From what I’ve heard, Walt himself was a little greedy, but at least he understood that to make the most money, you have to give the consumer what they want, not what you think they want based on your own wants.

What they did to Atlantis and treasure planet was criminal. Those movies are still some of my favorite movies. And it makes me angry that they chose to completely ignore them and miss out on incredible attractions they could've had

This is what happens when the creative aspect, or 'spark' (Walt Disney) is lost and all you're left with is middle managers with no creative background, CEOs with a lack of understanding , money-obsessed shareholders and a marketing department that doesn't know what they're doing. A loss of integrity and an aspect of self-destruction through forgetting who you are.

So disappointed with how they're handling this 100 year "celebration". That's such an insane milestone, and yet it feels like nothing that made Disney great is being celebrated. The only thing I'm looking forward to is the Once Upon a Studio short, which represents what I think Disney is more than anything (that being the magic of animation).

How ironic and tragic that the 100 anniversary of Disney should be a celebration, but with all the behind the scenes controversies and greed lead it to one of Disney lowest point in history.

We really are in an age where record companies, big movie makers and even game companies are failing because people just don’t want to support the lackluster contact being made anymore. It should be very interesting to see how Indie companies and even Indie developers will be raising the fame soon because they’re making the stuff we actually want to see.

I’m really disappointed with how they’re handling their 100th anniversary. As much as I hate modern Disney, the company deserves better.

“You either die a hero, or you live long enough to see yourself become the villain.” - Harvey Dent

Disney's problem isn't greed or a lack of soul, it's creativity. Pixar did this well. At Pixar, anyone could pitch an idea, regardless of rank. That's why their films were so successful. Disney needs good IPs to make money, and good IPs are born from good ideas. But good ideas don't come from corporate hierarchies, they come from an open and equal environment.

The current state of Disney is like watching Walter White turn into Heisenberg. Once a beloved studio that made wonderful films to cooperate great that doesn’t care about the thousands of IPs they’ve acquired.

Eisner did not believe in Disney magic and went looking for new magic. He then treated any new magic he did find( Pirates of the Caribbean, Pixar) like trash. Bob Iger on the other hand believes in no magic at all. Only the corporate machine and the political game both corporate and otherwise. He thinks with the right story formula and character templates he can just mass produce product for the unwashed masses to gobble down while he makes Disney his own personal kingdom. He has mismanaged everything he bought, revitalized nothing that fell apart, and has spent Disney deep into debt. He and his minions need to go and that includes his hand picked board to be replaced with people that will be a check on the new CEO like they are supposed to be instead of cheerleaders.

Once upon a studio was the best thing they did this year

I want to have someone that can save disney. I want that disney makes movies like in the 90s.

Walt is rolling in his grave so much that he'll start an earthquake soon

Buying other companies is only half the problem. Once Upon a Studio was made to represent Disney for its former glory, not the money-hungry company that suddenly came to be. The crux of the matter must be the live-action remakes they’re still milking out, because they believe remakes will keep the Disney brand afloat. It’s next to crazy that they are celebrating their centenary in this manner!

God, I really feel so horrible for Walt. Shame on Iger and Chapek, you made me lose respect for Disney. I still feel bad for Walt.

It's amazing to hear you want to become the future CEO of Disney. I for one had the dream of being the head of Disney Animation to push for more innovative animated films with quality story telling. Since 2015 with Disney closing down Orlando's Animation pavilion at Hollywood Studios it broke my heart since that's where you get to learn how hand drawn animation is demonstrated. I am hoping for a brighter future if they find new successors for the company and go back to their routes of what made Disney unique similar to the Eisner era but a more proper approach.

What Disney and pretty much every company needs is the ability to be creative and take risks to try new things and scatter the familiar. Without it everything would feel stale and boring, and most of these companies we know and love wouldn’t have been alive today if it weren’t for them pushing themselves to their absolute limit.

Fun fact: during Frozen 2 production Chris Buck wanted Elsa to die at the end of the movie just because his own son died in a car crush. Not because that would be a logical plot point, not because that would make sense for the characters. No, he just wanted her dead for his own selfish personal reasons. Because he wanted the audience to feel the same pain as he felt when his son died. As you can see, it's not only Bob Iger's or Chapek's fault. That whole company is rotten to the core, with talentless moronic people at the top of the hierarchy. People who can't make good movies or right decisions even if they lives depended on it. The purge should start with firing Chris and Jen Lee.

If Disney could struggle for a little while longer, enough to fail in getting another "Mickey Mouse Extension", the loss of their copyright would force new creativity. It would also let passionate fans make content that may help restore or rebuild Disney's name. There is a small animation scene on KZfaq, and I'm sure people who have connected with Disney properties are a dime a dozen in there.

The only good thing that has come out of Disney's 100th anniversary is the Once Upon a Studio short. A true love letter to Disney's history that shows they still care about 2-D animation with bringing back classic Disney characters and animators and mixing in with some of the 3-D characters for a photoshoot. It is beautiful and really the only thing I had a positive experience with. As much as I am willing to see Wish (which probably will flop) I'm kind of disappointed they lied to us saying it will be 2-D but no its 2023 and everything has to be CGI.

Since Walt passed , the only concern of the top brass has been how big can we make our bonuses

Things really declined the moment their logo stopped saying “Walt Disney Pictures” and after Disneyland’s Diamond Celebration

Disney's original live-action stuff is hit or miss, explaining why they rely on remakes, which is a shame. Their animation studio is just in a slump, as they've been in before, so I'm not concerned.

This video is the essence of tough love. Sometimes you have to tell painful truths to those you truly care about, because a comfortable lie will only hurt them more.

Disney was in MUCH worse financial shape in the late 1970's and early 1980's, under the leadership of Card Walker, and then Ron Miller. The difference - of course - is that Disney still had the goodwill of the American people. Sadly, this trust has been lost. Perhaps, forever.

you will never understand how greatful i am for another 2 hour Disney history video i love you so much never stop making these

I think it should be noted a lot of Disney animators that have left, went to work with John Lasseter

Its interesting how Disney began with Walt putting all of his heart & soul into his creative projects against the looming threat of bankruptcy & failure, while Disney today puts no heart or soul into their creative projects and most notably, are also not at risk of bankruptcy or failure since they have more money than they know what to do with. Walt crawled, walked, ran, and learned to fly so that incompetent, out of touch executives that have bastardized his legacy, can sit around and give the approval to pump out content with appreciation & synergy of the company's workers & fans being a far thing in their minds. They just want more money even though they make enough money in a single month to buyout a business or a company.

It just feels like Disney has become a shell of itself. They are no longer about the betterment of the customer, but instead how they will nickel and dime you. Especially in their theme parks. In addition, across the board the movies quality has significantly dipped. Maybe it really is time for Iger to retire and hope another Eisner happens.

I do hate how floppy Disney is now, but so was the Dark Age in the eyes of the audiences, so was in the eyes of the post Renaissance for the the audiences as well, so i am sure and full of hope that after every floppy era there will be a Renaissance Revival era! I love your goal to become in charge of Disney, and i think that a lot of us have this dream because of our deep love for Disney and the man behind the dream! We hate what people are doing to it now and want to fix things up because we all got the essence of love for it in our hearts and imagination, we all know that we can do better for the company and make what it was before, the epitome of creativity and imagination.

Once upon a studio was the only good thing Disney has made lately

What era are we now? Both Disney and humanity history right now is like in an another dark age of insanity

They really dropped the ball with The Little Mermaid. To me, it had the potential to be as romantic as Pride and Prejudice and they did not capitalize on it. The CGI was pretty decent, the music was good, and the chemistry between the leads was there, but the writing, costume design, and marketing fell flat. I do like that they tried to (and did accomplish) doing their own thing, but they could’ve done more. I get it is a kids’ film, but try really could’ve had a nice period piece if they put a tad more effort in it. Halle, Jonah, and the other cast members brought it, but Disney kinda squandered their talents.

In actuality, Chapek was never CEO, he was Iger's Patsy. Iger never left the CEO role.

Oh how the mighty have fallen. I won't be surprised when I see the day Disney gets bought by Microsoft or another company and seeing Mickey Mouse kneeling to Master Chief.

As much as I hate certain companies and corporations struggle, I love seeing Disney squirm

This video is very informative and gives me hope. I want Disney to go back to what it was. I was born 1995 and I lived watching Disney movies. I really hope you become The New Disney CEO because you seem to care about Disney’s future like me.

here's an idea.. they should rename themselves and just abandon the name of Walt Disney. They've already violated his legacy, so since they obviously can't pursue his vision, they should just rebrand as ConglomCo

I Think That The Main Problem With Disney Is Their Twist Villians Disney Keeps Making Twist Villians And Now The Twist Villians Have Become So Predictable That Even Before They Are Revealead To Be Villians They Already Give A Hint In The Movie That They Will Be Villians

Beautiful video man. Thank you. That music section at the end with the interview(s?) quotes, was very moving. And I'm not even a huge fan of disney tbh, but your passion on the subject is inspiring. Lol, I like the last section as well, it's great that you have self-awareness and I respect you being so forthright and vulnerable on-camera. Good luck with your future projects! 😊

Well put together video. Disney is very special for me as well, the current state of the company makes me sad and angry. I hope they can figure it out and turn the ship around.

The COO role of Frank Wells was so amazing and important at his time, and actually this role is more important than ever however there have been very few working on those roles throught Disney story, and none so long and key-relevant as Wells did.

I'll always love old Disney movies and even the animated ones from the 2010's, I understand that not every movie needs to be the bestest ever and companies are allowed to have their rough periods, it's only natural really, but I have very little tolerance for laziness in my entertainment. As a customer I like to feel like my time is being well spent when I engage with my entertainment, I would rather creators take risks and fall flat on their faces then for them to just recycles the same things over and over. Disney with their soulless live-action remakes and uninspired animation in their animated movies just comes across like they aren't trying anymore, they are taking me as a customer for granted.

It feels like Disney is in a new Dark Age, much darker than their actual Dark Age

I Think That The Main Problem With Disney And Pixar Is Their Lack Of Villians Earlier Disney And Pixar Would Make Pure Evil Villians But Now They Have Started To Make Non-Pure Evil Villians And Disney And Pixar Have Started To Stop Making Villians

Chapek was the fall guy for Iger's missteps. Im sure he was compensated proportionally, which is to say not with stocks... Chapek was the scapegoat for Iger's sins.

Thank you for making such a wonderful video. I can tell that you put a lot of hard work into this video and that you really love Disney as an idea. I don’t think you’re pathetic for your dreams.

Strange when disney hit rock bottom creatively is the same time the world is falling apart

Wow , Thanks for the video, it shows how much you care for Disney and how hard you have worked on it.

When 2D is done correctly, it will always look good

I figured with this 100-year celebration they would focus on Oswald and Mickey a bit more if you know the history of the Disney Company it didn't start with a mouse it started with a rabbit named Oswald and when Oswald was wrongfully sold off by Charles Mintz that was when Walt came up with Mickey but for the rest of Walt's life he fought hard trying to get Oswald back just he never succeeded sadly I think it would be such a fantastic story to put into a Disney film especially for the hundredth year But they didn't even give us hardly anything

I don’t want Disney to die I grow up liking their movies and I don’t want Kingdom Hearts to discontinue since I somehow enjoyed liking the franchise

Amazing job on this absolutely massive video, Aldone! I look forward to your tenure as CEO.

Chapek was supposed to be a fall guy. He was the first CEO in decades not to be given a board seat, with no transition training. Iger also never left Disney and even kept his CEO office during Chapek's regime.

I’m writing an essay for my college English class about the decline in quality of writing in modern cinema, and I was wondering where you find your sources, I’ve been having a difficult time finding articles that discuss my points

I would love for you to be the next CEO. I support you and love your passion for this company.

It was very fitting even if it was by accident but that Steve Jobs found himself in the company and was one of the three heads of PIXAR and was largely the reason for how PIXAR managed to not only get passed Toy Story but exceed it in just about every aspect of that picture for a solid 15 years straight and were still doing short films to pay their respects and also to test the textures and surfaces much like they did almost a whole 15 to 25 years prior leading up to its release * Toy Story I honestly hope that Peltz does a takeover because he’s the only one with power of money and experience to make some wrong things right but as the company sits right now I’m reluctantly looking forward to what he does. Also as my alias suggests I’m an Animation fan and drawing & painting Artist myself.

The imagineering story documentary is what made me wanna work at Disney. I watched it back when Covid started and I was in Middle school then. But now in High school I feel the magic of working at Disney isn’t the same as it was 3 years ago when I watched that documentary originally.

I got a disney plus ad in the beginning😭

I think to me, Disney should give up at this point because I don’t think they’re bringing their expectations from the audience. The only thing that Disney is doing to make money is making live action remakes which btw the audience will not going to waste time and money on. Disney lost the magic of why their creator Walt Disney made his name in the first place. These recent live action remakes are just soulless and bland. And their actors are just toxic and don’t give two sh!ts of the characters they portray in. Like I said, I want Disney to go overboard.

I kinda think that the grey time that Disney experienced at middle 2000s when they got rid of Michael Eisner´s CEO direction was a failure and he actually was doing pretty nice expanding the company work at other parts, maybe the animated-films were a bit downgraded but actually were doing great at live-action movies as the Pirates of the Caribbean & The Chronicles of Narnia first movies which were issued to be done just before Eisner left over (also National Treasure) so there weren´t actually low-quality films in all, the Muppets franchise was just recently adquired and the Pixar company will be too very soon, regardless on whoever was rulling Disney on, so there wasn´t actually a big issue there as it really had happened at middle 80s when Ron Miller actually did clever changes but had very short time to make them look profitable in a short-time needed to make more acceptable his role as CEO of the company (He was on second-in-command throught most of the decade before at the 70s just after Roy Disney´s decease, under Don Tatumm and Card Walker leaderships as CEOs at their respective times and he kinda was working better then than when he adquired full power responsabilities at the first half of the 80s when a lot of pressure was set upon him to get better results in a short time, and well overall the whole 80s decade era was a very murky dark-depressing time with rampant echonomical crisis most of it, the conservative right-party leadership throught the whole Western world, the tensions with URSS rising up and new menances as the AIDS high peak of epidemics, so it wasn´t such a pleasant time in all, and Miller felt like a victim of that pressure of his surrounding environment) Michael Eisner did an amazing role through his time as CEO, yet maybe he had been kinda worn out and tired of running the business the same way or at least others made it to look as if that was the situation - interestingly it´s since the 2001 when Bob Iger takes role as President at the company - henceforth the second-in-command under the CEO - that things start to get awry so it isn´t much so missed to guess the idea that he was also responsible of the downfall of Eisner being actually a closer foe in pursuit his own ideas and ambitions. (He kinda looked this as sort of payback after Disney company bought ABC where he worked at some 10 years before at early 90s, when he stopped to be a boss on his own to work under the command of someone else.) Anyways the situation on the middle 2000s was no way the same crisis level than what´s going on 20 years later on, neither on what was 20 years before (which still kinda remains the darkest time of Disney but by effect of outer situations, and may be no longer the darkest one as this later 2020s downfall comes on the very INSIDE of Disney´s own responsibilities). Anyways there is also no interest on the remaining Disney family to get invested or interested on saving the company as Roy E. Disney actually did twice before, regardless if he was well informed about it, but at least he was well intended, and since he passed away on early 2010s, there is NONE acting as sort of self-counsciouness standard for the megalomaniac of Bob Iger overall or his egoistic ideas for the company: he kinda got also worn out before his first dimiss as CEO at 2020, and kinda just seens wants to end up this company as he felt it´s useless to keep it working on the same on itself 100 years and more, so seems want´s to sell it to someone bigger and profitable but needs to low-down the prize of it henceforth after getting it to its peak at 2018 seems to be working on backwards.

Disney isn't going to die. Doug Walker said it best how they are going through a slump just like in the late 70’s through the mid 80's and the mid 2000's. Each time though after their slumps they bounce back put out great work. This too will pass and I look forward to what they will come back with after this!!!😊

If you ever become the Disney CEO, I hope I can become the creative director.

Somebody please save this company…

I feel really bad for Disney. I mean when I was a kid I used to watch a lot of Disney movies, including non-Disney movies, but seeing this company for creative He’s very very sad because I watch the once upon studio and it was so amazing. We may have a Companies like illumination, DreamWorks, universal,Warno Bros and Lionsgate at Disney will always will stand the test of time! Disney will always be around you before I’m gone but that can also be said about DreamWorks, Warner Bros. and Nintendo!

Somehow you made me cry. By the end of the video,with that montage,I teared up! Lovely sentiment right there. I am genuinely rooting for you to archive your dream of becoming Disney's CEO,they need people like you!

1:23:15 “They aren’t art pieces, they are merchandise disguised as movies that fans will eat up, regardless, because of the concept alone.” This is an excellent, if depressing, look at the rises and falls of a massive empire, @Aldone. Regardless of age, Disney created a magical, beloved place in the hearts of so many…then did everything possible to callously destroy it. Over and over again. Creativity and risks have repeatedly been destroyed and replaced with corporate greed…in a cycle so frequent, it’s impacted every generation of fans still alive at this point. Walt would likely be BEYOND devastated & appalled at the desecration and destruction of his once-epic empire…especially at the loss of his incredible vision & creativity that made Disney truly invaluable.

The answer simply is... WWWD? - What Would Walt Do?

Tbh a lot of shit Chapek was blamed for was started by Iger. Iger, in my opinion, is the worse CEO of these two because he started this remake nonsense and pushed politics into most of their modern movies to begin with.

At this point I’m feeling more connected to the Kingdom Hearts incarnations of Disney characters than the originals, particularly because they began to remake (I mean ruin) all their classics with live actions no one wanted

god i miss stop-motion and hand-drawn animation :(

I believe in you man. People who do care implement change, it’s time Disney had a long overdue change.

Mermaids are indeed fictional and they can also be black. But, Disney's The Little Mermaid is an adaptation of a Danish fairytale whose titular character is not black. Disney had the opportunity to truly be diverse and inclusive by telling a tale of Mami Wata from African folklore, but instead chose to virtue signal in their racialization of Ariel in their "live action" remake.

As a Disney employee at Disney+ and Theatrical, I can guarantee that most of us are not content with where things are at now. Even those who are in Manager and Director position. But the truth is we don’t have any voice in there. It's sad and frustrating and we all fear the future for this beloved company. (I work at the Walt Disney Company in Brasil, sorry for my crooked English).

Chapek didn’t do nothing. All bad decisions were made by Iger, long before Chapek was made CEO. Under Iger never left his office. He was very much the guy in charge even during Chapek’s short time as CEO. Don’t you dare blame the sad state of Disney on Chapek!

Great video man. Perfect!

I’ve been wanting to go to Disneyland for years. It makes me sad that If Disney keep going this way I may never get to fulfill my childhood dream.

If you want to be a CEO, you’re going to have to be pretty cutthroat, or at least made of very stern stuff. Corporations are filled with people who’d have no qualms about stabbing you in the back and tossing you to the side to reach their goal.

I love your deep dives!

I know this an animation focus channel but as a film fan and an animation fan I can say that my last hope for creativity in cinema is A24 and pretty much any other indie film studio currently working to this day But regarding Disney I really do miss the old days of Disney where they had creativity and passion for the art form of Cinema and they created such classic like Snow White and the Seven Dwarfs (1937), Pinocchio (1940), Fantasia (1940), Dumbo (1941), Bambi (1942) and so many more classics but yeah modern Disney has been extremely corporate and cynical with all these franchises and soulless remakes of their classic animated films occasionally they will release something decent here and there but it’s mostly overshadowed but endless corporate and dull trash on their stupid streaming service Disney+. I am holding out for Disney to return to their original form of what made them so beloved in the first because Disney really means a lot to me since there particularly the reason why I became a Movie Buff and why I love both cinema and animation as an artform so this film studio really does mean a lot to me.

Thank you for putting in the research to truly understand what makes The Walt Disney Company special. It was compelling throughout. I wish you the best in following your dreams. I believe you'd do great

Looking at the times of the 90’s and early 2000’s the parks,movies, products, etc. were not that bad. I hear people say that it wasn’t as good as it was in the past which probably was true. But I’d rather have been able to go to Disney then and enjoy all the stories in the 2000’s and even early 2010’s than have to have my peak of my youth I n this period of Disney. I always thought I would get to have an amazing Disney experience as my parents and Grandparents, aunts and uncles, cousins, and etc experienced. But idk if I’ll get that experience.

Epcot was actually tried again in the 90s but was so poorly made it broke and fell apart

One would think that after DreamWorks bested them in the box office last year with two movies, Disney would get their act together.

With the rise of Sony animation's Spider-verse overshadowing Disney for the most part, can you please a video about the rest of the studios films? I think it's a good idea to compare Disney with the success of PBS kids and its quality. Lastly I think we need to learn about Disney sidekicks in some videos.

Awesome deep dive! I’d love to see a team of leaders who grew up on the Disney renaissance take charge of the company and bring it back to life.

You are hitting it not the nail! I am personally so IP'ed out at the parks.

That’s what you look like?! You look almost exactly how I imagined you. that’s crazy! You look awesome, Aldone! Ok. Last thing I’m gonna say off topic. But anyways, it is sad to see this happen. Disney used to be something everyone enjoyed watching and experiencing. But now, it’s just not the same and Disney has ghosted its own fans and makes trash remakes no one wants and trying to get involved in culture wars that it has no business being apart of. I honestly hope that one day, Disney can return to the way it was back then. Only time can tell.

First than all....finally seen the face behind the voice XD (I know you show it in a video before but this is cooler). What can I add that you and so many wonderful people have said about this topic, I think you have said better than anyone in this platform, we all want Disney to return to do what they do best......INSPIRE US, but the current era, the content have been defined not even close to what they where doing just a few years before Ralph 2, and is so sad to see, the company that Walt created be drag down to this level...........but is not the first time and I hope just as this company have done so many times, I hope they can reinvent themselves and go back to that magic Disney always had.....Thank you Walt, and I hope Disney can live on to a 100 years more if they can get out of this current state.

I'm with you. I boycott Disney now, but not even 10 years ago, they were probably my favorite company, and Walt Disney is one of my personal heroes - right up there with Abraham Lincoln and William Shakespeare. Unfortunately for you, I don't think they're going to pick a CEO based on you being a superfan, a historian, an analyst, or even a creative content producer, although if you demonstrate that you have a creative side, it might help. What they want is someone who can manage billions of dollars. Disney really shouldn't have a CEO. It needs to have a three person council that only acts with a two-thirds majority or maybe even a full consensus: 1. A financial person, 2. a creative person, 3. a customer experience person. Yeah, I know Disney has people in charge of those other things, but the decisions from the top have a much stronger bias towards short-term income revenue, and have neglected creative content and the customer experience. Disney has killed it's brand for short-term gains, and the failure to invest in our hearts and souls is turning formerly loyal customers into neutrals or even adversaries. And the trend is only getting worse. And instead of looking to DEI and ESG for investors, they should look to their customers for money. Satisfy us and they'll be rolling in the money. Focusing on DEI & ESG is causing a giant rift between customers and Disney's legacy.

Bob iger killed the magic

Keep in mind that Chapek was undermined at every single turn by Iger himself.

This video was so detailed and put together with passion. I'm actually using this video as a source for a school project I'm doing on the history of Disney it was that well put together. Another banger video Aldone, keep up the good work.

I love how your videos are so informative.

If this kid were my son, I'd be proud.

One of the aspects about Disney that I find fascinating is the company's relationship to labor, both in the modern day and historically. Disney was always incredibly anti union, not just disney the company but also Walt Disney the man. Disney always had a very....odd relationship with his employees. He massively played favorites which is one of the major things that lead to the OG strike in 1941. They always rode the line of production vs art. How hard can you push the artists before the art noticeably suffers? The difference was that Disney cared a lot about the final product, even if he was a true Capitalist at the same time. If you've ever wondered why American animation companies fully phased out 2d animation in the late 90's it's not because it's cheaper or easier to do CGI, but because traditional animators finally unionized and they didn't want to pay them. So today to see how far Disney has fallen, often because they don't respect the craft or the people making it is a bit sickly sweet to me. I love Disney IP, but Disney is a company. The decision makers genuinely don't or can't care about the art because profit and shareholders HAS to come first. Anyways support SAG-AFTRA and the Disney CGI artists trying to unionize. This has been a looooong time coming for Disney.

Walt was a true innovator.

Wasn't Expecting a face reveal but hey pretty cool I'll take it

Disney is in a strange position. Frankly, I believe there are three directions this can go. 1) A massive (and badly needed) purge followed by a great comeback. 2) One of the greatest stories of corporate self sabotage in history. 3) A baffling case of a company that continues to make trash products and still manages to continue making massive profits. In any case, it's going to be a case study in future business courses.