The history of America's most famous toys

  Рет қаралды 178,177

J.J. McCullough

J.J. McCullough

Күн бұрын

The story behind some of America's most iconic postwar toys, including GI Joe, Play-Doh, Monopoly, and Stretch Armstrong.
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Website of Stretch Armstrong creator: www.jessedhorowitz.com/
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HASHTAGS: #history #usa

Пікірлер: 1 300
@jasonfleischer3622
@jasonfleischer3622 Жыл бұрын
McDonald’s general collaboration with both Mattel and Hasbro’s is actually the glue that holds a lot of American toy culture together. Its for that reason that the happy meal is arguable the most iconic symbol of American childhood in the 1980s and 90s.
@bocawilliams9200
@bocawilliams9200 Жыл бұрын
Is JJ gay or just SUPER Canadian? I can NEVER tell!
@jonathanshapiro6593
@jonathanshapiro6593 Жыл бұрын
@@bocawilliams9200 kzfaq.info/get/bejne/jr9pg9Bzs8iXgHk.html
@januszkurahenowski2860
@januszkurahenowski2860 Жыл бұрын
@@bocawilliams9200 It's both, he is gay and also SUPER Canadian
@hotwax9376
@hotwax9376 Жыл бұрын
This is largely true, but as a kid in the 90s I seem to recall plenty of other fast food chains having cool toys (or at least what I thought were cool) in their kids' meals. Nowadays McDonald's essentially has a monopoly (pardon the pun) on that market with Happy Meals, but I don't think that was always the case.
@hostileX7
@hostileX7 Жыл бұрын
@@hotwax9376 In the 80s I remember Wendy's giving away ALF records that were pure fire and Kentucky Fried Chicken had dope California Raisins figures. Those weren't even in kid's meals because they didn't have those yet. As a kid, the only way you got one was because adults ordered food and just gave it to you. Very hard to collect being limited and Kentucky Fried Chicken wasn't something you go for at just any given time the way McDonald's was. I had a babysitter who hooked me up with the coveted guitar guy after her boyfriend didn't want it so she saved it for me 😊!
@JustAManFromThePast
@JustAManFromThePast Жыл бұрын
The original Milton Bradley created the game Life in the 1860s, which had very Victorian outcomes on the squares, like, "You've been disgraced".
@tigernotwoods914
@tigernotwoods914 Жыл бұрын
I wanna play that version
@markmh835
@markmh835 Жыл бұрын
"You've been disgraced"-- certainly the story of MY Life...... 😁👍
@flo_i
@flo_i Жыл бұрын
Username checks out.
@stinkytoy
@stinkytoy 9 ай бұрын
"You've been challenged to a duel, and you've lost. Relinquish your family's honor and go back ten spaces."
@LabRat8899
@LabRat8899 Жыл бұрын
JJ really needs to publish a “American Cultural Cannon” book based off all of his videos. He goes into such detail about all these products that even an American like myself learns something new. And it’s fascinating what things he chooses and why.
@markmh835
@markmh835 Жыл бұрын
I'd buy such a book -- if J.J. wrote it. 😊👍
@letMeSayThatInIrish
@letMeSayThatInIrish Жыл бұрын
@@markmh835 I'd buy it if it was actually a cannon.
@stefanofeblesverastegui8869
@stefanofeblesverastegui8869 Жыл бұрын
These are the best of his chann imo
@bocawilliams9200
@bocawilliams9200 Жыл бұрын
Is JJ gay or just SUPER Canadian? I can NEVER tell!
@LabRat8899
@LabRat8899 Жыл бұрын
@@bocawilliams9200 no he mentioned on a past video he was gay
@theblackherald
@theblackherald Жыл бұрын
The missing toy is of course Barbie! I hope JJ can talk about its history someday, including the weird fact that the Barbie media universe has of late become legitimately good TV.
@rabbitvsgod
@rabbitvsgod Ай бұрын
what about Hot Wheels?
@DetroitBORG
@DetroitBORG Жыл бұрын
This video does a good job explaining why there was such an IP explosion in the 1980s.
@JJMcCullough
@JJMcCullough Жыл бұрын
Thanks Detroit Borg! You have a lot of subs!
@oldtechnobodycaresabout
@oldtechnobodycaresabout Жыл бұрын
@@JJMcCullough I love his review of the nook simple touch
@CharlesJohnson-tp7qq
@CharlesJohnson-tp7qq Жыл бұрын
Another big part of the IP explosion in the 1980s JJ didn't touch on in this video was Regan's deregulation of the television industry which made it possible for toy companies to make cartoon shows to directly sell toy lines to children
@nanoglitch6693
@nanoglitch6693 Жыл бұрын
Nope. You'll wanna look into how Reagan de-regulated advertising and allowed corporations to directly and indirectly target children. Free market capitalism! What could go wrong? 😂
@christianterrill3503
@christianterrill3503 Жыл бұрын
@@CharlesJohnson-tp7qq still kinda messed up toy company's are allowed to directly market to childern. In the USA tho it's not legally for a cartoon to directly market a toy or product. Like say the rugrats couldn't have the babies say we like coke brand cola or a specific toy that is not legal anymore in the United States. When the KZfaq kids thing happened a few channels did videos on it also about how youtubers directly marketing to chikdern is illegal but not being prosecuted yet.
@mpdymond
@mpdymond Жыл бұрын
“I did grow up into a weird adult so it all tracks” lmao I think we’re all extremely glad you’re a “weird adult” I always thoroughly enjoy your content
@valutaatoaofunknownelement197
@valutaatoaofunknownelement197 Жыл бұрын
Me too. J.J seems to know more about American culture than us actual Americans do sometimes.
@user-hl6ls8sv4t
@user-hl6ls8sv4t Жыл бұрын
@@valutaatoaofunknownelement197 he’s American
@valutaatoaofunknownelement197
@valutaatoaofunknownelement197 Жыл бұрын
@@user-hl6ls8sv4t Really? I didn't know that.
@user-hl6ls8sv4t
@user-hl6ls8sv4t Жыл бұрын
@@valutaatoaofunknownelement197 yeah he’s Canadian
@valutaatoaofunknownelement197
@valutaatoaofunknownelement197 Жыл бұрын
@@user-hl6ls8sv4t Dammit.
@queenscarletc.9701
@queenscarletc.9701 Жыл бұрын
Anyone interested in these toys and even the mystery Mattel toy, theres an AMAZING SERIES on Netflix which is basically a fully fleshed out, episodic version of this topic. Its called: 'The Toys that Made Us' Such a fun topic to learn the history about. Theres so much going on
@Croz89
@Croz89 Жыл бұрын
I've been waiting for series 4 for ages. It's a great light hearted documentary series, when you want to learn about something less serious.
@GermansLikeBeer
@GermansLikeBeer Жыл бұрын
Good video, JJ. As for other toys, I think Super Soakers, Nerf, and Hot Wheels are definitely worthy of being mentioned as part of the American cultural toy canon. And while they're not as popular now, Beanie Babies were a bona-fide cultural phenomenon that at least deserves an honorable mention.
@tomifost
@tomifost Жыл бұрын
Were kids actually into beanie babies? I have a hard time thinking very many parents would let their kids play with "investments" like that, but what knows.
@hannahkozlovic1715
@hannahkozlovic1715 Жыл бұрын
@@tomifost I don’t know if it’s really universal, but at my elementary school in particular (in the early 2000s) they were huge. Not among everyone, but with me and my friends. However I do feel like they weren’t big enough among the general population to reasonably be a part of this cultural canon.
@Annie_Annie__
@Annie_Annie__ Жыл бұрын
Hot Wheels definitely belong. I feel like most kids, regardless of gender had at least a few Hot Wheels. When I think of my childhood and my own kid’s childhood, Hot Wheels and Lego heavily feature in both.
@michaellee4276
@michaellee4276 Жыл бұрын
Nerf, Hot Wheels, etc are essential American toys and more important than many toys in this video, but they aren't literally iconic. You can't represent them with a single image like Mr. Potatohead or Snake-eyes. They are more abstract and generalized. Nerf (hasbro) is just foam projectiles/balls/blasters and Hot Wheels is thousands of miniature wheeled vehicles. Other toys that could be iconic are transformers (hasbro), lego minfigs, Barbie.
@valutaatoaofunknownelement197
@valutaatoaofunknownelement197 Жыл бұрын
@@Annie_Annie__ That's basically most of my late childhood. Hot Wheels and Legos, along with wooden trains. Though, Hot Wheels continue being a hobby for me today.
@ninjaconsultantsixshot
@ninjaconsultantsixshot Жыл бұрын
The story of how GI Joe went from 12 inches to 3 inches is actually pretty interesting. Hasbro gave the license for Joe to Japanese toy company Takara who marketed it as Combat Joe. But military toys weren’t very popular so Takara rebranded it as a super hero called “ Henshin Cyborg” to capitalize on the popularity of shows like Ultraman and Kamen Rider. Takara wanted to make place sets and vehicles for the toys to have but because of the 70s oil crisis they decided instead to shrink the toys down in size to 3 inches and rebranded again as Microman. Microman would be brought over to America by toy company Mego as “Micronauts”. The Micronauts size would then inspire Kenner to make their Star Wars toys that size as well which would inspire Hasbro to do as well with the rebooted GI Joe. Microman would also have two spin off lines called Micro Change and Diaclone that Hasbro would also later import as Transformers.
@JJMcCullough
@JJMcCullough Жыл бұрын
You sound like quite the action figure fan!
@ninjaconsultantsixshot
@ninjaconsultantsixshot Жыл бұрын
@@JJMcCullough thank you
@goofyroofy
@goofyroofy Жыл бұрын
To paraphrase Hank on Breaking Bad "they're ACTION FIGURES, Marie!!!" Man, Micronauts were so AWESOME!!! The larger Baron Karza with the magnetic joints and fists and missiles that shot, & you could turn him into a centaur as well (same as his enemy with the opposite colored white armor, forget his name) was kind of a bridge between the small 3 inch ones and the Shogun Warriors die cast toys (I wanted the large plastic versions about 2ft high, but no bueno from the parental units, claiming "safety" ...but I was allowed to play with lawn darts, so go figure^^). Acroyer, Time Traveller, what was it, Biolab the giant robot guy, they later on had some alien/bug humanoid type series that was cool too & the city track with tubes they could travel in, very "Logan's Run" -ish. Very cool, I had the Adventure Joe's being a 70s kid, they were a lot of fun, esp once the Six Million Dollar Man action figure came out, could have them all fight bigfoot XD. The story of how 20th century fox gave up the merchandising rights to Star wars to Lucas is always one of those tales in hindsight seemed so foolish, but considering the studio's skepticism over the movie and budget and filming issues, toys were the last thing on their mind. Thanks for the trip down memory lane.....
@warpswitch1119
@warpswitch1119 Жыл бұрын
Actually, a part that is not often talked about is this first venture of a transforming robot toyline collaboration between takara and hasbro called mysterians. This was where the toys that eventually that became Micro Change Jeep or later Brawn in the transformers, Micro Change American truck or late Huffer and Micro Change Transam or Windcharger originated from. The toyline was cancelled before release and the existence of this toyline makes the whole "Hasbro employees discovering Diaclone and micro changers at a Japanese convention" story that led to the importation of the figures sound sketchy. The Mysterians toyline was eventually released in 1984 by a company called Marchon but the details behind how this non hasbro owned company got the rights to use the abandoned designs from Mysterians that were never used in Micro change and transformers is still not clear till this day.
@charlesrovira5707
@charlesrovira5707 Жыл бұрын
_how GI Joe went from 12 inches to 3 inches_ Hmm. 🤔Oh! I know. 😎 It's called _detumescence._ 🤣😂😅
@SpiralSine6
@SpiralSine6 Жыл бұрын
For anyone who wants more of this type of lighthearted historical education, Netflix’s “The Toys That Made Us” does a good job of giving a fun insight into the origins of a lot of very popular 70s-90s toys.
@JJMcCullough
@JJMcCullough Жыл бұрын
Which toys do they talk about!
@SpiralSine6
@SpiralSine6 Жыл бұрын
@@JJMcCullough reading off the full list of episodes: Teenage Mutant Ninja Turtles Power Rangers My Little Pony Professional Wrestling Star Trek Transformers LEGO Hello Kitty Star Wars toys Barbie He-Man G.I. Joe
@JJMcCullough
@JJMcCullough Жыл бұрын
@@SpiralSine6 oh nice, so not too much overlap. I was worried I had missed a big possible reference source for this video
@namename8734
@namename8734 Жыл бұрын
One correction - I wouldn't call Georgism "esoteric" at the time. His book sold numbers only second to the Bible, his funeral was only second to Lincoln's in size, and his fame was only third to Twain's and Edison's. However, he's unheard of today. Its fascinating - I'd call him "the most famous man nobody's ever heard of."
@JJMcCullough
@JJMcCullough Жыл бұрын
Well he can’t have been that great if everyone forgot him so quickly
@radiofreederry
@radiofreederry Жыл бұрын
@@JJMcCullough This is an absurd statement. Georgist ideas are still commonly discussed, especially by economists. The land value tax is an idea which has had particular popularity and influence across the world. I don't agree with much of George's writing but you're being dismissive to a degree which does not suit Georgism's actual prominence.
@MrMario-js7ub
@MrMario-js7ub Жыл бұрын
@@JJMcCullough I wouldn't think that he is overly obscure, most people haven't heard of him but he is still quite popular in alot of circles, especially that of the internet & American collage culture, which makes sense given his stance on property tax. I do think that the commenter above me is a tad bit overzealous and I wouldn't say that it's an obsurd statement to make, but he has actually seen a bit of a resurgence in the 21st century, just in general, mainly due to the fact that Andrew Yang has seemingly thrown his support behind George's ideals. I personally find him at least interesting and while I can't speak for everyone else, I do know that some internet personalities like Mr. Beat is a fan of him as well.
@StarDustForge
@StarDustForge Жыл бұрын
Its because his ideas were both "dangerous" and popular, you might even call him a populist. But precisely because his message was anti-elite and ant-capitalist to some extent those elites with their vested interests did everything short of assasination to bury his message.
@TurtleMarcus
@TurtleMarcus Жыл бұрын
Still, even as a Georgist myself, I'd say that Georgism was and is esoteric, mostly because the way it conceptualises land value is somewhat idiosyncratic. (Of course I have to believe that, because if people actually understood Georgism, they would all be Georgists, because I believe it is the best system of taxation there is.) Still, there can be no doubt that he was a major celebrity in his time, but almost completely forgotten by WWII, having been overtaken by economic Liberalism and Socialism.
@KasumiKenshirou
@KasumiKenshirou Жыл бұрын
It would include Hot Wheels in a list of "iconic" toys. It might have been the first toy to have a cartoon based on it, and was the reason that (until the 1980s) that the practice was banned. Also, do modern kids even know about My Pet Monster? Another (much less successful) character generated in a similar manner was Robotman. As part of a push to get the character into various products, his owners convinced United Features Syndicate to put the character into a newspaper comic strip. The syndicate tried to get Bill Waterson to put the character into Calvin and Hobbes, but Waterson refused. They eventually just made a new comic strip for the character, and after a few years everyone gave up on making Robotman a thing, and the author of the strip was asked to phase the character out of the strip. The strip is now known as Monty.
@JJMcCullough
@JJMcCullough Жыл бұрын
Ohhh I remember him! I liked that comic
@DavidMartin-qj8gf
@DavidMartin-qj8gf Жыл бұрын
I mean in my personal experience growing up in the 2010s no I don't believe they are anymore.
@KasumiKenshirou
@KasumiKenshirou Жыл бұрын
@@JJMcCullough Just "like", not "love"? Because he "needs love". kzfaq.info/get/bejne/sLZ9f9Kiu7GllqM.html
@captaincartoonia9536
@captaincartoonia9536 Жыл бұрын
You also missed the Transformers and He-Man, toys that have since their release have gotten massive cult followings thanks to their media presence (both of them having lackluster movies)
@oldmanlogan9616
@oldmanlogan9616 Жыл бұрын
I like the first 2 transformers movies :/
@Robyn_iz_Here
@Robyn_iz_Here Жыл бұрын
He-Man wouldn't work cuase he's Mattel so he wouldn't be here but transformers is a hasbro property so idk why it's not in the line up
@CharlesJohnson-tp7qq
@CharlesJohnson-tp7qq Жыл бұрын
Also, Transformers is fascinating because they where toy lines from two separate Japanese toy companies that Hasbro sold in America under the single moniker "Transformers"
@jacksauce
@jacksauce Жыл бұрын
Lego too
@TelephoneChanX
@TelephoneChanX Жыл бұрын
holy shit bro pay attention to the video
@hydrogen3266
@hydrogen3266 Жыл бұрын
I feel like monopoly is one of those games that nobody plays correctly and everyone plays by slightly different rules, despite the rules coming in the box. I also feel like growing up in the early 2000s, Monopoly was a stand-in for a boring “family” game that takes forever and never ends.
@WattoXtreme
@WattoXtreme Жыл бұрын
I’d say uno even more so.
@netgnostic1627
@netgnostic1627 Жыл бұрын
Me and my sisters, cousins etc. never finished a game of Risk. Once the world is reduced to just two players, you hit a bit of an equilibrium, and one person can not obliterate the other. Maybe that's one of the lessons the game teaches, switching to a "cold war" is inevitable and a good outcome.
@Landon_C_Official
@Landon_C_Official Жыл бұрын
I think you right. Although actually monoly is not that long and complicated compared to most games. An hour and a half, at most, if you follow the rule but like you said everybody changes the rules slightly and things change. I just always played how my family said it was played and did not know there was an auction until 3 or 4 years ago. I think people look at say risk a full game can take a few hours and it looks very complicated.
@hydrogen3266
@hydrogen3266 Жыл бұрын
@@Landon_C_Official my dad bought us monopoly as kids, and I think maybe to keep the game from being confusing he had us just play until we ran out of money. We were kids, so the game didn’t last long, but the older we got, we just kept playing like that and never bothered to actually look up the rules or anything, and we got smarter with money, and games took absolutely forever because we would budget like crazy and try and have hotels everywhere. Def played it very, very wrong
@freakishuproar1168
@freakishuproar1168 Жыл бұрын
Monopoly always felt like that one game that the family would only play if they were desperate. If there was nothing good on the telly on a Sunday afternoon, and you'd used up all the fun board games that week, and if it frankly was too early to just go to bed - you'd reach for Monopoly. Usually accompanied by audible groans and at least one younger member of the family just complaining outright. Although seeing what others have said about the game, both in this thread's replies and elsewhere, it could just be that me and family were incredibly stupid ;p
@ChessedGamon
@ChessedGamon Жыл бұрын
As a Pennsylvanian, hearing my state mentioned in any context makes me wonder if this is how smaller countries feel when they get mentioned in the media
@JJMcCullough
@JJMcCullough Жыл бұрын
I’ve really come to realize that PA played a huge role in American culture and should get more credit.
@darreljones8645
@darreljones8645 Жыл бұрын
Well, Pennsylvania is still a pretty big state, home to more people than Illinois, for example. And Pittsburgh and (especially) Philadelphia have lots of culture and history in them.
@jimmym3352
@jimmym3352 Жыл бұрын
It's a big state and had plenty of manufacturing. It's always been important historically since the birth of the country (first capital and all that).
@Croz89
@Croz89 Жыл бұрын
@@JJMcCullough PA feels like one of those places where you can go to any town or city and there will be at least one notable event, invention or person associated with it. And it's all a lot closer together than out west, distances between big towns and cities feel more "european".
@subparnaturedocumentary
@subparnaturedocumentary Жыл бұрын
i like many of my family are native pennslyvanians who have moved elsewhere, new jersey for me i didnt get too far lol, like at all i'm 8 minutes away from philadelphia
@SakuraKiss146
@SakuraKiss146 Жыл бұрын
As a kid who grew up as a “horse girl,” I would definitely add My Little Pony to the list (and, while I don’t think it has the same sweeping relevance, Breyer Horses.) A newer phenomenon in the world of girls toys has been Monster High, which was kinda revolutionary in the sense that it redefined what a fashion doll could be. I.e. you could make a doll that was a centaur, or had green skin, or big hairy feet, and little girls (and also me lol) would love and buy them. Tons of doll lines took notes from monster high and introduced their own “fantasy/monster” variants, including, funny enough, My Little Pony, with their “human version” dolls.
@souravghosh1003
@souravghosh1003 Жыл бұрын
JJ , I just wanna appreciate you for the great content you produce. Following you for the last 5 years have heavily influenced my teenage life for good. Keep up the good work.
@_harrop
@_harrop Жыл бұрын
I live right next to Hasbro and always see the Mr potato statue in front. It always made me wicked happy as a kid. Plus I remember neighbors working at the company and letting me test out toys. To a 5 year old kid, having a nerf gun no one else had was the best thing ever.
@JJMcCullough
@JJMcCullough Жыл бұрын
You’re a Rhodie??
@_harrop
@_harrop Жыл бұрын
@@JJMcCullough live right across the the Massachusetts line in Bristol County, Mass. Which shares a border with Bristol County, Rhode Island. It's one central road away from me.
@johnchessant3012
@johnchessant3012 Жыл бұрын
I wonder how much of Mr. Potato Head's prominence today is due to the Toy Story movies. I remember being surprised to find out it was an actual toy that had kinda been forgotten until the movies came out. The timeline makes sense; Mr. Potato Head was one of the toys that originally belonged to Andy's dad before being passed down to Andy, so the writers had to look to toys from the 50s.
@beepbeeplettuce5890
@beepbeeplettuce5890 6 ай бұрын
I think it'd be totally discontinued if it wasn't for toy story
@gabrielferreira6427
@gabrielferreira6427 Жыл бұрын
I don't know if it's like that in other countries but in Brazil we don't see a lot of Monopoly around. Usually children (and adults) play the Brazilian version of the game called Banco Imobiliário. This basically happens because in 1946 Hasbro transferred the rights to the game to Estrela, which is basically the giant of the toy world in Brazil, and that company started using the name Banco Imobiliário. After a while the two broke the deal, Hasbro started selling Monopoly on its own in Brazil and Estrela started selling Banco Imobiliário with some changes from Monopoly, especially localizing the name of the properties. In the Brazilian game, you can buy properties on Avenida Paulista and Praça dos Três Poderes, famous addresses in Brazil. The game also has numerous versions, specifically versions for different ages of players, such as the "Junior" versions. I don't know if this happened only in Brazil or if Hasbro also had problems with other companies in other countries. If you know something let me know
@Marylandbrony
@Marylandbrony Жыл бұрын
The Transformers are a huge one they missed. Although people these days i think tend to associate them with the movies or maybe the 80s cartoon.
@tomatodragon8164
@tomatodragon8164 Жыл бұрын
Transformers is weird In that Hasbro shares ownership of the franchise with the Japanese toy company Takara.
@stephengray1344
@stephengray1344 Жыл бұрын
Transformers started out as a rebranding of a couple of different Japanese toylines, though. Which makes them not American.
@justinarzola4584
@justinarzola4584 Жыл бұрын
Transformers is a Japanese toyline brought to America by Hasbro.
@TexasVagabond
@TexasVagabond Жыл бұрын
I was watching a video from another Canadian KZfaqr, but when I got the notification, I came to my favorite Canadian KZfaq channel.
@Minalkra
@Minalkra Жыл бұрын
This is fascinating in that MOST of these toys are non-gendered save for the GI Joe series. It also misses the Barbie and Pony genres which I would EXPECT to see and introduces the Glo-Worm which I've never thought of as part of the American toy canon. Indeed, the toy canon I think of when I think 'American' is almost explicitly 50's based as that was when toys for the average middle class American became a real thing. The cowboy, Lincoln logs, tin robots and the like.
@SupaKoopaTroopa64
@SupaKoopaTroopa64 Жыл бұрын
I'd add those little plastic toy soldiers that list.
@drinksanddice9528
@drinksanddice9528 Жыл бұрын
Milton Bradley also invented complex color. His color wheel was used by William James and Gertrude Stein to research emotional response to those complex colors.
@JJMcCullough
@JJMcCullough Жыл бұрын
What a hero!
@sunnyheadcase
@sunnyheadcase Жыл бұрын
The Monopoly Man's name is Uncle Pennybags, and he collects pennies as a hobby. How quaint right? I'm not sure if they would be considered too 90s, but I remember the Teenage Mutant Ninja Turtles seeming to kickoff a ton of copycats of "cool anthropomorphic animals." Swat Cats, Biker Mice From Mars, Street Sharks. The list goes on.
@TheACanning
@TheACanning Жыл бұрын
Get it right or pay the price! It’s RICH Uncle Pennybags!
@nathanl8622
@nathanl8622 Жыл бұрын
TMNT is one of those brands that gets a new show and a new set of toys every few years, I'd say they count. Same with Transformers.
@hdfwk4wjj69wjvi8
@hdfwk4wjj69wjvi8 Жыл бұрын
Haha i played with some street sharks n tmnt mixed!
@mitchellskene8176
@mitchellskene8176 Жыл бұрын
The Mighty Ducks were my favourite of those, if you count them.
@TOBAPNW_
@TOBAPNW_ Жыл бұрын
2:36 that Monopoly/McDonalds promotions always fascinated me. I remember looking up the Wikipedia page for it once and seeing the differences in it from country to country
@creativeusername2202
@creativeusername2202 Жыл бұрын
As a proud Rhode Islander, born and raised, the absolute joy of anticipation of my small home being shouted out arose in me as soon as you said hasbro. I was like "hey! We have that! Thats us! Woot!"
@U_N_Owen
@U_N_Owen Жыл бұрын
Slinky seems like a huge omission. Wham-O Frisbee, Magic 8 Ball… they all became popular during the war but were juggernauts through the 2000s. Hasbro’s Ouija has been ubiquitous since the 19th century.
@StephanieJeanne
@StephanieJeanne Жыл бұрын
Mattel ...Barbie is another iconic toy, along with Ken. Fun video that took me back as well. I didn't really like the smell of Play-Doh either. Having a teacher for a mom, she always had a bunch in her classroom. 😜😄
@gavinjablonski
@gavinjablonski Жыл бұрын
I guess I never really thought of the Monopoly man as a toy 😂
@lilbbgrinchiepoo2429
@lilbbgrinchiepoo2429 Жыл бұрын
He's a boy toy 🤑
@ShadowWizard123
@ShadowWizard123 Жыл бұрын
Neither is Pla-Do or Operation. They just represent the games in action figure form.
@IronMaiden1164
@IronMaiden1164 Жыл бұрын
He's typically not
@jimmym3352
@jimmym3352 Жыл бұрын
@@lilbbgrinchiepoo2429 more of an old man toy. eww
@adamsfusion
@adamsfusion Жыл бұрын
I haven't read the comments, so this is a pure guess: Mattel's Barbie dolls. They came out in 1959 really banking on that new "plastic" craze that was taking off and served as a sort of contemporary role model for girls and young women. Considering they still exist and I have a coworker that still buys every new one that comes out for her collection, I'm taking a bet that it's the missing item from the canon. (If that's wrong I'm swinging over to Cabbage Patch Kids :P )
@hotwax9376
@hotwax9376 Жыл бұрын
Mattel also got the inspiration for Barbie from a German doll called Lilli that was marketed primarily to adult collectors.
@marcberm
@marcberm Жыл бұрын
I remember always being told that the modern version of what we now call Monopoly had its genesis in an idea to market a property-and-wealth-accumulating game during the United States' Great Depression as something that would (and seemingly did) appeal to those who aspired to greater wealth and prosperity.
@valcormoore1113
@valcormoore1113 Жыл бұрын
Watching this when it's 30 seconds old.
@sir_wooly
@sir_wooly Жыл бұрын
2 minits
@basesixty6739
@basesixty6739 Жыл бұрын
4 mins
@hand-jobs
@hand-jobs Жыл бұрын
5m :,)
@ahwhite1398
@ahwhite1398 Жыл бұрын
The big Mattel one that comes to mind for me is the Viewmaster. The other big "All American" toys that come to mind for this "canon" are the Slinky and Lincoln Logs. Someone earlier mentioned Etch a Sketch, but that's not very American unless we want to count a Canadian toy invented in Europe.
@joeywilson3
@joeywilson3 Жыл бұрын
Barbie....
@eesr
@eesr Жыл бұрын
I just wanted to say I love the little caricatures you put into your videos when talking about historical figures
@TrashTrackers
@TrashTrackers Жыл бұрын
The cartoon faces of the specific workers are the best part of this video! Great work JJ! Another entertaining and informative video
@babyinuyasha
@babyinuyasha Жыл бұрын
THE MOUSTACHE IS BACK
@PaulTesta
@PaulTesta Жыл бұрын
It's been back...
@mr.mason718
@mr.mason718 Жыл бұрын
J.J. I got in my nanaimo bear and I love it ❤️ such great quality ❤️ thank you!
@iSeedless
@iSeedless Жыл бұрын
I grew up near Cincinnati in the early 80's. I often was invited to Kenner focus groups to check out concept toys or to give opinions on some advertising campaign. Once I made it into a Star Wars commercial shooting, but didn't make the final cut. Good times.
@hrethsigor
@hrethsigor Жыл бұрын
I never had a Stretch Armstrong toy, but, I do remember having a toy of Mister Fantastic, which was pretty much the same thing. We had him for about two days before my brother and I wanted to see if he could stretch from one side of our living room to the other, he could not. RIP lol
@SalazarArtNation
@SalazarArtNation Жыл бұрын
I had a My Pet Monster in my teens, My mom had found it at a garage sale and I had it in my room as a decoration. I put it outside on our bench during October as a Halloween decoration and someone stole it!!! I'd love to find another one or a smaller version to just have on my work space. To Ebay I go!
@SecretSquirrelFun
@SecretSquirrelFun Жыл бұрын
“Lantern Jaw” is an interesting way to describe someone or something. After this fabulous video essay, I’ll definitely be seeking out the etymology of it. Your videos always send me off on some great “rabbit hole” adventures. Thanks 🙂🐿❤️🌈
@exMuteKid
@exMuteKid Жыл бұрын
You are very good at making videos J.J. I'm also from Canada and love watching these types of videos you make. I hope your channel has a bright future.
@domesticdingo1417
@domesticdingo1417 Жыл бұрын
"But I did grow up into a weird adult, so that tracks" Relatable lol
@JamesOKeefe-US
@JamesOKeefe-US Жыл бұрын
Loved this, as others have said Barbie has to be the Mattel juggernaut. For me, growing up in the late 70s and 80s my biggest toys were Star Wars, GI Joe, Legos and Transformers. Like you mentioned, so much of what we played with had its origins in TV at the time and I remember very fondly rushing home after school to watch the GI Joe TV Show which invariably led to a Christmas Sears Catalog with easily thousands of dollars of GI Joe merch circled and begged for. Of course you would only get one or two of the items so they were a birthday and Christmas specialty that you saved for and collected. The interim more mundane toys for me were the Matchbox and Hot Wheels cars which I had trains of all over the house for my parents to stomp on and curse :). Awesome nostalgia trip as always JJ! Thank you for this and Happy Saturday everyone!!
@madison642
@madison642 7 ай бұрын
🎉🎉🎉🎉🎉🎉🎉🎉🎉🎉m🎉🎉🎉🎉mmmmm I like
@tankerguy05
@tankerguy05 Жыл бұрын
I'd say two pretty prolific (maybe) toys not mentioned would be Nerf and Hot Wheels. From what I understand they both come from the 80s-90s like the last few entries. At least I know that those were some of the more important (I guess) toys of my childhood.
@teddyjaxn
@teddyjaxn Жыл бұрын
"Rhode Island has very little going on" In defense of RI: oldest baptist church in america, oldest synagogue in america, Brown University, RISD, Newport mansions, the first season of crimetown, a disproportionate amount of mentions in movies, Johnson and Wales University, and as well as being the HQ for Hasbro, we are also the HQ for CVS. Also, a ton of cultural things that are unique to our state, that most Rhode Islanders would know about, Del's lemonade, Benny's (R.I.P.), Iggy's, Waterfire. Also, the second oldest operating Boyscout camp in the U.S. thank you for coming to my TED talk
@lisapop5219
@lisapop5219 Жыл бұрын
My first thought was barbie. She was a constant for my mom, me, my daughter & our sisters & nieces. My grandmother used to handmake clothes from scrap fabric or yarn. It was just something that you got for birthdays and Christmas
@kated442
@kated442 Жыл бұрын
I didn’t know GloWorm was an American brand! My English grandma had some of the books and they felt very English.
@tomfrazier1103
@tomfrazier1103 Жыл бұрын
Gloworm is an English publisher of children's books.
@jackmurphy4154
@jackmurphy4154 Жыл бұрын
I was born towards the early end of Gen Z and even someone like me, whose house still had a VCR for several years into the early 2000s, wasn’t really focused on the kinds of toys like you described in this great video. Video games have really come to dominate childhood playmaking that I don’t know if kids really focus on physical Toys anymore. LEGO, which can’t be included in this list, is probably the only toy brand which has gotten stronger over the last 20 odd years. For the canon, I’d probably take out glo worm and my pet monster and probably even stretch Armstrong and replace them with Transformers, Barbie, My Little Pony and Nerf.
@cameronarceneaux1772
@cameronarceneaux1772 Жыл бұрын
I was gonna say as a Gen Zer I've never really heard of Glo Worm, My Pet Monster or Stretch Armstrong before this video
@larsdoucet
@larsdoucet Жыл бұрын
My favorite Americana story related to Monopoly is how this one guy ran an inside job scam at the McDonald's Monopoly game for like 10 years, bilking away about $24M. I'd post a link but I think youtube will flag me for it; it's easy enough to google. Good treatment of Elizabeth Maggie / The Landlord's game, btw!
@awooga738
@awooga738 Жыл бұрын
this is the first video I watched from you, I liked how you explained things and put together the timeline. New subscriber :)
@WillmobilePlus
@WillmobilePlus Жыл бұрын
It's actually very jarring to know that all of the great toy companies have all been absorbed into Hasbro, as the names of the companies were as well-known to us 80s kids as the toys they made!
@Annie_Annie__
@Annie_Annie__ Жыл бұрын
Yeah, I asked my 13-year-old if he’s ever heard of Milton Bradley, and he hadn’t. I only just realized I hadn’t heard or seen the name in a long time and that most of my kid’s board games even say Hasbro on them. It’s starting to feel like pretty soon 90% of toys are going to be made by either Hasbro or Mattel.
@hotwax9376
@hotwax9376 Жыл бұрын
Except Mattel--that one hasn't been yet (and they own quite a few smaller toy companies themselves, like Fisher Price and Pleasant Company (the makers of American Girl dolls). And plenty of the toys they created in-house have been successful as well (like Barbie Dolls and Hot Wheels cars.)
@WillmobilePlus
@WillmobilePlus Жыл бұрын
@@hotwax9376 Mattel owns Fisher-Price??? My mind cannot even grasp that Hot Wheels and Little People toys are under the same umbrella.
@seanfernan9334
@seanfernan9334 Жыл бұрын
Not as much a toy but a cultural touchstone of the US and a major influence for many video games, Hasbro owns Wizards of the Coast who make Dungeons and Dragons as well as Magic the Gathering. So two of the most influential games of all time.
@legice
@legice Жыл бұрын
Man, seeing MB just brought back memories.... those were great
@KaChowAndTheGang
@KaChowAndTheGang Жыл бұрын
I’m really glad to see you upload today, and it made my day a whole hell of a lot better. I hope you’re doing really great, and I hope you know how awesome your Contant is.
@Laurencher
@Laurencher Жыл бұрын
Great video! Got me thinking how much the modern 'european toy canon' (or atleast my childhood) is dominated by construction toys, not just lego but also playmobil, kapla and k"nex (which is actually american).
@eightcoins4401
@eightcoins4401 Жыл бұрын
Ironically playmobil started as action figures with set pieces at first. Construction doll houses only came later.
@hotwax9376
@hotwax9376 Жыл бұрын
Yeah, construction toys have always been big. One such toy that was more popular with Baby Boomers but is still sold is Erector set, but even before that there were of course building blocks.
@sbel6626
@sbel6626 Жыл бұрын
Hey JJ! I love your content, and I think a really interesting video topic could be one of the real obvious cultural differences between the US and Canada: University culture. Do you think you could do a video talking about both countries approach to university and how they compare and contrast? (For example, why Canada doesn’t have an Ivy League, why frats aren’t as popular, etc) Thanks and keep up the good work!
@JJMcCullough
@JJMcCullough Жыл бұрын
There's no real difference other than Canada's schools are less prestigious.
@michaelzhuhovitsky3889
@michaelzhuhovitsky3889 Жыл бұрын
@@JJMcCullough I disagree JJ. I think the whole attitude towards post secondary education could be explored in a separate video
@sbel6626
@sbel6626 Жыл бұрын
@@JJMcCullough I completely disagree, as someone who has both canadian and american friends. The cultural attitude toward university is completely different. Canadian universities are publicly funded and as such aren’t as stratified and there aren’t any tiers per-se. This causes a lack of student debt which means most canadians don’t make university as big a part of their lives as americans. Canadians aren’t expected to know all the big universities, college football is a much smaller deal, and “where did you go to school” is less likely to pop up in canadian conversations. Additionally, I feel like there’s much less of an emphasis on university being a defining period of your life. Since most good canadian universities are in cities, commuting is more common and there is less of an emphasis on the “college experience” as in the US. Frats aren’t as popular and hazing is much more looked down upon. I don’t know if it’s the same as in english canada, but here in Quebec you choose a major and stick to it, thus there are no gen-ed classes and no undeclared majors, meaning university is much more of a way to invest in a career rather than something you should do just because. Was hoping to hear a bit more in depth about this as opposed to just “they’re basically the same” because they’re really not, and the place they have in society is very much different.
@gerardacronin334
@gerardacronin334 Жыл бұрын
@@sbel6626 I agree! I have worked at both US and Canadian universities, and the funding for research is on a different level. Of course, there is much variation between individual institutions.
@GermansLikeBeer
@GermansLikeBeer Жыл бұрын
@@sbel6626 The point about student debt is patently false. Student debt in Canada is a significant issue, especially among younger people, with thousands of dollars of debt being common. The median debt levels between US and Canadian graduates are actually not all that different.
@mrsparkle19
@mrsparkle19 Жыл бұрын
‘ . . . a weird adult. So it all tracks’ 😂 You’re the best, JJ
@moldieee
@moldieee Жыл бұрын
awesome edit jj. keep it up bro
@l0stmarble454
@l0stmarble454 Жыл бұрын
I love how monopoly went from an anti-capitalist game to not only a somewhat pro-capitalist but an incredibly successful product in a capitalist market and how the anti capitalist rules ended up being replaced to sell better. Ironic. Although as JJ says this is kinda an over-politicized bit of irony.
@icarue993
@icarue993 Жыл бұрын
The original game: anti capitalist The game now: pro capitalist Playing the game: anti-social Play the game and stay friends with people, I dare you.
@thanos6346
@thanos6346 Жыл бұрын
I love how they made a tax evasion edition, now I can really feel like a billionaire.
@goofyroofy
@goofyroofy Жыл бұрын
kinda reminds me how Oliver Stone would talk about ppl leaving the movie Wall Street, and being all psyched to be like Gordon Gecko.......
@owenstevenson6158
@owenstevenson6158 Жыл бұрын
Georgism isn't anti-capitalist, it is simply anti-rent seeking. The derivation of unearned rents from the common inheritance of the human race is a perversion of liberal values, and therefore a market system.
@ErikNilsen1337
@ErikNilsen1337 Жыл бұрын
The Landlord's Game isn't so much anti-capitalist as it is anti-landlord. Georgism makes the distinction between capitalists, who profit from the productivity of their investments, and landlords, who profit from hoarding land and waiting for its value to rise without putting it to productive use.
@GodHandFemto
@GodHandFemto Жыл бұрын
The Batteries not being included isn't really due to the cost, it's just a matter of practicality. The types of batteries that go into toys (AA/AAA) are prone to leaking when exposed to the elements outside its packaging and can destroy the toy, possibly combusting in the process. There's a long time from manufacturer to store shelf/home so to avoid these risks they don't put batteries in. Shipping companies are aware of these hazards too so companies shipping out products with batteries need to go through some extra steps and may be subject to shipping restrictions on those goods. Better for everyone in the process if batteries aren't included.
@emptee4494
@emptee4494 Жыл бұрын
Another banger J.J., thanks for the great content as always. This makes me want a video about classic board games like Monopoly. The top toys for me when I was a kid were video games/game boy, Pokémon cards, Star Wars toys especially lightsabers, power rangers toys, Batman, X-Men, comic book stuff in general, tomagotchi, furby, Barbie, pogs, beanie babies, Gak, bop it, super soakers/water guns and nerf balls. Damn I miss my childhood lol.
@Zzz_top
@Zzz_top Жыл бұрын
I work for one of the Hassenfeld family members. She has all the board games with the main characters faces changed with family members faces. They are super nice people.
@steakismeat177
@steakismeat177 Жыл бұрын
If a major toy isn't hasbro yet, it probably will be soon. It's fitting Hasbro owns monopoly as they are the Monopoly of American toy companies
@Parlom101
@Parlom101 Жыл бұрын
Hey JJ we got plenty going on here in RI!
@JJMcCullough
@JJMcCullough Жыл бұрын
SUCH AS??
@KjeldvanKeulen
@KjeldvanKeulen Жыл бұрын
Absolutely loved this video. This one will win some awards for sure
@JeffKing310
@JeffKing310 Жыл бұрын
Well, here’s another award winning video for us - thanks JJ!
@redflame21
@redflame21 Жыл бұрын
Hey JJ. Do you you think you can do a video about analysing the (main) references of Billy Joel's 'We Didn't Start The Fire'?
@JJMcCullough
@JJMcCullough Жыл бұрын
That would be fun but it would take a very long time. There are like 100 references so the video would be hours long to explain it all.
@dazedneptune
@dazedneptune Жыл бұрын
@@JJMcCullough If you’re willing to make it, I think your viewers would be happy to watch very long videos. Longform content is more popular with KZfaq these days too
@oraw1234W
@oraw1234W Жыл бұрын
There is a podcast analyzing every lyric of we didn’t start the fire called what else “we didn’t start the fire”
@CreepyGuy98
@CreepyGuy98 Жыл бұрын
JJ would be and interesting person to have a conversation with or interview
@matthewlaidlaw1348
@matthewlaidlaw1348 Жыл бұрын
Love your videos! you’re awesome ✨🙌🏼✨thanks for this video, I grew up with so many of these toys in Europe, it’s cool to see this origins, especially the 80s/90s ones
@miltonbates6425
@miltonbates6425 Жыл бұрын
Some of my favorite toys were He-Man, Transformers, Thundercats, Madballs, Boglins, Voltron, G.I. Joe, Teenage Mutant Ninja Turtles, Bravestarr, WWF wrestling figures, DC and Marvel action figures, Etch-A-Sketch, and Speak & Spell
@kogolia6272
@kogolia6272 Жыл бұрын
I really enjoy your videos! I suppose Barbie is missing as one of the most iconic toys (not only in the US/Canada) 🌹
@omarhassan7269
@omarhassan7269 Жыл бұрын
Hey JJ, what plushy are you making after the nanaimo bear? Excited to see new editions of cultural mashup plushies, maybe one that is based off of famous stereotypical toys as a continuation from food? Much love from Ontario!
@taylorthemusicteacher
@taylorthemusicteacher Жыл бұрын
Man I love these videos. Such an interesting deep dive into things that I would never consider to dive into and really enjoy watching.
@JJMcCullough
@JJMcCullough Жыл бұрын
Thanks so much! Are you an American?
@taylorthemusicteacher
@taylorthemusicteacher Жыл бұрын
@@JJMcCullough I am indeed!
@epicbobbing101
@epicbobbing101 Жыл бұрын
I'm a need another one of these J.J
@chichikk
@chichikk Жыл бұрын
I know this is mainly a video about hasbro and their contributions to the toy industry, but c’mon! You cant make a video about the cultural canon of toys without talking at least a little about barbie She’s so famous that people use ‘barbie’ as a sort of interchangeable stand in word when talking about any standard fashion doll
@nathanl8622
@nathanl8622 Жыл бұрын
Barbie's the obvious omission, but the list as a whole is lacking in "girls' toys." A lot of toys are aggressively marketed based on gender, and any attempt at a 'toy canon' should take that into account. Surely My Little Pony or Polly Pocket deserve a spot on the pantheon more than My Pet Monster.
@JJMcCullough
@JJMcCullough Жыл бұрын
You’re right. I guess girls don’t but these sorts of collectible things. Though there are a lot of girly Funkos.
@kimberlywilson7929
@kimberlywilson7929 Жыл бұрын
Another great video. We're peers, so I remember a lot of these toys fondly. I feel like it's not quite the American canon, but I learned so much and it was a great trip down memory lane.
@signal3585
@signal3585 Жыл бұрын
The editing on this video is incredible
@mjordan812
@mjordan812 Жыл бұрын
I had a Mr. Potato Head as a kid. And needed a potato. I always felt that it was a bit of a ripoff when they went to the plastic potato - but by then I was too old for such things.
@dedicatedspuddler7641
@dedicatedspuddler7641 Жыл бұрын
I always found it silly that he carried his parts in his butt.
@rossm2868
@rossm2868 Жыл бұрын
My favourite american toy is my daddys gun
@JJMcCullough
@JJMcCullough Жыл бұрын
NO!
@rossm2868
@rossm2868 Жыл бұрын
@@JJMcCullough pew pew !
@emilsr.5395
@emilsr.5395 Жыл бұрын
Hot Wheels definitely deserves a spot in the canon.
@fortunatejeremy
@fortunatejeremy Жыл бұрын
I like how Mr. Monopoly's name was actually Rich Uncle Pennybags but know knew that and just called him Mr. Monopoly and eventually Hasbro just changed his name to that.
@Storytimeclips_69
@Storytimeclips_69 Жыл бұрын
why is the quatily bad
@TOBAPNW_
@TOBAPNW_ Жыл бұрын
Presumably a result of the fact it was just uploaded. It will take longer for options like auto captioning and higher quality to be available
@annaliselowman5493
@annaliselowman5493 Жыл бұрын
I think Barbie should be on that list
@T1mesAreHard
@T1mesAreHard Жыл бұрын
That's the Mattel toy he mentioned at the end.
@annaliselowman5493
@annaliselowman5493 Жыл бұрын
@@T1mesAreHard Thanks lol must have missed that
@Alexx1083
@Alexx1083 Жыл бұрын
Thanks for covering toys! Most of my toy-video watching comes from collectors, and it's great to get another angle on the history. There's a ton of other little interesting tidbits if you ever want to dive deeper! You touched on G.I. Joe changing gears when a war came around, and that ebbed and flowed like the tides! Theb12 inchers became Adventure Team, and then the Joes of the 80s shrunk and went back to war, then the Gulf War made Joe change directions again to (of course) battling Drug Lords, fighting Eco Terrorism, going to Space etc. It's interesting to watch it all change and get brighter colors and guns that look less and less like real guns. You get a separation in collectors where 80s kids miss the real military styling, where as a 90s kid (like myself) is more nostalgic for the neon weapons that barely looked like guns.
@dylanwfilms
@dylanwfilms Жыл бұрын
One notable thing with GI Joe switching to the smaller scale was that they probably did that to compete with Kenners Star Wars figure line
@tavorliman9286
@tavorliman9286 Жыл бұрын
First
@kaiserklausmouse
@kaiserklausmouse Жыл бұрын
Good job 👍
@dreamsofabeautifulmind
@dreamsofabeautifulmind 2 ай бұрын
...your Illustrations are very good and cool mate!
@jesusbb2
@jesusbb2 Жыл бұрын
I love your pop culture canon videos I have to say dear J.J. that youre canon in my heart.
@mikesandate3222
@mikesandate3222 Жыл бұрын
I had forgotten I had a glow worm as an early 80s youth until you brought those memories flooding back.
@OriSnori
@OriSnori Жыл бұрын
Thank you for another great video! My Saturday nights are not complete without a new video from the award winning Canadian, J.J. McCullough.
@DJVexillum
@DJVexillum Жыл бұрын
Thanks for confirming that the memory of me having a cartoony-looking Stretch Armstrong as a kid wasn't just the Mandela Effect.
@Queleb1
@Queleb1 Жыл бұрын
9:10 : I like that the can specifies that it is the 'non-crumbly type'
@cesarmoreno987y
@cesarmoreno987y Жыл бұрын
Great Video!
@mike.budich
@mike.budich Жыл бұрын
I think He Man is a very iconic American toy universe. I grew up past the most popular phase of it but still loved several of their toys despite not knowing what they were from or anything about them
@katashworth41
@katashworth41 Жыл бұрын
“Batteries not included” just reminds me of the joke my dad play every Christmas, where he gave my brother and I a dead battery with a tag saying “Toy not included” which he did til he died.
@hallamhal
@hallamhal Жыл бұрын
I love how the version of Monopoly we play today is the simplified version. I can only imagine a game at Christmas taking days if not weeks using the original rules
@audiooddities9982
@audiooddities9982 Жыл бұрын
I had a Glo Worm too! The ones from the 80s definitely look different from any other versions of them, and that does make me really nostalgic. I remember the one I bought for my daughter looked so different it almost felt like a different toy altogether
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