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In this marketing case study episode of MyCaptain, we will uncover the insights behind ‪@DurexIndia‬ genius marketing plan to build their market presence in India.
Video Chapters:
00:00 Introduction
01:02 Durex's Plan To Capture The Indian Market
03:08 Durex Engages In Conversations
04:15 The Launch Of Durex Mutual Climax
05:48 Durex Learns and Builds Their Marketing Strategy
08:11 Learnings From The Durex's Marketing Case Study
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