Migrating To Google Tag Manager - GTM Tutorial Lesson 4

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Күн бұрын

Learn how to migrate your existing implementation to Google Tag Manager. We will discuss different scenarios you might encounter, including the Google Tag (previously called the 'Global Site Tag'), and cover a migration checklist you can apply to your implementation.
EXTRA RESOURCES:
○ Get the Google Tag Manager Glossary - lovesdata.co/h5m9a0
○ Google Tag Manager Guide - lovesdata.co/BDBPNk
○ Google Tag Manager Course (paid) - www.lovesdata.com/courses/goo...
GOOGLE TAG MANAGER TUTORIAL SERIES:
Lesson 1: Getting Started - • Google Tag Manager Tut...
Lesson 2: Adding Tags - • How to Add New Tags in...
Lesson 3: Preview and Test Tags - • How to Preview and Tes...
Lesson 4: (That's this video)
Lesson 5: Track Conversions - • Track Conversions with...
Lesson 6: Track clicks, buttons & forms - • Track Clicks, Buttons ...
Lesson 7: GTM Tips and Tricks - • Google Tag Manager Tip...
JUMP TO A TOPIC:
00:00 Introduction
00:59 What is the Google Tag?
02:34 Starting from scratch
02:57 Migrating from the standard Google Tag
03:28 Migrating from a customized Google Tag
04:44 Migration steps
05:00 Step 1: List all your tags
05:26 Step 2: List any customizations
05:52 Step 3: Create a spreadsheet
06:23 Step 4: Add the container code
06:57 Step 5: Add a custom data layer (optional)
07:31 Step 6: Enable (or create) variables
07:56 Step 7: Create tags
08:09 Step 8: Apply triggers
08:58 Step 9: Test your tags
09:11 Step 10: Complete your migration
09:49 Conclusion
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Пікірлер: 7

@skylight1order2008 9 ай бұрын

Really good content as usual ! Every time I am getting stuck at work on tag manager or ga4, I come back to your videos. I have been trying to find a good book that is recent and covers tag manager from scratch but there is nothing recent. It's still a field that is not covered in the past couple of years when most changes happened. Would love to see a book from you on all tag manager.

@Pipanaable 2 ай бұрын

excellent content really helpful!

@dishankshah5080 8 ай бұрын

Whatever I try and refer, these analytics and tag manager things getting harder and harder for me.

@sbramble01 8 ай бұрын

I want to migrate, and I'm using the Monster Insights plugin and use the standard tag without any customizations to tracking. I'm trying to follow your instructions when you say @ 3:15 to "add the Google Tag Manager code in parallel to the existing tag, replicate the tag in google tag manager, then publish the container and remove the existing tag". In GTM ive already created a new Tag according to the steps in Lesson 1. I used the Measurement ID that is currently being used by Monster Insights to create the tag in GTM. (is this right) I have not yet installed the GTM container code onto all pages of my site, but will. Next I'll take the Google Tag (gtag.js) from GA and install that into the head of all pages. (Is this necessary, or redundant, if I plan to add the GTM container code to all pages?) also I'm unsure what you mean to by "replicate the tag in GTM" There are so many references to the word "tag"..Google has made this a little confusing ha ha! Any help is appreciated! Cheers!

@awakenthegreatnesswithin 6 ай бұрын

Hey, did you figure it out?

@UntitledVintage 10 күн бұрын

hi! I if had my google analytics working before I followed your steps of video #1. Do I have to delete something? will the visits be duplicated? How do I know If they are? Im very confused It `ll be amazing If you could help me, thanks in advance