I bought my GMT MASTER in 1972, 50 years on my wrist. In my book,the best watch ever made

I've owned Rolex for 50+ yrs. I have never been let down by any of my Rolex watches. The GMT Master2 it the standard that all others aspire . I know people hate hearing that as it's become almost fashionable in the watch world to trash on Rolex . I have 2 GMT Master2 's in my collection. One of them , my Batman with oyster bracelet, I wear a lot . I also have an older Pepsi that I rarely wear because of its recent uptic in value . I guess I'm just an unapologetic Rolex fan .

Great and very objective review of the current Pepsi - very well done, Bruce! But the intro was even better, love it!

Great job man. Intro editing was AWESOME!!

Another fantastic video Bruce, you are definitely doing it the right way. Love the way you pick faults in your own watches, but tell us why it doesn't matter to you. Everything you said is spot on.

Love that youre juxtaposed it with your hulk since both of them r my fav version of rolex watches. The gmt master has more useful feature since i live in different time zone from my family but the green hulk presence popped out more:') cant decide if its for one watch collection

@Bruce I didn't even want the Pepsi until I saw this exact watch on John's wrist. Full Pepsi crush now.

The intro alone : 🔥🔥🔥🔥

I just got mine today. Love it! Great video.

I’m a Rolex fanboy, I own a couple and I suspect there’s more to join my collection, however, I will be the first to say their not perfect, but what they do do well, they do it perfectly, like their bracelets fit and finish, the robustness, durability, and reliability of their movements, the rich brand history, the status symbol that comes with it (which can sometimes be negative) and the fact that they’re so hard to acquire, it’s a joy to own even one. The places where Rolex falls a little short are just about everything Bruce mentions in this video, all I can live with.

God I love that stupidly jangly Jubilee bracelet

Great video, perfectly put and relatable content. It’s taken me 2 years to get the call, but we’ll worth it

I'm a Timex guy, but I do love Rolex videos. Don't want to own one, but I love how the Pepsi looks. Luckily Timex made the Q Timex with the same bezel. Love that watch.

Love the watch , hate the business practices of the brand and the resulting grey market. Great video!

Man , I just love this Pepsi , hopefully I get mine soon . Rolex and their authorized dealers are doing some crazy things but I still love their watches . I really don’t care about high horological watches I just want a piece that’s robust functional practical and reliable .

Awesome video! Thanks for the great content

Great video Bruce, thanks for sharing. Think you're spot on with everything except I actually think the Rolex movement is pretty good looking I mean is it as beautiful as your VC? Obviously not even close. But in an industrial way, I find it appealing.

Love it. Thanks Bruce, nice video.

Great video. I enjoyed the comparison against the Submariner as I have the same model. I had to laugh at you pointing out the quality issue on the dial of the Rolex and showing the Omega as a comparison which has a blob of red paint at the 6oclock marker 🤣

I hopefully can pick mine up soon, it’s been laying in the safe of the ad since December.

I finally got my Pepsi in oyster bracelet 3 days ago from the AD. Loving it.

Really love this review, such an accurate view of this watch. Its a beauty!

Am I the only one who thought the winding would sound smoother ? And how can you look at that imperfect finishing and say it’s worth 9k? Blows my mind what people will excuse. “Status symbol of wealth and success” is really all it’s about. Thanks for the rundown, Bruce! Excellent videography as always.

Great video. Awesome close-ups of the watch. I am not a Rolex fanboy and do not own one. But, I do respect what they have done. This Pepsi GMT is a classic timepiece. I had a summer job hauling people's unwanted items from their homes and this one guy--who was a former astronaut--had a Pepsi GMT. I just kept staring at it while he showed my stepdad and me what he wanted hauled away. It was the same watch that Thomas Magnum wore on "Magnum P.I." Even though TV series had long been cancelled by then I watched the reruns regularly. The Pepsi fell off of my radar screen and by the time I looked into getting one the prices were so far out of my price range. Sadly, I do not think I will ever be able to get one. So now, I am currently modding a Seiko to make it a facsimile of the much-admired original. No, definitely not the same thing. But, it looks fantastic and at 5% of MSRP, I'm diggin' it.

That was an absolutely spectacular intro.

Rolex is amazing! They are like HK firearms or Mercedes Benz. Extremely high quality and real world versatility. Like those brands there are “more expensive” products but everyone knows that they are not necessarily “better”.

Wearing & enjoying my 42mm ceramic pepsi GMT Steinhart. Solid brand with respectable ETA or Sellita movements. Have owned Rolex & am a fan of the design & the brand, just not the hoops you have to go through to maybe, just maybe get on a waiting list. Life is just to short to bother with it. I remember when you could walk into an AD & walk out with a Rolex or Patek Nautilus & Aquanaut! I doubt if ever those days will ever return, certainly not at RRP prices.....

I am not a huge Rolex fan but this one is beautiful 😊👍

I’m a 1675/0 fan. The case, with its slim profile, warm matte dial, and plexiglass crystal are so much appealing to me than the flat sapphire crystal and ceramic bezel. That flashy look screams ‘new expensive watch here!’. I’d only buy one if I had the opportunity to get it at retail; rather unlikely.

Another fine video, keep up the great work. Just wanted to share a crazy day I had at an AD on March 31st. Walked in to check on what Rolex watches that were available. I struck up a conversation with the salesperson for about 20 minutes and out of the. Lie he said I’m going to make you a customer for like and went to the back and came out with a brand new Pepsi. $9700 I bought it on the spot. I asked why me, I’m sure you have several people that you could have called to pick up the watch. He said you seemed like a good guy. I’m still on cloud nine. A crazy day. You just never know.

Great video and Intro. I don't own a Rolex but do like their products (they are great). My only gripe is I can't get the one I want at an AD at MSRP (I would love too and would actually wear/keep the watch long term, and I have spent more than enough to get an OP and probably a Sub at MSRP). There doesn't seem to be a "fair" way for the everyday person to buy one if they want to as the AD tend to sell to "reserve stock" to those who spend the most which also tend to be the same people buying/selling immediately to grey market dealers with no intent to own/wear the watch they buy. Maybe one day I can get a Rolex I want at an AD.

Excellent review. I think your comments on Rolex are pretty much spot on. Yes, Rolex isn't perfect and there are better finished and more complicated watches out there, but on balance--accuracy, ruggedness, style, value retention, and brand cache--I don't see any brand better than Rolex. Although many hater's won't admit it, much of the hate is just sour grapes over not being able to buy one on demand from the AD because demand far outstrips supply. And, I don't blame Rolex for deciding they are not going to get caught up in market ups and downs and risk over producing watches in a down market and hurting their brand. You, perhaps rightly, did not mention the other knock on Rolex--many people who buy them are neouveau riche loud mouths trying to show off. That, of course, is a whole other topic. I'm not a Rolex apologist, but I do think people need to maintain some perspective. Once again, a well balanced review.

Good Video! Can you do a comparison between this new and Old GMT Master II watches?

Great looking watch! I would want to own one but I personally find it too flashy. I wished they offered the oyster bracelet with glidelock, I would be willing to wait to get one. For now I will just continue to enjoy my Submariner 116610ln like I have been for the past 6 years and worn daily.

Great review! I love the watch but am really interested in the movement. Is it really that much different to an ETA on performance, service cost etc.. I get it is better but as a full package, find a disproportionate value that comes with the brand and then some, for a manufactured movement.

It’s really the only gmt id care to own . A perfect piece .

Rolex Submariner wearer since 2003. Love it. Currently have the Pepsi GMT on order with my AD.

Fair assessment Bruce. As a former exclusive Rolex owner the problem I have now is that, whilst they do still make some great watches, they carry such a burden of vulgarity that I refuse to buy another now.

I like every bit of it, except the current market prices.

Beautiful watch.

I really liked this review no fancy word gibberish just honesty! Also I liked the critique too it didn't come off as just a Rolex fanboy

Great watch at MSRP IF and a big IF one is able to get it.

intro game on point

New Sub41s have an AR coating.. good video.

The vast majority of those who hate the brand don’t have one because they can’t get one. It’s a curious thing. I can’t afford a Bentley but I’m not angry at Bentley about that. It’s a different story in watches for some bizarre reason 🤷🏻

Love it . Iconic is overused in my opinion . However this is truly iconic

Excellent video

Bruce is doing a Great Job.!!!

Hi Bruce, I like the watch. what is the daily accuracy on the hulk?

Very nice watch bet they go for good money

Rolex for decades they have held value pretty well and now even more. They are amazing pieces, is like you’re getting paid to wear it because of the immediate equity.

Nice watch but That was a dope intro🔥

I've never owned a Rolex, well for more then a day at least. However, I am trying to become a Rolex owner. I would love to own this watch.

such an inspiring video

I got the opportunity to pick one of these up from my AD and passed on it. I much prefer the BLNR model. I’m not a fan of the hue of the blue on the BLRO. I do think the jubilee bracelet is just fantastic though. It really pops!

Best watch brand in the world because they do everything well instead of focusing on doing one or two things well. In most instances regarding sports watches they are the original while everyone else is just trying to look like them.

Still prefer the BLNR jubilee ( I think it has a more subtle combo) ...

I was going to purchase a ticket to the London watch show but then the realisation hit me that even if I viewed a Rolex and fell in love with it, being a normal customer I could never find a dealer who would sell me one .

I love the Pepsi. Rolex is desirable as a brand, but more-so because so many are actually produced, you end up seeing more people wearing them. People want what they can't have. Same can be said about Omega of course, but everyone knows you can just walk into a dealer and buy a Seamaster.

'Made by Angels in Heaven' Maaan I loved it

I can't decide which I like most - this or the Root Beer! The more I see images of this, it edges out the Root Beer.

well, I guess I am in the middle then. Neither i have a Rolex but I love it as a company and what they do. I also like AP coz they signed Sachin and Messi

I think the GMT master ii is great. One thing I'm curious about, can you just switch out the bezels on these, so that you can wear whatever color you want with 1 watch? Or is that just something that's frowned upon and you are not supposed to mess with? I was thinking it would be cool to get just one, but get Pepsi, Batman, Sprite, Root Beer bezels and switch them around from time to time.

I like the Yacht Master which I bought. I also like the Day Date which I might get at some point. Apart from that I don’t really care for the GMT/Sub/Daytona.

do the new jubilee bracelets still stretch like the ones on older date just?

What if... they just made *One More* of these for me to buy one?

Great video! GRNR or BLRO?

My favorite always ❤

Nice homage of my Cronos....if a little on the steep side. Seriously though....it's actually not an insane price for what is, in my opinion a beautiful Rolex. I thought they were double this price...plus change.

cool video

Love my 2020 Pepsi

I like Rolex and I only own a DJ.. I can see how people can hate but they make a great watch.

I don’t know if I would be traveling with the gmt master 2. I don’t want to draw unnecessary attention during my travel. Maybe on a cruise line.

Wait, Let me put my shades on, I am blinded from all this bling.

I own a 16710 Pepsi I love it mine was made in 1991

Now that it comes on the oyster bracelet, I want one.

As an airline pilot I love the historical significance of the “Pepsi” within the airline industry. Is it my favorite color combo? No, but I love this watch for the same reason I love the Moonwatch. Nostalgia for a time I’ve never lived in. Men of significance wore these and it gives us all a piece of that history. These are pieces you can pass on to your children and their children.

Sadly, Rolex over the last 5-7 years has officially become a commodity for trading. Speculators and new watch folks coming into the market realized this, and proceeded to purchase these models to artificially shrink supply and drive pricing up. You'd think it's already enough for people to drop $10K on a nice watch, but now (thanks to things like the stock market at all time highs), more people have disposable cash, and where else to put that money than luxury goods (even in a pandemic), real estate, etc. It's really more than just one issue here, there are several factors driving this Rolex situation, and sadly we're past the point of no return I feel. So get on that wait list for 2-3 years, or purchase grey at 100% markup, since those are the only two choices it seems.

Say what you want about Rolex but that Pepsi is awesome and even looks better in real life. The fact it’s not available makes it even more desirable...but only at retail. Now that it’s available on the oyster bracelet again makes it the perfect sports watch.

damn that hulk is so nice

I love Rolex just as much as I love Omega or any other brand with a rich and varied history. I hate the hype though. I feel like I'm in the majority when it comes to both of those opinions.

I hate that I love the Pepsi so much. Why couldn't the hype have missed this one so I could have one via reasonable means?

How the hell are there rolex haters really? Yeah it's a mass produced product, but for their price... its a great product.

Is AR coating now on the underside of the Submariner 126610 model’s ??

Pepsi is a very very good watch, but Rolex market is tooooo high for now .

Well, first, let's understand Rolex is not Haut Horology. People needs to understand this. We love Rolex because it's a great tool watch company with historic designs, and great materials.

Elegant, WR, with history, usable, useful, ... for me is a perfect watch. Unfortunately cannot be bought.

Sitting here watching this wearing my Pepsi

They’re still the kings and Omega just can’t compete on a branding level. Omega also have lots of QC issues when you watch the macro videos. Only GS seem to be more consistent

If I could pick just one Rolex in the entire catalog, it’s the Pepsi. A holy grail for me.

u can see the serial numbers buddy... but awesome video

They’re a dime a dozen in the diamond district in nyc

I never could shake the thought that the Jubilée bracelet just looks plain wrong on the GMT... Would be interesting to learn how many of each they still sell, now that buyers have a “choice”.

I own rolex. Those who hate it don’t have one.

Hi Bruce dam 2 years ago I was working for pepsi was very close in getting a full time hob there but because of no contacts high up i got let go. But my Goal was if i had gotten the full time position i would of got the Rolex. Thanks for the flashback. But enove about poor me. Thanks again for the nice video

If you had the cash right now, on grey market, Hulk or BLNR. Both are my favorite watches from Rolex

A GMT is the only Rolex I would want. I prefer the BLNR but I wouldn't say no to a Pepsi :D

I'll buy it . In 25 years

6:09 A little bit more? More like a lot more! ;) It would be hard for me to choose between my Hulk and my Pepsi jubilee. They're so different and serve totally different purposes. If I had to whittle my collection down to only two watches then these two would definitely be in contention!

I'll be honest I find the easy link system a bit of a waste of time. Just put the quick adjust on all the clasps and you have can have it how you like instead of all or nothing.