How to Leverage Strategic Storytelling to Improve Your Leadership

  Рет қаралды 8,608

Columbia Business School

Columbia Business School

6 жыл бұрын

In this complimentary webinar, learn why storytelling is increasingly becoming a must-have skill for business leaders from Jane Praeger, who teaches strategic storytelling in Columbia Business School’s Women in Leadership program.
You’ll learn:
- Why storytelling is such a powerful tool for influencing decision making
- How one CEO used storytelling to help her move forward a bold new company initiative
- The elements you need to make your stories dramatic and memorable
- Where you can use storytelling to advance your agenda and your career
To learn more about the Women in Leadership program, visit:
www8.gsb.columbia.edu/execed/...

Пікірлер: 3
@maryjostojak8955
@maryjostojak8955 6 жыл бұрын
I loved this discussion, as someone who champions story telling the content and message was music to my ears. But the analogy starting at min 19:21 is the most brilliant thing I’ve ever heard. “What is the Bible, it is a collection of great stories. Now, what if the bible had been delivered like a typical business presentation [insert flowchart diagram], do you think it would have lasted thousands of years, do you think you’d find a laminated copy of this slide in every hotel room?” Thank you for putting this together.
@ayeshailyas2899
@ayeshailyas2899 3 жыл бұрын
This is amazing. Whole lecture is made of some great stories itself. Thoroughly enjoyed it.
@f.f.873
@f.f.873 6 жыл бұрын
Thank you from France for this very insteresting moment, you're a great story teller, I thought these 30 min only last 3!
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