The Secret to a 20% Conversion Rate: Lessons from Spain | Sales Techniques

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The Secret to a 20% Conversion Rate: Lessons from Spain | Sales Techniques | Peter Thomson

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Күн бұрын

The Secret to a 20% Conversion Rate: Lessons from Spain | Sales Techniques
Join me, as I share a fascinating lesson from a beachside promenade in Torrevieja, Spain, that reveals the secret to achieving a remarkable 20% conversion rate. In this engaging video, I recount an encounter with a skilled beach barker whose inviting yet non-invasive approach captivated my interest. Discover how his strategy of soft persuasion not only drew us in for the best coffee of our holiday but also demonstrated the power of timing and rapport in business.
Learn how his astute understanding of timing and customer interaction aligns with the wisdom of Professor Robert Cialdini, highlighting that the right offer at the wrong time can turn into 'poisoned goods.' Reflect on why other businesses fail to attract passing trade and explore actionable insights that can transform your own business approach.
If you're interested in Sales Techniques, communication, and persuasion, this video is packed with valuable lessons. Please share your thoughts and experiences in the comments, and remember, the magic of rapport and the power of timing can significantly boost your success.
Until next time, I wish you every success in all your adventures in life.
Peter
#persuasionskills #ProfitableTips #PeterThomsonAdvice #salestechniques #EffectiveTactics
#RestaurantMarketing #LessonsFromSpain #CustomerEngagement #ImproveProfits #BoostConversionRate
CHAPTERS:
00:00 - The Importance of Timing in Offers
01:24 - The Power of a Soft Approach
02:09 - Insights from the Beach Barker

Пікірлер: 5

@PeterThomson Ай бұрын

Check out my latest book paid! and discover the 10 secrets to being richly rewarded for the value you deliver: www.thepaidbook.com/

@davidshillito Ай бұрын

"The right offer at the wrong time is the wrong offer" ~ Bravo This sits with the notion that all markets are a moving feast, so repeating the offer is essential as on first contact the timing may be wrong for who would otherwise be an ideal prospect. Carpet cleaning & mobile puncture repair services thrive on customers who came into the market all of a sudden. Before the flat or the soiled shag-pile, the ad was 'junk' ... a day later its a godsend. Thanks Peter. I love your videos

@PeterThomson Ай бұрын

Thank you, David, much appreciated. CTA -= I hear conflicting ideas on this...

@GarethE Ай бұрын

Great lesson in nurture marketing too. Might not be the first day, or the first week, but one day in that window he was confident of the conversion if he didn't scupper his chances.

@PeterThomson Ай бұрын

It certainly is, isn't Gareth. And so aligned with what you show people. Thoroughly enjoying your podcast