It's more than just pricing
Any pricing model change actually involves a lot more than just pricing.
In most cases, you have to re-evaluate your entire operating model in order to be successful. You may need to change your customer journey and sales process, your organizational design, your compensation model, and will likely need to retrain your different GTM teams before you can successfully roll out the new model.
Join to learn what you need to plan for when making this type of shift, hosted by senior advisors who have helped many companies do just that.
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About Winning By Design:
WbD is a global B2B revenue consulting and training company that enables recurring revenue teams to architect sustainable growth. Leveraging its experience with high-growth companies, WbD applies scientific frameworks and proven models to help sales, marketing, and customer success teams at B2B companies and global enterprises maximize their impact. WbD has reinvented the traditional sales funnel with disruptive customer-centric frameworks and methodologies, including the Bow Tie Data Model and the SPICED Methodology, all of which can be accessed open source. Founded in 2012, WbD is a fully remote company, serving 600+ leading organizations around the world. To learn more about Winning by Design, visit winningbydesign.com.