YES!

That is a very good point, considering how many new foods are sold on their supposed health benefits. Superfoods especially tend to be high in woo-woo content.

Absolutely this. Although the polite skepticism on Ben's face was pretty funny.

Yeah I would appreciate a bit more research and science too. They are not health experts or some such, I get that but they have a big audience that will look these claims and think them as credible because the guys are the ones saying these claims.

Skeptical*

Here! Here! My thoughts exactly! Especially that "beer". Mushrooms will not "detox" anything because nothing needs detoxing! I'm a 40+ year nurse, retired and pseodo-scientific medicinal bullshite is my pet peeve!

Community pushed back. THese advertisers still sold the snake oil!

@@rhijulbec1 Well, we DO need "detoxing". And we have our liver and kidneys for that exact purpose. 😋

> I'd read the product page Yourself. Afterall, that's all they're doing.

It's the person who is going to purchase the items responsibility, the title is reviewing trends.

Beeeeeeeen 🤮

@@SortedFood more like Beeeeeen 😳😚🤭

No hesitation at all 😂😭

@@SortedFood Sorted onlyfans when?

1:15 Meanwhile "trimming your bush" is a practice that millions of people around the world still do regularly🤪

Magic mushrooms probably do more good then this nonsense

*supposedly* he said. Why are you so averse to learning?

And after watching it twice it still doesn't matter since it isn't in any way scientifically proven and just something the company claim to be true.

@@goldenghostinc you mean they AREN'T?! After hearing the founder brought them back from California, I was under the impression they had smuggled 'shrooms over and made them into beer 😂. I was wondering why it was legal to sell or even grow.

Did you like the origin story of the owner getting introduced to these mushrooms on her trip to Cali?

James made Ben one during lockdown

Pass it on birthday edition? 😂🤗🥳

That or a “Sorted birthday” where they can do that and/or a challenge.

@@hasitdawnedonyou they have already done that a few months ago for the other chef that left can't remember his name now 😂😂

@@thomaslaing5854 already forgotten James? 😂😂

Ahaha! Same! Like slow-cooked pork. XD

Same here! 😅😅

Sloe is another name for the blackthorn bush and is in the same family as roses. You might have them just call them something else. As far as I know they have been grown everywhere that support roses.

@@user-neo71665 yes, you’re right - it’s called blackthorn in Canada! But it’s not something commonly grown here. I’ve never seen it at any garden centre, although to be fair I haven’t looked especially hard lol.

"Pay a researcher" is literally how all of these claims get both made and debunked. I don't believe it should be their job to make up our mind. Same with the sustainability trends/gadgets. They present a thing and then it's up to us to decide useless or not.

@@cftyftyufyfuyfty But they have a food team and lots of other 'behind the scenes' people working on this channel. One doesn't have to have a PhD in Molecular Biology to do some basic research and see if there have been scientific studies or not. Ebbers used to be touted as a the science 'super geek' which he clearly never was and surely isn't now, but anyone with an actual science background could be on the team - or added to the team - and research this type of thing, and get paid like the whole team does.

@@cftyftyufyfuyfty I am sorry, but I disagree. "Paying a researcher" should not be seen as "paying them of to tell the world what suits you". tarren (I presume) suggests to get a scientist involveld who has experience with reading, unterstanding and explaining the current state of knowledge on a specific topic to put these claims into context. "They present a thing and then it's up to us to decide useless or not." - This is fine and fun when it comes to pretentious ingredients but potentially harmful and misleading when it comes to half-true claims. When claims are not backed up by evidence based science, appropriate methods and reproducable results, testimonials should not be presented as facts! Especially not on youtube, by a reputable channel, to a young audience that trusts the creators.

100% agree. My biggest gripe with these guys is they uncritically swallow any marketing material put in front of them that they can't directly test themselves.

I mean they literally promoted a full-on MLM before, they do 0 research at all. I enjoy their cooking challenges, but these trend/pretentious/"ooh look at this expensive crap" videos are getting really tedious at how manipulative they are.

We believe in 100% transparency, and we are more than happy to answer any queries regarding what botanicals have been used. Protecting those with allergies is incredibly important.

@@sloemotiondistillery6428 Great stuff! Always happy to see this, especially after I've had other places tell me they consider it a trade secret and they won't reveal ingredients (which baffled me).

I'm also allergic to lavender! It's so hard to tell if it's in products when they don't list all the ingredients individually.

The generic "spices" listing in ingredients can cause problems for my sister and her food issues since often the "spices" can include MSG which makes her sick. I have to read ingredients carefully as well since I have a date fruit allergy. So awesome that a liquor company is making certain that the free from crowd knows what's what.

@@asmith8692 MSG sensitivity has been scientifically proven to be a myth. The original paper "discovering" MSG sensitivity was written by a racist trying to hurt Chinese-American immigrants, many of whom worked in Chinese food businesses which use MSG in their food. Tomatoes or ketchup, soy, mushrooms, cheese, literally any meat or seafood, nuts, grape products, broccoli, corn, beans, cabbage, eggs, etc etc... it would be easier to list foods which DON'T naturally contain MSG. If she's fine eating any of the above without issue she only thinks she's sensitive to it. That said, if your doctor has directed you to have a low sodium diet, this IS a legitimate health concern which means you need to limit MSG. It's in the name, mono SODIUM glutamate.

I think they figure that their audience knows better by now, given the availability of more info.

+

@@Uncle_Smidge did you just wake up after spending the past 5-10 years in a coma? all signs point to audiences being completely incapable of recognizing fact from fiction. never before has the availability of false info been more widespread. and everyday it becomes harder to sort through the haystack of misleading and maliciously false information in order to locate a sliver of factual information.

Glad I'm not the only one whose noticed how willing they are these days to just take whatever is being quoted at them as being gospel truth.

@@UnspokenOldOne im all for trying new things, but yeah they give way to much credence to these woo woo products

Well i mean...It Is something from California...what did you expect?

@@deviousmile669 It's made it Britain, the owner was in California and brought some of the mushrooms back and played around with them.

@@terriatca1 i meant the idea

TIL that holistic is mumbo jumbo

TIL that holistic is mumbo jumbo

That's because it is. And there is no science. "Adaptogenic" is a made up thing without a gram of proof.

ho·lis·tic /hōˈlistik/ adjective PHILOSOPHY characterized by comprehension of the parts of something as intimately interconnected and explicable only by reference to the whole. MEDICINE characterized by the treatment of the whole person, taking into account mental and social factors, rather than just the symptoms of a disease.

@@liesalllies Your point is? The colloquial use of the term is used to describe bullshit masquerading as medicine.

I thought I was the only one who was getting baffled by how often they now just claim a product as being "totally excellent and worth the value". Like that gin. Four tiny bottles for nearly 20 pounds? At that price its going to remain a niche product for well off people or gin enthusiasts. Which is fine but let's not pretend its going to suddenly blow up.

@@UnspokenOldOne I mean it was meant as a gift to give to somebody or try out a couple different brands so honestly that price doesn't seem to outrageous.

@@Drcats69 Well sure if we're discussing it like an every once in awhile gift. That being said, I imagine if I saw it in a liquor store it'd be priced premium and the growth/size of the brand would be reflective of it being a niche, premium product. Just my thought.

@@UnspokenOldOne yeh those bottles seemed tiny, i was actually contemplating getting it to let one of my co workers try who loves gin but he'd barely get anything out of those things.

@@Aalnius Yeah, as Ebbers said it was a fun little flask thing to take on a hike with him for the occasional sip but it would basically be a glasses worth of drink. I actually think that Barry's glass was that entire bottle.

They do seem very hesitent to criticise stuff nowadays im guessing its because the company is bigger so maybe more of a target for lawsuits from annoyed companies or just because they are trying to partner with more third party stuff and it doesnt look good for them to shit on stuff in that case.

The bee bread was especially non critical. It's basically just sugar, fat and some minerals. It's really not that good for you and won't do any of the things that the company is claiming it will.

@@David-ud9ju They're just quoting that the fermented bee bread is just "full of good stuff" and my mind immediately goes to, okay like what? How does it work beyond "bees are natural and nature is good thus this is good because nature".

right! i feel like now they would drink red bull and somehow make the argument it might just actually help you grow wings

#sponsored 🧐 ?

95% of new health benefits of food is mostly bullshit. And if it ain't bullshit you could almost always get the same nutrient/help/benefit from a random fruit or a vegetable at the super market instead of wasting 5-10$/Pound

Pseudo-science... it's not science done on a Linux machine.

I am SO glad (in a way...) to find all these critical comments here! I really hope they consider changing their approach to these things!

@@Zimmerschluessel I was expecting to, actually. Know your audience, really. I recall we've had this kind of debacle before, and people lit into them just the same. I wish there were more dislikes.

Yeah, I’ve given up on these guys. With the state of the world right now there's no need for more science denial.

Honestly makes it look a bit like an advertisement, as opposed to a review. Surely Sorted isn't selling out and becoming evil...

Next time, please watch the video before commenting. "They claim", "they are claimed", "supposedly", "they say", etc. No one made any claims about these products. They said what the companies claim, and nothing more, nothing less.

I've tried bee pollen once from a local bee keeper. Yeah, it made me miserable. I wasn't expecting it to do that...but, it did. So, I'm thinking there's something in pollen that can make people sick or unwell.

Just because some pollen gets picked up by the wind, does not mean none stays in the flower, for bees to harvest. And it really depends upon what one is allergic to. A lot of us with "hay fever," aren't allergic to just one plant, or even type of plant.

On top of that taking bee pollen like that can cause allergic shock. So not only is the 'cure' an old wives' tale, it's potentially dangerous. You wouldn't tell someone with a nut allergy to go suck on some Nutella to get desensitized. So why do that with bee pollen because of some superfood woo woo?

The whole "free from" conversation as well, that 1 in 4 based on medical advice... I'd like to see that study. A LOT of people say their doctor told them to be free from where they actually just had it suggested as one of many different options to try and fix the problem. "Try this, try that, and this and that and see if any of those work" Coeliac disease must be one of the most (wrongly) self diagnosed physical diseases out there.

@@StabbyJoe135 I took him as meaning out of all the people choosing to be "free from " something, only 1/5 had medical advice , so 4/5 were self diagnosing

@@brianskanes1 To be fair, in some countries (e.g. anywhere poor) it's impossible to get a diagnosis, and in others (e.g. the US) you won't be getting a diagnosis without very good and expensive private insurance and $30,000 in the bank to cover the co-payments. The tragedy of modern medicine is that for many people self-diagnosis is all they can possibly hope to afford. Also, I feel it necessary to point out that some food intolerances are rare only in northern Europe. Lactose intolerance is the prime example; nearly everyone of east Asian, west African, indigenous North American, etc. ancestry over the age of five is lactose intolerant, but lots of northern Europeans (including the English) don't think lactose intolerance exists because it's rare there.

Mushrooms in general are healthy because they're good sources of B vitamins, minerals, and soluble fibre; in fact, they're the best easily accessible source of selenium, and are also rich in copper and potassium. I'm not sure if mushroom ferment does any of that.

I did a quick google on it and it basically works on the biological pathway that is related to stress and from that I conclude (as a 3rd year biomedical student) that in the right amounts it can reduce the harmful effect of stress.

@@megamert2848 You described the effects of Vitamin B6. They're healthy and will have a positive effect if your diet isn't including those already. Better fix would be to actually balance your diet a bit. The term they use is also illegal in marketing in the EU, the FDA has sent warning letters to companies using it and a bunch of Asian countries gave up on research in the 80's because they couldn't find any evidence on the term "adaptogens". It's a scam unless you're not eating properly. At which point, you won't fix it with drinking that for a few months before forgetting it exist.

@@simmerke1111 Like I said it was only based on what a quick google said it was supposed to do and then basing on what it is supposed to do what the options of it possibly helping where (thought that that was clear).

@@megamert2848 Most of the comment wasn't specifically directed at you. My bad for not making that clear.

Especially when such woowoo hasn't just not been proven to work, but actually proven to NOT work as advertised.

Yep, mentioned a casual "supposedly" is not gonna cut it. You are better than that guys!

I mean, isn't that the whole point of using 'claim'? "Claim" to me means "This is all bull, but it's what they say." Otherwise they would say 'It does this'.

The adaptogenic mushrooms sounds like straight up panacea bs. I like the idea of non-alcohol beer, but why can't it just be sold as that? The strange health benefit stuff is just quackery.

@@BioYuGi that would work in theory. But even the video shows how just saying "claims" or "supposedly" doesn't work when after giving a bunch of claims about the mushrooms. It's followed with, "so they're smart mushrooms?" "Smart mushrooms, yeah"

Interesting point... Tbh, we do so much research into them (independently and we buy them ourselves) so that we can be honest. But we don't think there's much point in wasting your time on rubbish stuff... So only the good ones make it to screen!

@@SortedFood That's fair, I guess. I just kind of wish more of that research was on the show. Hearing Barry talk about bee bread, and how great it is, just comes off as the company's schepiel about the product, without any citations to prove the claim that bee bread is nutritious for humans, say.

@SORTEDfood I am sorry, I hope that this will not be you final statement about this? I really, really hope you take the time to read the critical comments and discuss them in your team (even though the dislikes on the video do not show how many people were really disappointed...) ! If you think that this reaction is an over-reaction and if you really did do 'so much research' into these completely pseudoscientific claims, then I can only conclude that you don't care about putting misinformation out there. You are a very well produced channel and you build a loyal fanbase over the years - your viewers are used to trusting you!! I understand that I approach this from a very specific position (MSc in biology) and I know that it can be overwhelming to do (online) research on topics that you are not educated on. BUT this is my point exactly! You run a highly produced channel and built a loyal audience over the years, that is used to beliving you. Most viewers don't do their own research of published, reviewed and real scientific data and you are murking the waters considerably by just reading the claims that these companies make (because they want to sell their stuff). You lend a huge amount of credibility to these unproofen statments! IF you actually did your research, I have to say that it looks like you are not great at it - WHICH IS TOTALLY OKAY ! But please be aware of this and either get help from actual scientists that can put stuff like that into perspective (for you, your team and your audience) OR you could just stop promoting trendy clickbaity products. There is so much amazing cooking content on your channel and even more stuff that you could explore further. E.g. more vegetarian or vegan dishes, tips to keep your produce fresh, more info about food waste... You are in the very, very privileged position to have a HUGE audience that listens to you and using this platform for actual, useful and sustainable information would sit a lot better with me. Thank you for reading and I am sorry for the harsh words. Take care.

And Jamie processing and then visibly thinking "I'm gonna stay out of this one"

You've hit the nail on the head - when products in these types of videos are making wild health claims, I'd really prefer that they just said 'the brand makes some claims about the health benefits of X.' I think they need to stay away from food trends that focus on health claims - and if they're going to cover them, pay a researcher to get some balance rather than parroting the product website. Like you say, alcohol free drinking is a huge trend (much more so than this adaptogenic woo) that I'd live to have heard them speak more about!

As soon as they started on the mushroom beer, I stopped watching the video. As a reformed "fall for BS health claims" person, I blurted out an expletive when I heard the word "adaptogenic"; seriously, that claim is scientifically IMPLAUSIBLE! It's right up there with "antioxidants" on my BS metre.

@@jessica-mariegervais9800 is it foods claiming to have antioxidants or antioxidants themselves. Because antioxidants are a real thing scientifically proven to counteract oxidative stress(a source for cell damage). The only real concern is whether they are helpfull when consumed by the general population in large amounts. IMO they are better thought as a minor curative to people exposed to excessive free radical sources, like people who work in the sun, are around smoke(smoker or not), exercise extensively, or a combination of all three. They shouldn't be thought of as a preventive measure for like cancer, and they certainly shouldn't be used excessively. I compare it to milk or carrots, yes it can help certain things mildly but they don't give you steel bones and eagle vision.

Very well said.

Those impressionable viewers need to take responsibility for themselves. If they can't then they shouldn't try anything. Time for people to grow up.

*lindsay ellis being guillotined by her own community intensifies*

I agree with you. This video made me confused if it was actually sponsored or not.

Exactly, they're giving these products a platform and exposing all of their audience that bothers to watch to these "claims".

Agree!

yep, quite off putting

Same. There is no proven benefit to "adaptagenics" . Mushrooms are good for you but not because of some psuedoscience appeal to the ancients bullshit.

He talks about it a lot on his Instagram

@@rae-el-gee thanks. I don't think I follow him, I'll make sure I do

The fact they used the phrase 'vegan beer' solidified the bulls*it for me

Sounds utter shite and I wish they wouldn’t advertise this kind of thing it’s pretty unflattering to their brand

@@annother3350 last time I checked beer is vegan anyways 😂

Next you'll be telling us CBD is snake oil too. Get with the times, why are you people so averse to learning new things?

@@fran3646 Exactamundo Fran

I concur fully.

As a person who suffers HEAVILY with gout and is now on Allopurinol for the rest of my life. Thank you for this.

How right you are! Thank you so much for adding your knowledge

The number of people who refuse to eat wheat in the UK versus the number of people with genuine medical reasons to avoid it is insane. So many knobs blindly following fads.

Reading online about gout it seems meats and seafoods are the biggest problem as well as beer. Not many places mention legumes, most mention that purines in vegetables actually don’t seem to affect gout as much as meat based purine. All that said, for anyone suffering with gout take all advice from your doctor or nutritionist.

@@fabe61 It makes them feel special and gives them something to talk about at parties.

The BASF thing really rubs me the wrong way as well...

It's also not surprising that the mushroom beer "suddenly" became a trend in the UK. Considering that the term "adaptogenic" is *_illegal_* to use in marketing under EU law as it's recognized as pseudo-scientific nonsense. But guess who isn't a part of the EU anymore...?

I totally agree with you and thank you for that excellent reply! I was struggeling to put it into word and you nailed it!! I am so disappointed that these types of videos are increasing on the channel - I hoped that the pandemic and all the horrible misconception around vaccinations and the virus in general REALLY highlighted the importance of the appropriate communication of science... I do not want to exaggerate the impact or importance of this video, but the trend of wrong and misleading info on the channel is disheartening :/

Seriously haven’t you got anything better to do if you didn’t like it them simply don’t watch it if you could have done better then you make your own video on this yourself

@@Petmad19 "Don't like, don't watch," has never worked in context. By definition you first have to have watched something in order to have a problem with it. By extension, the recent attitude of Sorted to "review" products by parroting the marketing then coming up with lazy comments on a product is ruffling feathers - as can be plainly seen in this comment section.

A little louder for those at the back: "FOOD IS NOT MEDICINE."

that's kinda offensive and racist ngl, food has been used as medicine in indigenous tribes and communities for 1000's of years,- your racism is showing 🤮

@@graceskinner2820 Grace, I'd suggest researching the definition behind the word 'racism'. Misuse of such a word dilutes it's impact.

@@GoodKingMort Well said.

You get to meet the food team more over on our social channels. We often do Instagram Lives with them.... keep an eye out for ones popping up in the near future :)

@@SortedFood aight, you got yourselves a deal! 👊🏻

Oh yes PLEASE

We do love a good torture video 😄

Strongly agree

YES!

Make it so

so basically you're suggesting a mystery badge challenge

We had the tour during the live event

@@TaeBaker is there a way to see it now if we missed the live show

This has been highly requested, and i've passed your comment onto the team. There was a segment with the new kitchen on the PIO Live, however we know that not everyone managed to catch the LIVE event :)

@@SortedFood very excited for this! Do we have a working sink now?

@@mistressvoon Same question here 😁

I miss it because it was goofy and fun. Lately, I find the videos just preachy.

maybe he's the youngest technically, but emotionally he's about 89

I reckon he got stuck at 69 years old and will stay at that age for a while.

Is he? I always thought he was the oldest.

Well, given that half of his references make him seem like he lives in a Ghibli movie cottage somewhere doesn't help his case...

@@MarieGarrett. I think he's born around '88.

Hell yes to this!

That's why they said the brand claims x or supposedly is good for y that's not them supporting it all that is do your own research. These are just trends in food they're testing them they aren't scientists who specialize in health food claims

@@ayajade6683 - It's not enough to say "the company claims X".. if you then right after it wholeheartedly state "YES they ARE smart mushrooms." EDIT: Also, they have over 2.5M subs. They have monthly paying members on their apps. They have merch sales. ... They can afford to pay a (food) scientist to have a quick look at these products and verify them. Hell, there are (food) science content creators that would collab with them on a little segment about it for free. Them not being scientists is NOT an excuse.

Is actually so true. And honestly Sorted should be proud they’ve created a community like this and that holds them to such a high standard.

Yeah, are we talking about mushrooms or nanites?

There are robots being developed now that will do that too.

it still baffles me that it became trendy to pretend to suffer from celiac

@@kingkarlito Did people really pretend, though? Didn't they seriously think that gluten made them ill? Only it turned out it was all the other shit they cut out of their diet at the same time that made them feel better.

I wondered that, too! : o

Yes he did a while ago it’s on his Instagram page

My sister works there lol. So buy their stuff.

Yes that would be cool.

More like, "My HeRb GaRdEb" has successfully evolved into "I've got an allotment."

Science is only as good as the people funding the scientists. Surely you don't believe that researchers are divine incorruptible beings with absolutely no biases whatsoever? Also you might notice they say *supposedly* a lot. That covers the due diligence, unless you're fully braindead.

@@cftyftyufyfuyfty Literally no one is saying that scientists are unbiased. But that doesn't change the fact that making wild, unfounded health claims that could actually harm people is dangerous and harmful. "Supposedly" isn't enough. Casual viewers might even miss the word entirely.

Don't forget to send us a pic of the sausage rolls over on Twitter or Instagram :)

Oh wow! That sounds incredible! We'll definitely have to try that one. It makes a wonderful sticky glaze for a roasted ham too if one is so inclined.

This sounds great - thanks for the recommendation :)

Any gluten-free pasta that's made with all starchy flours, like some of the cheaper ones are, will be harder to get a decent texture from too. If the ingredients include a more whole-grain flour like quinoa, or legumes or pulses, then they'll have a much better texture and mouth feel, closer to wheat pasta.

It wouldn't be a SORTEDfood video without a good pun!

Exactly!

No good beekeeper takes EVERYTHING from their bees, otherwise their bees would leave (since they're not leashed or tied down). Not saying we should take the bee bread, because I don't know enough about it to know if it's fair to take from the hive. But rest assured, that if you're buying bee products from a local beekeeper (and not the bear bottles from the supermarket), you can be sure they're good to their bees.

@@MissingmyBabbu I never buy the bear bottles. I only get local honey. It's great for my allergies.

@@cylversprings That's good! I but a local blend that's delicious, and I've noticed I haven't had reactions to the local plant pollen nearly as much/as bad.