_" Elegance is a medium that will help you have better relationships with others, or create a context, a mood, and ambiance that is sufficiently elegant to put people at ease so you can have better quality interactions with them "_ What a beautiful concept that I can take for myself

_Sprezzatura is elegance by nature, not effort._ - Hugo Jacomet

Hugo EASILY could play a James Bond villain. Deadly elegant!!

"All of a sudden, I would not look like a gentleman, I would look like a Christmas tree." Bravo, Hugo. More people should listen to this man.

“Elegant by nature, not by effort.” Well said sir.

This is by far the best explaination of Sprezzatura that I have ever heard !

Thank you for stating this. What a lot of "experts" call sprezzatura is actually peacocking. Sprezzatura is the polar opposite of peacocking.

Bravo Hugo. Once again you have explained the unexplainable.

"You are elegant by nature and not by effort". That is powerful, Hugo! Thank you!

“Do I want to look like a gentleman or do I want to look like a Christmas 🎄” 😄👌 Hugo, you are teaching men the hidden art of style, elegance and charm. Thank you for making it so simple and accessible to us. God bless you and Sonya. Much love and respect ❤️

Mr Jacomet you are making french proud again! keep on the excellent work!

Last week, I was so proud of my 10 year old son when he was asking for more of the "Hugo" videos. It's a pleasure watching someone with such knowledge and love for the subject matter.

Hugo, i think you just saved my life. Not overdoing things is going to be a lot essier on my budget!

Sprezzatura is cool and has its place but when it is overly forced and analyzed it can become entirely non-nonchalant and therefore self defeating. I think elegance is when style meets subtlety and when you lose that sense of understatement you lose out on looking like a Gentleman.

As always, I love the historic flavor, the great taste and grace by which you present these ideas. Thank you Hugo

Look at this Hugo and Sonia, 500 comments on style, oh and Dandy was an even better explanation. But 500 comments, I think the soul of the gentleman stills burns in the world

Wow !!" what can i remove not what can i add" !!! very short but with deep meaning !!! I"m touched by that my dear Hugo, Thank you really for this great explanation and tips to us. You make it easy how to be a gentleman in an simple way. Love from Cairo,to you and to France.

Love that coined phrase "calculated nonchalance." Love your explanation only a real deep-rooted , kowledgable and stylish man in the real sense of the word could explain. My late Italian husband was one of a sprezzatura man by nature.

Instagram and even my local community in the UK, is full of 'peacocks' who then label it sprezzatura. To me sprezzatura is looking effortlessly well put together. Speaking to my wife, she prefers this. It shows care without vanity. Peacocking just screams vanity, someone more interested in themself than the lady on their arm.

Just found this channel now im binging everything! Thank you Hugo. Love from South Africa

Sir- this world needs more people like you!! A gateway to a world of fashion that has been long forgotten amongst the average person and yet so easy to be part of. Please continue with your work and efforts, you are opening eyes in people (such as myself) and enriching our worlds beyond a measure of appreciation and gratitude that we will ever be able to reciprocate.

Great definition of the word and very informative video as always Hugo! Keep up the good work!

I have been doing this all my life without realizing that there was a word for it. Great video.

I always get a smile on my face whenever I see a new video uploaded. I love every subject, and your voice is incredibly relaxing. Hope you keep uploading for many more years.

Hugo, you're just so down to earth guy,that I honestly can't really say you are French or Western European, you're so kind and generous that I would say you got Slavic blood in you...not trying to label different ethnic groups or anything, but there is much less snobbery and class distinction in the East than in the West,methinks. Anyway,I love your channel, I love your and your wife's talks, they can really make even very average people like myself, to try to seek the better things in life and beauty alltogether, so thank you for your efforts!

Thank you guys for being so generous with your information and experience! I have a few ideas for videos I know I am personally very curious about: 1) an overview of Hugo’s closet...it might get personal, but it would be an amazing insight into the hows and the whys behind your entire wardrobe, not just formal clothes 2) a run through and commentary of Hugo’s suits. Again, this is personal, but knowing some of the details and history of the decisions you’ve made the past decade would be amazing. I could watch this for an hour :) 3) recommendations on socks, pocket squares and ties...specifically recommending companies. I know you’ve mentioned a couple in the past but having them all in one video would be helpful. 4) a specific focus on suit fabrics; types, formality, quality, occasion. How can you choose the correct fabric at a fair price? 5) fundamentals of how to pair fabrics: this would involve everything from suit patterns with shirts, blazers, ties, pocket squares, trousers, socks etc. 6) an overview of more casual wear options. Just a few ideas; keep up the good work and thank you!

Illuminating and as fascinating as ever. Hugo is a blessing to us.

Wonderful video once again Hugo. After all this the is essence of Italian style. Elegance and beauty through simplicity. Simplicity is an essential ingredient of elegance.

As always, another top quality video. It really is a pleasure to learn from you, Hugo!

Splendid Hugo once again! As a 17 year old (over 30 years ago) I had a pair of two tone brogues made for me, along with 3 pairs of spats. They were an eye catching addition to my wardrobe that invited many positive comments. It lit a fire and made me realise that dressing well - without being vulgar is a good way to live! I appreciate your guidance and insight, along with all your subscribers. May I wish you both a happy festive season and an awesome 2019!

Dear Hugo Thank you so much for this very informative, in-depth and interesting explanation of “ Spretzzatura”

"what can i remove...not what can i add is the key to sprezzatura." brilliant!

Have waited so much for another video Hugo, I love the Sartorial Talks. It was you who started me on my own journey of dressing more elegantly and gentlemanly. I doubt I would ever reach Sprezzatura status but frankly I don’t really worry as long as I’m comfortable. Thank you for your humble approach of teaching. It is truly Art. “ARS GRATIA ARTIS”

Hello Hugo, Great video as always. The last phrase you said, " Think of what you can remove more than what you can add", Tony Fadell said it too about technology (he is the guy who designed the iPod) during a Talking Watches episode on Hodinkee. I just wanted to say that in Italy, and I am Italian, we do not really use these words like Sprezzatura, Extravaganza (which in Italian is stravaganza) and so on. Even though I am just a common 23 years old guy, I am lucky enough to visit tailors in my city, Bologna, and none of them use these terms. When I happened to be in Japan or in New York it was quite the opposite: almost every salesmen of the shops/ateliers I visited used some "Italian" expressions. I do not mean it in a bad way at all, and i am probably wrong anyway because categorising people is always wrong, but I feel sometimes that all these people, who use these terms, they are just not natural and they cannot really achieve this "natural feel" and always look a bit constructed in the end. To make a simple example when I think of Sprezzatura I think of a Pitti peacock (as you said, a Christmas Tree) but when i think of elegant nonchalance I think of Cary Grant, Frank Sinatra or Hubert De Givenchy.

This video has given a life lesson of dressing. Fabulous 'Sprezzatura' . Mr. Hugo is really forwarding to next generation the history, relevance, evolution of men's dressing for being a gentleman. Thanks for sharing. On KZfaq, SARTORIAL TALKS is the only channel so far from which I learn new every time i watch. Thanks KZfaq and thanks Sartorial Talks.

👍Well said. THANK YOU! As a woman, I’ve recently been researching this topic from a regular everyday female sartorial point of view. I think subconsciously I have always unknowingly strived for “nonchalance” about dressing well and now I’m asking myself “what can I take away / remove”. Thank you! 🤗💞🤗

Actual philosophical humanism applied to fashion! THIS is what makes Hugo Jacomet so amazing...

The way you described it made me realize that was something I always wanted when I changed up my wardrobe. I want that level of elegance but also have it be natural and relaxed. Glad I stumbled across this video about Sprezzatura, definitely will be pursuing this. Thank you for providing this insight!

It's always great listening to your channel for the food we receive for our minds. Thank you.

Mr. Jacomet, I definitely consider you to be a master of sprezzatura. This very natural elegance is precisely what fascinated me and got me interested in the channel in the first place (together with the philosofical approach to beauty and the deep knowledge you share with us).

Thank you, Hugo ... brilliantly (clearly) expressed 🌺

One of my favourite channels. You always do such an excellent job.

So brilliant. Years ago I had a wonderful man at a clothing store I worked in the 1980s, who was our clothing buyer and he had it! He knew exactly how to down play his suits and accessories, to make you scratch your head and say, “what is he doing that I’m not doing. It was indeed his way of showing very little effort in pulling together of all the elements of fine dress, always keeping it personal but also adding a very refined and relaxed appearance in the end result. He had it! I have since tried to follow his lead in my own journey. Very informative!!

Thank you again for you content. I never miss one episode.

Always look forward to a new video, and again it does not disappoint !

Quite Inevitable to start these days sartorial with a sense of discomfort and imposture. Those were my thoughts sometime ago but not now. As long you become used to, comfort is the right word, and everybody wants to be next someone who is at ease in his shoes.

A truly thoughtful response. I loved hearing the history behind several of these terms.

Your channel fascinates me. And I know nothing about any of this. Right on.

Hugo - you have EFFORTLESS, UNDERSTATED STYLE & EFFORTLESS, UNDERSTATED ELEGANCE. You are a true SPREZZATURA. Rgds, David Sengupta

Happy New Year, Hugo, to you and your family! And thank you again for such an informative video, interesting for both its sartorial as well as linguistic content. As a linguist myself, I must register naturally-occurring semantic shifts; but as a grammarian and language teacher, I often cringe at them (e.g., the usage of "couture" in the comment below--eeek!). Keep up your beautiful work! Merci 1000 fois!!!

Hugo, thank you for the right explaining of that word. I agree with your speech that gentleman is not a Christmas tree!

Always excited to see a new video!

Calculated nonchalance - love it

I have been watching this several times. Never get bored to see Hugo’s explanation

This is fashion history right here, merci beaucoup, monsieur Jacomet.

Excellent video, Hugo. Thank you for clarifying an often curious term.

An excellent use of 17 minutes, thank you for your insight Hugo.

Somewhat of a hole in one moment, this video. Filled my mind with lots of associations, reflections and after a while, convergence and conclusions. On top of that, after watching more of your channel, your come across as both very knowledgeable and sharp, yet humble and very likeable, an all too rare combination. You have my undivided attention and respect. Thank you for sharing your thoughts and experiences with us in such a pleasurable way.

Mr. Jacomet, you have just gotten yourself a new admirer. 😊😊😊🤩🌹

I enjoy taking time to hear you speak; the knowledge shared is always simple and true. Bravo.

A silent expression of self. Loving life. Great video!

16:19 - 16:14 this is a perfect explanation of how easily an "over the top" aesthetic can go wrong. words to learn from. merry christmas hugo!

Finally!! Someone gets the word right. Thank you Hugo!

I enjoyed your explanation and the closing comment was perfect. It reminds me of a favorite quotation by Antoine de Saint-Exupery..."Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away."

I live 4km away from Baldassare Castiglioni's court, I must thank him very much for his beatiful invention, though in this place of Italy dressing up has disappeared, the only brand which is know from my place is Corneliani, that's it, such a shame

A great video Mr. Jacomet. Great definition of sprezzatura. A few months back during my holidays with my fiance, we had a meeting with friends and I strongly remember at that time I tried to wear an outfit combined with a lot of accessories and colors. The result: a lot of effort and thought into putting an outfit that looked like I am trying to express sprezzatura but ultimately failed due to overcomplicated the look and feel of the outfit. To my understanding of sprezzatura, it's not about putting lot's of accessories, using multiple colors to appear more elegant and stand out from the rest but to keep things simple, harmonious, wearing only a couple of accessories and understanding your own style because once you start to overcomplicate your outfit, you are bound to appear that you are trying too hard to impress others with your looks.

"Ask yourself not what I can add but what can I remove". Pure genius. I love watching all your videos - they are so engaging, relaxing and informative, all at once. Thank you Mr and Mrs Jacomet and please, keep them coming :)

This video is very helpful indeed to the man (and woman) who wants to develop a sartorial elegance; in fact, I loved the video! I'm compelled to learn more about Sprezzature! Thank you, merci, Grazie Hugo!

You are so knowledgeable. Always a pleasure to learn more every day

Thank you for such a wonderful talk Hugo.

This channel deserves a million subscribers!

Bravo Hugo,as always you have nailed it 100%.Keep up the good work.

Wow Hugo!!! This video was just amazing!!!!! Absolutely a masterpiece of explanation!!! Cheers Daniel

Hugo, I’m a little late to the comments but, well done. I enjoy your sartorial talks a lot and always learn something when I tune in.

I am usually against watching style advice videos because it's mostly just people with very little knowledge saying very generic/meaningless things just for attention. You are the only exception. Thanks for not being afraid to call out the many "posers" that work in your same industry and for, once again discussing everything with logic, depth and knowledge! I really enjoyed your comments on Dandy-ism, it's so common in history that we just boil down something into what we chose to remember it as instead of what it actually was about. Great stuff, keep it up!

I watched all of your videos twice and never skip a second.

Any other women love to listen to this man? 😊❤️

A rich inner-world is the well-spring of greatness. Its all about having more below the surface. A good writer will know more about the story than he writes, a person of wisdom will not speak all they could in a given situation. Restraint, and keeping something in reserve is always a hallmark of art and grace.

Concise definitions. Fascinating and enlightening as always. I think you dress as you speak, Hugo: supremely elegantly. It’s as if your soul manifested itself outwardly as clothing. I couldn’t imagine you dressed in any other way. Thanks for another super video.

Another GREAT Video, Hugo!!!! A Great Explanation Of Sprezzatura.

It's interesting. I've been thinking a lot about this recently and it's such a wide and difficult subject. In England, outside of the 'sartorial world', these days you could almost wear a pair of jeans and a t-shirt and people would think you had put effort into your dressing. It's hard to get away from that, and so, I think what it comes down to, is understanding yourself. Knowing who you are allows you to buy wisely, and once you do that, you don't need to make the effort when you dress. Moving on to your later videos where you speak of your own wardrobe, once you have curated that wardrobe, it allows you to select your outfit for the day, knowing that it is 'you', knowing that it is 'coordinated', knowing that it is 'you', because that is how it was 'designed'. You don't have to concern yourself with individuality or whether one thing matches and another looks out of place, because the thought was there at the conception, rather than at the moment of thinking 'What shall I wear this evening?'. At least if I am understanding correctly? To quote out of context Polonius in Hamlet "To thine own self be true" is sprezzatura?

Yet another fascinating topic, thanks Hugo.

love this interview. quite entertaining and thought provoking.

I love you style! I like the way it stands out.

Very well done, Hugo! I’m loving your content here and on Instagram. Especially the videos are very entertaining! There’s something about the way you speak, it’s never boring. Yet so informative. Please, keep it up! And why not be more comedic? I actually laughed really hard at 16:40 when you said “Christmas tree” hahaha!

wow, I love the philosophical discussion of elegance in terms of empowering connections between people, so compelling.

🇹🇹 In otherwords sprezzatura,one must dress in a way that looks effortless...But behind the scenes alot of effort behind closed🚪& in many cases less is more ! Bravo,Hugo 👏

Well said, my man. I love these videos.

Absolument brilliant Hugo. Merci !

Wonderful showing of knowledge, absolutely admire your assurance and ease in vulgarization. I've even remarked many rhetoric strategies, hihihi. Being only a 17 year-old French Quebeker, many points I want to develop have been presented in the video, and I'm thankful. J'ai adoré votre témoignage!

Very well explained Mr. Jacomet! Especially 'what can I remove?' will help me greatly!

Best gentlemen’s channel on KZfaq. 👌

Such a clear explaination, thank you for helping me understand, it makes me learn even more.

You truly deserve more views Hugo!

Another amazingly informative video. Keep them coming, sir. 😊

I like viewing and listening to your videos, always so insightful. :)

I think there was a similar term for women’s fashion in France, at some point in the early 19th century-something like ‘studied negligence’.

Absolutely in love with the video and the explanation...

MERCI Hugo!! Non si può proprio vederli questi uomini con accessori e pattern assurdi che pensano di vestire italiano perchè non hanno capito cosa sia la sprezzatura! Menomale che tu hai capito e glielo spieghi!!

This was the best yet.