Although product brands lean on the equity of their parent brand, these are brands that develop their own reputation and brand equity.
Mustang is a brand that stands alone from its parent.
Buyers don't say they're buying a Ford, they say they're buying a mustang.
Are you building reputations around your products?
Comment below to share your thoughts, experiences or questions on product branding as a strategy
Find the full video on the Brand Master Academy YT Channel “7 Product Branding Examples (Levi’s, Apple, Nike)"
• 7 Product Branding Exa...
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