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I salute the man who used Six Flags season passes to get free lunch and dinner. Bargain hunter legend.

Disney Adults and their consequences have been a disaster for the human race.

I actually worked at Six Flags for the last 5 years as a summer job and the problems at the parks that can be felt by guests are felt 10x more on the employee side. Low staffing, increased prices, and slow operations means the guests are more pissed then ever, and there’s nothing we can do to appease them. Weve been on a downward spiral ever since covid due to seasonal employees and leadership, park management, and an overall lean towards cutting corners

Am I the only person who cares more about rides than stupid characters? I don't want to spend 100 bucks on a Star Wars boondoggle, I want to get strapped to a machine that'll make my brain think I'm about to die and release funny chemicals.

The guy who got every meal at Six Flags for 7 years for the price of a few season passes is god tier in my book. The brilliance, I can't fathom.

As a coaster enthusiast...Give me Six Flags, Cedar Fair, or Sea World parks over Disney ANY DAY.

This video didn't seem to be about the dying business of roller coasters. It seemed to be mostly about Six Flags' poor business decisions.

Amusement parks are alive and well. There isn’t all kinds of new ones opening but those that have established themselves like Dollywood, Kings Island, Cedar Point etc are thriving and still adding new coasters and attractions yearly. I love amusement parks and travel to many each year and they’re just as busy as they have ever been with new things coming in constantly

This was super interesting! I was a teen in the 2010s, living (as you said) 20 minutes from Six Flags Over Georgia... and every summer, my family got season passes. It seemed so luxurious at the time, but in retrospect they must have gotten a pretty good deal! The part about season pass holders leaving the park to eat made me laugh-- sure enough, we packed a lunch and had a picnic in the parking lot every single time we went. Better than waiting in line for 30 minutes to get a $20 burger and fries!!!

To me it's simple: Six Flags is very capital intensive because they need to maintain and always introduce new rides, but their products only attract "casual" customers who are not there to spend top dollars like those Universal and Disney theme parks.

Dollywood doesn’t have IP’s yet it’s still a very popular park and was recently named the best park in the world by Golden Ticket (and it’s not the first time either). They simply gain their popularity by offering incredible service, a clean, safe, and beautiful park, good food at affordable prices and not charging as nearly as much as the likes of Disney! They continue to grow and expand each and every year and I for one couldn’t be more happier for them.

As a Six Flags stockholder and as someone with a legacy membership, the changes that Selim Bassoul made to the park to make it feel more premium was a big mistake. They are trying to abandon that strategy and now spending more money on new rides and better prices annual passes to win back the customers they alienated.

I'll never forget someone said that Six Flags is the Walmart of amusement parks while Cedar Fair was Target and Disney/Universal was Nordstrom and Saks 🤣🤣🤣 But it's a fair point. Six Flags has always been a cheap thrill as opposed to Disney which you have to plan like you're on a pilgrimage to Mecca. Perhaps the chain has become a victim of its own success because how can you turn what was/is a well known inexpensive experience into something that is premium and other-worldly? Great video.

You should look for Europa Park in Germany. It began as a simple demonstration park for the Mack Rides company and it slowly but consistently grew to become the third park in Europe. Not only did they survive covid but they are slowly creating a whole leisure hub with hotels and an aquatic park (Rulantica). They're not well known, but they're considered one of the most enjoyable theme park in the world. They are independant, that location is their only park but it's still a giant showroom for the Mack Rides company (90% of their rides are built by the company).

Not all churn is bad. This is a lesson I've learnt the hard way over the years. Some people just don't have the money in their pocket to pay for a product, and no amount of freebies and discounts will change that

With 1 video a week, the video editing and overall graphics are fantastic. Quality production.

I think the secret to having a good theme park is to make a guest's experience as efficient and plannable as possible. Going to Disney World is a completely different universe. You never need your car, and you're always booking appointments for food, rides, and constantly skipping lines. Your time is money, and wasting it sucks. Couple that with having resorts that connect to the park, it's a killer combo. There's a bus coming and going every few minutes. Six Flags could partner with a Hotel chain and provide some sort of friction-less vacation experience that achieves a premium customer. With high octane rides, it could differentiate from Disney, which tend to offer less thrilling attractions in favor of special effects and branded virtual adventures.

We’ve gotten to the point where the amusement parks with a lot of cash to spend-Cedar Point and Hershey being two examples-no longer have a lot of available land. Cedar Point management has even indicated that they’re going to invest in more family attractions. People spoiled by the coaster wars of the past may disappointed by the reality we’re going to see in upcoming decades. Six Flags isn’t a chain typically comfortable dumping a large amount of money into a single attraction, at least not in recent years. Plus, when you have to distribute funds to that many parks, things get very challenging. Add COVID and an economy that absolutely stinks, and you see a lot of parks hurting. Parks can’t print their own money, and we’ve already seen season passes increase in price dramatically. Lack of land for money properties, bad economics-big investments are already slowing down.

As a fan of roller coasters and amusement parks, I feel this. In some ways it feels like the traditional amusement park has been slowly fading away for half a century--there was a period of consolidation as the big chain theme parks appeared and most local independent parks died, and now even most of the chains are losing out to the international destination theme parks like Disney and Universal... and Disney's been having some trouble themselves. There are lots of ways for people to entertain themselves today and you're competing with a lot.

I think you hit the nail on the head at the end. Six Flags turned into the low budget park option. I grew up in Northern Virginia where we had multiple options. People become generational attendees when their favorite park can keep in touch with the community and heritage. The Six Flags in Maryland had to put a chaperone policy in place because teenagers were vandalizing and disrupting the park. I don’t think it’s fair to size these parks up to Disney/Universal. Orlando is the Mecca of theme park destinations with tons of pilgrimages, but most theme parks are strictly regional. It would be more accurate, I think, to compare them to other regional players.

I miss Jazzland, bought out by Six Flags to become Six Flags Over New Orleans. The company wasn't interested in the capital investment to repair anything after the park was damaged in Hurricane Katrina, and the site has been closed and decaying ever since. If you live within a hundred miles of New Orleans and want to go to an amusement park, it takes about as long to drive to Disney World or Universal as to any Six Flags park, so you might as well invest more money for the higher class experience.

Canada's Wonderland is an interesting outlier. Very little IP, and is still the most highly attended seasonal park in north america

There is a large theme park being built in Northeast Okalahoma called American Heartland with an estimated cost of $2B. It might be something to keep an eye on in the long term.

I grew up in the town next to Darien Lake Amusement Park in New York. I used to work there as a summer job during high school and ended up working there after I graduated from college...in 2009 (Yikes!). The park went through new ownership seemingly every other year, and no one ever wanted to invest in the the unsexy infrastructure. Preferring instead to spend on new rides to maintain crowds. When I went to the park a few years ago, it showed, the park felt run down and crummy. Since then, Six Flags has taken over operation of the park (for a second time). Since the park become a Six Flags again, it has cut hours, closes the park on Tuesdays all summer long, and jacked season ticket prices. This park was open more during the depths of the Great Recession. Another problem is that, even under the best of circumstances, a park like Darien Lake only really appeals to children to young adults. That's a lot of money to spend on such a narrowing (and shrinking demographic)

This was a VERY US view about amusement parks... Man, am I glad that I live in central Europe, where there are still good parks that put the entertainment value over brand recognition and customer milking. Europapark, Phantasialand and Trippsdrill are daytrips for me, Efteling is only one border away and many more better than average parks are in a 500 km radius. All mostly unbranded or using park owned brands with only one bad apple among them: Disneyland Paris....

Love the Rollercoaster Tycoon references, it's my favorite videogame of all time. When I was a kid I wanted to be a theme park manager because of that game lol. Love the video.

Parks like Dollywood or silver dollar is the in between. They may not have a Harry Potter or Mickey Mouse. But they do focus on family time.

Seems like there’s a ripe opportunity for someone to reinvent the theme park experience, to make it more convenient and comfortable than ever.

I was a member of one of thoes familes, that would pack lunch in a cooler in the car, and just go out to the car to eat lunch. The prices for food is just too damn ridiculous

Great video. Six Flags have bigger rides but what separates it from park like Disney and Universal are things like theming and customer service. On the customer service side, Six Flags will never go above and beyond to make the experience better when Disney or Universal would. IMO, I think this has to do with poor training and hiring younger workers because they can pay them less.

This video is remarkably well done, and I hope that more people come to see it. I grew up going to six flags and it holds a special place in my heart. While initially hesitant, I like where the new leadership is taking the company. Even if I end up having to pay more for the pass, I’ve noticed that the park appears cleaner and with shorter lines. I just hope that this doesn’t result in a decrease in the addition of thrilling rides, but it seems like we are good for now.

Fact Check: Lost Island is a brand new theme park in Iowa that opened last year

RIP. Great America in Santa Clara. Soon to be missed, a clear example of how the land the park was on was worth so much more than the park made, that selling the land and closing the park was far more profitable. 😥

great video .... i have a few notes: 2:08 - Ride featured is not Space Mountain but Rip Ride Rocket at Universal Studios Orlando 12:06 - the narration implies that Sidewinder Safari and Dr. Diabolical's Cliffhanger are not a new rides but previously existing rides that were re-themed. 12:38 - The Lost Island Amusement Park in Iowa is a new regional park that opened in 2022 which serves the Des Moines and Cedar Rapids regions. 28:21 - The narration abruptly cuts mid-sentence 31:54 - Cedar Fair is referred to as Cedar Park

I've been saying for about 15 years that dying malls could and should be the new home of regional theme parks and the feasibility of this just keeps getting better over time. I have quite a few ideas on how to make it work, so anyone in the right position to make something like this happen can reach out, I'm cheap to hire I mostly just want to see it happen. It is already starting to happen with the return of arcades and other small amusement locations like Aquariums and Lego stores with a couple carnival rides and/or big play areas for hosting parties, but there is so much room for improvement. This doesn't even require buying out the entire mall, scales very well, and can more easily take advantage of revenue streams stand alone theme parks are struggling to figure out.

Great and insightful video. We hate to see the BetterHelp ad though. The data selling and lack of credential checks is so shady.

Six Flags set themselves up as a budget brand. Even between Cedar Fair and Six Flags, Cedar Fair has always seemed like less of a "cheap" park.

So why are parks like Knoebels and Hersheypark doing well? Not everybody wants to be drowned in IP, when you know it's all a ripoff anyway.

As someone who lives closer to the six flags water park than to six flags itself: We bought the season tickets for what is now six flags hurricane harbor over Rockford I believe water park at the end of the summer for the next summer pre acquisition and it was heavily discounted like 25$ per ticket when they were normally 45 and we ended up getting six flags season passes for Uber cheap it was honestly awesome that summer because six flags wasn’t that much further

I’d love to see a video about the business of business lending. It seems like debt is so frequently part of the failure stories I’d love to know more about who the players are on the lending side, how they think about risk, and what they do when things go wrong; and of course if/how profitable of a business business-lending is

This kind of reminds me how there was some commentary around 10 years ago how simple entertainment is being shunned and people now have to have everything be some big spectacle or production, or nothing at all. Disney/Universal is a juggernaut of marketing for those who need that instagram worthy experience. On an unrelated note, but whenever I play Rollercoaster Tycoon type games, I usually just do the Knoebbel's model of free admission and just charge for everything on the inside. Usually when I do that, I have the most success somehow.

I don't think the person who made this video visits amusement parks very often and has really seen how Six Flags have got left in the dust over the past decade. Cedar Fair is their main competitor. We should only be looking at regional amusement park operators like Cedar Fair, Busch Gardens, and maybe Palace even though they are smaller. Cedar Fair also has been consistently adding bigger and better coasters and making sure their parks are well rounded experiences with expansive family and themed areas. Six Flags parks don't have 300 ft gigas and complete family areas with intermediary rides in their parks, they are very lopsided towards only the coasters. I feel too much emphasis was put on criticizing the low prices and value of things like season meal plans, however, as someone who regularly attends Cedar Fair parks, we have these things too. The difference is that the food at Cedar Point is very good and will keep guests coming back. The merch there is also high quality and not cheap ratty crap that six flags charges for. Also, some of the writing choices were very suspect from the beginning. What park is advertising "The steepest drop tower"? A drop tower always has a straight 90 degree drop to the bottom. Cedar Fair is also not called Cedar Park and Michigans Adventure is nowhere near Detroit.

Bro said “Disneyland Orlando”

Great video as always, I think an addendum video about Seaworld Parks and Entertainment would be interesting as well. I'm not a fan of their practices in animal treatment, but I'd be curious to know how they comparitively perform as a hybrid rollercoaster/zoo or aquarium attraction.

My contention with your analysis comes from the comparisons of Six Flags with a week & tired IP compared to Universal & Disney with robust, beloved IP'S. Also, the title of the endangered amusement park ...Six Flags has been a poorly run regional chain for decades, compared to a well run chain like Cedar Fair. That has even been more apparent since 2017/2018 when SF could no no longer produce organic growth & also there floundering post pandemic while other regional chains were producing record results in in 2022

I'd love to see you do a piece on the economics of the call center industry and/or content moderation industry. They're both about the same model and both kinda' brutal on lots of people.

The new CEO raised prices and a lot of the discount focused customers left. They had such terrible quarters that the memberships are back. The real lesson if that you can't increase prices without increasing quality/experience.

14:40: Interesting about the weather. It is September 25th and there is an article in the Wall Street Journal today saying all theme parks in the US, including Six Flags, have been negatively impacted by weather this past spring and summer. Nationwide conditions of a cold, wet spring and then heat wave conditions in the summer dropped park attendance well below expectations and attendance levels still have not gotten back to those of pre pandemic. The companies are now placing their hopes on a big Halloween season. Six Flags specifically has spent money on adding new fall attractions, including haunted houses, and is using the season to offer large disounts on 2024 season tickets.

Many have criticized the over IPification of Disney. It is a theme park, not just an IP park, so had attractions beyond IP brands. Many Disney features were based on Grimm fairy tales which have more staying power i would argue than Toy Story. Epcot was mostly not based on IP, which I think made the parks better, rather than like going to a rehash of an existing story, they were their own thing you could only see at the park, rather than a rehash of something you already saw, and also helped parks avoid being too overly blatant attempts to monetize brands.

Six flags is the Walmart of Amusement Parks 😂😂

Fundamentally it comes down to immersive experiences. Disney did a great job of creating immersive parks, even before IPs came to dominate them. The problem with Six Flags and Cedar Fair is that they *feel* cheap. They're going all in on the wrong parts of the entertainment.

I don’t think it’s that consumers generally prefer paying more at Disney for the IP rather that it’s a similar issue Hersheys faced with chocolate - a shrinking middle class. Hersheys has had problems for years now with the stated reason being wealthy consumers buy the very expensive premium chocolate, poor consumers don’t buy chocolate and instead buy other cheaper candy altogether, and middle class consumers buy chocolates like hersheys. But the dwindling of the middle class has directly has cut out their core consumer by reducing their buying power.

Lost Island Theme Park is a new regional theme park that just opened last year!

When it comes to Amusement Park's I don't agree with beggining that it is dying breed or you need IP to be succesfull. In Europe Poland Energylandia did not have any branded IP attractions, and in last years they grow like hell ( in terms of number attractions and visitors).

*Given how crazy people were for the Barbie movie I can totally see a Barbieland happening or a Barbie Resort of some kind in the theme park world. It would be a success if Warner bros and or Mattel marketed it right. Could even include a GI Joe Land for the “superhero” crazed type people and a place to put simulators and thrill rides.*

I had to laugh at their claim about international brand recognition. Never heard of them until this video.

I feel like the DC superheroes, Looney Tunes, and Hanna-Barbera characters are a pretty decent stable of IPs, although not as popular as they were a few decades ago. I wonder what would happen if Six Flags mixed more themed rides and character encounters in with the thrill rides. Fiesta Texas has some pretty good themed queue lines, but they don't seem to go the extra mile and actually put theming on the rides. Six Flags also has more thrilling rides than Disney parks (not sure about Universal), so that could give them an edge with some families if they marketed it right I think.

There are still plenty of untapped or undertapped markets in the United States. These include Nashville, Memphis, Houston, Indianapolis, Columbus, Detroit, New Orleans Albuquerque, Las Vegas, Portland, and Seattle, among others.

Great episode as always. Would love to see your analysis on the economics + rise of gachapon machines and arcades in the US!

Dollywood and Silver Dollar City is doing just fine, it was packed when I was at SDC earlier this year.

To be honest, I think these local amusement parks are doing well. They're much cheaper than going to Disney and the rides are much more thrilling.

I have been at 6flags 8 times and never been at Disneyland. Even though, I'm living 4 miles away from Disneyland

Lost Island Theme Park just opened in 2022 in Iowa.

A exception to this is a little park called Kenobels which has built up its own brand and niche, the rides are enjoyable, prices dirt cheap, the food has continuously held the number 1 spot over disney in the north american park food ratings and is in the top ten of global ratings, and has no paid for admission, you pay be rise using tickets or get a wrist stamp

Before going deep into this. Icks with modern amusement parks: 1. It’s too hot 2. It’s too packed 3. It’s too expensive 4. The experience hasn’t changed

The timing of this video was perfect, considering how Six Flags and Cedar Fair are merging.

I also think the one thing six flags truly struggles with is the food is awful. Like legit one of the biggest turn offs to me when i visit a amusement park is the quality of food i cant starve myself all day its not fun

Six Flags owns both DC and Looney Toons IPs but has managed to do nothing with them. While I dont think the brand as a whole is dying, they spread too thin by buying and opening parks in smaller cities and giving them huge rides. They'll need to cut the smaller parks at some point.

love the video ! including the lazy transition into the sponsor segment 🤣

Cedar Fair though does much better than Six Flags also without IP (besides Peanuts) as they don’t make all the bad decisions Six Flags did like going into debt and being unwilling to raise prices, and they still make new rides every couple of years. CF also make more $ in their 11 parks then Six Flags makes in 15 parks and not having debt to pay off means they make more than twice the profit of 6F

As someone who has, for decades, been visiting Six Flags Over Georgia and, now, am trying to give that same thrill to a new generation: 1. Like it or not, the park has gone down hill significantly. Low staffing, fewer trains running on open roller coasters, in-park prices skyrocketing, complete lack of any of the IP based characters and shows (the opening of the Gotham area and the Batman show was wonderful many years ago), ride maintenance (closed rides every visit), ... the list is long. 2. No matter the cause, the warming weather over the past decades has caused another issue for the park. Due to them closing the Coca Cola "cooling stations" and free Six Flags bottle refills at the Coca Cola refill stations, the last time my family and I visited in the SUMMER was years ago. You don't go to a theme park to walk on black tarmac all day, wait in lines to refill drink bottles (at the few concession places that are open with functional drink dispensers), ... all while dealing with the 100% humidity and heat. 3. If my family and I want to go to a water park, we'll plan to go to a water park all day (White Water). We don't care that you have built a small water park attached to the Six Flags THEME park. (Especially when, to do both, you have to rent the lockers, etc.) And, ironically enough, you closed the long loved Log Flumes (both tubes) and Whitewater drop boat (with bridge) that allowed theme park visitors to lightly enjoy water rides (if they wanted) and have the opportunity for a bit of cooling (see point 2). 4. Where are the new roller coasters, which actually brought people to this park? Goliath in 2006 was wonderful, and the RMC'ing of the Georgia Cyclone was beloved by many (but, I actually liked the Georgia Cyclone the way it was). Yet, Six Flags Magic Mountain has had four brand new, adult, coasters since 2013... the other parks, not so much. From what I've heard about the Cedar Fair parks, I'm glad the two have merged and I can hope some of that chain's business (capital) building practices come to the non Six Flags Magic Mountain parks.

Love how you talk about something i never knew id be interested to hear the economics of.

I already more or less knew about this story from defunctland, but the different angle was definitely appreciated!

Id rather go to a regional park with the best coasters than a place like Disney 👍

Important lesson that not all customers are your customer.

An incredible and progressive discussion about six flags product, and how they have, and have not managed these parts well. Kudos to you, my friend, to taking on all of these different analyses to demonstrate the prowess of all of amusement parks.

Loving the lesson summary at the end of this video.

>Disney >Adults choose only one

This all sounds a bit depressing until I remembered Energylandia is a barely decade old amusement park and it's getting extreme coasters every year or so. Also, if Six Flags needs to close a park, that might be beneficial to them. They wouldn't have to worry about taxes in regards to that location, and they can relocate/distribute the coasters and attractions from the defunkt location amongst their existing ones which would theoretically give them an attendance bump

I wish you'd stop comparing Six Flags with Universal and Disney. Six Flags doesn't even consider them as direct competition even if they are in the same industry. It would be a lot more accurate to compare Cedar Fair, Seaworld, and Merlin Entertainment to Six Flags.

Perfect brain food for my Sunday morning business grind session.

A notable absence from this list seems to be Busch Gardens/SeaWorld, wondering where you would put these parks? In my experience they are much nicer than Six flags, but far more affordable than Disney.

Is this AI? “how steep a drop tower is” bro they’re all the same. Straight down lol

As a kid i loved Universal and Disneyland, as an adult, ive enjoyed Six Flags and Cedar Fair parks FAR more.

Your videos are world-class. Can’t believe we can learn like this on KZfaq

I understand your point regarding premium parks charging a premium price. With regards to previous management, they indeed may have gone too far in creating value deals which did not take into consideration the price they could charge: But the problem is that Six Flags is not a premium experience. It never has been. With respect to CEO Selim Bassoul's decision to abandon previous ideas and simply raise prices, to my eyes it's a strategy doomed to failure. The average park attendee is already in a state where their discretionary income is vanishingly small, and the parks simply do not have the brand recognition or level of quality to command those prices. It would be one thing if the quality had risen for some years and the prices along with that, but that's not what's occurred.

hey man you should do a video on the fall of media rental stores. i miss hastings entertainment so much. i remember it being the only place with a real library of video game rentals. blockbusters was a leech tho.

The thumbnail is a Fun Spot ride in Atlanta, they aren’t mentioned once in the video. Granted Fun Spot isn’t a competitor to the big 3 in Orlando, but they have caused Six Flags in Atlanta to change their pricing.

Your theory is generally right for the plain amusement parks, but also missing a major simple fact. Ever been to Silver Dollar City/Dollywood? They do a bunch of things that break this paradigm entirely. They provide atmosphere without IP. They are nowhere near major metropolitan areas. They provide multi-day discounts. They have crafts, shows and other experiences (SDC historical + cave). They have multiple quality festivals and superior food choices. They don't squeeze every dollar (SDC doesn't charge for parking). Whereas Disneyworld just sucks, its way too expensive and too many crowds. So what are they doing right? They are serving their customers, not their shareholders. I'm going back to both Herschend parks with my family when I get a chance. Simply because they are great family vacations.

I went to Six Flags only a handful of times when I was growing up but really enjoyed each experience. I would be super excited the whole week leading up to it every time. The food and drinks were expensive but at least the portions were big. I didn't know the park experience had declined so far. I hope they get their act together soon. VR gaming can't yet replicate the physical thrill of a roller coaster ride, but a lot of people are going to decide it isn't worth it if there are long lines, packed bathrooms, and crappy food.

Wow, when I first heard “Disney Adult,” for some blankety-blank reason my mind thought of zombies!

Its not IP, its merchandise that is driving a change in theme park demand. Disney/Universal/etc are doing well as they know how to sell merch. However Cedar/SixFlags have an entirely different business model built around capturing those who want cheaper experiences. I think you're assuming that Disney/Universal are targeting the same audience as CedarFair/SixFlags, simply put they aren't. Cedar Fair can spend $30M on a new roller coaster and pull in a lot of people. Disney/Universal need to spend $1B on a new land. Those are very different markets and are very seperate to each other. The can even be complementary, attracting someone to a new Harry Potter ride will make them look around at other parks to supplement the trip.

My family got kings island passes for first time this year . So far we have driven down from Columbus 5 times and we plan on going back for Christmas fest . Every time we went the park was PACKED full. Long lines

another banger video, thank you mba man

The biggest problem of the video was showing the roller coaster tycoon world instead of the older games that are actually good

Good video. I've been wondering what has been going on with the theme park industry. Yeah, they're expensive to run, but that has always been the case, why are they struggling now? The explanations you give make sense. As the small and mid tier parks fade out, I wonder if we're going to see a few more big Universal or Disney style ones pop up in places outside of California and Florida. I worked at Six Flags at the time they were introducing a lot of this budget stuff. I remember when the meal pass came out, I thought, "A person could come eat here multiple times a week and actually save a bunch of money on food". If employees were allowed to buy the meal pass I would have done it. On the subject of IP, I wonder, is the appeal of Universal and Disney really just in the IP, or is it more in the theming? Disney has had a number of beloved rides with original theming and characters. Maybe a smaller park with no big IPs could still find success by having a nicely themed world. Like, I think theming is something that appeals well to all ages.

34:59: The streaming companies are now learning this lesson too.

capital-intensive businesses are always interesting to deep-dive into. Is there a chance you'll look at the automotive industry? I'd really love to see an analysis on Kia. Personally I'm a Benz man, but Kia's history, current standing, challenges and achievements would be very entertaining to watch.

Ah yes. My fond memories of ramming friends. ... Oh! On bumper cars! Right. Yes. That is obviously what I meant.