Unassigned in Google Analytics 4

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Analytics Mania - Google Analytics & Tag Manager

Күн бұрын

You open the Traffic Acquisition reports in Google Analytics 4 and see a mysterious Unassigned. What is it, and how to get rid of it? There are many possible reasons. Some can be fixed, and some should be accepted (unless Google fixes underlying problems).
In this video, you will learn what Unassigned in GA4 is and how to fix it (if possible).
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Пікірлер: 17

@furkansimsek33 11 ай бұрын

Thank you for sharing, it is quite useful :)

@rayhovite 11 ай бұрын

Great content, good job

@bestformyself 11 ай бұрын

Great Video Julius

@MdSohelRana-ct8pf 11 ай бұрын

Thank you

@WanderingBrain 11 ай бұрын

Hi Julius. Thanks for the video. Hoped to see this mentioned: when having activated Google Signals, the traffic acquisition graph is sometimes censored, only showing occasional spikes in different channel groups (i.e. paid only showing up on some days (for instance 5 days a month according to the graph)). In some way this is "unassigned", even though it does not show as unassigned in the table. Do you agree that this is due to Google hiding data in order to protect the users´ privacy? If so, do you know why it happens on some accounts and not others irrespective of the amount of traffic they are getting (which one would think would be the main reason as to when data is censored or not). Any input on this, or am I the only one experiencing this? Hopefully not. Any fix to this other than disabling Google Signals? (which ruins retargeting audience lists). Hopefully someone can chime in.

@HarrisonLaos 3 ай бұрын

you are my hero

@aakashk5285 9 ай бұрын

Hi Thanks for the video. Few days i was getting Direct traffic much more and later today it has un-assigned category. So can you help me with it?

@user-sc4rx2ju6f 11 ай бұрын

Great video Julius thanks so much! Have you ever seen differences in data between Explorations and the GA4 standard reports like the acquisition report? We have setup an exploration and for the field "First user manual ad content" we see "not set" everywhere, although the values are shown correctly in the GA4 acquisition report... (also going back one week so that should be fine...) Would be amazing if you have any idea/feedback on that, thanks! :)

@aadarshkumar023 7 ай бұрын

🎉

@FilippoMalvezzi Ай бұрын

have you fixed that?

@user-ko3xb2fp7q 11 ай бұрын

Thanks Julius! Great video! What does it mean when my session source/medium shows blank with unassigned traffic?

@rayhovite 11 ай бұрын

Another reason to scream at your developer

@bechystone3596 9 ай бұрын

This is so weird. I'm only seeing blended and observed under-reporting identity in my GA settings.

@AnalyticsMania 9 ай бұрын

If you clicked "show all", you would see more

@kevinruckstuhl2378 11 ай бұрын

Anyone else have the problem of campaign UTMs not being populated for Google Ads (multiple accounts)? It works for other channels like tiktok and facebook. GA4 is such a pain... Currently checking if its related to auto tagging. I also see that I have "organic" in Google / CPC. Honestly GA4 is trash. Why would it work on GAU and not GA4.

@kevinruckstuhl2378 8 ай бұрын

Hybrid tagging (UTM +gclid) was the issue for google Ads. Incase someone else has the issue.

@antedeguemon1194 6 ай бұрын

@@kevinruckstuhl2378 lack of hybrid tagging OR you using both?