7 Things to Remove From Your Website Immediately

  Рет қаралды 30,479

Wes McDowell

Wes McDowell

11 күн бұрын

As a website marketing pro, I’ve reviewed and worked on literally THOUSANDS of websites.
And if your site’s not helping you get more leads or paying clients, it’s MUCH more likely that you don’t need to add anything to your site at all - but you DO need to get rid of some things.
Things that are confusing your visitors, pulling them away from where you want them to go, and in some cases, actually scaring them off.
In this video, I’m gonna share the seven things you need to remove from your website right now, why each is ruining your ability to get clients, and what works way better.
🎬 Register for the FREE On-demand video masterclass training, "The Automated Clients-on-Demand Website Blueprint for Service Businesses" Just go to: wesmcdowell.com/training
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Пікірлер: 88
@WesMcDowellInc
@WesMcDowellInc 24 күн бұрын
Click here for the masterclass to get your clients-on-demand website blueprint 👉 wesmcdowell.com/training
@numerounoweb
@numerounoweb 8 күн бұрын
Great tips! Removing clutter and improving the user experience are crucial. Replacing the contact form with a calendar for direct booking sounds great for some types of businesses. For some, the form might be a better option even today.
@2snipe1
@2snipe1 8 күн бұрын
Yes, some people are intimidated by a face to face meet, email might seem lower entry.
@WesMcDowellInc
@WesMcDowellInc 8 күн бұрын
Doesnt have to be "face to face", could be a scheduled phone call.
@DesignedByTaz
@DesignedByTaz 7 күн бұрын
This was definitely eye opening, thank you!
@growwithpaul
@growwithpaul 3 күн бұрын
Another great video, thank you Wes I love them
@CprfloridaNet
@CprfloridaNet 9 күн бұрын
Always awesome website help, youtube ideas and seo strategies. Thanks Wes!
@WesMcDowellInc
@WesMcDowellInc 9 күн бұрын
Any time!
@InstitutoTerapiasEnergeticas
@InstitutoTerapiasEnergeticas 9 күн бұрын
great as usual. thanks
@AAW60-85
@AAW60-85 14 сағат бұрын
Wes your videos are the best out there. In short, concise no nonsense clips you show how to make a websites that work. Thank you.
@silvakko
@silvakko Күн бұрын
Thank you!! Nice tips!!!
@christianschulze2028
@christianschulze2028 7 күн бұрын
Great advice Wez
@walterjohnson8192
@walterjohnson8192 13 сағат бұрын
Love your stuff! One thought on the removal of social media. For some businesses, the best current celebration of their experience based business is happening on social media, which also includes interaction with raving fans, which can be much more powerful in moving toward closing than anything on your website. Depends on the business.
@alf_urrutia
@alf_urrutia 9 күн бұрын
Good Video Wes
@AndreasBodin
@AndreasBodin 2 күн бұрын
Great video Wes! Love the logical and sound tips and advice. Curious to know the data analytics for clients who made the change and what difference it made to remove these seven things.
@elephantics
@elephantics 9 күн бұрын
agree to the most points. but the team images are a bit more tricky than you might think. i am a ux professional for 2 decades and we see e.g. in healthcare that the individual persons are very important for customers. as well group shots are nice but if the fluctuation of team members is high you have to do these shootings over and over. but agree - the sucking stock images are not connecting to people so remove them :-)
@powerfuldigitalsolutions
@powerfuldigitalsolutions 2 күн бұрын
Thank you Wes for another wonderful video packed with amazing content. This definitely reminds me of something I heard from another expert: all roads should lead to your website (i.e., your website shouldn't send people to your socials).
@loveandwhiskerscatrescue
@loveandwhiskerscatrescue 6 күн бұрын
Thank you. This is great information. I did remove my Contact Form because I was getting a lot of spam.
@FutureTechPilot
@FutureTechPilot 5 күн бұрын
Hey man, how did you draw over the screen?? Did you take screenshots and take them into photoshop?
@PatrickHallScreenwriter
@PatrickHallScreenwriter 9 күн бұрын
Yep
@PswACC
@PswACC 8 күн бұрын
Hi. What video editing software did you use to make this video?
@radientproductions9799
@radientproductions9799 9 күн бұрын
this is pure gold. Wes, do you offer simple website audits/suggestions as a service?
@WesMcDowellInc
@WesMcDowellInc 9 күн бұрын
Not anymore, just focusing on my courses and youtube content at the moment, sorry!
@hollycow8171
@hollycow8171 6 күн бұрын
you will find better ones 😂
@powerfuldigitalsolutions
@powerfuldigitalsolutions 2 күн бұрын
If you need help finding someone who offers simple website audits/suggestions as a service, feel free to let me know :)
@ahearnejames
@ahearnejames 6 күн бұрын
Thanks for this Wes! You advise using better language for H1 on homepages, which I completely agree with from a consumer perspective. However, you also advise in other videos to use keywords in H1 headings (to help with SEO). It's challenging to come up with both something that's keyword-optimised and linguistically persuasive for consumers. What is the best strategy here? Thank you!
@bhautube
@bhautube 9 күн бұрын
That is helpful
@ExiArts_HristoHvoynev
@ExiArts_HristoHvoynev 9 күн бұрын
Thank you, amazing video ❤❤ I just removed all social media from my website and also the contact form. What do you think should I also remove the contact from my navigation menu?
@WesMcDowellInc
@WesMcDowellInc 9 күн бұрын
What I'd do is change the word "contact" to something much more specific. book a consultation, make an appointment, etc. And style it like a button, not just a text link. That should go in the upper right corner of the page. Cheers!
@djoakeydoakey1076
@djoakeydoakey1076 8 күн бұрын
​@WesMcDowellInc is it better to word it in the perspective of the customer eg Book my table, book my appointment etc? I read somewhere that wording this way helps. Do you think that's true?
@letssolveitten1728
@letssolveitten1728 9 күн бұрын
Great video as always. Please make video about website accessibility. Just finished creating my website, I held a lot of people talking about using plugins or widgets for website accessibility in order not to get sued. Please help us
@grizfan93
@grizfan93 8 күн бұрын
Thinking about accessibility after you build the website is usually where the problem starts. Plugins and widgets make the problem a LOT worse. Those stupid accessibility overlay widgets are basically an admission of guilt. Accessibility is one area that reveals the difference between a professional web designer or developer, and a poser. Starts with the color palette and builds from there. If you're using something like Elementor or Divi, expect bad results. Same for page builders like Wix or Weebly. While all are capable of producing an accessible website, they make it so easy to completely mess up accessibility.
@Ehtizan-Editor4
@Ehtizan-Editor4 3 күн бұрын
Hey Wes McDowell, I just watched your video and I must say that it was really informative and well-made. I was wondering if I could help you edit your videos and repurpose your long videos into highly engaging shorts? I can also make high CTR thumbnails for your channel
@ruchiramatidharmachari
@ruchiramatidharmachari 8 күн бұрын
Thanks for these very insightful tips! SUPER REQUEST: I work for a nonprofit, and we always struggle to convince more people to donate to our cause. Could you make a video about donation pages for non-profits? We would be incredibly greatful Thanks!!!!
@powerfuldigitalsolutions
@powerfuldigitalsolutions 2 күн бұрын
You'll definitely want to create a video that resonates with your audience and compels them to contribute to your cause. Also make the donation process very simple and straightforward.
@7printsDesigns
@7printsDesigns Күн бұрын
Hey there Wes can you post the top website creators of 2024? Or just say what one you use I do love your software, it’s got some things mine doesn’t.
@aianish
@aianish 8 күн бұрын
What camera do you use for recording your video?
@WesMcDowellInc
@WesMcDowellInc 8 күн бұрын
Sony ZVe10
@louis-philippesavard742
@louis-philippesavard742 7 күн бұрын
I often land on website after Google search and I want to check social media to see last activity (if any) and see how legit the business is. What would you recommend in that case ?
@WesMcDowellInc
@WesMcDowellInc 7 күн бұрын
Just put it in the footer where most ppl will naturally look for that
@MimiBondi
@MimiBondi 9 күн бұрын
I get what you mean about removing social media but isn't it a great way to keep them connected in between newsletters?
@grizfan93
@grizfan93 8 күн бұрын
think about it this way; what is the point of keeping "them connected"? For most businesses, the sale or lead generation happens on the website. Getting people to the website is nearly at the end of the funnel. Why distract at that point? If your social channels need support from the website to keep their audiences engaged, that's a problem with the social accounts and not something the website should solve.
@MimiBondi
@MimiBondi 8 күн бұрын
@@grizfan93 thanks for your feedback. I’m an artist and sharing my process and connecting with people is an important part for me. My socials are not supported by my website, they support my website - by constantly reminding my followers of what I have to offer and making them part of the experience. I don’t see them as distraction because they can only be found at the bottom of my contact page. I see them as more options for people to reach me and get to know me.
@WesMcDowellInc
@WesMcDowellInc 8 күн бұрын
If you're an artist that's kind of a different funnel. Not my speciality.
@MimiBondi
@MimiBondi 8 күн бұрын
@@WesMcDowellInc ah I see… btw I posted a long reply and thank you to the previous person and my comment was deleted 😢
@familieundbusiness
@familieundbusiness 9 күн бұрын
What do u think? Are Calendly links still State of the art? It seems and feels like more and more people felt that it’s too much time they spent for a call. And what do u think about a second button as a Leadmagnet?
@WesMcDowellInc
@WesMcDowellInc 9 күн бұрын
I don't know that I'd call them state of the art, its more about removing the back and forth, and getting leads form a to b as seamlessly as possible. Include a few "weed out" questions in the form if you need to qualify calls in advance, then just politely let some ppl know that you probably can't do your best work for their situation. And a secondary lead magnet CTA is a great idea. Cheers!
@Matumark
@Matumark 9 күн бұрын
I have a similar question! I’ve heard you recommend to use only one CTA per page, but what if you have CTA for the call and also for the lead magnet. It’s okay to have them both on the same page if only one has a special color that stands out from the rest, I guess?
@elephantics
@elephantics 9 күн бұрын
@@Matumarkfrom ux point of view - don‘t distract but move a potential client on the right road. if both cta elements lead into a road of business they are ok as clients might have different speed in connecting with you. the first one might use the booking call while this is to intimidating for the second one who just need more time and who is well seated on your mailinglist. it‘s not that black and white :-)
@dougscott188
@dougscott188 8 күн бұрын
This is a good list but sometimes clients are hard to persuade or stuck on their one big bad idea 😂
@adityakumarsah-kd8ij
@adityakumarsah-kd8ij 19 сағат бұрын
Hey sir, after grinding for 2.5 years, recently I get an opportunity to change my life, but there's a problem. Can you help me please reply.
@adrianbta
@adrianbta 8 күн бұрын
I understand your point about social buttons but I don't agree with it. I think it definitely applies to dedicated landing pages but not to the general site of a business. I for one, look for them almost reflexively and it's frustrating if I don't find them. Put them at the bottom of the site but don't get rid of them completely.
@WesMcDowellInc
@WesMcDowellInc 8 күн бұрын
Thats what I said to do :) Cheers!
@leewright4941
@leewright4941 18 сағат бұрын
Sounds like great advice. To simplify why don't I dump my "About Us" & "Privacy Policy" pages. Does anyone really read them?
@WesMcDowellInc
@WesMcDowellInc 18 сағат бұрын
About us pages are usually the second most viewed page on a website. And privacy policy isn’t really a big page for visitors but it’s got an impulses purpose for your business. But put that one in your footer menu for sure
@AngeliqueStidhum
@AngeliqueStidhum 9 күн бұрын
Anyone else gasp when they saw Amy Porterfield's website included on the "naughty" list? 👀#shotsfired 😂
@WesMcDowellInc
@WesMcDowellInc 9 күн бұрын
Ha, I'm a huge fan! But don't link ppl back out to your socials!
@AngeliqueStidhum
@AngeliqueStidhum 9 күн бұрын
@@WesMcDowellInc I love that you didn’t let her off the hook just because she’s Amy. I’m a big fan too. I still don’t get why she hasn’t jumped on KZfaq
@WesMcDowellInc
@WesMcDowellInc 9 күн бұрын
Yea, she's pretty famously shy about being on video.
@DarrenCato
@DarrenCato 8 күн бұрын
Poor Amy Porterfield
@WesMcDowellInc
@WesMcDowellInc 8 күн бұрын
Ha she’s doing great! But for those of us who aren’t Amy, probably best to play it by the book 😜
@matthewmarcoux
@matthewmarcoux 8 күн бұрын
Crazy colors like in the background of this video... just kidding
@Wavewave583
@Wavewave583 9 күн бұрын
Are you taking an ai avatar of yourself 🧐
@JaneNewAuthor
@JaneNewAuthor 9 күн бұрын
I disagree about using AI to generate images. They're usually obvious, and will turn a lot of people off.
@WesMcDowellInc
@WesMcDowellInc 9 күн бұрын
Have you seen images from midjourney? They’re actually super realistic
@JaneNewAuthor
@JaneNewAuthor 9 күн бұрын
@@WesMcDowellIncthat's the problem.
@WesMcDowellInc
@WesMcDowellInc 9 күн бұрын
The problem is they’re realistic? I thought the problem is that they’re obvious. Which is it?
@freddiesnijman
@freddiesnijman 8 күн бұрын
You will eventually get used to it 😁
@elenav986
@elenav986 8 күн бұрын
That all depends on how you use it ;)
@alexisdemoulin5514
@alexisdemoulin5514 9 күн бұрын
No, Mr MacDowell, you got it all wrong. Colors, contact page, social buttons, they're OK, they don't matter, as long as you have a great product or service.
@WesMcDowellInc
@WesMcDowellInc 9 күн бұрын
Ha if only it were that simple. If that were true marketing and advertising wouldn’t be multi billion dollar industries
@Sitrec
@Sitrec 9 күн бұрын
Good one. You have the mindset of an early 2000 middle aged business guy that still think computers are a fad.
@cannabistalk4164
@cannabistalk4164 9 күн бұрын
Advertising is just ideas that hit or miss. It's not that deep. Everything you mentioned will become a trend when the right person does it ​@@WesMcDowellInc
@dougscott188
@dougscott188 8 күн бұрын
Terrible marketing can undermine a good product, so if the website is terrible, the user may never find out about the great product or service.
@krisproaffiliate
@krisproaffiliate 8 күн бұрын
You are missing the point. The point he is making in the video is about colors, fonts, images, social buttons etc... because these can either make or break your website. Because how will people know you have good product or service if your so called product/service is buried bellow ton of useless information, weird/fake looking images and color's that only distract you and make your head hurt while trying to sort everything out. That was his point and he is right. You can have the best product in the world but what good it is when your customers can't find it or even believe a word's from your own website. 😅 Plus people have attention of goldfish these days and if the website isn't simple and doesn't lead straight to the product/service chances are they will just leave your website and click on someone's else website instead.
@affiliate_us
@affiliate_us 7 күн бұрын
Hello, Wes! My name is Roma, I'm PR-manager at one of the popular ad networks. How can I contact you to discuss the opportunity to collaborate with your channel? Thank you
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