How To Find Your Target Audience in 6 Questions

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Not sure who you idea target customer is? Find your ideal target audience by using these simple six questions --- Get your free website review @ exposureninja.com/ryt/review/
If you're just starting to create your first digital marketing strategy or you've been using a strategy but it hasn't been getting great results, it might be worth standing back and reviewing just who it is you're trying to market your products or services to and how you do it.
In this video, I'll take you through the six main questions I suggest you ask before you create your next digital strategy, including:
1) How old are they?
2) Where do they live?
3) Which is the most common gender?
4) What's the best promotion style?
5) Where do they spend their time?
6) Which is the best type of content for them?
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Пікірлер: 149

@ExposureNinja 4 жыл бұрын

I hope you enjoyed the video! *What does **_your_** ideal customer look like?*

@DreamHousesProductions 3 жыл бұрын

Wishing the absolute best to whoever sees this. You will overcome your tribulations and become successful!

@muhammadhadikhan7642 3 жыл бұрын

Wishing you the same, matey. Thanks.

@MyPinkJelly 3 жыл бұрын

We wish the same for you!!

@readyyeddy4769 3 жыл бұрын

Hey thank you I'm a super small streamer and I thought this would be a good place to start building up from I know its not what yall are doing and I'm doing it for fun but I wish all yall the greatest success in life

@Faithandsaved 6 күн бұрын

How is it going for you 3 years later

@j.esqo.official 11 ай бұрын

Every video I’ve seen has been concise, clear, actionable, and useable. Honestly the best layout of KZfaq Training series you could ask for.

@erynnadele3227 4 жыл бұрын

This is really valuable for me, best video on the subject I've found yet. thank you! I dig your ninja vibe, and how you throw humor in the mix. Great content and style! Thanks!!

@breezzyboy7603 4 жыл бұрын

Thank you, young Elton John.

@hans-christian-nomadic-writer 3 жыл бұрын

Haha, come on! This dude is good looking. Sorry, Elton John. ;-)

@ExposureNinja 3 жыл бұрын

Elton John? I've had Bear Grills and Eddie Redmayne, but Elton John?!

@KngSovereign 3 жыл бұрын

This is some sincerely amazing information mate! I have truly learned some marketing gems from watching this video. My only hangup is some of the edits where you repeat part of the statement. It is possible that this was done on purpose to emphasize an important bit of information but the way it was executed makes it seem (to me) that it could've been a mistake. NEVERTHELESS this is still an amazing video with outstanding value. Thank you!

@mckennamindandbody5936 7 ай бұрын

I have watched several videos on this topic that were stuffed with filler, and all said the same things without giving any reasoning, background, detail, or breakdown of the why. This has been the best video I have found by far. And you took what could potentially be a mass of boring information overload, and made it entertaining and educational. Definitely made a subscriber out of me. Thank you! So helpful.

@ExposureNinja 7 ай бұрын

DELIGHTED that you found it so useful 💛

@adrianpuni500 2 жыл бұрын

Omg this video is just what i was looking for. Astonishing useful information. Thanks Tim!

@cianmcguinness5784 2 жыл бұрын

Amazing content Tim! It's early days for me but I'm starting to feel much more confident in Digital Marketing after watching a few of your videos. Cheers man! :)

@ExposureNinja 2 жыл бұрын

Glad you enjoyed it!

@stevereedatx 2 жыл бұрын

Excellent video, well done. I think you did a great job explaining each step with just the right amount of detail. A lot of value in 15 min

@ExposureNinja 2 жыл бұрын

SUPER. Made my day

@modernizemysite 4 жыл бұрын

This was so helpful 🙌 Just subscribed.

@1inchwonder165 4 жыл бұрын

Great post! this helped me a lot!

@cherisechantellsylvester2387 4 жыл бұрын

Amazing vid ! learnt alot and very straight forward and engaging video ! thanks

@rehansayyed745 9 ай бұрын

Thanks man! I'm recreating my icp and even adding more stuffs to make my target more specific. I would help me a lot definitely.

@rachellebardin8604 2 жыл бұрын

This has been super helpful and appreciate you and this video, tremendously. Thank you. Great insight and direction. I’ve got work to do!

@ExposureNinja 2 жыл бұрын

You're so welcome!

@henrythomas7112 Ай бұрын

Great video! Some key points were highlighted that I hadn't heard anyone else discuss. Thank you!

@positivity29 3 жыл бұрын

This was extremely helpful!

@adairdrive2268 3 жыл бұрын

Education delivered with comedy, love it.

@lovelyletter7460 3 жыл бұрын

See, I hate that. I just want the facts without the frills. Trying to learn something here and I’m not 12.

@centralfreedecentlife2522 3 жыл бұрын

Thank you so much for imparting valuable knowledge to the general benefit.

@ExposureNinja 3 жыл бұрын

Thank you for your general appreciation

@MikelBluni Жыл бұрын

Excellent summary and layout of what's importnant to respect. Thanks Tim!

@ExposureNinja Жыл бұрын

Glad you enjoyed it

@onlyrico152 3 жыл бұрын

The good stuff, appreciate it

@DreamHousesProductions 3 жыл бұрын

Thank you for this Ninja 🥷

@Ludvio 4 жыл бұрын

i like 3 hour in depth strategy with execution roleplays

@playkids2709 3 жыл бұрын

Hello I'm from Brazil 🇧🇷

@JJtheMovieStar 2 жыл бұрын

Best 10 minutes I spent so far today.

@ExposureNinja 2 жыл бұрын

Great to hear it Joshua!

@RaymondCinemato 3 жыл бұрын

Thanks for the helpful video!

@AllenRusselYoutube 4 ай бұрын

I wrote a lot of notes from this video! Thanks 🙏🏼

@kenyanfurnishedrentalsllc2505 Жыл бұрын

Thanks, great video and info!

@voltairepabustan 3 жыл бұрын

Thank you for sharing!

@amyshaw444 3 жыл бұрын

Wow thank you, this was actually very helpful

@ExposureNinja 3 жыл бұрын

Glad it helped :)

@TheLeah2344 4 жыл бұрын

I know that based off of my past insights that my target is women and the age is 18-34 but I’m not sure what specific interests to target. I was doing influencer marketing and social marketing and made some sales but I don’t know my niche.

@DragonZeroJ 4 жыл бұрын

Great video! Full of helpfull information

@urban-pixel 4 ай бұрын

What if the women are making the purchase from a male's (boyfriend or husband's) credit card? Would this affect the conversion % showing in analytics?

@igitha..._ 5 ай бұрын

If you're limited to 20 questions to put together a survey questionnaire for a chosen target audience, but the idea is for a broad marketplace, how exactly is one supposed to begin?? I've already chosen where they live, age, gender, have done journey mapping, figured out where they are... started a questionnaire it got to 400 questions and its too many questions.... if the customer doesnt know that they want what I want to do, how am I supposed to make sure they want it?

@abdul2009 2 жыл бұрын

Finally! A useful video on this topic. Thank you

@ExposureNinja 2 жыл бұрын

You are more than welcome!

@ItaintmeCCC Жыл бұрын

I am setting up a online business but struggling how to find and market to my target audience and who it is as essentially the business is suited to anyone. Is it possible to launch the business as a MVP and just get it up and running and out there then find/figure out the target audience after the launch based on who uses the service?

@Entertainment-us6gt 4 жыл бұрын

Hi there. What voice mod are you using?

@ralphmccarthyenglish4796 3 жыл бұрын

You have a great content @exposureninja. Ive Liked and Subbed. Best of Luck

@ExposureNinja 3 жыл бұрын

Thanks for the sub Ralph!

@CanonWingTheNamer 3 жыл бұрын

Thank you for the great video. I love connecting audiences with brands. I have a few videos on my channel as well. There are several ways we can all listen to our audiences better and stay aligned with our ideal audiences. I can't stop talking about it.

@shielathompson5663 2 жыл бұрын

Thank you Ninja. Great information! 🥁

@ExposureNinja 2 жыл бұрын

No worries!

@miki7748 4 жыл бұрын

fantastic video -- you need more subscribers. best video i've seen on finding target audiences

@gamerguy3709 Жыл бұрын

Very great tips. Especially the example for dental ad. But how do you know the answers to these question you said? How do I know the age of the audience? Is it just asking them directly or any other way?

@faisalamin3104 Жыл бұрын

Excellent Video 🔥

@biancathebrave8136 2 жыл бұрын

This has been so helpful!

@ExposureNinja 2 жыл бұрын

I'm so glad!

@erynnadele3227 4 жыл бұрын

I just shared to a FB page I follow woop woop

@digital-Marketing-barcelona Жыл бұрын

From a marketing sociological perspective, there is a continuing influence between the targeted audience (specific consumer group) and companies. The targeted audience is the one who determines the shape of the brand of the business , and this one who reshapes the tastes of the targeted audience.

@scottmclean4237 2 жыл бұрын

I’m a woodworker, making medium sized furniture and garden furniture, item design ect I have been doing anything Iv Ben asked to try see what’s popular, profitable , enjoyable but I can decide so I’m struggling to find what market to aim for

@joloo62739 Жыл бұрын

An amazing video. Nice play of humour as well

@ExposureNinja Жыл бұрын

Glad you enjoyed it Oleh!

@arianarodriguezc8193 2 жыл бұрын

FB & reddit, of course!

@chisomchukwuazi6571 3 жыл бұрын

Thanks for this video

@ExposureNinja 3 жыл бұрын

Most welcome

@Damian-hx7gc 3 жыл бұрын

What do you believe is a good audience for led digital alarm clocks

@Rabahdu91 2 жыл бұрын

The most explained video I've never seen about persona.

@ExposureNinja 2 жыл бұрын

Ace!

@lesmedulistes4413 4 жыл бұрын

Thank you man !! That's a great video, super nice tips !! 🥳

@hans-christian-nomadic-writer 3 жыл бұрын

Thanks!

@manojlk 2 жыл бұрын

Best video 🙏

@alliedbusinessgroupltd8494 3 жыл бұрын

Fantastic Video!! really helpful and probably the best I've found on this subject! Great work!

@tiaho-whetuford5338 Жыл бұрын

Thanks so much! This was fun :)

@ExposureNinja Жыл бұрын

You're so welcome!

@cedricjoshdantes3021 3 жыл бұрын

Thank you.

@Lewis_Jones 2 жыл бұрын

Very difficult for me to figure out but I am working on it!

@ExposureNinja 2 жыл бұрын

Hopefully this video helps ❤

@raychelleinjete4024 3 жыл бұрын

Very good content. ..thanks

@ExposureNinja 3 жыл бұрын

Glad you liked it :)

@playkids2709 3 жыл бұрын

Hello I'm from Brazil 🇧🇷

@user-pr4mp5oj4y 5 ай бұрын

Bunch of value!

@ExposureNinja 5 ай бұрын

Thanks!

@ajmetz82 4 жыл бұрын

"Hopefully this video will be exactly 10 minutes" said a cheeky voice at 14:09 .... ^_^.

@AM-rd7np 4 жыл бұрын

Hello Tim, I have a question, please what will happen if I will post 20 blog posts per day, with good quality content, is google will consider that as spam and what is the maximum number of blog posts I can blog per day?

@thewordlink3467 3 жыл бұрын

unlimit

@elyas3969 Жыл бұрын

What comes first? Your Target Audience or your Product!

@yaaafrifa8974 Жыл бұрын

Man your voice ❤😊

@luckypawfilms3408 2 жыл бұрын

Can I have animated Disney videos as not made for kids if it has cigarettes or if it has music over it? Should that be a general audience?

@ExposureNinja 2 жыл бұрын

That'd be not for kids, if I know my KZfaq rules

@herbbie660 2 жыл бұрын

great video brother

@ExposureNinja 2 жыл бұрын

Thanks Mark!

@natew5544 4 ай бұрын

yep, still dont have a clue. i still choose everyone older than 15 for my target audience. i made a comic-graphic novel and in it the subject matter is focused on questions regarding freedom. im pretty sure anyone that thinks and asks questions to this level and about this subject is my target audience. obviously they have to like to read. so anyone that likes to read books thats older than 15 and lives in a "civilized" society governed by a corrupt group of people. what do you think?

@ArtisticMysticSoul 2 жыл бұрын

If I don't have any customers, how am I supposed to stalk them on FB, or anywhere, for that matter?

@camronrichards6551 2 жыл бұрын

Is the older the site better for seo than new one?

@ExposureNinja 2 жыл бұрын

Not necessarily, but older does generally mean that there's been more time to earn links, and links = rankings.

@mrchristophernutronstudios6295 4 жыл бұрын

I just want to be loved by many😢

@_Pymander 3 жыл бұрын

I totally thought u were gonna say Tai Lopez not grant cardone lol but I follow all yall lmao

@mrsperfectco6981 8 ай бұрын

Do I create a product that my target market would like, or can i design my own product and find people that would like it?

@ExposureNinja 8 ай бұрын

If you already know and have access to an audience, it usually makes sense to design a product for them. The business graveyard is littered with companies that started product first and went hunting for an audience that either 1) didn't exist 2) couldn't be reached profitably 3) weren't in enough pain/didn't see enough gain to justify purchasing

@mrsperfectco6981 8 ай бұрын

@@ExposureNinja what if I create a product around a problem they didn't know they need?

@ExposureNinja 8 ай бұрын

@@mrsperfectco6981 Kylie Cosmetics is an example of a brand that did this exact thing kzfaq.info/get/bejne/p5yfn5OoqJPLY6M.html

@woleoyekan9174 2 жыл бұрын

well done

@ExposureNinja 2 жыл бұрын

Thanks

@teufelsbiss333 2 жыл бұрын

My target audience will be grown ups and children who want to learn to draw... also fellow artists, any around?

@larissayounes7320 2 жыл бұрын

"...hopefully each of your customers is gonna have different personality types rather than one customer with all personality types." haha!!

@ExposureNinja 2 жыл бұрын

hahaha

@AuthorJanaeMarie 2 жыл бұрын

Does your company help all brands?

@ExposureNinja 2 жыл бұрын

100%. As many as we can!

@aleksandarnikolic1898 2 жыл бұрын

What to do with a non-unique text description of the item?

@ExposureNinja 2 жыл бұрын

Write some unique text

@RNDrawingAcademy 3 жыл бұрын

Wow nice video

@ExposureNinja 3 жыл бұрын

Thank you so much 😀

@TwentyThrill 2 жыл бұрын

Me: “Who is your target for this?” INC: “eVeRy0nEee!!!1!11♥️💚💙💜💛”

@ExposureNinja 2 жыл бұрын

Hahaha

@MrHerks 3 жыл бұрын

OK question, how am I supposed to stalk my target customer on Facebook if I don’t know who my target customer is?

@ExposureNinja 3 жыл бұрын

What are you selling? Typically, finding a target customer first (or a group that has a particular problem) and then working out what to sell to them is the fastest way to get traction. It's possible to do it the other way around, but it is really important to try and find a customer group that will particularly value your solution and a message you can tell around it that motivates them to purchase.

@MrHerks 3 жыл бұрын

@@ExposureNinja I sell Artisan Soap, bath bombs, lotion bars, wax melts candles etc… I have an Etsy conversion rate of 6.9% and do better then 76% of Etsy sellers as of last week. All without a targeted customer. My customers vary so widely that it’s almost impossible to narrow it down, nor do I think it would be beneficial.

@melodybrowser2798 2 жыл бұрын

Why does it have to be alot to do to find them! why couldn't it just be simple and easy!!

@ExposureNinja 2 жыл бұрын

If it was simple, every business would be do incredible marketing. But it's not. Success takes effort, Melody 😊

@allthingsgaming9515 Жыл бұрын

Ok ok buff austin powers...

@huwmorgan74 3 жыл бұрын

Can't stop looking at that bit of white fluf on the microphone.

@ExposureNinja 3 жыл бұрын

Now that's all I can see too 🙈

@a.user9365 2 жыл бұрын

Now I’m even not sure whether his voice was real

@ExposureNinja 2 жыл бұрын

🤖 Beep Boop Beep 🤖

@Oluwatoyosi.A Жыл бұрын

🙌🏽🙌🏽

@parthosarkar5270 2 жыл бұрын

Not a bad video, but the title is misleading. You explained how to understand target audience, not how to figure out WHO is the target audience. Please correct me if I am wrong

@ExposureNinja 2 жыл бұрын

Typically, most businesses know who they're targeting with their products or services, but not much about them. These questions help to solve that.

@ilehe6887 2 жыл бұрын

13:40 “If your target audience is 16-year olds, cuz they just gonna be on KZfaq.” How did you know 😳 What are you, God?

@ExposureNinja 2 жыл бұрын

Sup. It's God. Eat your breakfast.

@ilehe6887 2 жыл бұрын

@@ExposureNinja I will 🙄🙏

@danohanlon8316 Жыл бұрын

Um… step one finding your target audience is to go on facebook and find out what your target audiences likes an dislikes are. Does anybody see a flaw in that strategy? Next video.