How I solved HelloFresh's UX Design Challenge That Got Me My Job

How I solved HelloFresh's UX Design Challenge That Got Me My Job - Case study and presentation

Рет қаралды 33,884

Күн бұрын

#learnuxdesign #uxcasestudy #Productdesigninterview
Hey Everyone! In this video, I talk about how I solved the take-home design challenge that got me my job at HelloFresh in 2020
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0:00 Introduction
1:31 The Task
4:04 Problem Discovery - Data and Insights.
5:29 Problem Definition: User stories.
5:54 Problem Definition: Measuring success.
6:36 Ideation: How might we solve these problems?
7:49 Ideation: Rethinking HelloFresh's onboarding.
8:31 03. Ideation: Chatbot exploration.
9:58 Design: Inspiration.
10:31 Design: Low Fidelity Wireframes.
10:37 04. Design: Hello Bot's Design.
12:34 Conclusion: Considerations.
13:59 Conclusion: Measuring Success.

Пікірлер: 112

@SharonOnyinye 2 жыл бұрын

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@jorgetanco5542 Жыл бұрын

I will definitely check it out Sharon. Thank you for your help

@garimakapoor994 9 ай бұрын

Hi, how can i get this book in india

@Jennifer-Ihuoma 8 ай бұрын

@@garimakapoor994 It's an ebook. Available online using the link she provided.

@oNoline92o 2 жыл бұрын

Great content, remembered when I first discovered your channel and didn't know what a Ux Designer even is, and now that's my job. Thanks for inspiring me. Greeting from Germany ☺

@SharonOnyinye 2 жыл бұрын

Thank you so much ❤️❤️

@100Stratusfiedx 2 жыл бұрын

This is so insightful. I’ve been a customer of hello fresh for about 6 months now. I only have 1 thing that I hate. It’s great to manage by food preferences, but it would be better if they focused more on specific diets(keto, paleo etc). I’ve found that even the calorie smart meals can have lots of carbs and salt.

@humairanaeempasha2362 Жыл бұрын

Absolutely love how you approached the problem - very clean & to the point presentation!

@emmanuelaleogho9951 Жыл бұрын

Hi Onyinye, thank you very much for this. You just made theories very much practical and easy to understand. Thank you once more. More content like this would really be appreciated ❤️

@tequishamcdearmon9152 Жыл бұрын

This is awesome information... You walked us through the entire design process coupled with research!

@patriciopomies 2 жыл бұрын

Sharon, great job! I really enjoyed your process, learned a lot!

@starvemarve5530 Жыл бұрын

Kushe. Well done. I've been debating creating a chat bot case study for my portfolio. I like how you solved for an even bigger problem than just expedited customer service with your chatbot and overall design challenge response.

@crossonwurah2456 Жыл бұрын

hello i am actually just starting my journey as a UX/UI Designer and your videos have been very helpful, i hope one day to be as good as you but i am just going to take it one day at a time... i guess i'm here to say thank you and well done

@lemica_plexus 2 жыл бұрын

I watched several case studies explained on KZfaq, but yours might be one of the best :) Really clear, simple but yet the process makes sense :)

@goa9771 Жыл бұрын

I agree with you. Her content is always VERY helpful.

@EneAboje Жыл бұрын

I learnt so much from this. Thanks Onyinye

@alicia_shaun 2 жыл бұрын

Lemme tell you I’m on a diet and I lovvvveeeeee the low calorie option that they have now and I was glad they changed the packaging from all the brown paper… I recently got a box and noticed it I said this is so nice!!!

@J.2100 Жыл бұрын

This is really helpful. Thanks for sharing and I hope I can solve my design challenge successfully.

@sofyb98ers 2 жыл бұрын

Incredibly helpful detailed explanation! this helped me prep for my take home challenge!

@SharonOnyinye 2 жыл бұрын

So glad to hear this!

@aniekan2758 2 жыл бұрын

Very insightful. Thank you Sharon ❤️

@SharonOnyinye 2 жыл бұрын

Thank you so much

@salamdesigns01 2 жыл бұрын

You did a great job here. Simple and dynamic

@SharonOnyinye 2 жыл бұрын

Thank you so much

@hellostephaniem 2 жыл бұрын

Thank you for sharing this. This is soo detail and tremendously helpful. I’ve been applying for the last 2.5 months for my first UX/UI job so it’s a bit discouraging, but I’m hoping to land something soon!

@SharonOnyinye 2 жыл бұрын

Thank you so much and wishing you all the best ❤️❤️

@kendricknguyen4990 Жыл бұрын

Amazing content Sharon ❤

@riahunique9979 Жыл бұрын

Hi again, I have been indulging in your content. Excited to build some work of my own. I love this post because I am a visual learner. This provides me with additional tools needed to be successful in my learing style. I appreciate this more than you know 💛

@riahunique9979 Жыл бұрын

This brings everything you've mentioned to a full circle I understand so much more now.

@exonnkemchor5373 2 жыл бұрын

You did a brilliant work on this one. I’ve also just gotten some ideas on strategy & positioning for when next I’m applying for an opportunity. Thank you for sharing and can’t wait for your next upload.

@SharonOnyinye 2 жыл бұрын

Thank you so much

@augustineasiuwhu 2 жыл бұрын

Aside from liking, commenting, sharing, and subscribing. What else can I do? because this video is super useful and insightful!

@SharonOnyinye 2 жыл бұрын

Thank you so much ❤️

@goa9771 2 жыл бұрын

I love her contents too. Please let's keep sharing

@Jennifer-Ihuoma 2 жыл бұрын

Yes, let's keep sharing!

@MichaelOpalski Жыл бұрын

Thank you for this! Excellent presentation

@shesanosan Жыл бұрын

Sharon thank you for putting out this video it was well thought through and i love your presentation. I do like the approach of identify what is like to have success metrics that is wow. cool stuff

@unegbuchinonso2561 2 жыл бұрын

Sharon I only watch your videos because I want to see you speak. You’re sooooooo beautiful. My KZfaq crush 😻

@goa9771 Жыл бұрын

Awesome content! Thanks for the inspiration

@daniifiok 2 жыл бұрын

Top notch, i love your work

@SharonOnyinye 2 жыл бұрын

Thank you so much

@tara730 Жыл бұрын

simple but fruitful

@jearl75290 2 жыл бұрын

Thank you for sharing your process. This is very interesting.

@SharonOnyinye 2 жыл бұрын

Thank you so much for watching

@bythefirevestedinme5509 2 жыл бұрын

Very insightful video, thank you soo much👌

@SharonOnyinye 2 жыл бұрын

Thanks for watching

@Jennifer-Ihuoma 2 жыл бұрын

An excellent mind at work here. Weldone!

@SharonOnyinye 2 жыл бұрын

Thank youuu ❤️❤️❤️❤️

@filgoal4067 2 жыл бұрын

I'm from Egypt I wanna learning

@AnnaAdeyemo 2 жыл бұрын

Great content, This is detailed

@SharonOnyinye 2 жыл бұрын

Thanks for watching

@goa9771 2 жыл бұрын

Great content!

@SharonOnyinye 2 жыл бұрын

Thanks a lot

@hillaryugochukwuaniugbo9347 2 жыл бұрын

Thanks 🙏🏾 this was really helpful

@SharonOnyinye 2 жыл бұрын

Thanks for watching ❤️❤️

@sophieessien Жыл бұрын

Thank you for this

@eugeneadavore4064 2 жыл бұрын

Awesome!

@SharonOnyinye 2 жыл бұрын

Thank youuu

@ikennagibson3933 2 жыл бұрын

Nice video Sharon, having a stage 3 interview, a design challenge and I am trying to make use of this template of yours but I have a question. From the problem discovery, what if I don’t have a recurring themes or patterns from users pain-points how then do I approach it? Solve all pain-points or prioritize them maybe using the impact/ effort matrix?

@sammdesigns 2 жыл бұрын

Good work!

@SharonOnyinye 2 жыл бұрын

Thank you so much

@omagodosidiomas Жыл бұрын

Very helpful!

@Jennifer-Ihuoma Жыл бұрын

Yeah!

@riahunique9979 Жыл бұрын

Thanks!

@seize2179 2 жыл бұрын

Awesome video

@SharonOnyinye 2 жыл бұрын

Thank you so much

@yimiesart9262 2 жыл бұрын

Thank you so much

@SharonOnyinye 2 жыл бұрын

Thank you so much for watching

@Elrykkstorm Жыл бұрын

Your content is engaging and informative. I'm an aspiring UX designer from Nigeria and very glad to have discovered your channel. I was hoping you could mentor me on my UX journey. Daalu!

@mohdhisham2494 Жыл бұрын

Good content!

@SharonOnyinye Жыл бұрын

Thank you so much

@brandyspain7125 2 жыл бұрын

Very informative 👍🏾

@SharonOnyinye 2 жыл бұрын

Thanks for watching

@brandyspain7125 2 жыл бұрын

@@SharonOnyinye you're welcome

@TheToysoja 2 жыл бұрын

Great video Sharon, thanks for the insight. I have a question. I have seen so many "Case Study Structures" would you say the one you have presented works just as well as any other in the industry (whether in an interview or in my portfolio)? As a new designer, this version seems simple and straightforward.

@SharonOnyinye 2 жыл бұрын

Yep it works quite well :)

@TheToysoja 2 жыл бұрын

@@SharonOnyinye thank you.

@akintolavictoria1404 2 жыл бұрын

Thank you Sharon for sharing these insights. Great content! Please, what software/tool did you use for the presentation?

@SharonOnyinye 2 жыл бұрын

Thank you so much I used figma :)

@akintolavictoria1404 2 жыл бұрын

@@SharonOnyinye Alright. Thank you for taking your time to respond.

@d.o.nmuzic3802 10 ай бұрын

🙏🏾

@DonjiKong 9 ай бұрын

What would you do differently

@humphreydavies9439 Жыл бұрын

Can you create a tutorial on how to create userflow diagrams in Figma

@rodrigoengell 2 жыл бұрын

What did you use to make the presentation? Great video! :)

@SharonOnyinye 2 жыл бұрын

Thank youuu! I used Figma

@stuartist 2 жыл бұрын

Did they implement your chatbot design?

@ui.ux_vanessa 2 жыл бұрын

what tool did you use to create your presentation?

@SharonOnyinye 2 жыл бұрын

Figma

@jessicaalthaus2617 2 жыл бұрын

So what would you have done differently now that you are a more seasoned designer?

@emmanuelolubodun4013 2 жыл бұрын

That's already an interview question 😆

@Jennifer-Ihuoma Жыл бұрын

Good question 😁

@The_faithjosiah Жыл бұрын

Very detailed. Permission to use your format for my redesign project ?

@SharonOnyinye Жыл бұрын

Yes, of course

@amaogabriel5350 2 жыл бұрын

Awesome video. i just want to confirm something, are you saying you were given the task, and submitted it 8 hours later?

@SharonOnyinye 2 жыл бұрын

I had a week to complete it but they said i shouldn’t spend more than 8hrs on it over the one week period :)

@amaogabriel5350 2 жыл бұрын

@@SharonOnyinye oh ok. Was scared haha, thanks for clearing that up

@Jennifer-Ihuoma Жыл бұрын

@@amaogabriel5350 😁

@bisiyahaya350 2 жыл бұрын

Can this framework be used to present a case study?

@SharonOnyinye 2 жыл бұрын

Yes it can

@bisiyahaya6142 2 жыл бұрын

@@SharonOnyinye What is your opinion about using JTBD theory (job stories) over User stories?

@icksv5529 2 жыл бұрын

And here we are with HelloFresh and the people in the hiring process, asking for an unethical design challenge. Guys, unless you are not swimming in a sea of s*** and so you do not know how to pay the bills, refuse to do this challenges or ask to be paid. Every time you accept one of those challenges even if you could refuse, you are passing the massage to the people in the hiring process, that they are legit and in doing so you damage other designers.

@Jennifer-Ihuoma Жыл бұрын

Maybe we needn't overly generalise things. I don't know if it's the case here but sometimes we set out to do things to pave way for ourselves and not asking everyone else to do same. I understand your position and from her teachings, she believes same. However, cases, contexts differ and we should respond appropriately each time.

@gnvw 2 жыл бұрын

Shouldn't we as designers not be solving company problems during interviews? Isn't this just free labor had you not gotten the job?

@Jennifer-Ihuoma Жыл бұрын

Probably depends on what stage her conversation with them was at before she took on the challenge. She must have used her discretion. You wouldn't refuse a challenge when you're certain you'd be getting the job?

@rasheedolaniran6627 2 жыл бұрын

Tried to follow you on Twitter but got feedback that the account doesn't exist.

@SharonOnyinye 2 жыл бұрын

I took a break :) Will be back soon

@rasheedolaniran6627 2 жыл бұрын

@@SharonOnyinye All right, hope to be notified when it's active back.

@Jennifer-Ihuoma 2 жыл бұрын

@@rasheedolaniran6627 Seen, she's back.

@crissyrichy 2 жыл бұрын

Thank you for this

@jorgetanco5542 Жыл бұрын

Thanks!

@jorgetanco5542 Жыл бұрын

Hi Sharon! Really enjoyed your video. Very informative and inspiring. Just like you i work for HelloFresh, but i work in the production area. I want to learn from your experience so i can become a UX researcher. Perform research so i can solve problems and develop strategy. Do you have to perform your own research, or do you go through a UX research department? Any advice that you would have for me would be greatly appreciated. Very respectfully, Jorge