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Are you curious what a marketing data analyst do? Today, I’ll tell you three harsh realities about being a marketing data analyst and working in data analytics. Keep in mind that this job is different but shares some similarities with the data analyst job title. You'll learn about a marketing data analyst's daily work and what it takes to really land and keep this job.
You’re probably thinking both jobs require a lot of data and programming. But you may be surprised to learn that the marketing data analyst doesn’t require much programming. I used to think the same but when I got this job, I realized a lot of it has to do with using marketing tools. I’ll unpack the reality of working this job and the best resources to learn the skills you need from scratch to get the job. By the end of this video, you’ll have a much better grasp of what you need to do to land a job in this field.