Seth Godin Is the bestselling author of Linchpin, Tribes, Sean’s favorite marketing book of all time, This is Marketing and his latest work The Practice: Shipping Creative Work.
On this episode Seth uncovers what will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world. Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward. This episode will will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human. Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along.
Episode Timeline:
4:26 People Who Have Impacted Seth
5:37 Creativity is a Choice
8:16 Next Steps After Understanding Your Impact
8:58 Trusting Your Work
10:16 Seth’s Balance of the Creative and the Critic
11:05 Seth’s Most Expensive Business Decision
11:58 Game Selection
17:56 Taking Responsibility for Your Work
19:00 Hospitality of Discomfort
20:00 “So Far” and “Not Yet”
21:22 Different Learning Paths in Seth’s Projects
22:16 Rediscovering vs. Re-uncovering
23:24 Design Thinking Turned Intentional Action
24:48 Avoiding Manipulation
26:27 Decisions that Sustained Seth’s Career
28:03 Feedback Loops
29:07 Good Taste
31:36 Reassurance is Futile to Seth
33:17 Seth’s Work Underneath the Water
36:45 Giving Yourself Space
37:30 Seth’s Creative Idols
39:34 What Seth Hopes Readers Walk Away With
39:58 Anyone dead or alive, who would Seth spend an evening talking with?
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