He and a lot of KZfaqrs in many different sectors know very well that if ur popular on KZfaq and do a lot of views they can make very high passive income, especially combine that with a course they make for you to buy. Many of them will be very straight forward and are very pushy for you to take action to buy their cousre/masterclass and some will be more smart and discrete in their way of making you wanting to buy their course. Anyway, basically he makes good money off of running a video agency, but they still have to work to make money. That's where KZfaq passive incomes come into play. Many people only realise know how good KZfaq is a opportunity to make money. Just look at all the popular KZfaqrs who started a long time ago because they had noticed this opportunity very early on ;)