experiencelenn...
Lennox Island is a proud and vibrant Mi’kmaq community on Epekwitk (PEI). In the spring of 2020, a request for a new website evolved into an opportunity to rebrand the destination. The goal? Attracting visitors from all across Canada to explore and learn about the rich Mi’kmaq culture through sensory experiences such as baking traditional food, craft building, and intricate storytelling.
We branded the community’s tourism project Experience Lennox Island. We aspired to create a brand that would bring renewed pride to the community and engage visitors from all over Canada and the world. Our video team created this short and dynamic banner ad to help launch the campaign, showcasing the vibrant cultural experiences and learnings available at Lennox!
Go All In at www.insightstudiopei.ca
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