Transforming Man United's entire transfer strategy I'd say is one of the most important jobs for Ratcliffe and INEOS. What do you think about the concept of shifting towards a focus on younger signings that are data driven and less responsibility on the manager? I'd say it is exactly what we need to see..

One player I think would be an interesting look would be Kephren Thuram. 22 years of age and he is a tall, strong and complete midfielder. Interesting that he also plays at Nice which could make it easier for United to strike a deal.

Olise is very talented but so was Martial. I get similar vibes about injuries and possibly character or personality anyway.

Madrid have also clearly decided to focus on young, developing, dynamic players who are already exceptional but will become even better. Mbappe is a combination of youth and galactico; getting him without a fee is an astonishing coup

We are freaking lucky that Hojlund is a United Fan…this boy is going to do wonders in the next 10years if he keeps injuryfree

Nice one Sam. Maybe Hojlund was a result of luck via the law of averages. However I am glad we did get him. What INEOS does can only raise the hit rate.

Olise got that laid back attitude of martial.

Michael injured olisie is just another martial

This makes a lot of sense. It's like you might have 300 centre backs but you can't go and look at every single one of them playing live, so you use the data and narrow it down to 20. Then you have humans manually choose a few of those who have the right personality, and you might be left with 5 potentials, so you then contact those players and clubs to see who is interested. And if it doesn't work out then you just go further down the data list to look at the next 20 players.

Younger signings is a must Sam, but your correct in saying they need to be brought in to the club the right way through professional analysts etc :)

I prefer Pedro Neto to Olise, they have some diferences, but as portuguese and for what i have been watching these years for the two of them, Neto is the right player for us

I love the fact that you balanced your session on data and explained data is not everything. Its more about the mind analyzing it

Great video Sam....better and better mate.

Love you're passion for our great team.

Great content as always

How are young players (with potential) from other premier league clubs or top clubs from around Europe a good option for united? They end up paying £50-80m and any one of them can be another Harry Maguire or Anthony. They should be looking at smaller clubs and buying £25-30m players who are young with potential like Brighton do (look at João Pedro this season) he's doubled in value already. Clubs like Brighton, Dortmund, RB Leipzig are what Utd should be trying to emulate. They don't tend to buy star players or hot prospects from premier league clubs or top European clubs. I'd say Julian Alvarez is a good example of how we should be signing. He's pretty much completed football since he's moved to City. Only the league cup left to win and he's got every winners medal he's competed for. Not a break the bank signing but a quality team player and probably tripled in value already

Thank you for the news 😊

This all makes a lot of sense. It’s how grown up organisations behave. The costs of mistakes has increased a lot. We can’t afford more fails like Djemba Djemba, Kleberson, Bebe, or Antony. We need to ensure we get the right people in at the right price and we do that with data. I work in a data-rich environment and it’s key to absolutely everything we do.

Sensible to diminish Erik's control of transfer signings (for very obvious reasons).

Very interesting and makes alot of sense, data isnt the only criteria but t s essential in making good decisions and having a clear plan, recruiting the right plauyers who can play for united the way unitred play is key ..

Those last 30 seconds of the vid is extremely important. You’re absolutely right. It should be about profiles and not names

I totally agree with anything you have just said.

Hope ineos get this right. Hopefully it's a good finish to the season and united have a good transfer window. Great video Sam

Todibo , Braithwaite, tiago santos, thuram, olise, sesko those type of players I would love

So long as we are able to supplement the new strategy of bringing in younger players with more experienced ones as well to help alongside the youth then I'm fine with it. I don't want us to be just another Chelsea in three or four years time.

You should watch Rios inteview with Mr.Gill

Looking promising!

Data is playing a big part in modern football.

I'm sure you've covered this before but I think the most important aspect of transfers Utd need to get back is selling players. FFP is going to be challenging with the Utd Tax otherwise; which needs to be deflated too

It makes sense

United also need to sign players who are experienced, especially in the midfield and back line having a young team is a very risky strategy.

And we need another winger like Olise or strengthen the back line? Identify a replacement for Shaw, CB and RB

Paul Mitchell would be a footballing gold mine for us, in this new environment.

🔰💯👀 Let's goooo Utd SJR C'mon bring that Change 💪🏽

Don't blame ten haag for Antony he was not responsible for negotiating

Sam, that photo of Sir Dave, that you put up, just realised where I first saw him, he is “Brains” of Thunderbirds…😂😂. No offence intended. Cheers!

As a guy who works in data, this is my kinda video haha would be a dream to work in that data team

I think man united should prefer more on scalvini rather than jarrad branthwaite and also writz should be given more preference than olise

I will believe it when i see it.

Good sam

Calling olise proven is a stretch he's looked decent at times, hardly ripping it up. Plus there's concerns about injuries. Branthwaite has only broken through this season. Yeah he's looked good. But people said the same about Godfrey. Proven is a stretch.

nice one sam.. but im so sorry.. i just so curious what was the data result that lead us to get Onana.. 😅😅😅

That would be a step up in our game, for sure. BUT! when we are in a league against Pep's City... I honestly don't know who or what can stop them. Have you seen them playing? Did you take a look at their squad? We would really need something MAJOR to happen to beat them in 38 games league. But let's see what happens in the future...

Nice top lad

You also need an intelligence network. Utd used to have that but no more for some reason. The kind of insight that would prevent a Sanchez debacle, which is probably the most costly blunder Utd have ever made.

Data doesn't tell you much, if anything, about the character of the player, their attitude in training, whether they will gel with other players, the potential of a young signing etc. Those things are arguably more important than what data can tell us.

There are going to be major changes and I see us completing transfers earlier in the window as opposed to last minute signings like we usually do. In regards to Olise I'd be a bit wary because this season he's been injured quite frequently, being overplayed and used by Hodgson. Excited for the future and hope we get an announcement on the new DOF and Head of Recruitment by the end of this month itself. GGMU

i'm glad you're not in charge of transfers at utd. United needs a dribbling winger who can pass the ball which Olise isn't . He is a transition winger.Exactly like Rashford. We need a hard tackler to galvanize the team and raise team spirit. We need a left back who can defend and cross the ball.

the new stadium will fit all city fans in the world

We need to start identifying personality trades also football data only does so much

The problem with these social media influencers is that they hype up everything and make the fans expect everything to be fast and easy.

Sounds very exciting. We will be making football decisions not commercial decisions. I can see us replacing Rashford with Olise

Data is a tool, nothing more nothing less. The reason it's so important is that using all the tools at your disposal is how you ensure good signings. And if you're not using the best tools you're a step behind your competitors. Of course none of that matters if the people utilizing the data aren't using it or are using it wrong.

Sam... It would be LEGENDARY if you made a show from the hospital !!!

Personalities is a big one We need players who want to be at Utd and will be professional in all areas

Sam you're right

I would take Petro Neto over Olise any day of the week he can play on the right on the left, central and he is only 23

Branthwaite, Olise and Amadou Onana would be perfect signings for us

I have a bad feeling about olise reminds me of martial, injury prone, laid back attitude,young,i prefer amad gets a chance than signing olise

Yessssssssssss

signing more young players is something we need

Bro we need world class youngster!

Olise is a good player but we need to give Smad a chance he can be as good or better, and we really need a midfielder that can create chances, someone like Paqueta who is in his prime and tested in EPL

Make sure about the character of our signings.

New drinking game, take a shot for every time Sam says the word ‘data’😂😂

Is that how Real found Vini and Rodriygo, and Camavinga and Tchoumeni?

Data + Great Character and Personality + Great Coaching + Correct Playstyle = Great Players + Great Team

If United had followed through in time for the few top recruits the coach was really after we would have a better team instead Ten Hag had CL and Premier league So he had to build a deeper squad with leftover transfers no one else wanted unless they were pushing the price up to push United into trouble with FFP. Other clubs may get a massive shock and give United a chance for top 4.

Its the quality of the data that is important you can have the best processing in the world but Crap in Crap out still applies.

The player's prices are ridiculous these days. Remember when players like RVP cost less than 30 million? Nowadays, we have to pay above 50 million for unproven young players for their potential. The only way to stop this inflation is for big clubs to stop spending and focus on their own youth academy. Only then, the smaller clubs will stop asking for ridiculous amounts of money for unproven talents

I also believe their mental strength should be taken into consideration when signing these young talented players, to play for Utd, not only being a special talent you need to be a special type of man.

Clubs like brentford and Brighton use the moneyball tactic, where you analyse unknown players purely on I'm depth contextual statistics. That's how the ivan toneys, alexis macallisters etc were found, why don't we do this?

tbh i think another thing is important right now is player's injury record...like olise i dont think utd should sign him...not because the pontential high price but his recent injury record is concerning...4 months out last year because of hamstring injury then another hamstring injury last week & he will be out for another 2 month...that is already a red flag & it will be a risky signing

Liverpool's rise had a lot to do with having a best in class data scientist, who was a particle physics scientist at CERN. There was an interview where he told how based on his numbers, a certain Mohammad Salah should be Liverpool's #1 target. Klopp didn't like the answer so he was told to recheck the data

Hope ww get better next season

They should focus on younger signings but also get players on frees and last year of contract. Whilst buying players with low buy out clauses. The most important thing is buying players that have the correct attitude. ETH is slowly getting rid of players that are problematic hopefully in the summer he can clear the rest out. That's more important than who we bring in going forward! Pellestri,Hannibal,Williams,DVDB, Sancho, Amad if he's not in the first team picture by the end of the season, should be sold, then bring in Tobido and chiesa, and sell Lindelof and Rashford, then sign another CB and Evan Ferguson, then sell Maguire and mcktomminay and bring in a midfielder, sell Anthony and greenwood unless they gonna keep him, then bring in a backup for rw and lw. Then move on bisaka and bring RB and if we sell Alvaro Fernandez and Malacia we could get another lb then maybe look at the keeper situation!

Only it’s hard to see a players character on a graph!

United need two CBs I really like the CB from Atalanta. GIORGIO SCALVINI. He will be on top Italian club if we don’t pay for him this summer. But united absolutely need two. One proven and one young

I honestly think both Branthwaite and especially Olise would be big mistakes yet again. I would much prefer Nico Williams and Goncalo Inacio for those positions. And Nico Williams is a much more exciting talent and can cover both wings effectively

It's because he's been trusted to be the captain, the leader and the example setter on the pitch yet he's always on the floor crying and moaning. He's not leading by example, negativity breads negativity and thats all Bruno is displaying these days. Yes he has moments of brilliance but the negative things are now outweighing the good stuff. We need him to stand up and stick his chest out and be the leader the team needs right now. Charlton, Robbo, Cantona, Beckham, Rooney ect .......we need that leader, that example setter 💪

You can identify many good signings but if you over pay for the transfer fee it builds expectations they cant live up to. If you give them life changing wages straight away the persons motivation can be wrecked.

Bastoni can be our martinez back there...n barella for cm

But will Ten Has walk if he loses any transfer power?

if you do data right, SG union in belgium is proof.. owner brighton , union promoted to jupiler pro, and as data get right trainer & players they play on top.... 80% of team sold year after again play in the top... data can be right if it get used... there are Managers does do data but not in the right way =)

It's all right saying to take the decision away from Ten Hag but what happens if he says no I'm leaving then ? & What Top World class manger is going to let others make the decision on his player's ??

Sam I'd tread carefully with Olise. He seems to be a bit injury prone. We have enough of that in the squad already at the minute.

How goes it your win nothing with kids !!! A great policy go for em

Elise cannot play ETH ball. We already have a tall winger.

Younger player you won't have to pay 350 000 per week

We need to keep Greenwood Olise is good but injury prone player Mainoo also great but needs to work on his speed

I will sign Pedro Neto over Michael Olise.....He is a funkn BEAST....Although he has recurring injuries, he is very young.....Pedro Netooooooooooo

Mainoo, Garnacho, hojlund, bruno and casemiro must play everytime...

how you analyze the data is more important than the data itself, bad analytics can be your downfall if all you do is rely on data

Olise is good but injury prone

We have been run to the ground

we need a defensive overhaul our defenders are so injury prone and we are left with no one

I don't think we should predict anything and we should wait for new directorate of football and other ppl coming in the board

Do we need Branthwaite? NO! Who do we need? A backup for Martinez and also a Partner(Varane Replacement) Who should we sign? Micky van de Ven( Martinez Back Up) and Giorgio Scalvini(Varane Replacement/Martinez Partner)

Maguire was PL proven and look how he ended up, I think English CB’s are a hit or miss. Non of the top teams today have English CB’s

The bulk of ten Hag's signings were hits ... plus his eye for Academy players is on point. A manager has to have a say in signings; cannot be completely in the dark as to which players will work for him.