Here's the full translation: DIRECTOR (in Japanese to the interpreter): The translation is very important, O.K.? The translation. INTERPRETER: Yes, of course. I understand. DIRECTOR: Mr. Bob-san. You are sitting quietly in your study. And then there is a bottle of Suntory whiskey on top of the table. You understand, right? With wholehearted feeling, slowly, look at the camera, tenderly, and as if you are meeting old friends, say the words. As if you are Bogie in ''Casablanca,'' saying, ''Cheers to you guys,'' Suntory time! INTERPRETER: He wants you to turn, look in camera. O.K.? BOB: That's all he said? INTERPRETER: Yes, turn to camera. BOB: Does he want me to, to turn from the right or turn from the left? INTERPRETER (in very formal Japanese to the director): He has prepared and is ready. And he wants to know, when the camera rolls, would you prefer that he turn to the left, or would you prefer that he turn to the right? And that is the kind of thing he would like to know, if you don't mind. DIRECTOR (very brusquely, and in much more colloquial Japanese): Either way is fine. That kind of thing doesn't matter. We don't have time, Bob-san, O.K.? You need to hurry. Raise the tension. Look at the camera. Slowly, with passion. It's passion that we want. Do you understand? INTERPRETER (In English, to Bob): Right side. And, uh, with intensity. BOB: Is that everything? It seemed like he said quite a bit more than that. DIRECTOR: What you are talking about is not just whiskey, you know. Do you understand? It's like you are meeting old friends. Softly, tenderly. Gently. Let your feelings boil up. Tension is important! Don't forget. INTERPRETER (in English, to Bob): Like an old friend, and into the camera. BOB: O.K. DIRECTOR: You understand? You love whiskey. It's Suntory time! O.K.? BOB: O.K. DIRECTOR: O.K.? O.K., let's roll. Start. BOB: For relaxing times, make it Suntory time. DIRECTOR: Cut, cut, cut, cut, cut! (Then in a very male form of Japanese, like a father speaking to a wayward child) Don't try to fool me. Don't pretend you don't understand. Do you even understand what we are trying to do? Suntory is very exclusive. The sound of the words is important. It's an expensive drink. This is No. 1. Now do it again, and you have to feel that this is exclusive. O.K.? This is not an everyday whiskey you know. INTERPRETER: Could you do it slower and ---- DIRECTOR: With more ecstatic emotion. INTERPRETER: More intensity. DIRECTOR (in English): Suntory time! Roll. BOB: For relaxing times, make it Suntory time. DIRECTOR: Cut, cut, cut, cut, cut! God, I'm begging you.

In dramatic roles, I think Bill Murray is really underrated as an actor. The way he uses slight, subtle facial expressions to convey the sadness and frustration under the calm surface is just brilliant. Great, great scene. It brings to mind how much of comedy comes from a source of pain, a trait that seems common in many legendary comedians.

I love Bill in this movie. "Is that all he said?" lol Classic man, I tell ya.

I lived in Japan for a few years, and of all the great scenes in LIT, this has got to be the funniest as it's the most accurate depiction of discussing business through a Japanese translator I've ever seen.

"Like an old friend and into the camera". My favorite line.

Bill Murrey and the Japanese director and the translator are all fantanstic in their acting !!!

Cut-o! Cut-o! Cut-o! Cut-o!

I was in stitches. This movie nailed a low-key humour that other titles have a hard time pulling off. It's probably Bill Murray's performance, and a mix of good writing and direction.

The Japanese actors are superb in this Movie:))

Lol the translator is doing her own thing.

I love how passionate the director is about a whisky commercial. I strive to find something that affects me in the same way.

KATO KATO KATO KATO!!!

"Is that all he said? Sounds like he said more than that." ROTFL.

When this movie first came out in 2003, I didn't realize how good it really was. Now, almost 20 years later, it's one of my favorite movies. I think one of the reason I like it so much, is that it was made at the exact same time I was stationed near Tokyo while serving in the Navy.

I love Bill Murray's deadpan expressions as he is trying to comprehend what the director is trying to say. What a legend!

I understand the nuances of both languages so when I saw this scene in the theater I had to bite my finger to prevent me from exploding with laughter. It's almost uncanny how well Coppola portrays the helpless feelings of being on the outside experienced by every foreigner in Japan, like so much is happening but you don't know anything about what it is and when he says "it seemed he said quite a bit more" Bill Murray just nails that indescribable (not in a bad way, just unique) anxiety you feel in Japan from never knowing the full picture and trying in vain to compensate for that somehow.

This movie is so awesome...I didn't realize how great this movie was going to be till I was sitting there speechless at the end.

bill murray is the king of subtlety. even when he's intense, it's in a subtle way. one of the funniest actors ever.

From Wikipedia: Director [in Japanese, to the interpreter]: The translation is very important, O.K.? The translation. Interpreter [in Japanese, to the director]: Yes, of course. I understand. Director [in Japanese, to Bob]: Mr. Bob. You are sitting quietly in your study. And then there is a bottle of Suntory whisky on top of the table. You understand, right? With wholehearted feeling, slowly, look at the camera, tenderly, and as if you are meeting old friends, say the words. As if you are Bogie in Casablanca, saying, "Here's looking at you, kid,"-Suntory time! Interpreter [In English, to Bob]: He wants you to turn, look in camera. O.K.? Bob: ...Is that all he said?

It's even funnier if you understand it

This scene always cracks me up. Cuto Cuto Cuto. Almost expecting swords to be drawn. Lovely heartwarming movie.

This is such an iconic and just an amazing scene all together... "is that all he said", itself can mean alot!

The way the director,screams,acts and all...like he's on coke or something. PRICELESS!!! haha

Asian Bon Jovi

Besides giving my thanks to the translators of the japanese text, which added additional fun to the movie, I want to congratulate Suntory for their marketing strategies since 2008. Nobody in Japan cared for Whiskey anymore after its big time in the 80's.. Guerilla marketing like this, made it possible to create the biggest revival or relaunch in history if you might believe some marketing study sources. They transformed the Suntory Highball from a drink that old people drink before sleep to one of the most popular drinks of the japanese youth, nowadays.. As a marketing guy, I would like to do a keirei to the Suntory marketing team and humbly ask if they have a job position left for a guy from Europe :)

For relaxing time...make it Suntory time.

Japan is exactly like this- no exaggeration at all! I know it from my own professional experience.

Few times in cinema, a scene depicts a film's concept so clearly in the first few minutes of runtime. This is a fantastic scene, wonderfully written by Sofia Coppola and with a terrific excecution from the three characters. The editing and takes are amazing as well.

Bill Murray is great, nobody does deadpan as well as he does. Suntory whisky is awesome. Scarlett Johansson is sublime.

Horrible translator lol

Bill Murray's facial expressions are fantastic.

Being a huge weeb in 8th grade was so worth it because understanding both languages in this enhances the experience so much

I was in Tokio early the '80 , this film brings me great memories !

his "ok" at 1:34 is masterful.

1:33 A true actor and artist. What a great and accurate acting. Amazing!

I've seen this film once before I studied Japanese and then once after. Its like an entirely different film once you know Japanese, its interesting.

slowaaa and moaa inteshity

I loved how this movie showed the life of Tokyo I just love Japan

his face at “for relaxing times…” im dying 2:44

is that all he said?...is that everything?

I'd go so far as to say that this is one of the greatest scenes in the history of cinema.

one of my all time favorite clips

I lose it every time I hear that “cuto cuto cuto”. 😂😂🤣

One of the best movies ever Captures the feeling of being lost, in the midst of having everything, so well

CUT-O! CUT-O! CUT-O!

A magical cinematic experience; a masterpiece.

That last take was perfect 👌

I don't know why, for me this is a film you should watch on your own. A amazing movie.❤️

For relaxing times... MORE INTENSITY ! Yeah, that makes sense...

This movie so rocks!!!! I am not a movie guy, but seriously it seems harder to make a better movie than this. The definitive Dramady.

this is one of my fav movie scenes ever. So brilliant ahah

Brilliant scene. This is the type of humor you want

A great example of a scene that correlates with the theme of its film as a whole. Great film!

After a couple years of searching, I managed to acquire a bottle of that very whisky. It's incredibly light, smooth and sweet. For the whisky/scotch people out there, this stuff lands in the flower/citrus end of things.

I just love this. One of the many ways this movie is terrific

I cracked up laughing at the end. Cutto cutto cutto cutto. LMAO.

Actually this scene portraits perfectly the movie title "Lost in translation".

I bought Suntory whiskey after watching this movie. I've had the Yamakazi and the Hibiki. Both lovely whiskies.

That last take was brilliant! They should've gone with that one. I'm sold!

“for relaxing times….” this was anything but relaxing for poor bill lol

😂😂 one of my favorites scenes ever 😂😍

It´s impossible to get tired of this clip! (and the movie)

this is probably one of the more fascinating scenes in a movie that I have seen. as a writer, you often have to deal with people who haven't read your work and yet, need to market it for you. This reminds me of that. I try telling people how to market my work and yet, they have a hard time understanding. they don't get it because, while they can hear the words that I'm saying, they simply do not understand.

Cutooo cutooo cutooo 🤣🤣🤣🤣

As a German who spent many years in Asia, I am crying with laughter, ritelarry!

Makes me happy to see so many people are passionate about this movie still. It was something i randomly picked to watch at 2 in the morning a million years ago, mostly because it had bill murray. I didnt even know Scarlett Johansson at the time, maybe from scoop, not sure though. Anyway, i fell in love with this movie. I find the greatest flicks in the middle of the night searching. My wife is into the big blockbuster space alien, superhero and fantasy stuff, but they start to bore me after awhile and i need something more mature. Some other movies ive found in my midnight scourings were before sunrise with ethan hawk and spring, summer, winter, fall and....spring, and the cooler with maria bello and william h macy.

“More intensity” even less direction than George Lucas !

I love Japan!!!!!!!!! What a great country. I'm so glad that we are friends and partners. So cool.

Love this scene

i have seen this scene more than 100 times until today in 2022, still, watch it from time to time

I love Bill Murray.

That 2nd time he really nailed it

So many great moments in this amazing film...

Director [in Japanese, to the interpreter]: The translation is very important, O.K.? The translation. Interpreter [in Japanese, to the director]: Yes, of course. I understand. -____-'

"wakarimasu ne" (you understand, right?) contracted to "wkms ne." Such intensity.

Thanks for the translation!!!

DIRECTOR (en japonés al intérprete): La traducción es muy importante, ¿de acuerdo? La traducción. INTÉRPRETE: Sí, por supuesto. Entiendo. DIRECTOR: Sr. Bob-san. Estás sentado tranquilamente en tu estudio. Y luego hay una botella de whisky Suntory encima de la mesa. ¿Entiendes verdad? Con sentimiento de todo corazón, lentamente, mire a la cámara, con ternura, y como si se encontrara con viejos amigos, diga las palabras. Como si fueras un Bogie en '' Casablanca '', diciendo, '' Salud, chicos '', ¡tiempo de Suntory! INTÉRPRETE: Quiere que te vuelvas, mires a puerta cerrada. OK.? BOB: ¿Eso es todo lo que dijo? INTÉRPRETE: Sí, gire a la cámara. BOB: ¿Quiere que gire desde la derecha o desde la izquierda? INTÉRPRETE (en japonés muy formal al director): Se ha preparado y está listo. Y quiere saber, cuando la cámara ruede, ¿preferirías que gire a la izquierda, o preferirías que gire a la derecha? Y ese es el tipo de cosas que le gustaría saber, si no le importa. DIRECTOR (muy bruscamente, y en un japonés mucho más coloquial): De cualquier manera está bien. Ese tipo de cosas no importa. No tenemos tiempo, Bob-san, ¿de acuerdo? Tienes que darte prisa. Sube la tensión. Mira a la camara. Lentamente, con pasión. Es pasión lo que queremos. ¿Lo entiendes? INTÉRPRETE (en inglés, a Bob): Lado derecho. Y, eh, con intensidad. BOB: ¿Eso es todo? Parecía que había dicho bastante más que eso. DIRECTOR: De lo que estás hablando no es solo whisky, sabes. ¿Lo entiendes? Es como si estuvieras conociendo a viejos amigos. Suavemente, tiernamente. Suavemente. Deja que tus sentimientos hiervan. ¡La tensión es importante! No lo olvides. INTÉRPRETE (en inglés, a Bob): Como un viejo amigo, y hacia la cámara. BOB: Está bien. DIRECTOR: ¿Entiendes? Te encanta el whisky. ¡Es hora de Suntory! OK.? BOB: Está bien. DIRECTOR: ¿Está bien? Está bien, vamos a rodar. Comienzo. BOB: Para momentos de relajación, conviértalo en tiempo de Suntory. DIRECTOR: ¡Corta, corta, corta, corta, corta! (Luego, en una forma muy masculina de japonés, como un padre hablando con un niño descarriado) No trates de engañarme. No finjas que no entiendes. ¿Entiendes siquiera lo que estamos tratando de hacer? Suntory es muy exclusivo. El sonido de las palabras es importante. Es una bebida cara. Este es el No. 1. Ahora hazlo de nuevo, y tienes que sentir que esto es exclusivo. OK.? Este no es un whisky de todos los días, ya sabes. INTÉRPRETE: ¿Podrías hacerlo más lento y ... DIRECTOR: Con emoción más extática. INTÉRPRETE: Más intensidad. DIRECTOR (en inglés): Suntory time! Rodar. BOB: Para momentos de relajación, conviértalo en tiempo de Suntory. DIRECTOR: ¡Corta, corta, corta, corta, corta! Dios, te lo ruego. TRADUCIDO POR GOOGLE TRANSLATE jajajajaj Creditos de la traduccion : Joseph Wong

Bill Murray is so funny that his whiskey was even laughing.

This really gets me in the mood for a whisky with all my furui tomodachis ... :-)

Haha this scene is awesome. Bill Murray is so funny. Idk how he can say that in that cheesy intense tone at 2:40-2:55 and keep a straight face. I wish there was an entire movie that was as funny as this one scene.

why do young people always think it's awesome to tell what brought them to a video

I only speak a little Japanese, but I think this stuff is actually pretty simple to translate. The director asks him to look at the camera in a laid-back way, as if meeting a friend, and toast with him. The translator oversimplifies. I think he later tells Bill that this is SUNTORY WHISKEY, the very best (as if he was drinking it too casually). I can't make out the rest.

The set atmosphere SURE looks like a place for "relaxing" times! 😂😂😂

At the end, barely audible, director:. I'm begging you 🤣🤣

This scene encapsulates Bill Murray completely.

CUTTO CUTTO CUTTO!!!

i unexpectedly died from the laughing. brilliant !

He did it perfect tho! 😆😂

Hideo fucken Kojima!

Indeed he said a lot more. 😂

Asolutely love this movie!!

There were probably communication problems between the translator and the director as well. She's not saying most of what the director is saying. A guy below posted the full translation.

this is so hilarious yet in the context of the movie it also makes me feel lonely, just like bob feels in tokio

when you can pick out what they're saying it kinda takes the magic away lol still funny tho

2:31 the look in his eyes poor baby 😭 ❤

I usually got more intensity after a bottle... But I've had pretty much the same face expression watching most youtube videos.

Just tried the Hibiki for the first time. I've tried em all and I got to say TEXTURALLY this is the BEST whisky I've ever had, it's like pillows sliding down your throat and butter coating your palette. Not the bestt flavor (it's great I've just had better) but definitely the best mouth feel. Give it a try, I live in WA so for me it's about 90 dollars, for those of you who live in states without a 50% liquor tax it's probably gonna run ya about 50-60

I'll be reenacting this scene when I drink a glass of Maker's Mark...

😅been a while, have to watch this again. Can't believe it's been over 20 years.

" Make it Centauri times! "