Hotjar promo link has expired :(
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Whenever we are tasked with redesigning a better website experience, one of questions we would typically ask our clients is, "What exisiting user behaviour data can we work with?". Because it is so important to get an idea of context on the current state of the product.
One of the easiest to set up and the most accessible user data that we usually work with comes from none other than Hotjar, which is an online tool that can help you better understand user behaviour, so you can make the right changes, improve user experience and grow conversions. The best part is, it is available for everyone to use, no matter if you're a solo freelancer, an agency or part of an internal team structure.
In this video, we walk you through the key features that makes Hotjar unique - User Heatmaps, Recording, Feedbacks and Surveys. Here at Relab, we use Heatmaps and Recordings very religiously in particular. They've been so critical as part of our role in the projects that we work with. Hope you enjoy this and don't forget to use our link to try the most out of Hotjar for Free!
Timestamps:
00:00 - Introduction - What is Hotjar and Why Hotjar?
03:48 - The context
06:10 - Killer Feature 1: Heatmaps
10:58 - Killer Feature 2: Recordings
15:59 - Killer Feature 3: Feedback
17:13 - Killer Feature 4: Surveys
17:45 - Summary
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Relab Studios is a Melbourne based, multi award-winning digital design consultancy with a high focus on data-led UX studies and well-executed visual UI design solutions. Relab is recognised as a specialist on UI/UX design solutions for complex eCommerce and transactional digital projects that requires high performance on conversion rates. Our design thinking process has helped businesses solve a common problem on making something complex feel simple.
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Want to learn more about Digital Product Design and Strategy?
Visit Relab Academy here: relab.academy
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Visit Relab Academy Blog here: relab.academy/blog/
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Shop Relab Goods merchandise here: relabgoods.com/
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For enquiries, please email hello@relab.com.au
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