Bing Search Ads are often overlooked... but brimming with potential!
For one, Bing serves a different demographic that may not otherwise hear about you.
Plus, CPCs are generally lower!
So how do you get started?
Watch this video to find out (or go to www.everywheremarketer.com/bl... for the full guide)...
1. Go to Microsoft Advertising's website and sign in.
2. Pick your goal.
3. Enter your business info (if a new account).
4. Choose where to show your ads (pick Microsoft!).
5. Create your ad.
6. Choose geolocations to target.
7. Add target keywords.
8. Choose your budget.
9. For new accounts, enter more business info and billing details.
10. Click 'Submit' and wait for approval of your ad!
For more advanced ad features including additional performance data, switch to 'Expert mode'.
But that's just a summary... for the full guide on Bing Search Ads, go to www.everywheremarketer.com/bl...