How to make viral Instagram Reels - NOT how you think…

Рет қаралды 278,245

Күн бұрын

🎬 Try out Storyblocks for awesome b-roll & other video assets: www.storyblocks.com/katie | In the past few months I went from having just over 30,000 followers on Instagram to 66,000 - and listen: I’m not using all the typical tips and hacks you hear. I don’t edit my Reels in the Reels editor, I’m not using a ton of hashtags, or being super specific about the time that I post at. And my top performing videos aren’t necessarily even following trends! You don’t need to use all of those popular tactics to grow with Reels, and in fact I think sometimes creators get so caught up in all those little tricks that it holds them back - because they miss out on implementing the strategies that actually help you grow. And I'm going to share those strategies in this video (plus, my entire process for filming, editing, and publishing my Reels!)
📕 TABLE OF CONTENTS 📕
00:00 how I grew without the hacks ✋🏻
01:01 the two kinds of strategic Reels
02:08 How to come up with ideas for viral Reels
03:05 Be taboo, timely, or give tangible tips!
05:14 How I film my Instagram Reels
07:58 my fave hack for more engaging Reels ✨
09:24 let’s edit some Reels together! (on my laptop)
11:12 a quick tip for making your Reels more engaging…
11:44 time to add graphics, titles, and b-roll!
12:12 how to add auto captions in Premiere Pro
13:12 how to edit trendy Reels on your laptop (WITH trending audio!)
13:57 🚨 HACK ALERT: if you use an iPhone and premiere pro DO THIS
15:39 how I “schedule” my Reels (but not really) for posting on IG
Wanna work with me? Check out my creative agency www.creatorlymedia.com
Follow us on Instagram for social media strategy tips daily! ➡️ / creatorlymedia
// WATCH THESE NEXT
⭐️ The Secret to More Likes on Instagram? [MY EXPERIMENT] geni.us/ESbAr
⭐️ Everything you need to know about TikTok: geni.us/nJWXLTq
⭐️ Don't start a podcast without watching this series: geni.us/Wplo
// FOLLOW ME ON INSTAGRAM
/ katiesteckly
// SOME OF MY FAVES:
*some of these are affiliate links, which means if you make a purchase on the site after clicking these links, I could earn a commission. thanks for supporting the channel!
🎧 where I get music for my videos: www.katiesteckly.com/artlist
💻 how I edit my videos: www.katiesteckly.com/adobe
📱how I grow my channel with Pinterest www.katiesteckly.com/tailwind
// GEAR
Vlog Camera: geni.us/dFXAVn
Big Camera: geni.us/ktsonyzve10
Lens: geni.us/Gw6rjif
Microphone: geni.us/00oT8aQ
Tripod: geni.us/kvmFbH
// ABOUT ME
Hey, I'm Katie! I make videos about social media strategy and content creation. In addition to being a KZfaqr, I also run a small digital creative agency that produces content for all kinds of creators! We edit podcasts, produce KZfaq channels, develop online branding and Instagram strategies and more! If you want our help or just want to learn more, check out www.creatorlymedia.com
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Пікірлер: 306

@CashClarity Жыл бұрын

It's rare to find a channel where you are excited to see what they will publish next! It shows through that you are actually wanting to help people rather than just giving generic "success" tips. It's really refreshing and helpful.

@katie Жыл бұрын

that is so kind, and seriously means so much to me 🥰 thank you!

@CashClarity Жыл бұрын

@@katie Of course! You're awesome 🥰

@emiliaciontoiu4 Жыл бұрын

I totally agree with that🥰 just discovered it today!

@honorsinstaart 11 ай бұрын

@@katiefollow honorsinstaart

@ketket0725 10 ай бұрын

Exactly! I love Katie’s vibes!

@shoutbam Жыл бұрын

Finally someone talking about how important quality content is to grow in a healthy way! Lovely video Katie :)

@laurenvieira1223 10 ай бұрын

I love that you don't worry about shallow things like perfectly curated hashtags and timing. All of that superficial stuff is suuuuuch a turnoff to wanting to spread creativity.

@Beeandherbirkin Жыл бұрын

I love that you also screen-record the audio. Makes me feel like I know what I’m doing just a bit more.

@caseynewmanyoga Жыл бұрын

Just recently found your videos & I am truly obsessed. Seeing your actual process of making a reel is so so helpful! Thank you for this!

@katie Жыл бұрын

awe thank you so much, Casey!

@danelallen1219 3 ай бұрын

This is so incredibly helpful. I've watched hundreds of videos and I've never gotten REAL, step by step directions. Some of these moments aren't the most fun or entertaining, but this is how to truthfully edit. It is a process. This isn't generic or superficial. I love it. I feel like you're a friend of mine showing me the real way and the " behind the scenes" on video creation. Thank you so much for the value packed content

@fayvohwilson Жыл бұрын

You are one of the most helpful content creator actually dishing out practical tips 👌

@weepeng 10 ай бұрын

i just like how real you are just being you! i love your videos Katie!

@magpiewrites3270 Жыл бұрын

I’m in a bit of a challenging situation: because of life circumstances I’ve been living for a year in a different country with a very difficult language that I am slowly but steadily learning. I’ve opened an online handmade jewelry shop with my best friend who creates amazing jewelry, and obviously the page is in English because I don’t speak the local language yet. It has proven quite difficult to target the local audience in a language that is not their native one, but I’ve studied your channel and your videos carefully, I took notes, and now we finally have sales via our insta shop rather than via facebook marketplace! It is so important for us to be able to set a brandname, to bring beauty and joy to the people who admire our jewelry! Thank you so much for you help, Katie, it’s invaluable.

@katie Жыл бұрын

thank you so much for sharing your story! i am so glad that I could help you along your business journey :) amazing work!

@christywiese221 Жыл бұрын

Controversy or Taboo topics def gets more engagment! Love all these original tips!

@laurenrecently5801 10 ай бұрын

Pure Gold! Thank you for saying take as much time as you need 🙌🏾🙌🏾 I loved seeing you pause to read your notes/script ❤❤️‍🔥

@tinkertess Жыл бұрын

I'm actually obsessed with you and your channel. You're so wholesome and helpful and soo motivating. I feel like I can't binge your content fast enough LOL

@katie Жыл бұрын

omg you are too kind!! ❤️ thank you so much :) if you ever have suggestions or videos you'd like to see me make, let me know!

@christinezaroura1099 Жыл бұрын

This was super helpful! And as always, I love your perspective on this topic 🫶🏽

@ArunMPEdison 2 ай бұрын

I liked your short and concise narration like 'people may drop the phone' and immediate take action or 'click save button' ! Which is so well trimmed to convey the message, without being descriptive about it, well done! Thank you for some useful tips!

@SilviaPunkinMathis 11 ай бұрын

I actually LEARNED something in this video!! Thank you, Katie! BTW - Your Brows are FIRE!!!

@RebelleNutrition Жыл бұрын

I've been seeing a ton of your Reels lately and they are incredible! Thanks for this video!

@alexandervanlohen4229 11 ай бұрын

Wow, this is just such valuable content! I don't know where you learned all this, but aside from your outstanding personality and rhetorical skills - you are just so creative and good at storytelling! Thank you so much and cheers

@Coffee.for-Breakfast 7 ай бұрын

I just wanted to leave the comment saying how helpful this video has been for me who’s a beginner at creating content in general! Even the way you give this brief tutorial of how to edit the videos on the laptop is so incredibly useful thank you so much I am now a subscriber!!❤

@sofiacardona9615 9 ай бұрын

I just found your channel and I'm obsessed. You are such a sweetheart and your tips actually feel real. Thanks

@katie 9 ай бұрын

thank you so much!! that means a lot to me ❤

@Calibeachgirl92 11 ай бұрын

This was so incredibly helpful ❤ thank you!

@victoriabutanu5400 11 ай бұрын

Wow, girl, this is gold! There is so much advice out there that’s is just recycled water with no substance.. while you give a proper master class here!

@garrettramos 11 ай бұрын

Your channel is so refreshing

@mariyamhaque3432 11 ай бұрын

Super helpful and done so mich in depth with real advice and demo ! You are amazing!

@wrrnfrmr Жыл бұрын

As I sit and start learning how to get more serious with my social media work you’ve really become a great resource. Thanks for this work and the great explanations. 👍

@socialbybrenda Жыл бұрын

All the best in your social media journey

@isabelledywili 10 ай бұрын

Thank you for the clarity 👌🏾

@ninaa5425 Жыл бұрын

Thank you so much. I was looking for how to reduce the volume or add a cover… Now I need to work on coming up with good ideas, the hardest part

@NataliaPlekaniec 11 ай бұрын

Hi, I have just found your KZfaq channel and gives me tone of motivation, definitely gonna stay here. Thank you for all your work ❤ Can I ask in what app do you edit KZfaq videos on Mac?

@margotbelen899 Жыл бұрын

I love this, I feel like many people recommend to just post videos, without really a passion behind? and that can be good so thank you for encouraging more deep and truthful content for creators

@clairejevron6146 Жыл бұрын

Can you tell me how do I film me using my desktop screen with my phone? I see designers filming their process and I don’t know how? Do I need a tripod for the phone?

@yagurla Жыл бұрын

Seeing your process is so helpful

@125haydenlane 5 ай бұрын

Hey Katie! Thanks for another fantastic video! Your tips are super helpful and very easy to follow. I love your down-to-earth, easy-going style.💛

@kamilhacummings6384 Жыл бұрын

I just LOVE your channel! Thank you so much for your incredible insight and tips! I’m a fashion and lifestyle creator and am really interested in implementing more fun edits into my work. This is so helpful! Thank you! ❤️

@sophiachristinecoaching Жыл бұрын

Dang this is actually super valuable and helpful. Thanks for making this 🔥

@TomFroese 6 ай бұрын

I can't believe how much I just learned. Thank you!

@the_everydayartisan Жыл бұрын

Such a clear process!! Thanks for sharing!!!

@pawlieblog7967 Жыл бұрын

This is really helpful but it is complicated! Thanks for your great tutorials!!

@sierraladuke2 Жыл бұрын

omg loved the tip about exporting in rush before bringing into premiere! thank you ❤

@katie Жыл бұрын

glad to help!!

@miriamg.cumminsshe-her-ell6333 Жыл бұрын

This was such an amazing tutorial!!! thank you!!! I have spent hours looking for answers and you did it!!! Thank you!!!!

@elentinoco369 Жыл бұрын

This video was super helpful! Gracias! 🙌🏼 ❤

@Winnie_Ndimu Жыл бұрын

I really love your content and just how comfortable you are with sharing these hacks….thank you

@MissMelindas Жыл бұрын

Your videos are always so helpful Katie!! I’ve learned a ton from you and couldn’t be more appreciative ❤️

@Lord_frosted 5 ай бұрын

Your videos make it so much easier for my brain to process. I have wicked adhd, own my own micro bakery and teach about it all. Being able to understand everything is what has always held me back from doing what I want, teaching online full time 💖

@samanthadiep 11 ай бұрын

Thank you so much ! It helped me a lot ! Because other videos were always about like make your videos “saveable” by making tips, inspirational and all. But I’m more a Neurodivergent lifestyle girlie. Your video explains well how to make good reels for no matter the topic. I’m going to try it and hope for the best 💕

@Anita_Lauren 6 ай бұрын

It was so cool to see your process. Thank you for this!

@crochetlovemelbourne 4 ай бұрын

Thank you for this useful info ! I have always made reels on the fly and never put this much thought into them so I plan to give it a go!

@realitytvtherapy 11 ай бұрын

I Love story blocks plus the audio options to add background music.

@JayneNicoletti Жыл бұрын

If you don’t have a camera I highly suggest filming in 4K on your phone and downloading an editing app. Export in 1080 tho because IG is wonky. I thought I was the only one screen recording song lol. Good one Katie!

@Poppy-333 10 ай бұрын

Very practical and easy to follow. Thank you.

@hughesieNZ 9 ай бұрын

Thank you thank you thank you!! This video was super helpful. Your content is FABULOUS.

@elisabethwaller8232 7 ай бұрын

This is incredible! So helpful!

@Alyciaiscoool Жыл бұрын

not the "olden days of 2011" why are you aging us like this?! LOL. as always - loooove your content so much. You are always so honest and helpful with your tips!

@Lamajurdi Жыл бұрын

I have to say! I love your videos and how reel you are! Thankyou🤗

@danielleshelbourne220 10 ай бұрын

Thank you so much for sharing your knowledge. I really appreciate the time and effort you put into sharing this information so generously. I’ve just found you and I’m delighted I did! 😊

@its.rachel.hickey Жыл бұрын

Thank you for this video, soooo helpful!🙏

@alexandratracey8252 Жыл бұрын

First things first, I LOVE the t-shirt! The color is so fun! Love the actual content too of course. and I am so onboard with filming outside of apps. That on/off is so distracting as a viewer. I just want a full thought without the obvi edit. Thanks as always for the "reel" (see what I did there) tips to grow a long term audience.

@michelleb3234 4 ай бұрын

This is so helpful! Thanks for sharing your tips.

@leigh-anndrue Жыл бұрын

I loved this! Thank you.

@LifeOfInsamity Жыл бұрын

If you are exporting iphone footage to your desktop - you can also import the videos to photos on your laptop and then drag the videos from the photos app to your desktop and it will convert them to a usable codec. (Obviously if you need just one clip for yourself, you can use the Rush methodology, but if you are looking for something else this is what has worked for me!)

@enoritious 6 ай бұрын

Love this! Very insightful especially when I’m just starting out! 👌🏿🔥

@DanicaElle 10 ай бұрын

Your content is so helpful!

@TheWeekendCruiser 9 ай бұрын

Great video! My biggest hang-up with reels is the time to manually edit together many b-roll clips for a 60 second video. Any tips on efficiencies with adding 3 - 4 second long b-roll into a short?

@OneBitCode 7 ай бұрын

Great content Katie, thanks 🤘

@AniaBadon 28 күн бұрын

This was such an excellent video, thank you!

@Babybubbascity Жыл бұрын

so helpful, bless your heart

@brewall13194 7 ай бұрын

This was super helpful, thanks!

@JohnnyLawBMC 8 ай бұрын

Great info. Thank you so much. I am a fan!

@chirrimi Жыл бұрын

I'm a new subscriber, and i love your tips... I will also apply these to my content. 🧡 Sending love from 🇵🇭

@earthtokaylo5719 Жыл бұрын

Hey Katie! I watched a video a while back about how you run your agency and was wondering why you decided to give each client their own later account instead of managing everything with your team and a software? Thanks so much for the great content! 🙏🏽

@najlaaakhiar9843 7 ай бұрын

Nice tutorial, thanks 🙏

@Madeliefschram 3 ай бұрын

This is amazing! Thank you so much! Also, you have a beautiful interior! Such a cute house!

@ProfKlaus Жыл бұрын

Very nice video. I think I’ve found a new favorite channel!

@Chosengamer999 9 ай бұрын

-Superb work!- *Everyone agrees the sole way to expand your audience is in,sta,crease*

@bobbinwithbrittany 9 ай бұрын

10:20 select your clip and Shift+Delete to automatically delete and have all the clips move to the left. Saves soooo much time!

@michellemartoneyoga Жыл бұрын

This is so helpful, Thank-you so much for putting time into making this. I have never made a reel before but your video inspired me to try. Keep it up!

@socialbybrenda Жыл бұрын

❤me too

@stardustgoldcrochet 8 ай бұрын

Awesome tips! Thank you! So I'm curious - my issue is a camera. I use my iphone because I film and edit everything on my phone, but looking to do dual shots. I have a Nikon, but the focus is messed up. Do you have any tips for a good camera that's not too expensive? I use Rush, videoleap, & inshot (yeah I know - three!, but videoleap and inshot have fun transitions that Rush doesn't, but Rush has the presets I love). Thanks for your help!

@JamesMike-nu8zh 10 ай бұрын

Damn ur videos are so literally tight even the sponsorship was enjoyable i absolutely love your filming style and tips ur awesome!

@TheZGALa 9 ай бұрын

Thanks, Katie! Great tips!

@honestieltscoach8619 7 ай бұрын

Your video was so much constructive and useful. Thank you

@Magixcrafts Ай бұрын

Thank you so much! I’m working on batching content for my personal & business brand got all my topics ready just needed a little push ❤️

@journeyunderthesun5839 3 ай бұрын

I liked that you said “healthy engagement “

@kirstenahrendt2132 Жыл бұрын

New subscriber - this was awesome!

@essentiallyyvonne Жыл бұрын

I loved this .. this actually REALLY got me clear on a process that I can try!

@katie Жыл бұрын

yay so glad to hear that!

@MakedaRose Жыл бұрын

You're Awesome! Thank you!!!

@bethmarkus7346 2 ай бұрын

Thank you for your informative content!

@anitachaperon 4 ай бұрын

You are an amazing presenter and teacher etc. So confident without being cocky and you have a way of laying out content in a way that's not long-winded but is also not jargon-laden. I'm sure it's taken you a lot of effort to make it look as 'easy' as it does and thank you for that!

@charmtravelz Жыл бұрын

Very helpful content! Thank you

@awizardwalksby9848 Жыл бұрын

Love ❤️ this thank you!

@courtney5201 10 ай бұрын

This was super helpful!

@guidedmoments8552 10 ай бұрын

Again I love your video. I am a little confused with the editing but it looks like with practice I can get better. Thank you

@artemorbid Жыл бұрын

Great tips, thanks for sharing

@nea22nea 8 ай бұрын

It's a little different now in 2023, but your video was still able to help guide me to the right place, it says "Download" instead of save after going to the "Manage" area. Thank you!!

@bossgirlgonecashly 6 ай бұрын

Love it! Good info! Thank you!

@JArmandoCastaneda 10 ай бұрын

I love your content workflows.

@CoachPaulSmethurst 10 ай бұрын

Hi Katie, I just came across your channel. I love your style and this video really helped me understand how I can start creating better reels. Ill be back 🙂

@thyalyssatran 10 ай бұрын

Hey Katie! I’m wondering if you plan to repurpose your content for IG reels and TikTok if you prefer to use IG reels or TikTok music, and if one is better than the other for repurposing? Or if you use different music for each of the two social platforms?