Before, there was only China selling replicas and manufacturing them, but now ZiaRex is the best in the world and operates from Europe.

Top, manda o pix! 🇧🇷💸

Rolex doesn't sell watches your ADs are just museums

impressive

I tried many, but those guys are no joke, they sell something that you cannot buy anywhere else.

Casio Duro ftw

rolex shop customer service is shxt

Wild, I went into the AP house in nyc recently and expected to be laughed out. First I didn’t have an appointment but the sales rep treated me amazingly well telling me the whole history of the brand and let me try on a bunch of watches. 10/10 absolute CLASSSS

I just got on the waiting list but the way the worker looked at me like I was gonna steal something really made me not even want to be on the list. They are where they should be right now

No way, that makes Rolex even better - they don’t need to give a toss, they don’t need you. Just like the hottest girl in the club everybody wants.

what's your favorite casio?

@@tayeb7031i had an edifice for 6 yrs dropped it go no knows how many times, still works flawlessly

Classic f91w and the newest gma s2100 series are unbeatable for me

Casio masterrace

​@@tayeb7031I bought the calculator one after watching back to the future, and as much of a not outdoors watch it is, it got me through 4 boy scout summer camps. A lot of kids forgot they couldn't have their phones, so everyone and their brothers would look for me to ask the time lmfao

Tissot knows its position well

It was cathartic honestly 😂😂

Yeah Zenith deserved at least one sentence.

Cry me a River

@DønquixøteDøflamingø then you should watch videos about those watches. He always does the speed round

@DønquixøteDøflamingø The producers are lazy, too lazy to find the models named and could not be bothered to create a new tier while that's super easy, one right click away and they should know that.

100% agree

Whats wrong with Hublot? Other than you can't afford one. I love my Hublot Big Bang

@@disfiguredbee5150 Oof...

@@disfiguredbee5150 he don't have anything about Hublot if you read his comment you will know why It's tier list and Hublot as a brand being s tier level is funny Well i guess Hublot fanboy don't read i guess

@@disfiguredbee5150 because you paid thousands of dollars on a product that is not only not worth what you paid to begin with but your going to loose value guaranteed. Also the movements they use aren’t in house and their horrible. The only reason people buy them is to say “ I’m an idiot, and bought what you can’t afford “. Just like you did.

Hublot more like hugo as in why don’t Hu-go away

Tbf Orient did well in that list

If you're from the UK orients are impossible to service and I returned mine. I definitely wouldn't recommend it just because of that.

Honestly Rolex is kinda garbage, they're a product for flippers.

Maybe cuz they dont give a sh1t cuz after all they got lotta money.-

Seriously, I never found anyone of my friends (included non-watch geek) hate Rolex watches. They just hate how this brand treating us.

they copied Rolex Oyster perpetual dials and sold watches to all the people who left Rolex shops empty handed. They even sold them at a price HIGHER than what Rolex charges. You call that, a super job? sounds more like eating off of Rolex's left overs.

​@@wisarut8572 Rolex treats it's customers like sh/t & still Rolex is always the #1 best-selling watch brand this itself tells you that this brand offers a fantastic product

@@DonLee1980 Rolex is trend settler, Omega is just trend follower. There is no wrong answer for this trend thing. If Rolex treat customer right and not being so self-important. Maybe this wouldn't happen, because everybody will think Rolex is worth it. Ironically, it's not. Omega also made much better superior Caliber META Certified with Price Tag way cheaper and always available at AD than Rolex. That's the real Super Job.

Omega was a disaster this year Moonswatch & those coloured dials looks absolutely 💩

I think you just put me on to a new watch brand. Turbion Carrera is beautiful

I was sad when bulova was in the shit list lol I got like 10 of them and I like them lol

@@JakkTrippaMuisc-jo7gume to lmao just got a Bulova Curv then seen Niko say this that hurt me 😂

@@ErickG5352me too their watches are absolutely unbelievable and underrated cannot believe I haven’t heard of

Turbion Carrera might just be it… gone order a lot of watches now 😂

I literally just typed this and then saw your comment! Seiko very much fits in the same category as Hamilton and timex! Seiko 5 is a banger of a watch for £250!

@@theonemanopinion2764 which other models do u like?

@@manan5309 Seiko prospect samurai king is a nice looking watch! And the Presage is beautiful for the money.

@@manan5309 SPB143 is ridiculously nice for a Seiko

I think he's said before that he doesnt put seiko and grand seiko separately, and since this is a luxury watch channel he's going to rank grand seiko. In a previous year he'd said grand seiko is basically a seiko but with the price jacked up.

Yeah, I feel like normal Seiko is actually better than Grand Seiko, other than not having any mechanical options. That is however to be expected, since mechanical watches are quite expensive seeing they are put together by hand.

@@OrgBrent What? Seiko sells mechanicals for 100 bucks

@@bigboi9611 honestly no clue what I was typing there either now that I read it again. Probably meant kinetic but that wouldn't make as much sense either.

Agreed, I watched this video just to see where Seiko stood and was sadly let down. I've got a special place in my heart for Seiko, my grandfather owned one.

@@OrgBrentthat’s like saying Toyota is better then lexus😂 ur lying

scam alert, this guy is asking 140 dollars for giveaway.

@@RajatSharma-bw2ru That's a bot. They are everywhere.

Yeah I’m certain they’ve all heard an idiot speak before Seeing as how you can’t even afford to pay for KZfaq I doubt you get within 100 ft of a Rolex

Jajaja

No no they don’t sell you a watch they allow you the privilege of being selected to buy a Rolex. Unless you’re rich and famous naturally 😀

To the Rolex boutique: Do you guys even sell anything?

Lmao!

I totally agree. By the way I think that technically Orient is not owned by Seiko. Both are part of Epson Corporation.

I have so many Orient Dials (faces) in my parts bin. They have some really colourful and wild sunburst dials

Yes, orient is a great entry, I have a vintage power reserve cream dial, sappire and automatic. Its rare to find an authentic one and this watch holds so much sentimental value to me as it allowed me to join the community (bought the watch from original owner). The owner had so much passion and made an exception to sell to a new member after he saw my genuine interest in watches. It's a very striking to the eyes the way the champagne dial and blue hands compliments any suit.

We all start somewhere, shouldn’t have to break the bank for a decent watch

Great points on Orient. I always go pitter-patter when I see certain Bambinos. I have an Orient Star Classic with the power reserve, and the build quality is right there with a $3,000 watch.

I think Ferrari does the same thing. Exhausting.

@@ChrisJohnson-yw2ky they absolutely do.

​@@ChrisJohnson-yw2kyFerrari doesn't even allow their customers to wrap or do a new paint job to the car and if they do,they won't do any business with the buyer. Truly a shit car brand

@@VihaanBelani how would they even find out?

@@Snoop_Dugg publicity

yeah last video he put them into the class category! what gives?

JLC makes unbelievable watches man. Reverso, Ultra Thin, pure class all day. Love 'em.

Jaeger-LeCoultre was never grossly underrated...they have been highly ranked by Nico ever since he made his first tier list

They are thr watch maker watch makers after all

my dad have two Orients, one is like 40+ years still works, other one is 25 still works

TBF, he did say it was a good starter watch albeit he put it in meh.

Agreed, although orient is owned by seiko and that’s probably what they intended to do anyway.

@@_Xorag 👌

Nico, you're not a watch expert , you're a watch salesman, big difference

I just bought an F1 Tag and am interested to know the reasons Tag Heuer doesn't rank higher. I'm thrilled as a Red Bull fan and I'm not really worried about other people's opinions, but knowing the factors going into Nico's decisions could still help me when I decide on my next piece.

@@8thlvlMage People tend to get confused when talking about the Tags. Indeed, Tag heuer with some iconic model such as the Monaco and the Carrera used to be one the greatest but over the last couple of years they decided to produce dogsh*t quartz watches or other fast fashion watches who were just not it... this is why some people get confused and just say that tags are "meh" but the truth is, tag still have some very solid model and will always be an important swiss watch maker. I am the very proud owner of a Tag Heuer Aquaracer wan2110 who is absolutely stunning for example ahah.

„Most expected“ (anstatt „most anticipated“) - Das klingt sehr nach deutscher Übersetzung 😄

Just member that Albert Einstein had a Longines watch. It’s a little weird looking but he knew it was class.

Longines is class. Their heritage models are fantastic

The Dolce Vita is so beautiful, and then there's the Heritage stuff, the Spirit, Hydroconquest... Longines is terrific.

My Longines works like a sh*t. Sent it to AD 5 times. The date just doesn’t work.

Agreed, just bought my first automatic watch, from the longines master collection⌚️🙏

seiko bracelets are the definition of trash, grandseiko is something else and he did mention grandseiko. seiko5s arent even accurate

@@mazakantc5532 ….. what lol

@@mazakantc5532 Seiko is the best value for money in the market...... Would definitely make the class tier on most lists.

@@mazakantc5532 I don't think you understood my comment.

They breed “limited edition” watches like rabbits and they actually raised prices on their entry level sports models. I own a SPB045J1 and SRPA21K1 , Beautiful watches but I think I’m done buying Seiko.

I totally agree I called Mayor's the other day to ask if they carried a specific watch brand (Baume et Mercier) and she was like nope we don't and I then went to ask well do you know who in our area would? and she hung up on me.... that really makes my gears turn and not in a good way the other Rolex dealer in town will let me try on Rolex though but most are used with aftermarket dials

Dude... all of the story is horrible. It is that bad omg.

@@pelilin2519 Yep, no bullshit. They pointed me to the direction of their collection book & told me that if I wanna try put it on, please attend to waitlist first. This is how they treated customer or potential buyer for product over USD 9,000.

@@pelilin2519 I have a good friend who literally works at my local AD. She worked the sale of my Black Bay Bronze. She even told me it may be YEARS before I can buy a Sub/No Date from them, because of AD games. (And, I've already been on the waiting list of about 18 months.....) It is insulting, honestly, that they expect me to beg to spend $10,000 on an item that is honestly obsolete in today's world. Hopefully, folks like Nico, with the exposure he has, will wake them up.

I dont love r***x I think they are a fecking horrible brand lusted after by those that have zero imagination.

lmao "real as they get" and puts Orient in meh. This guy is a joke

Ha so being shouty …and using expletive ridden language perfect ..says it all about the new watch buyer…👋👋👋

@@markpass4215 Why are you here watching his content and being butthurt in the comment section if you dont enjoy it? Go watch the other pompous watch related creators pls Mark, there is enough to choose from. ☺️

@@markpass4215 shut the fuck up nobody asked your bitch ass…..I bet you don’t even own shit but your on here talking Shit

Where did you place Patek? I missed it

I feel like their watches are always just one step away from being perfect (for their price). Like the 5 ATM on their sports watch or the huge date wheel making their beautiful worldtimer impossible to read.

Not only that. Many feel Rolex has been pandering to the bling bling crowd... hence many true watch enthusiasts are turned off by it. Many of my friends no longer wear theirs as well. It become the go to brand for posers as well.

Mido is severely underrated here in the US and Europe. Bought an Ocean Star recently, looks as beautiful as every known dive watch while being respected as a customer!

@@CasperTheGhost64 so?

@@CasperTheGhost64 well apparently some people do haha. Would be worried if you know fashion brands, instead of junghans, glashütte, mido, rado you should at least know about them haha

Don’t forget Seiko, it’s also not on the list

Yes, and SEIKO!

Lol... it is funny it is by itself on the top. I get it. Eminem, John Mayer, Tom Cruise, Usher, and Justin Bieber have ton of money and fame. They wear still wear Casios. Even the former richest person, Bill Gates, in the world and still Billionaire wears a Casio Duro.

I would argue they haven't made the "I have too much money" tier watch but anything else there's a Casio.

@@gilgameshlfx7006 id argue that's a good thing tho

$25 AW80V-5BV is pure worker class.

lol Shakira dissing her ex for his swap from rolex to casio....

Breitling has really been stepping up their fkin game... personally, i think their new models the past 1-2 years are absolute class... i have high hopes for the brand

Oris is unironically my favorite watch brand.

@@ryancockrel6947 why is that? I'm new to watches, I'd love to hear what makes them your favorite. I personally really love the Omega and Tudor watches a ton.

@@averagemike2171 I've had a few of them, and my experience with the company and with the watches themselves has been very very good. They put excellent movements in their watches, the fit and finish is near perfect, and their designs are very versatile and attractive. I personally like dive watches, and their Aquis has such an excellent case design. Their watches aren't particularly flashy, they probably don't get noticed as often as other brands, but they offer absolutely insane value for the money. If the Aquis ran for double it's current retail, I believe it would still be plenty competitive in its space. That's just my take. I have more expensive watches that I enjoy a lot less than my small Oris collection.

@@ryancockrel6947 I love Oris. I know a lot of people hate the pro pilot x dial but I just got the blue one and it’s pretty much my all occasions watch now

If you like them you should hope they don't get too popular. You don't want them becoming another rolex.

I love Omega. At least they have a history behind them.

My Grandpa was in charge for South America for Junghans. He would fly all over the workd

Idc what you say, meister chronoscope is one of simplest looking, but still great chronographs

Agreed. They’re beautiful and very fairly priced

And Sinn!

I'd also add Nomos!

Fully agree - also the product photos from Grand Seiko are pure crap

This guy must be allergic to seiko

They need to reduce their lineup by 95%. You can't create desire for a brand when theres a different watch for each day of the year. Look at Gordon Ramsay when he goes to a restaurant and the chef's offer 70 dishes on the menu...how the hell is anyone supposed to know what they want?? 12 different models. That's what grand Seiko needs. Only 12 max, design wise...then add in your different dials. Quality over quantity (in design, obviously, their build quality is second only to Lange.)

@@Snakebloke I disagree completely. GS's lineup is smaller than Rolex's, much smaller than Cartier's, and only a bit larger than Patek's. The problem is, those brands organize their models better and make 100 options look like 10. Grand Seiko makes 100 options look like 1000. Better classification of their watches into their case designs and style would go a LONG way. In reality, all of GS's watches should be able to fit into less than 10 lines (44GS, 62GS, Ultra Slim Dress, Original GS, Evolution 9, Sports GMT, Sports Chrono). Past that, subsections for mechanical vs quartz vs spring drive. Then, also overhaul all the website photos because they are BAD. There. Streamlined, understandable and consistent page design. Grand Seiko is actually getting closer to this, but their website organization of these categorizations is atrocious.

I seriously don’t think there’s a watch brand that does their watches less justice with their photos than GS, if I hadn’t gotten to see the RIKKA in person, there’s a 0% chance I would have bought it from their website. Even the SBGJ227 looks like dogshit on their website, how do you mess up a photo of a dial as unbelievable as that?

I never thought I would see Festina and Breitling in the same sentence. It doesn’t make sense.

Which Casio was he talking about?

@Koplja

@@monkeydluffy939 Casioak full steel

I just don’t see how Casio doesn’t have a better light. It’s shit compared to Timex

If I was in the position to get a fancy watch I'd by something other than a rolex. It's seem to be the watch people have no idea want first because of the name.

I don't want to look like a loser begging some dumb company to take my money. YOU are supposed to sell ME the watch, if you can't do that, this money can go a lot further at a lot of other watch brands...

Thing is Rolex just makes solid watches... i dislike their approach aswell but i have had my Submariner for almost 3 years now and its so solid / rigid, works flawlessly and is low maintenance. It can handle everything you throw at it.

@@Tecsy25 the price you pay for a Submariner you would hope its stuff working after 3 years. That watch should be working in 50 years.

I forking love Glashütte Original Seventies ❤ But as well I love Bulgari octo finissimo

Seconding the nomos

honestly would put baumer, and montblanc in the meh

Lorus too

scam alert, this guy is asking 140 dollars for giveaway.

They doing in every watch channel. F×××ig scammers

I wanted to get the ProPilot but my wrist was a little too skinny for it.

Give some of em a shout out

My next one will be Hamilton Khaki Aviation

Lets be real, if they had a swiss name they would be class tier at the minimum.

GS design is dog's shit. Also their bracelet quality is also crap

​@@attila2246 they would be God tier and Demand would be F.P.Journe level

Cincinnati Watch Co.