Gamification to improve our world: Yu-kai Chou at TEDxLausanne

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TEDx Talks

TEDx Talks

Күн бұрын

www.tedxlausanne.org - Yu-kai Chou is an entrepreneur, speaker, and gamification pioneer. Early in life, he had the epiphany that while games had the power to delight and engage the mind, they were not productive and only resulted in emotional gains. He became obsessed with the combination of how to make games more productive, and simultaneously, how to make life more fun. Since then, he has created a variety of game-based technology startups.
In 2012, he stepped down as CEO of his startup and published his gamification framework Octalysis, which has since been translated into nine languages. He is now a full-time consultant and speaker on gamification. In his talk, he explains us some ways in which gamification has been used and could be used in the future to make the world a better, more sustainable, and more fun place to live our lives.
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In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

Пікірлер: 152
@aloevera7422
@aloevera7422 3 жыл бұрын
"I saw a world where there's no longer a divide between what you have to do and what you want to do" - Yu-kai Chou ... legendary
@RandPapiD32
@RandPapiD32 Ай бұрын
10 years later, still a great talk! Yu-kai Chou's ideas about gamification are so inspiring. It reminds me of how using rewards and challenges can significantly boost engagement, just like what I've seen improve motivation in organization with a little help of Workstatus. Thanks TEDx and Chou for this insightful presentation! 😊🌟
@littleskittles9589
@littleskittles9589 Жыл бұрын
This was the guy who said it first. Started it all.
@pinay_and_languages
@pinay_and_languages 2 жыл бұрын
This is such an eye-opener!! This is why more language learners are enjoying Duolingo because the team is so great in incorporating these cores into their game. Social relatedness, loss/avoidance, curiousity, impatience, etc. Thank you sir for this TedTalk!!!! 😎 Brilliant!!!!
@mzain823
@mzain823 11 ай бұрын
I literally discovered about Yu Kai Chou's Octalysis Framework because of Duolingo. Simply fantastic.
@chopzymalone
@chopzymalone 3 жыл бұрын
Loved the 'epic meaning and calling' that Chou snuck into the end of his talk, practicing what he preaches.
@kwadwoamponsah
@kwadwoamponsah Жыл бұрын
This may have been 8 years ago , but it is still mind blowing to me 😊
@michaeladeyemi9971
@michaeladeyemi9971 11 ай бұрын
So far one of the most impactful Ted talk. This framework can literally help in any field, career or on any personal endevour.
@gebbygeb3547
@gebbygeb3547 2 жыл бұрын
came here from yakuza 3, stayed for the model Octalysis summary (will edit as i go) 1. Epic meaning & calling (aka your backstory, the MC's calling, the thing you feel related to) 2. Development, accomplishment the thing that got you hooked, messages in-game that tell you you're awesome 3. Creativity & feedback Allowing yourself to use different ways to solve your 'quests' everyday, basically developing a way to engage yourself in every little thing 4. Ownership & possession The thing that makes you want to collect more of it. eg. massive level or skill points, EXP, in-game currency, number of SSR heroes you own, etc. IRL the more money you wanna collect, the harder you'll work for it 5. Social influence and relatedness Changing people's behavior based on the things they see around them. It may drive you to change based on how people succeed in the same environment as you 6. Scarcity and Impatience You have a goal that you haven't achieved, a thing you don't have yet. You act upon the urgency to achieve that thing you were looking for, because it doesn't exist yet. 7. Curiosity, unpredictability "Because you dont have it yet, you wanna own it." 8. Loss and Avoidance you actively do something to prevent bad things from happening. eg blocking your enemies in a tower defense game. always upgrading your heroes so that the enemies don't plow through them.
@shellyt556
@shellyt556 Жыл бұрын
This ted talk needs more views. It really goes into the why of games and what makes it addicting.Also, how it can be applied to boring tasks.
@Kntrytnt
@Kntrytnt 8 жыл бұрын
The "Pain Squad" was the cast from "Flashpoint" the fact that they did that is awesome. Great people.
@Trustvainer
@Trustvainer 6 жыл бұрын
"Rookie Blue" too. ;)
@chemfunman
@chemfunman 2 жыл бұрын
The framework presented is indeed credible. In my gamification journey, students are drawn by these principles. Thanks, Yukai.
@MuditJhawar
@MuditJhawar 2 жыл бұрын
One of the best Ted Talks out here!
@nothinginteresting1662
@nothinginteresting1662 2 жыл бұрын
Well if companies are going to use gamification to *manipulate* people to serve their *selfish interests* , its a *big NO* . But if people are using gamification in their life to make life _playful_ and _joyful_ and NOT allowing external factors to influence their decisions, i.e. there is *no dark psychology* involved, then gamification is indeed the _best_ thing to have... _This was originally commented under someone else' comment, but I think it should be a discussion of its own_ .
@AprilJustinTV
@AprilJustinTV 10 жыл бұрын
This was an excellent talk, Yu-kai! Keep up the good work...
@benoitemond4916
@benoitemond4916 6 жыл бұрын
Super! I am only beginning to see or imagine how my quizzes could spark+shine in the business SME world. This is where I need to be. Thank you Yu-Kai!
@dougmaynard5039
@dougmaynard5039 9 жыл бұрын
Glad to hear a gamification talk where the focus is on intrinsic rather than extrinsic motivation. The eight drives seem to overlap a great deal with self-determination theory (competence/mastery, autonomy, and relatedness).
@outdoortherapySB
@outdoortherapySB 9 жыл бұрын
***** I also notice an overlap with Feng Shui theory. Is that part of your structure? Love the talk!
@erikschaepers
@erikschaepers 6 жыл бұрын
I was thinking the same, it seems to be a differenciation out of these 3 fundamentals. Great video
@migBdk
@migBdk 4 жыл бұрын
Every other psycological theory of motivation is a subset of the eight core drives.
@user-um7qp1qc5h
@user-um7qp1qc5h 2 жыл бұрын
@@outdoortherapySB ؤؤيس
@keerthilanka9039
@keerthilanka9039 3 жыл бұрын
The octalysis is a beautiful framework which applies to almost everything in this world. Really interesting stuff!
@sonysalma7488
@sonysalma7488 7 жыл бұрын
This is such an amazing TED talk .Thank you Yu-Kai
@svarupa
@svarupa 2 жыл бұрын
still epic after all these years...
@VincentNg88
@VincentNg88 10 жыл бұрын
Yu Kai is an amazing speaker, and has such a passion for gamification and its application in changing the world. Seriously, he rocks!
@canaldesajustado
@canaldesajustado 10 жыл бұрын
Gamification is an amazing thing, actions like this will improve the world. Thanks for the excellent discussion Yukai
@2bobtart
@2bobtart 7 жыл бұрын
Watching this as part of my studies of technology and physical activity at Uni Tasmania.
@jimmyhuajh
@jimmyhuajh 6 жыл бұрын
proud of you man! love from SPHS
@heathertoomey7068
@heathertoomey7068 Жыл бұрын
You've convinced me that it really IS possible to make a world where everything we NEED to do becomes fun! Also, these are the best principles for gamification that I've seen. And your chart is extremely usable! Thanks for working towards this mission!
@LindaBrandtmph
@LindaBrandtmph 6 күн бұрын
Thanks for making this topic so accessible and fun.
@Rohit-jv7nl
@Rohit-jv7nl 3 жыл бұрын
those statistics blew me away
@rasdan1192
@rasdan1192 3 жыл бұрын
Gamification i want. Listening to video game soundtracks while working.
@iaigdorg8994
@iaigdorg8994 8 жыл бұрын
This is actually Metrics. This is an excellent way to quantify the Metrics of Gamification.
@sarangpatrudkar8807
@sarangpatrudkar8807 4 жыл бұрын
Awesome talk, unvails game theory in simple way yet with full of content. Thanks
@Gameboob
@Gameboob 2 жыл бұрын
Wow exactly what I was looking for. Gamification is a highly effective motivation theory
@shirleywhing
@shirleywhing Жыл бұрын
So inspired by what you showed us with Pain Squad! Outstanding in every way. Yes, fun is a powerful tool for learning, much like Social-Emotional Learning. And an engaging game applied to life-skill and mental health education like Resilience, Optimism, and Self-leadership is GOLD. Aligned with human basic needs or core motivation, gamification can become the go-to mental health tool, helping children and teens around the world to get through their 'pains'. Thank you Yu-kai Chou for your EPIC ideas and creations.
@renefranciscocruzgonzalez3140
@renefranciscocruzgonzalez3140 Жыл бұрын
Glad to hear about gamification, I think the ideas he shared are brilliant and it can be applied in every sector. Thank you for this conference share experience.
@rayw4195
@rayw4195 5 жыл бұрын
I proud of you, this is a very good lecture, you inspire me a lot, thank you yu-kai
@phamduytrung9163
@phamduytrung9163 5 жыл бұрын
Amazing, amazing talk. Thank you Yu-kai
@yasserk.h.mandour4735
@yasserk.h.mandour4735 2 жыл бұрын
excellent more and more شكرا من كل قلبى على الحديث الممتاز والشيق
@sherpa_immobiliare
@sherpa_immobiliare Жыл бұрын
go Yu-Kai! I love the fact you left profit behind when you designed Octalysis Prime. Human first ; )
@zaratar
@zaratar 2 жыл бұрын
Brilliant. Thank you very much for the fun, engaging, and impactful talk.
@saltpepper6158
@saltpepper6158 3 жыл бұрын
You're such a genius, Yu Kai Chou! Mind-blowing 🥴 and you discovered it almost 6 years ago, omg
@saltpepper6158
@saltpepper6158 3 жыл бұрын
@Send A Puppet Gram totally
@saltpepper6158
@saltpepper6158 3 жыл бұрын
@Send A Puppet Gram doing a project work with my groupmates. wby?
@saltpepper6158
@saltpepper6158 3 жыл бұрын
@Send A Puppet Gram OH MY GOD, LET'S BE FRIENDS 😂
@yu-kaichou1821
@yu-kaichou1821 3 жыл бұрын
@Send A Puppet Gram You guys are cool :-)
@michaelp8738
@michaelp8738 3 жыл бұрын
Best talk i hv seen on gamificstion
@dvklaveren
@dvklaveren Ай бұрын
My biggest drive in my work is to make it fun. If something about the UI sucks, I've learned ways to minimize clicks through programmable keyboards and mice, to minimize friction wherever possible.
@BigSHub
@BigSHub 3 жыл бұрын
thank for your sharing
@MrFischvogel
@MrFischvogel 4 жыл бұрын
The Pain Squad officer with the cap speaks so touching. I am in shedding tears here. And this is not my thing at all (4th time in 16 years). Maaaan... - all those little officers, keep fighting !!
@Reckless0969
@Reckless0969 10 жыл бұрын
Fantastic talk on gamification, thanks for a great overview (with real life examples) of your framework!
@lasredchris
@lasredchris 4 жыл бұрын
Power of play
@kayakmanonthego
@kayakmanonthego 3 жыл бұрын
Wow! A real eye opener! Thank you!
@fredconcklin1094
@fredconcklin1094 Жыл бұрын
High Level NLP about playing the Daygame "the craft" "pouring... have to... want to... spage spooge lonely passion."
@joaodecarvalho7012
@joaodecarvalho7012 7 жыл бұрын
Blockchain technology can help a lot in the process of gamification of society. Different types of smart money, with different properties, can be used as points in complex social games. We can have money with expiration date, money that can just be used in a small neighborhood, or that can just be used in groups in collective action. The possibilities are endless.
@jacquelineakinyi8477
@jacquelineakinyi8477 7 жыл бұрын
Useful . . .and powerful. .thank you!
@TheMangz1611
@TheMangz1611 4 ай бұрын
This is the best framework I have seen❤
@litahaagen2127
@litahaagen2127 3 жыл бұрын
Thank you!
@Yavanna16
@Yavanna16 2 жыл бұрын
I really enjoyed the informativeness of this talk, and Octalysis is a very clever and comprehensive framework. I also really appreciated the many examples of problem-solving through gamification. I was less than enthusiastic about the implications of gamification changing the world. It is certainly doing so, gamification helps hold attention beyond even the primary purpose of the service or product, and that is something that every product or business wants when harvesting attention in our attention economy. Naomi Klein said we don't have ads now, just brands. Similarly, we seem not to have products and services now, but engagement platforms in the digital space. Gamification is a powerful tool, but it could be used in any way, for seamier motivations. In this talk as well, most of the examples stress getting people's attention to do tasks they should do, for personal or altruistic reasons, and making them enjoyable. But for every one of those, a hundred examples exist which only seek to exploit psychology to gain one or another form of revenue. I am not criticising the talk, simply challenging the belief expressed that gamification can change the world for the better.
@davidzubek5035
@davidzubek5035 2 жыл бұрын
I agree, and I also find the idea of a completely gamified world very dystopian. There are certainly benefits to many uses, but It feels wrong to just rid yourself of all your chores and responsibilities. I think people need those to grow as well. And there's also a big difference between gamifying your own chores to motivate yourself, or having someone gamify it all for you. Because the reason people have these core drives, isn't to play fictional games by someone elses rules, but to get through real life on your own terms.
@pinay_and_languages
@pinay_and_languages 2 жыл бұрын
Insightful!
@nothinginteresting1662
@nothinginteresting1662 2 жыл бұрын
Well if companies are going to use gamification to *manipulate* people to serve their *selfish interests* , its a *big NO* . But if people are using gamification in their life to make life _playful_ and _joyful_ and NOT allowing external factors to influence their decisions, i.e. there is *no dark psychology* involved, then gamification is indeed the _best_ thing to have...
@raviteja5125
@raviteja5125 Жыл бұрын
True but that is with any new technology or scientific invention, you can use it for bad or good. I liked way you how you put forth your thoughts with some examples.
@BudiSatrio
@BudiSatrio 2 күн бұрын
Thank you for this presentation!
@ManojShresthaX
@ManojShresthaX 10 жыл бұрын
Amazing concept and super convincing explanation and examples... Loved it!! That's the IDEA WORTH SPREADING...
@TimElliottuk
@TimElliottuk 8 жыл бұрын
Great TedTalk 😀
@agnisantoro4631
@agnisantoro4631 4 жыл бұрын
Muito bom! Vamos criar este mundo.
@AmiteshGalla
@AmiteshGalla 4 ай бұрын
Totally agreed 💯
@giovannipescarmona3712
@giovannipescarmona3712 5 жыл бұрын
That was a very good speech.
@SilviuOprean
@SilviuOprean 10 жыл бұрын
Brilliant talk! I love the examples you gave. Octalysis is a really interesting concept.
@nchou
@nchou 10 жыл бұрын
Great job, Yu-Kai! Congrats on becoming a TEDx speaker & the great work you're doing to teach people about games, gamification and #Octalysis! Time to do breakfast again, soon?
@cucuhendrayani9518
@cucuhendrayani9518 3 жыл бұрын
tgis was an exellen talk yu-kal keep up the good work
@James91733
@James91733 10 жыл бұрын
Excellent talk
@adamwhite7540
@adamwhite7540 2 жыл бұрын
Next level genius love this very insightful learned a lot TQ
@alancv86
@alancv86 7 жыл бұрын
awesome talk
@cryptoplank323
@cryptoplank323 2 жыл бұрын
They could use the speed cam lottery in my city lmao
@minimaxhall
@minimaxhall 10 жыл бұрын
Interesting.. Gamification... thank you for presenting it in this way. This was all very new to me. And I learned a lot. :)
@MayLinFashionPR
@MayLinFashionPR 10 жыл бұрын
What a great speech! Very interesting, insightful and articulate! I love these great examples in the speech too :-)
@determinetothrive
@determinetothrive 10 жыл бұрын
really great talk Yu kai, I have just re-learn what gamification is. Now i will have a better idea of what kind of elements i need to have for the fitness app i'm making xD Thank you very much buddy.
@aseelmohammad5683
@aseelmohammad5683 4 жыл бұрын
Thanq❤️👏🏻
@sadammuzaki8919
@sadammuzaki8919 6 жыл бұрын
great! i want to know how this concept be applied on everyday life
@bukrat
@bukrat 7 жыл бұрын
Nice shoes!)
@sarcol
@sarcol 3 жыл бұрын
He's in a game, he hasn't found and opened the chest containing some formal ones yet, just a matter of time.
@katlccn
@katlccn 3 жыл бұрын
what are thoseeeeee
@parisabina8731
@parisabina8731 7 жыл бұрын
Its excellent
@archducky7492
@archducky7492 7 жыл бұрын
Cmon..... give the man his 80k likes!!
@archducky7492
@archducky7492 7 жыл бұрын
Views... :P
@yu-kaichou1821
@yu-kaichou1821 Жыл бұрын
300K now :-)
@jingyuegao2056
@jingyuegao2056 9 жыл бұрын
Great! THX!
@stopsmokingshot1
@stopsmokingshot1 9 жыл бұрын
good stuff yukai - rao fu
@asitgupta845
@asitgupta845 9 жыл бұрын
When and where is the next Octalysis workshop?
@GustavoStork
@GustavoStork 9 жыл бұрын
Very good! Thank you so much for share your knowledge with us. I'm from Brazil and i started to study gamification a few months ago. Now I have a platform that mix gamification and social payment to foment entrepreneurship.
@MicaelDaherJardim
@MicaelDaherJardim 8 жыл бұрын
+Gustavo Stork Manda o link
@GustavoStork
@GustavoStork 8 жыл бұрын
+Micael Daher Jardim Tudo bem? Segue o link :D www.leadstorm.com.br
@paulgoldacre146
@paulgoldacre146 10 жыл бұрын
Where can we find your research on the subject. Would like to read more.
@shozen8390
@shozen8390 6 жыл бұрын
Search up “Octalysis” in your web browser. He made a whole website on his research.
@moimaian
@moimaian 5 жыл бұрын
from where were these data collected?
@mervindalian8365
@mervindalian8365 2 жыл бұрын
Wow, very insightful!
@juanestebancuellartorres9615
@juanestebancuellartorres9615 3 жыл бұрын
El arte de pasar un buen rato mientras inviertes tiempo. Cuando la inversión tiene un rendimiento negativo , la gamificación también puede significar cambiar su tiempo o dinero por un token, un empujón, un guiño, un me gusta o una insignia que no tiene valor monetario.
@futureadvisoryboard2034
@futureadvisoryboard2034 Жыл бұрын
Dragons don't like bad numbers :) Yuck! Love this!
@lasredchris
@lasredchris 4 жыл бұрын
Use my creativity Good gamification starts with our core drives Keep pain in it's place Fold it
@arunsasidharannambiar
@arunsasidharannambiar 8 жыл бұрын
Wow
@thatleonardo5563
@thatleonardo5563 7 жыл бұрын
Really good talk!!! I'm actually working on a online and real-life educational project. I'm a psychologist and I would really like to know more about it. I have been doing many things just using my knowledge on psychology, psychoanalysis and teaching experience.
@nraosec
@nraosec 4 жыл бұрын
Sounds very cool! Do you have more information on your project?
@JacobNelson
@JacobNelson 10 жыл бұрын
Great video, but I disagree with the last statement. Dreams are reality just as much as when you are awake. You cannot escape reality, it's all there is. And in fact, I find dream and waking reality to be equally important and fun!
@JacobNelson
@JacobNelson 10 жыл бұрын
***** I'm sure I would, as I'm working on a book dealing with dreams and different states of consciousness and how they interact with each other. It will be done later this year; a 8 year long project coming to an end. And come to think of it, is there anything online about them or that project? I'll have to go take a look. One part of me says "don't build it!" and the other says "if you build it, it better be the safest, most secure application in the world!"
@memphismadetez
@memphismadetez Жыл бұрын
So chores for example. What if my mom calls pretending to be a secret agent and I need to clean to crack a code with notes attached to completion of each chore containing a new clue to what will eventually tell you where to find your allowance
@peterjanssen5901
@peterjanssen5901 4 жыл бұрын
Okay, demeaning humaity by the hybris of weaponized escapism. Got it.
@willt.9654
@willt.9654 3 жыл бұрын
the DRIP on this man. good god
@Kuroncho
@Kuroncho 10 жыл бұрын
Someone have this video with sub in spanish?
@Capguy100
@Capguy100 7 жыл бұрын
I need to learn how to gamify most things in my life. Anyone git any tips?
@afud1015
@afud1015 5 жыл бұрын
a very creative idea which can motivate learners to learn more, but as a gamer myself I'm very skeptical in this idea of gamification. I don't think it'll be as effective as it sounds like if the idea applied in the education field and it's highly unlikely able to capture the essence of learning itself, this should be used as a third option to educate young learners but not should be used for the long-term, the problem with this gamification is how the learners able to maintain the balance between learning and playing and of course it might contradict between fantasy and reality.
@friday5561
@friday5561 8 жыл бұрын
cool
@user-wi3id2si8g
@user-wi3id2si8g 10 жыл бұрын
мне кажется с медициной, электричеством, и штрафами получилось лучше всего надо бы запомнить
@lasredchris
@lasredchris 4 жыл бұрын
Labor is obsolete. Work is something of the past Power of play Game elements to non game contexts
@christopherderrell8470
@christopherderrell8470 7 жыл бұрын
Hold on, why would an advertisement come up on my video with a curse word in it? Why is that appropriate KZfaq?
@yaakarkad
@yaakarkad 2 жыл бұрын
Where are the 5 levels?
@Mausju
@Mausju 6 жыл бұрын
damn son!!
@user-pe3bo7go1c
@user-pe3bo7go1c 4 жыл бұрын
ممكن احد يترجمه من المشاهدين الكرام
@channahstark1270
@channahstark1270 2 жыл бұрын
I am wondering.. Core drive 3 is about creativity. Could it be a solution for the corona virus? If we can develop a virus less damaging, that can easier jump on to people. Wouldn't that be the real solution instead of having everyone vaccinated untill we come to a point where a new mutaton pops up and we just have no clue what it does to us if we were not vaccinated. Which is important, because if we forget to live without the vaccin. We will keep on vaccinating ourselves at some point for no reason. Which can never be a good thing.
@RoylanMartinez
@RoylanMartinez 4 жыл бұрын
Am I the only one who thinks this is just marketing? His course costs 195 dollars, a price considerably high for something that makes you better? more intelligent? owner of an innovative idea that can change the world? Idk, it may be the example he gave, but I think all this is just about marketing.
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