why the fudge is this channel not on fire? I LOVE the content and I am hooked! (no pun intended)

I love the drawing style.

I really appreciate these videos! Amazing content! I read this book last year, this was a great refresher. Never stop!

The drawings have me "Hooked". It is so soothing all the more so because you physically draw them on, without any software/ technology. I have been sharing this video to all my friends. Beautiful ❤

This is exactly what I need, book video summary is a great idea! Moreover, you did a fantastic job to realize it. Very helpful for me, can't wait to watch more!!

Loved this! … Kudos to your work - amazing content as well as illustration. Can we also have this for a few more books such as 1. Indistractable … - by Nir Eyal 2. The $100 Startup: Fire Your Boss, Do What You Love and Work Better To Live More - by Chris Guillebeau 3. Rich Dad Poor Dad … - by Robert T. Kiyosaki 4. How to Win Friends and Influence People - by Dale Carnegie 5. The Intelligent Investor - by Benjamin Graham 6. The Lean Startup … - by Eric Ries 7. Never Lose a Customer Again … - by Joey Coleman Thanks! Guys, please hit "thumbs up" if everyone is waiting for the same.

Great visuals, great voice over - Love this channel, keep it up !

This video deserves more views than it actually has

You have a great drawing style I really like it. Can't wait to see more videos from you.

Would be nice if you post the drawings as a pdf :) Great work btw

I am seeing book summaries about focusing on my own things. The next, I see "Hooked" and realize how much corporations have big stakes on my time and energy.

Awesome job just subscribed. Thank you for the time you put into your videos.

Thank you very much for this wonderful summary!!!

I love this style. Book video club has great future. Good and clean thought process & consolidation. Keep Going Team! Subscribed.

Wow, this channel looks badass. Love yr drawing style!

Loved it, great work. thanks

I love this video!!!!

Great video 😍😍tnx sir😍

These videos are absolutely amazing and beautiful, keep up the great work!

I AM LEARNING NOTE MAKING FROM THISSSSSSS

Thank You So Much🙏👍🥰

Great work on a very interesting book.

Amazing work ❤️❤️

liked and subbed within the first 5 secs. Great work dude!

Please make more such videos!!!

Awesome work

great form of video bro ,, go on

Really nice video!

The visual summary is awesome, i'd love to get it! Woudl it be possible to get en electronic copy? Iw ould understand if not. Thanks a lot and great work!

wow this must take a lot of time to create!

Thanks for giving new idea and information and good drawing too.

awesome

great amazing and i dont control to see your video

Thanks

I'd love someone to debate/challenge the ethical values overlooked in this model using CCP and TikTok as a case study. China is a great example of fighting and winning the next war without firing a shot.

I wish you had a poster of this that I could buy. WAH.

Woooooooooow

Hooked, How to Build Habit-Forming Products by Nir Eyal, an entrepreneur on a mission to discover what makes certain startups an integral part of pop culture. Years of studying successful startups led to insights about influencing consumer behavior and then these insights were codified in the hook model, a cycle of events, engineered to keep users coming back. The hook cycle consists of four stages, trigger, action, variable reward and investment. One, trigger, in order to engage a consumer for the first time, you need a trigger, something to prompt the consumer to take action. This can take the form of paid advertising, PR and email invites. This type of trigger is an external one, as opposed to an internal trigger that comes from the consumers themselves. An example of an internal trigger is feeling bored. In response, you instinctively fire up Facebook and connect with friends. The idea is to employ external triggers that eventually form habits, so that future consumer engagement is prompted by internal triggers and the consumer doesn't even have to think about it. Two, action, the goal of the trigger is to promise a reward and demonstrate how to get it. Click the link, the action, check out friends having fun, get the reward. The action has to be as streamlined, delightful and simple as possible. The most important thing for a start-up is to eliminate as many steps as possible from its process. Remember, doing something out of habit means doing it without even thinking. The action here needs to be easier than thinking in order to form a habit. Three, variable reward, after taking action, now the consumer needs to receive a reward. This can be a relief from boredom with a funny photo, something entertaining or something useful, but how is this different than the well-known feedback loop, user takes action, receives reward and the cycle repeats, been there, done that. The operative word here is variable. Rewards need to be variable in order to hook a consumer into a cycle and form a habit. Otherwise, the consumer starts anticipating the reward and eventually loses interest and doesn't come back. Four, investment, finally following the reward, it's time to ask for a small investment in the form of a personal contribution. Make your consumers work a little and store value in your product. This will make them stickier consumers. It's actually been shown that we value our own work much more than it's actually worth. A consumer's investment in a product increases its value disproportionately. This is sometimes called the IKEA effect. Besides saving a ton of money by having us do all the assembly, IKEA also benefits because we like the furniture much more than it deserves simply because we've poured our very own sweat and tears. Conclusion, every investor wants to invest in the next painkiller idea, one that solves a big pain point. Yet, some of the most successful startups are hardly painkillers, Facebook, Pinterest, Twitter, Instagram. These companies are masters of the hook model. A compelling trigger prompts a super simple action that delights us with a variable reward. Then, we're all too happy to make our own small contribution or investment, which itself creates future triggers. For example, when you swipe right on Tinder and there's a match, the other party receives a notification that pulls them back onto the platform. The hook model is all too powerful. The question is how will you harness its power?

If you compile the drawings and summaries of several marketing books into one. That book can be sold for 60-70$ each

Where is the pdf? Great job!

how much time did it take to draw this complete set?

Thank you so much for sharing! You did an amazing job on the drawing and explanation. However, the video is a bit too fast for me. It's hard to keep up and my brain can't load up information that fast. If you can slow down the speed, that'll be absolutely fantastic. Anyway, congrats for such a great video!

Great vídeo. Please I have a friend who loved the music. Could you share the name & artist please?

Music name please. If anyone know it then please provide the link.. 🙂

Is this a good book? I saw mixed reviews on Goodreads.

Who is the artist?

video poker!

Sir i am the co-founnder of a start up in INDIA, can you pls send me the link of the BGM to add in my own vids too

#TXTM Tribe

hi mate, you are doing great job, as a starter channel. please setup a schedule and commit to making this project grow and evolve. am very sure you will make it to the top of this youtube channels genre in like no time. i like what you do, and am supporting you. pm me if you need help and will be there. regards.

Why this music??? Impossible to focus on the content when not watching the screen. Such a pity.

Zero dislikes because everybody likes drawing

Make video more lenthy and more information add

no such thing , idts, feel, do any nmw

amogus