Naming: Phases of Strategic Brand Development

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12 жыл бұрын

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Sasha Strauss is the Managing Director at Innovation Protocol (innovationprotocol.com).
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Пікірлер: 34

@wilburrodriguez2895 7 жыл бұрын

i have been researching on how to choose a business name all day and this is the only video that made a alot of sense.subscribed

@albarleta2511 7 жыл бұрын

True. I've been looking around too.

@pelegtabib 9 жыл бұрын

The Dane Cook of Brand Strategy

@Jnrmerlin 6 жыл бұрын

One of the best advisors on KZfaq. Excellence. Thank you for your direction. Renaissance in full force. Guided by light. Channeled in clarity. More vids dude! Shaaaamon

@Paresh_Bhimani 8 жыл бұрын

Amazing Invaluable ideas and knowledge !! I am following this guy.

@jimmyproofed3357 9 жыл бұрын

Thank you for the links regarding trademarks invaluable knowledge

@TheKingaddidas 10 жыл бұрын

That was great !!! Love your energy throughout the video. I get bored easily, and pass on many vids, but yours kept me entertained, and engaged thank you.

@RaepaMusic 6 жыл бұрын

You Are Incredible Sasha Strauss. learnt something new

@Kenny-Ross 5 жыл бұрын

Awesome! I got a lot out of that. Thank you!

@DD-mp4rf 8 жыл бұрын

fantastic speech

@AkmaAit 6 жыл бұрын

pretty cool advice

@ntn2291 6 жыл бұрын

u good in this- nice explanations

@tochukwunnyigide2801 7 жыл бұрын

great job

@hoodboundstreetwear1570 8 жыл бұрын

very inspirational

@depressionnow8290 2 жыл бұрын

Thank you for making this video. You got this Ben Affleck thing going on. Good stuff.

@devitomanaf3458 Жыл бұрын

holy shit this is so helpful!

@shock80ey 7 жыл бұрын

This guy is perfect mix between the rapper lil Dickey and the comedian Dane Cook.

@foxbasealpha 2 жыл бұрын

2:00 Nike is headquartered in Beaverton, OR, so why Seattle, WA?

@MartinAsher 4 жыл бұрын

Awesome

@ELthatsLoreel 11 жыл бұрын

love it!

@user-ex2kj4hh9q 7 жыл бұрын

ELthatsLoreel

@gowthamthewhitebook606 6 жыл бұрын

filing in USPTO affects internationally?? i mean, if i have a company called 'Orange' and i filed trademark in USPTO. If someone outside of US is trying to trademark the name 'Orange', What will Happen?

@kimanrasa2992 5 жыл бұрын

I agree with the part that it's the associations that make the name. As long as the name is semi-pronounceable, it's the associations that shape people's impression of it. For example I never thought Bob was a cool name. It sounds like a fat little fish. But then I realized my favorite musician's name is Bob Marley, together with Marley, or together with the image of the man, the name feels different!