7:44 the guy that's been prepping his hands by rubbing the pavement from 6:56 finals steps up, prepped like a true Champion lol.

Props to the bloke in the knee sleeves and the dude holding a coffee. Love the fact that Matt and Ben are spreading the love as well with these challenges. Hats off to you gents.

13:10 what this guy did was really smart, by grabbing the hammer at an angle instead of straight up and down it made it harder for his hand to slip up the hammer, which made it easier to get a better grip, that being said it still requires a pretty decent amount of grip strength to lift it either way.

This is the kind of content I LOVE. Keep bringing people together over a shared fitness related challenge. People want to watch others succeed but most of all imagine if someone in that crowd was motivated to do something in their lives becuase they watched others achieve something that was hard.

You need to do a fitness challenge with the sidemen bro and also you need to attempt the royal marines commando pjft, love your vids though keep up the great work

Was awesome making the hammer for you! What a banger of a video! Can’t wait to make your next crazy idea!

I love your challenge videos man. Encouraging strength and fitness is awesome

These type of video are very fun to watch, please keep making them!

i love to see the people just come together for these challenges in a very POSITIVE way (great job mate )

That was brilliant just seeing the range of people trying it... Great way to meet thr fans and public 🥰

Full time laborers have mad grip strength, equivalent of farmers strength. I've met mechanics who's forearms and hands look like they've been carved out of granite, crazy strength, cheers.

Bro what I like about this video is that you are genuine with a fantastic attitude..🙏

Very cool seeing the people you wouldn't expect lifting the hammer, looks like it's tradies with the strong grip who can do it the best. Nice to see that Ben made a new friend too! 😆

Matt always comes through with the god tier content thanks man an inspiration to all!!

Matt at it again with another banging video keep it up!!❤️

Love these videos. Keep them Coming boys. Soon as he pointed the builder down I knew that money was going

@6:54 Smart lad chalking his hands up as much as possible to get a better grip

Brilliant! This was another fun one, especially Jerry! Great job Matt!

As someone who has done rock climbing, and worked as an arborist I'd love to give this one a go. The grip is the true killer for this challenge.

bro i fricking love your content. you are the reason i got into fitness. with the bottom of my heart... thank you

I love these challenges, keep it up bro

Been waiting for the challenge vids with the public 🎉🎉🎉😍

Just goes to show you can't judge grip strength. I'd love a go at this, but I'm sure it's more difficult than it looks!

I love this type of videos! Very cool challenges! 👍

Great video as always Matt and I must admit I thought only 2 people was gonna lift the hammer. Was very surprised how alot did. Good watch mate. 👍👌

I love that you hear Ben's laugh before you realise he's there

loved it!! keep posting guys!!

I really want to try this because it's one of those things which I'm sure looks much easier than it actually is. Was mad that the really big guy kind of struggled compared to some of the little ones with grip strength.

Another Great Video Matt, Love when Ben's involved in them 🤣♥️

I love how this creates such positivity in a community 👍

Totally enjoyed the video, wish i was there to try this challenge 💪

You could totally make more videos just like this, just doing it in another place, it's fun seeing who does it and who doesn't. maybe some of the smaller guys have those handgrip trainers at home teenboys used to get because they felt weedy and they'd do that all day.

What people don't understand is that you activate different muscles depending on how you grip it. If you grip it with your palm facing you, you have a better shot because you're activating your stronger muscles.

Depends on the rules and the hammer handle diameter and whether you can use two hands etc, 60kg is fairly light so in premise sounds easy but with one hand and a thick bar would be fairly tough.

Love these videos 😄

I love type of this contents, it's really motivating

this was so entertaining to watch you're killin it matt also - next time you could bring a rubber mat with so you don't have to worry about accidentally damaging the pavement! 10/10

There's definitely a difference between strength and muscle. Can't tell who may have crazy grip strength by looking at them. If you could use chalk or something to make the grip tacky, that would help tremendously.

huge fan, i was working in the shoe shop around the corner at the time, gutted i missed you, thanks for coming to cambridge mate

12:40 best attempt of the day.

Thor's Hammer in a suitcase makes me laugh. Great video guys, keep 'em coming!

That hammer looks sick, it's so detailed!

The trick I think will work for anyone who's hand slips is to use the rest of your front arm from wrist to elbow parallel holding agaist the handle while using wrist only as anchor for your arm to pin against the handle

Die Lautstärken passen ja supi zusammen im Video. Ganz ganz toll gemacht.

Always expect the unexpected when it comes to strength and the human body.

Love the challenges mate! Gg! Have one with Excalibur soon! Also… do you sell the props after these challenges? (Asking for a friend haha)

Really love this kind of videos do more plz.

Amazing video! You can add some plates on the handle and make it a 80-100kg hammer next time!

That was awesome!! Would love to see more challenges like this!

As a scaffolder I reckon I could easily do this. Grip strength is key to my job and having big hands helps too.. looks like the width of a tube too. Easy £100

This was really fun!!! So glad I checked it out.

What a fucking guy man, props to him, the prep, the wrap. Legend, he came up, and did it

This is very similar results to when i took my hand grippers to work (i work as a printer) the printer operators (as we use our hands gripping large stacks of paper all day) had a far better grip than the office staff, the operators could close the number 1 hand gripper no problem, office staff was nowhere near close to closing it.

Throwback to Vision picking up Thor's hammer. Sick scene

Mate you’re a unit 🔥

That was quite entertaining, thanks for sharing.

13:10 Zelenski did pretty well.

I'm curious how easy this would be for me and other people who rock climb since our grip strength is well above average

Great Video matt

Soundtrack to this video is sick mate!!

Carrying a heavy suitcase into a crowded shopping mall of innocent shoppers and no one says anything

bro, you made me lift weights man, been 6 months and i feel different mentally and physically, any tips on bulking? im eating alot as a skinny guy too

I like CJ The way he encourages the people to lift that... Lots of Love Guys

Great video! Please do the Royal Marines PJFT 👊🏼

Matt’s content is always 10/10 🤣🤣🤣

Great stuff! Fun to watch. I assume it was a £1000 budget, and each lift won £100

Nice one Matt, I'd like to see how they handle a 100kg hummer, same settings, just 40kg more.

something so simple yet so entertaining

Everyone that seriously works with their hands can lift this hammer. The key is in your grip. Just look at the two guys who had gypsum plaster on their trousers, and a guy who you referred to as a painter. They obviously were close at some construction work. They lifted it with ease.

Grippy hands are your friends here

As someone who lives in Cambridge, I recognised many of the people in the crowd on the junction of Petty Cury and Sidney Street. Just goes to show how small Cambridge is as a city. One of the reasons I love living in Cambridge.

Wish I could try these challenges, with my practice of Chi Mind Control. Would love these challenge's..

Matt attracts the strangest people at these challenges 😂

Robert needs to become a regular on this channel.

Brilliant challenge guys 👍

This is mostly about grip and not strenght. Awesome!

7:41 “enter god”

I think like any form of strength obviously grip strength can be developed but has always seemed very heavily genetic also, bit like calf development in that case lol. It's something you cannot always tell from someone's overall build

There was literally 2 people there I’d of paid for doing that, they actually held it in the air properly 👌👌

nice to see quite a fun activity in public, go the painter or whatever trades they were. I would of got some dry dirt etc anywhere on my hands as grip to fail:)

Feeling like an absolute unit. Just did this with 80kg on a broken barbell. Less sweaty hands have been touching it must be said

Dude i just thought of this idea 5 mins ago then searched on youtube to see if it has been done before... haha Uploaded 14 hours ago...

god you're fucking hilarious! i was laughing all the way through this, keep it up!! and GIVE US MOREEE!!!!! AND UP THE WEIGHT TO 70 KGS

bens laugh will forever be my fav thing

Everyone in the comments thinking that they could lift it 😂 it’s a lot harder than it looks. If you can lift that then you have some insane grip strength

Anyone else see the first bloke who lifted it rubbing his hands on the concrete😂

Do more of these type of vids

I love anything grip related, you guys should do a captains of crush challenge, start at number 1, £25 number 2£50 ect ect

I would’ve given £1000 for an overhead lift of the hammer single-handed. I saw at least one guy in the video that lifted it easily enough I believe he could’ve done it.

Pulling a sword from a stone next challenge !

When in the US Navy in 1971, the ship had lead weights from 300 to 1,000 pounds for testing the cranes each morning. These weights were steel pipes 24 inches in diameter with wire ropes and a loop at the end, with the right amount of lead poured in the pipe. The weight was punched into the top of the castings. Everybody gave it a try and the only guy that was able to lift the 1,000 pounds was a skinny farm boy from the mid west. we had a D 1 football player, (defensive end) that everybody thought would lift the 1,000 weight. Nope, It was the skinny guy, about 5' 10'' tall and 180 soaking wet that was the only guy that could lift it enough to shake the deck. That was the way one could tell if it went off the deck. It made a heck of a racket when it hit the deck, i'll say that!

I’m like a og of the channel I watching you for the powerlifter days the 2nd years lool

Did you accidentally put an extra zero on the title of the video? 😂

13:07 That man moved it without even trying and could even lift it in his sholders... Chad Out there🤣

Wow, i can´t believe i actually warched the whole video lol,loved it

Interesting challenge! It’s difficult to prepare for, other than doing farmer’s walks (or holds) or weighted chin-ups. Maybe make it even more challenging by stipulating that the hammer must be lowered to the ground in a controlled manner?

My toxic trait is thinking I would easily be able to do this 🤣🤣🤣

The pandemic has really made everything unbearable and things are really getting out of control. The F.E.D can't even control this particular moment, this is making the world financial state unstable. I think that investment in different streams of income that doesn't depends on the govt to operate is the best solution to stay stable

Impressive. All about the grip! The laborers grip strength .....wow. Just wow.

Ah man, in my home town too! I would have been in with a shot lifting that I reckon!