"Gangnam Style" is a song by South Korean musician Psy, released in July 2012. The song's music video went viral and became a global phenomenon, reaching billions of views on KZfaq. The catchy and energetic tune, combined with its humorous and eccentric music video, contributed to its widespread popularity.
The lyrics are in Korean, and the song humorously pokes fun at the lifestyle associated with the Gangnam District in Seoul, known for its affluent and trendy image. Psy's dance moves, particularly the "horse-riding dance" or "Gangnam Style dance," became a cultural phenomenon and were widely imitated around the world.
While "Gangnam Style" is often considered a novelty or one-hit wonder, Psy is a respected artist in the Korean music industry, and the success of the song brought K-pop (Korean pop music) to a global audience. The song's impact goes beyond its initial popularity, as it played a role in shaping perceptions of K-pop and Korean popular culture on the international stage.