How to Build a Great Project Communications Plan

Рет қаралды 59,690

4 жыл бұрын

If your project does not have a good enough Communications Plan, people won't know as much as they want to know.
And if your project fails to keep communication ahead of events then, in the absence of real information, people will fill the vacuum with rumor. When they find out what is going on through rumor and gossip, they start to lose confidence. They feel as if nobody is in control.
Because rumor loves exaggeration and gossip loves alarm, the information people get from un-informed sources is always more scary than reality.
In people's minds: change plus uncertainty equals conspiracy.
Ironically, this is what Kennedy said about this:
“The great enemy of the truth is very often not the lie
- deliberate, contrived and dishonest,
but the myth - persistent, persuasive and unrealistic.”
Have I persuaded you of the need for a great Communications Plan?
I hope so.
In this video, I'll take you through what goes into the two most common formats for a Project Communications Plan.
You might also like our video:
Challenging Communication Tips for Better Project Communication
• Challenging Communicat...
My basic introductory book to Project Management is How to Manage a Great Project (published by Pearson): geni.us/4Iz6M (affiliated link).
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#CommunicationsPlan #ProjectCommunications #StakeholderEngagement

Пікірлер: 61

@deshapingel163 Жыл бұрын

As a Programme Manager, I recommend your courses to my Project Managers. Your clear, concise style makes learning and retaining information so simple.

@Onlinepmcourses Жыл бұрын

Thank you for that!

@annaklaus8377 2 жыл бұрын

Clear and simple explanations, templates show variety but don't overwhelm. Thank you!

@Onlinepmcourses 2 жыл бұрын

Thank you, Anna.

@theycallmewudu 3 жыл бұрын

I’m creating a communication plan for my internship, I needed this thank you so much for going into depth on how to create an effective communications plan!!

@Onlinepmcourses 3 жыл бұрын

Glad it was helpful, Ishmael. You're very welcome.

@yasminebenali729 2 жыл бұрын

Heyy, same here. I would really appreciate it if i could contact you for some help. Thanks

@ronaldoporto9592 3 жыл бұрын

Congratulations and thank you for the information shared. It is valuable for any project.

@Onlinepmcourses 3 жыл бұрын

That’s great to hear. You’re welcome.

@earthpm Жыл бұрын

I have one suggestion for this excellent table (and video) - it seems to focus on one-way communications (e.g. 'telling stories or tales'). The "message" is often two ways (as in a meeting). Make sure you think about meetings or other interactive messaging systems when you apply Mike's excellent T-based model here!

@Onlinepmcourses Жыл бұрын

Great point. I also have a video about a Stakeholder Listening Plan kzfaq.info/get/bejne/hNKUgrSZudiUe3k.html

@temia7944 4 жыл бұрын

This delivery is spot on, I am loving it so much. Thanks a lot.

@Onlinepmcourses 4 жыл бұрын

Glad you like it, Temitope!

@temia7944 3 жыл бұрын

Yes I do, I hope you don’t mind me sharing it on LinkedIn.

@MikeClayton 3 жыл бұрын

@@temia7944 Feel free to share it.

@Onlinepmcourses 3 жыл бұрын

@@temia7944 Feel free to share it.

@temia7944 3 жыл бұрын

You are welcome Sir, I did share it some hours ago and tagged you on it. My name is Anthony Adelabu on LinkedIn.

@rashalkhan4088 2 жыл бұрын

Thank you, simple with huge impact....

@Onlinepmcourses 2 жыл бұрын

You're welcome!

@user-ho9py5pz8x 8 ай бұрын

I like your courses prof!

@Onlinepmcourses 8 ай бұрын

Thank you very much.

@brunokomurubuga6161 3 жыл бұрын

This video is super informative. Thanks alot.

@Onlinepmcourses 3 жыл бұрын

You're very welcome, Bruno.

@annisafiqah8826 4 жыл бұрын

my lecturer bring me here. very nice explanation and interesting about communication with T's formula . theme, topic,target, tool,tone, timing, test,teller and tick. Stakeholders should plan their communication plan , as they important to avoid misunderstanding and incorrect message for avoiding other big risk and gain success. Thank you for sharing..

@Onlinepmcourses 4 жыл бұрын

Thanks and you're welcome.

@karinamachadoescobar20 3 жыл бұрын

This is just superb, I been tryin to find out about "how do you write a professional report?" for a while now, and I think this has helped. You ever tried - Peyictorier Imaginative Preeminence - (Have a quick look on google cant remember the place now ) ? It is an awesome one of a kind product for discovering how to get rid of your anxiety issues without the headache. Ive heard some pretty good things about it and my brother in law got amazing results with it.

@najatal-fahad5230 4 жыл бұрын

Thank you 🙏🏻

@Onlinepmcourses 4 жыл бұрын

You’re welcome 😊

@fabGhada 8 ай бұрын

🎯 Key Takeaways for quick navigation: 00:00 🤝 Project management is heavily reliant on effective communication, with communication being approximately 80% of the process. 01:19 💡 Your role in a project involves dispelling rumors and maintaining control through effective communication. 02:12 📊 A project communication plan is essential, typically structured in a table or matrix format with columns containing crucial information. 03:22 📋 Nine important columns in a communication plan include Theme, Topic, Target, Tool, Tone, Timing, Test, Tell, and Tick. 07:04 📈 Consider how to test and measure the effectiveness of your communication to ensure it achieves its objectives. 08:13 📜 Identify who is responsible for creating and signing off each communication, a crucial part of project governance. 09:07 📑 For key stakeholders, create specific communication plans by considering their roles, influence, relationships, and desired outcomes. 10:30 📢 Develop key messages, communication media, point persons, and budgets for effective stakeholder communication. 12:45 🛠️ Utilize project communication and stakeholder communication plans as essential tools for improving project management and success. Made with HARPA AI

@Onlinepmcourses 8 ай бұрын

Wow - thank you for your summary.

@joday3059 4 жыл бұрын

I found this really useful. Good clear examples too. I am an educator and would love to see examples of this context too. If ever you thought about diversifying! :)

@Onlinepmcourses 4 жыл бұрын

Thank you Jo. In fact, I have diversified. I'm not sure what context you refer to but I also have a new channel of structure training in general management and personal effectiveness: kzfaq.info Do check it out!

@ihabyousif8776 2 жыл бұрын

Was great video! Thanks

@Onlinepmcourses 2 жыл бұрын

My pleasure

@philiptervergbeda3823 2 жыл бұрын

Awesome presentation

@Onlinepmcourses 2 жыл бұрын

Thanks, Philip.

@lnbray 2 жыл бұрын

Very useful but what do you mean by the row - line of communication? is it the message you want to convey? so what is the difference with topic? Thank you for the vids, well done

@Onlinepmcourses 2 жыл бұрын

Each row represents a communication that goes out. It may be a big message to many people or a specific message to one stakeholder.

@lnbray 2 жыл бұрын

@@Onlinepmcourses thank you for replying quickly and for sharing all your videos

@Onlinepmcourses 2 жыл бұрын

@@lnbray No problem!

@simonsimon2463 3 жыл бұрын

Is creating a communication plan in agile PM a best practice?

@Onlinepmcourses 3 жыл бұрын

Agile projects need a communication plan. But you will want to adapt your approach to suit the fact you are working in an Agile way and also the particular agile methodology you have chosen. A good guide to the kind of adaptations you'll need is the set of 12 Agile Principles (onlinepmcourses.com/agile-principles-12-keys-adaptive-project-management/). I may do a video on how to adapt to these. Perhaps the most important ideas are 'show, don't tell' - making progress visible, and being concise and to the point. You will also find that the your morning stand-up is an important key to Agile communications, so check out our video: kzfaq.info/get/bejne/gLl2mdykysWpiIE.html Finally, the UK Government Department has some excellent advice on its blog: defradigital.blog.gov.uk/a-guide-to-agile-communication/

@antonrenis5651 2 жыл бұрын

How project deliverables are different from communication plan. Sometimes we do submit reports as per deliverables

@Onlinepmcourses 2 жыл бұрын

I think you are asking how project deliverables differ from a a communication plan - or the elements in that plan? A deliverable is anything you produce within your project. So a Communications Plan is a deliverable. Strictly, it's an 'interim deliverable' because you create it along the way to creating the desired 'end deliverables'. Likewise, every project communication can be viewed as an interim deliverable. So, your project reports are, indeed, deliverables. They are interim deliverables that will contain a status on end deliverables!

@antonrenis5651 2 жыл бұрын

@@Onlinepmcourses thank you. Perfect. It is clear now.

@vestida Жыл бұрын

Excellent

@Onlinepmcourses Жыл бұрын

Thank you so much 😀

@poopty 2 жыл бұрын

The 5 people who disliked this vid failed their courses 😂

@Onlinepmcourses 2 жыл бұрын

Thank you. I prefer to think they had good reasons.

@pavanoruganti1251 3 жыл бұрын

what is the difference between theme and topic?

@Onlinepmcourses 3 жыл бұрын

Pavan, it's a good question. Perhaps an example will help you. Perhaps the theme is 'team performance' and the topic is that we are ahead of schedule because the team has been solving problems faster than we'd hoped. Or maybe the theme is preparation for handover and the topic is archiving old transactions. As I am using the words (and you may understand them differently and adapt the tool), Theme is the big concept and Topic is the detailed message. Does that help, Pavan?

@pavanoruganti1251 3 жыл бұрын

@@Onlinepmcourses thanks for the prompt reply

@Onlinepmcourses 3 жыл бұрын

@@pavanoruganti1251 You're welcome!

@ayah1472 2 жыл бұрын

Bleas, whats the meaning of Ts?

@Onlinepmcourses 2 жыл бұрын

I have simply chosen words for the column headers that all begin wit the letter T. No other reason than to help some people remember the items.

@ayah1472 2 жыл бұрын

@@Onlinepmcourses thank you very much ❤️❤️

@suffer4fashion 3 жыл бұрын

I like the video but doing all "T"s seems like an unnecessary learning device. I'd almost say it impedes the learning a bit. For instance, I spent the first part trying to determine the defining characters and differentiation between "Theme" and "Topic". "Target" is much easier understood as "Audience".

@Onlinepmcourses 3 жыл бұрын

Thank you. Great feedback Everyone has their own way of learning. Theme vs Topic. An example - Theme: Testing - Topic: personnel assigned to the UAT (User Acceptance Test). The reason I like this - and many of the people whom I have trained also like this, is not because it helps you learn the process, but because, once you understand the process, it helps. If you are creating a Comms Plan, you know there are 9 things that could go on it. And, while trying to remember numbers 8 & 9, you at least know there are synonyms that start with T. That's a help. But everyone is different. Find the words that make the most sense for you - and use those words. As with all my tools and models, my advice is to Adopt it if you like it a lot, Adapt if it's not quite right for you, and Ignore it if you don't think it will help.

@ayah1472 2 жыл бұрын

Bleas, whats the meaning of Ts?