How I reinvented the future of the art market

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This first-time entrepreneur didn’t find a gap in the art market - he reinvented it. Here’s how he made it happen.
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Carter Cleveland, the founder and CEO of Artsy, shares his journey in revolutionizing the art industry through technology. Initially met with skepticism, Cleveland's company aimed to bridge the gap between art and the masses, making it accessible like Netflix for films or Spotify for music. Unlike traditional disruptive approaches, Artsy sought to collaborate with existing art galleries, recognizing their value and unique role in the ecosystem.
By engaging established galleries and securing top players in the industry as partners and investors, Artsy gained credibility and attracted a multitude of galleries to its platform. The success of Artsy, according to Cleveland, was rooted in a mission to expand the art market's accessibility and benefit artists and collectors rather than just focusing on profits.
Key takeaways from Cleveland's experience include the importance of working on endeavors aligned with personal passion and purpose, valuing collaboration over disruption, and recognizing the potential of an existing industry ecosystem. This narrative underscores the significance of approaching innovation with empathy, understanding, and a willingness to build bridges between tradition and technology to create positive change. Because it’s possible to be a benevolent disruptor.
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This video was made in partnership with @MillionStoriesMedia
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Пікірлер: 23

@fogfestival 7 ай бұрын

ah alright, freethink is now disguising advertisements as content. Also, how he managed was how it always is: his dad had a foot in the door. Not dissing the platform, just the format and the story

@dertythegrower 7 ай бұрын

buddy.. are you new here... 😅

@dertythegrower 7 ай бұрын

0:37 - 0:38

@jose-jacoboyanez5388 6 ай бұрын

😂 ikr he's like and with a very small loan of 10 million dollars from his Daddy, actually who remembers when Trump said that.

@mister_ed 7 ай бұрын

This is an ad.

@dertythegrower 7 ай бұрын

I thought Freethink was going to have an ad for the art affiliate dozens of finance youtubers have (masterWorks) so i clicked hoping i could hear his story, but it turns out to be a whole different company's ad 😅

@oceanwonders 7 ай бұрын

Even though this was an ad, I learned something about business.

@conradbo1 7 ай бұрын

I think this will benefit a lot of people in the long run in a good way. Love and peace 😍😍✌✌

@andrewvh6809 7 ай бұрын

"Only work on things that you feel deeply aligned with.... where you just know, 100%, its what you should be doing with your life." Love this advice.

@dertythegrower 7 ай бұрын

😂yeah okay.. have you heard of the term delusion? For example half the people who pitch on Shark Tank... cmon

@dertythegrower 7 ай бұрын

college aged people do that and flake out.. to do other industry... often. I lived it myself.

@10-OSwords 7 ай бұрын

Got it: have rich dad with heavy connections. GREAT advice.

@jose-jacoboyanez5388 6 ай бұрын

😂😂😂

@gil_0258 7 ай бұрын

beautiful video:)

@x0ltrix 7 ай бұрын

Finally!!! Now I can buy scribbles on white canvas for half a million dollars from the comfort of my own home!! Progress 🥰

@Lotschi 7 ай бұрын

very interesting!

@1TieDye1 7 ай бұрын

That's one of the most wildly pretentious thumbnails I have ever seen. Still good advice though!!! Just gotta get a rich dad now

@grantmccoy6739 7 ай бұрын

So, the art industry really only exists because of capitalism, and because it is an industry that places very high emphasis on supply and demand, you have outrageously overpriced originals, like a Jackson Pollock, or whatever. Would anyone really care about a pollack if it was a readily available print? No. Its the definitive example of pretentious art. Maybe its just me, but I think artists should keep their art and sell (or distribute) prints. It's just not paying their bills... 🙄 its basically selling out. Its also why so many artists suffer, like van gogh. Money!

@jose-jacoboyanez5388 6 ай бұрын

That's actually the crux of the whole situation. Well said