жыл бұрын
Where do you get all of the black plastic pots?
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Used pots from local farms and nurseries - the largest portion this year came from blueberry growers, who end up with piles of empty pots when they plant their rows. I think we paid .10 each for the pots
@chasebrady7894
@chasebrady7894 4 жыл бұрын
@@FraserValleyRoseFarm okay thank you!
@normthompson9588
@normthompson9588 4 жыл бұрын
Hi there it’s Norm Thompson I bin watching your videos very well put together I am trying hard to start making a few bucks off it to help us with all my medical bills I no you can’t relie on plant sales first we love working with plants and we already own the greenhouse witch helps if we could make 300. Per month be happy if you have any tricks that would help we would love to hear from you I wrote you a few weeks back
@jamesstone194
@jamesstone194 2 жыл бұрын
How do you price the plants you sell if they are rare in your area?
@FraserValleyRoseFarm
@FraserValleyRoseFarm 2 жыл бұрын
It's a bit arbitrary, but you have to pick a price that 1) meets the goals of your business, and 2) you can justify to customers by the rarity. So if you offered a run-of-the-mill echinacea in a 1 gallon pot for $7 (just picking numbers out of the air), you might easily push an rare variety up to $15 or more, depending on how fabulous it is. It makes sense to shop the online mail-order garden centers for comparable items, just so you have some idea what to base the prices on.
@auby3901
@auby3901 4 жыл бұрын
5:15 mouse ran by,
@Bobcatwill
@Bobcatwill 4 жыл бұрын
Have you tried selling on Amazon?
@FraserValleyRoseFarm
@FraserValleyRoseFarm 4 жыл бұрын
Not yet. The live plants section of Amazon (in Canada anyway) is a bit underwhelming.
@mommaoinnh2674
@mommaoinnh2674 2 жыл бұрын
Does your town have a Facebook page you can sell on? What about Craigslist?
@FraserValleyRoseFarm
@FraserValleyRoseFarm 2 жыл бұрын
Thanks Donna - a bit has changed since the release of this video, but you make good suggestions, and here's where it stands: Facebook has been quite good for local marketing. They've even gone in the direction of letting me integrate my farm website's online store with their marketplace, so that's a big advantage (not having to maintain the listings in both places). I don't bother with Craigslist anymore - just too many no-shows, too many inquiries that lead to nothing. Maybe this varies by location though.
@mommaoinnh2674
@mommaoinnh2674 2 жыл бұрын
@@FraserValleyRoseFarm I planted 3 peach trees, 1 apple tree, 6 blueberry bushes and 2 dozen raspberry plants in the past 3 years. I had 7 gorgeous peaches last summer from a 5’ tree. I want a small business and have wood to make raised beds. My plan is to buy trees and plants, grow them a few years in fabric pots placed in a raised bed with dirt in between them and grow some veggies there for myself as the trees grow. I’m doing it to get a farm tax write off and also to have fabulous peaches. I’m in zone 5 in central NH. You?
@FraserValleyRoseFarm
@FraserValleyRoseFarm 2 жыл бұрын
Our business plans change along with whatever plants I'm enthusiastic about. Roses will always be the backbone of our selection, but perennials too - and then just anything that catches my fancy. We're about an hour east of Vancouver BC
@renevalenzuela2114
@renevalenzuela2114 Жыл бұрын
Killed with kindness 1:24
@DavidSimsStocks
@DavidSimsStocks 2 жыл бұрын
How can I get government funding to grow plants? That's what I want to know.
@FraserValleyRoseFarm
@FraserValleyRoseFarm 2 жыл бұрын
They throw so much money around, I'm sure there's a way!
@GardeningViking
@GardeningViking 3 жыл бұрын
I take mine to flea markets and ebay
@FraserValleyRoseFarm
@FraserValleyRoseFarm 3 жыл бұрын
Nice! I've considered the local flea market (pre-covid) because they really do see a lot of customer traffic
@normthompson9588
@normthompson9588 2 жыл бұрын
Hi guy we are on 3 year growing and selling but how can I talk to you and I email you then could I pay you to just talk to me I am trying hard to keep it going but I am loosing my both legs and getting prosthetic legs and one hand so I could really talk with you I really want to keep trying but I could use some that is smart I think you are doing great way to go
@FraserValleyRoseFarm
@FraserValleyRoseFarm 2 жыл бұрын
Thanks for the encouragement Norm. Sorry to hear about your health problems. I can't do individual consultations (just can't fit it in to my work week) but I'm happy to keep giving (free) advice here, and if there are any specific topics you'd like to see me address, drop those into the comments of one of the videos and I'll see what I can do to help.
@davidunderwood4341
@davidunderwood4341 3 жыл бұрын
Great video! I have a backyard nursery myself and deal with alot of the same problems! Check out my youtube channel, I am building a house right now so alot of my videos are construction related but I do have lots of plant videos as well. Most of my business comes from Facebook groups. I also had art work done in a comical cartoon theme almost like Mario Bros. art on plywood that says"plant sale" . I use these when I throw an actual sale. I do a facebook Ad that shows my address, time of sale which is usually the 3 day weekend, my Ad shows the time 9-6 and it says just show up. Doing it this way has brought me in about 10,000 in 3 days! Very hectic and sometimes gets too crowded where I might upset the neighbors. Once again, great video!
@graphguy
@graphguy 4 жыл бұрын
#1 is the same reason why covid19 is an issue
@kendavis3485
@kendavis3485 2 жыл бұрын
I’d say those are the business mistakes or business pressures I’ve encountered over and over during my business career…even after I had already faced that issue and thought I was a little smarter than the last time… I ran a small food processing business for 35 years and got the opportunity to “solve” those issues again and again … When I retired 7 years ago I thought I had the opportunity to do what I really loved; raise plants and sell them…from the beginning I only wanted to sell direct, from my farmstead….I had the experience of being a market gardener when I was young and the example of several local excellent horticulturists and small farmers to inform me about the possibilities and opportunities… The conclusion first…I really don’t want the activity I love to be wrapped up in all of the pressures of business… I lived with that stress for decades..and given the choice decided not to do it again… But I have a few anecdotes about starting a home farm business… 1. Customers will commit to your business if they like you and you product quality and selection…some customers just don’t come back because you don’t hit it off or they had a bad experience with your product… Customers come and go…you always have to be looking for/recruiting new customers… 2. Unique and timely product offerings…customers are looking for something new and different and at the right time, something with a story…one year I had hundreds of unusual tulips. They were very early for our area and I sold as many as I could cut…the next year I planted hundreds more…but, the moles ate 90% of them…but customers were asking for them…how many crop failures can I take? Will customers return a third time? 3. Customers may or may not like what you like…I love roses but in our cold climate the most beautiful tender roses have a tenuous reputation, they don’t survive our winters…to satisfy my own desire to grow these plants I made the decision to buy bare root hybrid teas etc. and enjoy the challenge of growing them in pots for 1 season…most gardeners consider that excessive expense and labor…I had gone through the experience of trying to over winter these beauties and had decided the annual expense of buying new plants was worth it to me….but my customers knew best, these tender roses do not survive our winters…even at an Inexpensive farm stand price of $25 nobody would buy them (though several of the nicest plants were stolen from my roadside stand.) my interests and priorities don’t necessarily match my costumers’. 4. Loss leaders keep your customers coming back…besides plants I also sold lamb meat and sheep hides and eggs and chicken, and some fruits …customers sometimes bought the roses or perennials or annuals or blueberries or apples or grapes but they always bought eggs and the lamb was gone within a week…problem was, those items meat and eggs are expensive to produce and most people expect good value on commodities… but they came back every week for eggs… So like you say ‘don’t put all your eggs in one basket,’ don’t overspend, don’t over produce, etc I would add; expect change, keep looking for new customers, keep experimenting with new product ideas, keep up your quality, find products with a fanciful story, offer loss leaders that don’t cost too much to produce…
@FraserValleyRoseFarm
@FraserValleyRoseFarm 2 жыл бұрын
Thanks for all your insights Ken. I enjoyed the read. I wouldn't second-guess your choice about separating your hobby from your business - that's got to be a personal decision. I've obviously tied up my interests in growing plants with my living now, and I'm having a blast, but I could imagine it going the other way too. One of your final points: "expect change" yes! You won't know what exactly is coming, but you can be sure the business will be different every year.
@kendavis3485
@kendavis3485 2 жыл бұрын
Hi Jason, I really enjoy your knowledge, energy, enthusiasm, honestly and the beauty you are creating and sharing in your posts… I hope to study your rose offerings and see if I can find more Zone 3- (we’re occasionally a little colder than Zone 3) rose plants…on your recent tour of the volunteer rose garden restoration you mentioned some Canadian bred hardies…this winter I’ll be studying your conversation with the curator there a go a hunting for some specimens… Thanks, Ken
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