Scale your eCommerce business with the best website optimization tips from Matthew Stafford of the behind-the-scenes growth partner to some of the most successful eCommerce brands on the planet- Build Grow Scale™.
Kasim sits down with Matthew Stafford of Build Grow Scale™ as he shares the same eCommerce website optimization practices he applied to help a business earn half a million dollars in just 48 hours!
He also breaks common eCommerce myths that are hurting your sales, shares how to set up your site from the eCommerce business blueprint he has built over the years of helping clients scale, and so much more.
Watch this video to learn more about the following:
- Fixing your homepage first won’t result in the most profit
- Your main menu navigation should be money-making links
- How to increase trust and build a relationship with your customers
- Search is 10% of your traffic and 30% of your sales
- 40% of users don’t scroll so you should apply that knowledge to your site
- Bounce rate matters
- Why online site catalogs don’t convert
- Proceeding to the checkout page right away can lose customers
Connect with Build Grow Scale now! buildgrowscale.com/
Build Grow Scale on KZfaq: / buildgrowscale
Connect with Matthew Stafford: matt@buildgrowscale.com
0:00 Intro | Expert eCommerce Site Optimization Tips
0:43 Matthew Stafford of BuildGrowScale.com
3:17 The importance of being in a community
6:16 Your homepage is not built to sell
12:05 You need a search bar even if you only have four products
15:22 Look at your bounce rate
20:20 Site speed is a huge factor when it comes to conversion rate
28:12 Why your purchase buttons should be unique
34:23 How to work with Build Grow Scale™
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