How To DESIGN EVERYTHING if you don't know ANYTHING | Design for Startups

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Garry Tan

Garry Tan

Күн бұрын

Today we walk through 5 steps so that you can start designing anything, anywhere, regardless of whether or not you've ever done it before. The fact that you clicked on this video means you don't think of yourself as a designer. Stop that right now.
You can use interaction design, UX design, and visual design to reach product market fit. Minimalism is a big piece of it. Here's how-
How real movements start and change the world: • Do It Yourself. Here's...
Stop wasting your life: • LEARN, EARN or QUIT | ...
How to get rich: • STOP Chasing Money -- ...
0:00 Intro
0:43 Overview
1:13 Step 1: De-label Yourself
2:30 Step 2: Empathize With Your User
6:24 Step 3: Illuminate The Path for Users
8:21 Step 4: Minimize the Non-essential
10:08 Step 5: Create Something Great'
12:50 Recap! What You Need to Know
Watch my Y Combinator Talk: "Design for Startups"
• Design for Startups by...
I’m Garry Tan, venture capitalist and founder at Initialized Capital. We were earliest investors in billion dollar startups like Coinbase and Instacart, and I’m a Forbes Midas List Top 100 venture capitalist in the world. We want these videos to be about helping people build world-class teams and startups that touch a billion people. Our startups have gone on to create more than $40 billion in market value so far, and Initialized has over $770M in assets under management.
Please like this video and subscribe to my channel if you want to see more videos like this!
Find me on Instagram where I can answer your startup advice questions by DM -
/ garrytan
/ garrytan

Пікірлер: 253
@TheKiller2064
@TheKiller2064 3 жыл бұрын
i cant believe that this kind of content is free, we love you Garry
@GarryTan
@GarryTan 3 жыл бұрын
Thanks Carlos!
@BlakeTedKord
@BlakeTedKord 3 жыл бұрын
@@GarryTan Can you make a series on how startups even start building, like logistically? And what is the language used by investors like acquisitions, MMR, ARR, etc I don’t think a lot of people know any of that stuff. Also how to get funding and the risks behind every decision making door along the way Basically I would be asking steps to even build a small business and operate one right? Or is that different from a startup cuz both need operations, legal team, marketing, accounting, finance department, executive board, then production team...etc. Idk, if you could make a series or someone’s Channel that goes over this or a website that has ALL this info with the current TYPES of companies as well as upcoming ones in real time that’s well organized?
@advocate1472
@advocate1472 3 жыл бұрын
Me in my room, trying to design a page layout for my startup concept at 11: 45 pm facing what you call designers block, and then this video pops up.
@GarryTan
@GarryTan 3 жыл бұрын
Perfect! Glad to be helpful.
@damianrogaczewski
@damianrogaczewski 3 жыл бұрын
It’s beyond my understanding why this channel didn’t blow up yet. Awesome value for free. What a time to be alive.
@yamilletrivas8041
@yamilletrivas8041 3 жыл бұрын
I don’t know the universe makes this happen- but just as I am researching a career jump into Product design- you share this post! Love it! You are definitely my biggest mentor!
@GarryTan
@GarryTan 3 жыл бұрын
That is awesome!
@ohislawrence481
@ohislawrence481 3 жыл бұрын
I don't really design frontend, I spent over 15 hours searching for a good template for my homepage... Finally I got one to work with, simple and straight to the point.
@curiouspreetam
@curiouspreetam 3 жыл бұрын
I am always curious to learn and I love to learn because whn I don't learn I feel like I am just turning my brain into a dustbin and I don't feel like having fun I learned editing + logo design made my own logo + Adobe illustrator + Dancing + Sketching + 4 Languages + I hated books but now I love business books + after my exam I will start to learn Python ( AND EVERYTHING I LEARNE IS FROM KZfaq AND UDEMY)
@GarryTan
@GarryTan 3 жыл бұрын
Exactly! Everything you can learn for free or cheap online.
@curiouspreetam
@curiouspreetam 3 жыл бұрын
@@GarryTan yes only thing you need is curiocity and hunger and little bit of emotional brain amygdala to make the imprint of what you learn stronger in your brain
@Desipreneur
@Desipreneur 3 жыл бұрын
This is the smartest video I have seen on KZfaq so far. This channel is highly underrated.
@GarryTan
@GarryTan 3 жыл бұрын
Thank you! Just getting started.
@Desipreneur
@Desipreneur 3 жыл бұрын
@@GarryTan Would love to see more content like this!
@dinkatesso9133
@dinkatesso9133 3 жыл бұрын
I can't believe ppl aren't subscribing to this channel. It's among the channels with great contents on YT I have ever come across so far! Thank you so much Sir.
@mattgiaro
@mattgiaro 3 жыл бұрын
One of the best videos I came across recently. Love the format, and the actionable advice. Thanks Garry
@chrishallnyc
@chrishallnyc 3 жыл бұрын
Loved this one garry! My favorite lesson was learning to be really hard on myself about getting rid of visual elements that don’t matter. Simplicity can be beautiful and fast!
@GarryTan
@GarryTan 3 жыл бұрын
Much thanks to you and your team Chris!
@josetibus4786
@josetibus4786 3 жыл бұрын
For someone that uses design in marketing, your points surprisingly made me say "Aha". Particularly the third point where every designer should illuminate the users' path. Great, Garry👍
@GarryTan
@GarryTan 3 жыл бұрын
Thanks Jose!
@mehdikanny2061
@mehdikanny2061 3 жыл бұрын
Thanks, Garry for sharing, while watching I was thinking about how to implement every step on my startup.
@andreslaley
@andreslaley 3 жыл бұрын
Garry is a venture Capitalist, he save money and then invest in startups and he does not say to the people to carry a labels... he encourage the people to be what ever they want that is capitalism and is amazing 🤩 I love this Capitalist channel that teach me how to make money and in the future be also a venture Capitalist like Garry.
@GarryTan
@GarryTan 3 жыл бұрын
Well the system is what it is, but there are certain truths that allow you to move more freely within the system.
@patricksamy
@patricksamy 3 жыл бұрын
That was awesome Garry! No BS, simple & accessible. I learned a lot as a non-designer who has been doing design everyday for 2 years.
@GarryTan
@GarryTan 3 жыл бұрын
So glad that was helpful!
@SuhelBrar
@SuhelBrar 3 жыл бұрын
I personally think this was the best video yet.. really valuable content!
@TheGeorgegenesis
@TheGeorgegenesis 3 жыл бұрын
I repeat, this is premium quality content on KZfaq, so direct, so smooth and so understandable. This relates to all of design and not just software engineering design. Thanks Garry, keep up the great work.
@GarryTan
@GarryTan 3 жыл бұрын
Glad you like it!
@TheGeorgegenesis
@TheGeorgegenesis 3 жыл бұрын
@@GarryTan like it, I love it, your point one was like you were speaking to me directly. Being a backend engineer, it's easy to say 'ohh design isn't my thing', but thanks for that point it really helps me de-label myself from such thoughts. 👍
@poseidonericsson756
@poseidonericsson756 3 жыл бұрын
Truly awesome content, Garry! Thank for providing some much value for free here.
@omarashrafhassan
@omarashrafhassan 3 жыл бұрын
Thank you Garry for making this video! I felt the energy coming out of this video and I learned a lot in 15 minutes.
@GarryTan
@GarryTan 3 жыл бұрын
Thank you for watching!
@LukePighetti
@LukePighetti 3 жыл бұрын
Gary, your channel is a diamond in the rough. Would love to hear more from you on this exact topic. You could make a video expanding on each point and I would watch every one of them.
@GarryTan
@GarryTan 3 жыл бұрын
Great suggestion!
@oleeg3336
@oleeg3336 3 жыл бұрын
*Thank you Garry* _creating contrast_ is my learning from this video. I will definitely apply it everywhere!
@GarryTan
@GarryTan 3 жыл бұрын
Perfect!
@SunnyOfficialYT
@SunnyOfficialYT 3 жыл бұрын
I've never watched a video of someone talking that made the hair on the back of my neck and body stand. The section on de-label yourself literally gave me chills as if I listened to a musical masterpiece. Thank you
@MarkFeng
@MarkFeng 3 жыл бұрын
This is gold my friend! Currently building an app without hiring a professional “UI” designer. Will put your lessons to use! I also recommend Don Norman’s “The Design of Everyday Things” which expands on what you cover. Keep it up brother!
@GarryTan
@GarryTan 3 жыл бұрын
Fantastic! That's a great add.
@raulcame3880
@raulcame3880 3 жыл бұрын
Gary, I found you when you had subs in the teens... I've been loving every minute of it... you are my inspiration in my own journey.
@GarryTan
@GarryTan 3 жыл бұрын
Wow, thank you!
@eganfuego
@eganfuego 3 жыл бұрын
Dude you are amazing for sharing this gold with us for free. Hope to report back in due time with the testimony of my success.
@chainmaven6026
@chainmaven6026 3 жыл бұрын
The best of the best ... I'm ready to pay for this content. Thanks for making it free!
@GarryTan
@GarryTan 3 жыл бұрын
Enjoy! Always free.
@flamingjob2
@flamingjob2 3 жыл бұрын
thank you so much garry! you and justin kan are the new age billionaire startup youtubers that provide so much insight that no one would give for free. thank you so much from the deepest of my heart!
@corporateGuy89
@corporateGuy89 3 жыл бұрын
Dude, you're awesome. Your advice and explanations are so clear and practical.
@ahmedadly
@ahmedadly 3 жыл бұрын
Awesome! that's really great Garry, you made critical design principles easy and digestible for everyone
@GarryTan
@GarryTan 3 жыл бұрын
Glad you liked it
@tejaskumthekar4155
@tejaskumthekar4155 3 жыл бұрын
Great content, Garry! Also, "Design for Startups" talk given at YC was mind-blowing - I still have notes from that talk :)
@GarryTan
@GarryTan 3 жыл бұрын
Thanks I need to refresh the longer talk!
@van-excelacheampong1779
@van-excelacheampong1779 3 жыл бұрын
Hey Garry, do you have a link to that talk?
@xavier.7371
@xavier.7371 3 жыл бұрын
Smoookkesss!!!! The first few minutes were mind blowing.
@acavals8080
@acavals8080 2 жыл бұрын
When we have an idea (and we believe it's a great idea) it's so easy to forget that what looks amazing for you, may be terrible complicated for others. Thanks Garry.
@DaLakersFan24
@DaLakersFan24 3 жыл бұрын
Really good, I'm impressed. I'm a startup founder who ran away from design bc I thought I was not qualified.
@GarryTan
@GarryTan 3 жыл бұрын
You're good, just practice
@ReadyDesignerOne
@ReadyDesignerOne 3 жыл бұрын
Inspiring video. Currently using the lean startup canvas for practise projects but will certainly try out all of your golden nuggets. The reference to Harry Dry is great, I always struggle with text.
@KevinGChiu
@KevinGChiu 3 жыл бұрын
I like the colon example. So small but so instructional.
@larry6h23
@larry6h23 3 жыл бұрын
but then 5 seconds later. Step 5 ":" Create something great. Sorry, I am picky.....
@dougward5543
@dougward5543 3 жыл бұрын
Who I'm going to, when I create something worth his, and, most importantly, the users time :) Consistently great content from a gent. Appreciated.
@GarryTan
@GarryTan 3 жыл бұрын
Thank you!
@aadityaarora2387
@aadityaarora2387 3 жыл бұрын
Your videos are awesome ! Thanks Garry I am learning a lot from your videos !
@GarryTan
@GarryTan 3 жыл бұрын
Glad you like them!
@karrazum21
@karrazum21 3 жыл бұрын
Your content is wonderful I learned to much for my startup.
@GarryTan
@GarryTan 3 жыл бұрын
Thanks for watching Angelo!
@andrewdunyo7427
@andrewdunyo7427 3 жыл бұрын
This is awesome, having been going through different product design. That book is amazing, I was recommended to me by a customer of ours! Great video!
@mohammedshafeek3751
@mohammedshafeek3751 3 жыл бұрын
Great points, Gary. You nicely covered design thinking in 5 points...
@Houseofyards
@Houseofyards 3 жыл бұрын
We're just in the mist of working with a designer for our landing page. This is super helpful, thank you Garry!
@ivansostarec2564
@ivansostarec2564 2 жыл бұрын
Wow, so much useful info. Thank you!!
@mohdjibly6184
@mohdjibly6184 3 жыл бұрын
Awesome sharing Gary.....I learnt a lot ..thanks
@gustavobio
@gustavobio 3 жыл бұрын
This is very quickly becoming my favorite channel.
@cryptopiggie5228
@cryptopiggie5228 3 жыл бұрын
love your videos, subscribed right away!
@bettergo18818
@bettergo18818 10 ай бұрын
Fantastic summary, great advice
@_zeketorres
@_zeketorres 3 жыл бұрын
Super helpful! Thanks Garry!!!
@amaurydethibault8934
@amaurydethibault8934 3 жыл бұрын
1st comment after years on youtube, Garry, thanks for your lesson! Can't wait for the next one!
@DenysLentsov
@DenysLentsov 3 жыл бұрын
It's an art to compress so much information in 14 minutes! Special thanks for chindogu )) I've first heard about this term last week. It was our homework to figure out such invention as an example of product people will never use. Great excersize by the way.
@GarryTan
@GarryTan 3 жыл бұрын
My pleasure!
@nittensethi1767
@nittensethi1767 3 жыл бұрын
Half way through the video. Already love it . Thanks 🙂👍
@YourCompanyCTO
@YourCompanyCTO 2 жыл бұрын
THIS TOO DAMN GREAT, GARRY! I mean that from the bottom of my soul. I'm at a point in my life where I'm stuck between engineering and design. How did you know what to prioritize first over the other? Or did you juggle them both at the same time? How can I get clarity between which one I should master first?
@sprocketus
@sprocketus 3 жыл бұрын
Thank a lot Garry, I missed this kind of your videos a lot
@GarryTan
@GarryTan 3 жыл бұрын
Welcome back!
@Graphstorm
@Graphstorm 3 жыл бұрын
Thank you for the book recommendation! You're awesome!
@DaniyalSaghirDani
@DaniyalSaghirDani 3 жыл бұрын
This is super useful information. Thanks again for the superb video
@GarryTan
@GarryTan 3 жыл бұрын
My pleasure!
@patterntrader690
@patterntrader690 3 жыл бұрын
This is fantastic, thank you Gary
@GarryTan
@GarryTan 3 жыл бұрын
Many thanks
@laizerwoolf
@laizerwoolf 3 жыл бұрын
Wow, the topic is on point 🤯
@GarryTan
@GarryTan 3 жыл бұрын
Thanks for watching!
@thierrymilard1544
@thierrymilard1544 3 жыл бұрын
Great tutorial on design. You Nailed it.
@GarryTan
@GarryTan 3 жыл бұрын
Thanks a lot!
@handsin8007
@handsin8007 3 жыл бұрын
Thank you Gary for making me a better entrepreneur!
@GarryTan
@GarryTan 3 жыл бұрын
My pleasure!!
@theaiffice
@theaiffice 3 жыл бұрын
As if you made this the moment I needed it. Thanks again Gary!
@GarryTan
@GarryTan 3 жыл бұрын
The Internet provides
@IanMadridPh
@IanMadridPh 3 жыл бұрын
Thank you Garry for keeping your content highly achievable for us mortals
@yue62
@yue62 3 жыл бұрын
Great content! As a student founder who newly started, I am really grateful for you sharing these knowledge. However, I am just thinking, it would be really awesome if these knowledge could be summarized in more condensed or written form ;)
@GarryTan
@GarryTan 3 жыл бұрын
Oh yeah check out blog.initialized.com next week.
@supadickhead
@supadickhead 3 жыл бұрын
I just learned some of these principles in a UX course that i’m studying
@seanshaf
@seanshaf 3 жыл бұрын
I didn't think this video was going to be good..but it was AMAZING. Thanks.
@GarryTan
@GarryTan 3 жыл бұрын
Wow, thanks!
@ghpkishore
@ghpkishore Жыл бұрын
Really appreciate this video! Given that i am designing for my own startup, and that my prototype had very bad UI to it, this will ensure that I can get better output this time around. :D
@ghpkishore
@ghpkishore Жыл бұрын
Also, I was actively searching for design videos for SaaS startups. This was a good find
@markinno
@markinno 3 жыл бұрын
One of the best videos I have watched recently! Keep them coming. Gary: what are the latest sites you implemented these principles so we can learn by seeing. What are the YC start up sites u like a lot?
@jimmykimani5067
@jimmykimani5067 3 жыл бұрын
This is Gold, thank you Garry!
@supadickhead
@supadickhead 3 жыл бұрын
Great video. Thanks for the tips
@meesvandeburgt3525
@meesvandeburgt3525 Жыл бұрын
Design really is a mindset, accompanied by practical skills one can learn by doing. You really could have put more emphasis on prototyping and validated learning! Love the videos Garry!
@HarryDry
@HarryDry 3 жыл бұрын
Hahahah! Small world. Cheers for the shoutout Garry. Love the video. Got a new subscriber chief!
@GarryTan
@GarryTan 3 жыл бұрын
Thanks for the sub!
@iamneelabh
@iamneelabh 3 жыл бұрын
This channel is gold!!
@GarryTan
@GarryTan 3 жыл бұрын
Too kind! Thank you!
@Hugh_Seaton
@Hugh_Seaton 3 жыл бұрын
Fantastic - can't wait to see it.
@GarryTan
@GarryTan 3 жыл бұрын
Hope you enjoy it!
@Crediblemedia
@Crediblemedia 10 ай бұрын
Great lesson,Sir
@waymanharris1284
@waymanharris1284 3 жыл бұрын
De-Lable yourself... This terminology far exceeds the development process. #AnotherGreatVideo #GoodWork
@Rxlochan
@Rxlochan 3 жыл бұрын
3:15 Rocket 🚀 surgery 🤯
@GarryTan
@GarryTan 3 жыл бұрын
Jokes, I got jokes people!
@dustinpalea2736
@dustinpalea2736 3 жыл бұрын
🧠 Brain science 🔬
@studiochapters
@studiochapters 3 жыл бұрын
So much value!
@voltairepabustan
@voltairepabustan 3 жыл бұрын
Great content fellas thanks!!
@EliandroViana-ty3hl
@EliandroViana-ty3hl Жыл бұрын
@GarryTan Thanks so much! for illluminate our path!
@CabreraMarcano
@CabreraMarcano 2 жыл бұрын
Great video!
@startupbeast9660
@startupbeast9660 3 жыл бұрын
Excited garry 😍😍😍
@GarryTan
@GarryTan 3 жыл бұрын
Thank you!
@autofashi0n
@autofashi0n 3 жыл бұрын
THANK YOU!
@GarryTan
@GarryTan 3 жыл бұрын
You're welcome!
@omarelmady
@omarelmady 3 жыл бұрын
Amazing framing, great use of design principles
@annaparker2620
@annaparker2620 3 жыл бұрын
Thank you 💐
@chrisnatamado
@chrisnatamado 3 жыл бұрын
thanks man for this
@ayushmittal2754
@ayushmittal2754 2 жыл бұрын
KING!!
@abhiram118
@abhiram118 3 жыл бұрын
this is so helpful do this business stuff more and for a startup, I want to start two startups I'm still researching I need help how to make them real.
@pocamanco9973
@pocamanco9973 2 жыл бұрын
thank you so much
@sornt
@sornt 3 жыл бұрын
Great great great advise!!!!
@bjornelenfors2039
@bjornelenfors2039 3 жыл бұрын
Great content!
@GarryTan
@GarryTan 3 жыл бұрын
Thanks for watching!
@noatak6027
@noatak6027 3 жыл бұрын
Your channel is priceless, thank you ever so much❤️
@countcrackular7420
@countcrackular7420 3 жыл бұрын
Thank you
@BugDrivenExplorer
@BugDrivenExplorer 3 ай бұрын
I can’t believe we’re able to watch this, feels like top secret content
@chrisdavey3113
@chrisdavey3113 3 жыл бұрын
Rocket surgery! Haha. Love it garry. Great content.
@TochStyle
@TochStyle Жыл бұрын
Love it
@MauricioFerrara1
@MauricioFerrara1 3 жыл бұрын
This channel deserves a million subs
@GarryTan
@GarryTan 3 жыл бұрын
Thanks! I'm patient.
@olihileneosenatle4261
@olihileneosenatle4261 2 жыл бұрын
Thanks sir
@wavesramesh4821
@wavesramesh4821 2 жыл бұрын
Thumb up Gary!
@aditya.mankare
@aditya.mankare 3 жыл бұрын
This guy is the real deal
@ravikhatrisstuff
@ravikhatrisstuff 3 жыл бұрын
You are a hero...
@InfamousO
@InfamousO 3 жыл бұрын
Dropping gems eh' Gary :) :D
@khalidben9940
@khalidben9940 3 жыл бұрын
This man is offering Gems right here
@adityamehtax
@adityamehtax 3 жыл бұрын
Hi Garry loved the video! Separately, would you please consider switching the palette for text frames? Was watching this at night before sleeping and got flashbanged by the white background 😂
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