For me, the reason she lost my interest was she went from being a person who was funny and HAPPENED to be a woman of color, to "hey laugh at my jokes BECAUSE I'm a bi woman of color and if you don't like my stuff it's cause you're a bigot." The moment you weaponize your identity, that's when you've lost.

My biggest problem with her is that she never felt genuine. She felt like she was dialed up to 12 every second of every video. And that made it so easy for people not to take her seriously.

Heres the reality: her comedy was largely reliant on typical youtube schticks like jumpcuts and bombastic ways of acting and speaking as well as her audience being younger. Her transition to late night was doomed to fail because her brand of comedy doesnt appeal to older audiences who are the primary viewing demographic of late night tv. And her making her Sexuality and skin color her entire identity added salt to the wounds. And her follow up TED talk pushing all accountability onto sexism and racism instead of recognizing where she went wrong. It was something that was never going to succeed.

Being popular with kids doesnt very often translate to being popular with adults.

Her stuff used to be so funny and smart and charismatic. Then her humor just started to seem so forced and cringey at one point.

I miss the videos of her when she would be in her room or behind the green wall and just talk about anything. She was funny and it didn't feel forced. When she started doing the skits with a team on her channel is when she started losing relatability for me.

The saddest thing is that she took her success for granted and thought it would last forever..

The “As a bisexual woman of colour…” schtick can only be funny for a certain amount of time tho 🤷🏿‍♀️

Lilly really did fall from grace hard. People can sense when someone isn’t genuine. When you build your fan base by simply being yourself, they’re going to notice when your brand suddenly becomes corporate. Lilly was already becoming more of a corporate brand before the talk show, but the second she walked out on that stage looking like a 19th century school teacher and cracking jokes that that would only belong on a 90s sitcom (and did, in fact require heavy use of a laugh track) everyone knew that genuine Lilly was gone. She didn’t do anything to deserve some of the hate she got, but I think people were surprised and disappointed. I hope that whatever she does in the future, she can do it while being herself.

I’ve never thought her videos were particularly funny. Her late night show was no different

I have just never found her humor funny. 😐

Her talk show was 99% cringe worthy

Us Canadian punjabi kids LOVED Lily when she was still home at her parents place and making videos on that punjabi canadian kid problems. It was relatable, hilarious and showed her personality well. However she got big and forgot about us, her core fan base. She became a big star and unrelatable. She's legit the shell of the person she was when she started on youtube. A lot of people here in the GTA make it big, but still remember their fans from the beginning and still remember their roots. When she moved to LA she switched up became more...for lack of a better term, white washed.

She's fallen off but Lilly has made her money. She's probably one of the most successful KZfaqrs ever. She actually parlayed her internet success to big network gigs. While those gigs didn't land, Lilly got those big network pay cheques. She had a great run

I think the biggest reason she fell off is simple, her audience grew up and the algorithm changed. I don’t think any amount of changes to her content could have prevented this. I mean just think about pewdiepie he used to be all over KZfaq now I can’t even visualize his face.

Who was her agent who got her that hosting gig? Because I can’t believe that out of the sea of possibilities of potential hosts, good experienced hosts, SHE was chosen

i loved her so much and watched her videos and vlogs regularly for years - even read her book. like you said, she was funny, smart, super relatable but once she crossed over to hosting her own show... everything changed. very sad

she has never been a comedian. she made silly videos for CHILDREN. she was never cut out of this job and it should've been given to someone with actual talent.

I still watch all of her older content. It's so much more relatable and I don't get bored watching. Regardless of what she's doing now, I'm going to watch iisuperwomanii's videos, because that shit slapped.

I used to be a die-hard fan of Lilly's when I was 14. Like, stay up all night to watch her livestream in India, kind of fan. I literally even started to make youtube videos similar to hers. Then over time I just stopped watching her... I always just attributed that to me growing out of her audience's age range. I wish her all of the success in life and would love to someday have a conversation with her, but will I go back to watching her videos as a 23 year old? Probably not...

I use to watch her regularly when she first appeared on KZfaq. She was very funny, smart and open about her mental health. Once she moved to America she had the wrong ppl in her ear. Those ppl have been using her for her fame and money. I stopped watching her bc her content wasn't the same anymore; it was like every other KZfaq video being made at the time. Idk who she has in her group anymore but I guarantee it's still the wrong ppl

No one “set her up” for failure.. she did that on her own. I say this because I watched her TedTalk and she didn’t have writers/producers handing her a script. She’s annoying all on her own but blames everyone else for her failure.

She talked more about it on her interview with Anthony Padilla on his channel. Sounds like she was kinda set up to fail by the network. Her comedy couldn't really translate well to a late-night show since those kinds of shows have a different format compared to her regular videos. And it was ridiculous how they had her team write opening monologues about "current events" but filmed several months prior to airing. And IMO they tokenized tf out of her. It wasn't her idea to constantly talk about how she was a "bisexual woman of color". Like, I guess that was just the network trying to pander to the more "woke" audience with some performative activism. She seemed like nothing more than a diversity hire.

I see a lot of people saying her show failed bc she's just not funny, and that could be a factor, but if she wasn't able to write her own stuff, if she wasn't allowed to talk about current topics, and it aired on network cable at 1AM, I don't think there's much she could have done to fix it. Networks ruin shows all the time because they want something new and fresh for their lineup, but have no clue what or why the audience is watching and even when they get a gem in their hands (like Firefly for example) the network execs can still fuck it all up with how they release the show and what timeslot they give it

She was not strong enough comically to have her own show. There’s a huge difference between making a KZfaq video, TikTok, etc. with edits, jump cuts and scenarios vs hosting a live show.

She made her whole "shtick" her sexulity or her skin colour and.... She then says, your homophobic or racist if you don't find me funny... Like wtf? She just pushed her WHOLE aduice away

Is it just me or ppl are talking about her again bc she prolly has stuff coming out and her team is trying to change the narrative about her. 1st it was Anthony Padilla now this and people just are circulating her name again. It’s a lil suspicious idk 🤷‍♀️

I think you're being quite generous with her to be honest. Sure, she wouldn't have complete control over her show and the studio definitely could have done better but she knew what she was getting into (at least to some extent) when she signed the contract. There would've been talks about the kind of comedy they expected of her, she would've known about the tight filming schedule, the filming in advance, etc. and she still signed on to that concept. If people from outside the entertainment world could see the issues with this approach, she should've been more than aware of everything you mentioned in this video, and she still decided to do it. For that alone she shares some of the responsibility for the failure of the show.

I watched Lily along with a myriad of KZfaqrs when I was younger, and a KZfaqr who I watched for many years, and still watch today, has grown with his audience, and is actually getting ready to release a movie that perfectly suits his audience, demographic, and is such a huge milestone. Markiplier is 100% an og that is moving to the mainstream. I'm so excited to see what Mark does!!

this is a cool a different video for you i really like it! id love to hear you talk about past youtube dramas more!

Taking on a late night show was definitely a mistake. I don't know why she said yes, and it didn't occur to her, wait, late night, current events, my demographic is teens, etc. A lot of people don't even watch regular TV anymore so it should have been an automatic no from her.

I could feel bad …but she will still get plenty of opportunities and is still rich lol

She is one of the many creators who failed to adapt to their changing audience. They stuck with what worked but when the audience aged out, all of a sudden the public is the problem for her projects not taking off. A late night show was the last thing she should’ve done to rebrand.

what brittany said was so true about how the young generations don't watch late night tv shows like that at all. the only time we do, is if someone we like is going to be on. i'm a huge billie fan and any single interview she does, i'll show up front an centered 🧘🏼‍♀️ lol but i could careless about any of the other episodes on those shows.

IMO Lilly Singh was growing from her 20s to 30s and rhe stuff that people liked wasn't coming to her naturally anymore. So she was stuck in her own change of phase which reflected on her work.

This is so weird I was literally wondering what happened to her the other day

i love her recently too ive been re-watching her videos again...ngl season2 was geunily really way way better than season1 ...all i want tho i need some new videos from her on youtube she is doin amazing tho

Drew Gooden did a good video about why she failed too. I've never found her funny tbh, but I was rooting for her. Doing something predominantly run by men. But it was hard to support and watch admittedly. She should collab with tiktokers and make her own show honestly.

I definitely felt she was set up for failure! Even from the very beginning by choosing her to host a late night show when her audience is mainly children to young teenagers. I think if she hosted a show that was like American’s funniest home videos or even a late night show that was more for kids, she would have shined.

While the jokes honestly weren't funny, I do believe that a point was made that she was setup to fail.

She knew the format, the time slot etc etc going into the show… it’s just sucked there wasn’t an excuse… she and her audience are also getting older and she never knew how to pivot

I don't think her "failure" was related to her late night show, although it was cringy and definitely not up to her talent and abilities. I remember watching her videos and slowly growing more and more detached to her, but not only because i was growing up (I never felt this way about Dan and Phil or many others for example although my interests shifted the more time passed). I felt like she wasn't as genuine in front of the camera anymore, she was trying too hard on youtube as well, the format was old and she wasn't moving on and adapting like other youtubers were (Jenna Marbles for example). I remember at some point her videos just felt different, and i just don't think she was able to ride the wave. I feel like online, calculating and studying the media and the viewers is great, but when you do it too much it feels like everything you're putting out is to please someone that are just statistics and not real people who love being entertained by you.

Her success was momentary because her fans were kids who have outgrown her now

Did she not watch talk shows, or ask for advice from other hosts? That's what I would do, but honestly people who made their careers online forget reality is a whole different ball game.

As a child of immigrant I liked hey channel, and the more I learned about her show the more I feel like they set her up for failure. She definitely let the negative comments get to her…

Haven’t heard that name in a while

It's funny. I grow up in the same community as Lilly. Went to the same schools. Only a year apart in age. But if you asked about her, no one would have any clue who you're talking about.

She host a game show called battle of the generations right now its a fun show

Love that you used that Brittany clip, I watched the og podcast and remember agreeing with her. They set Lilly up to fail and it hurts.

My daughter and i used to watch her when she was on KZfaq. I think the transition to hosting late night show was not a good fit for her. I could see her thriving as an actress in tv series like Liza Koshy!

Gotta come back when there’s comments

Sometimes I go back to some of her old vids because I remember a funny clip from them and it just makes me feel bittersweet.

She wasn't not just superwoman, she was iisuperwomanii

always enjoy your videos! This one especially so 😊

She does have a new show on CTV battle of the generations! Which would kinda more suit her kinda type of content. Super excited for it!

This take is so with the current ‘I can’t take accountability for my own actions’. Blaming others for her inability to make GOOD business/career choices is an absolute joke. WOW kids. Holy hell. 🤦‍♂️

I ask people all the time if they remember her because 14 year old me was obsessed with her videos and they’re like “who?” 🤕 and it always makes me so sad dude . Her content was great back then .

Not sure if anyone knows, she is a judge on Canada has talent as of last year

Also I think she was in the Electric Mayhem show and that was actually really good.

She was trying too hard to please her gen z audience and was just trying too hard everyone use to make fun of the jokes she would say on her show which I don’t even think lasted long lol

I loved her as an older kid/ younger teen! Had some really good laughs with my bestie at the time watching her together :)

I don’t understand why they choose someone with a childish audience for a late night show….make it make sense

I really liked brittany’s opinion on this matter

She suddenly popped into my head today. Great timing with this video lol

I think that people were in her ear too much because I found her when she first started and her then was NOT who blew up. She quickly changed when she got super famous and that’s sad

That’s crazy, see I didn’t even know the show had existed. 🤦🏾‍♂️

She is a host of a game show now too. I live in Canada so I’m not sure if it’s in the US but I see many commercials for it everyday so she’s very visible

She never should have taken the gig. She should have been self aware enough to know her humor is for kids and way too wholesome for late night. I don’t know why some KZfaqrs so badly want to do TV when they’ve found success having complete creative control on KZfaq. As soon as I saw she was going to do that show, I could not see how it could ever be a success. Someone looked at some numbers and made an ill informed decision making that offer.

I remember as a kid I used to look up to her work ethic and took inspiration from her. She was a good role model to have in my opinion. But some years later and she starts to use her identity as a shield and sword to critics. I think there is nothing wrong with identifying discrimination that may come from who you are, but it really felt like a constant defensive mechanism for her. It really dropped my interest for her when she started accusing people of being racist, sexist, and homophobic from left and right if they shared their dislike for her

ppl in the comments still blaming her fully..

im just glad that someone put it so beautifully and in a way that was respectful and presented pov from all sides.

This is surreal. I just remember when I first found her through her funny fangirling over Dwayne Johnson. Man, she really fell huh.

I just have a hard time believing that a major network is gonna funnel money, time, and time slots to someone just to let them fail? Also the inability for any of the writing to land? Like any of it. She really could’ve gone so much farther but she tried to lean on “easy” imo.

Surprised you didn’t mention her interview with Anthony Padilla, they talked all about this

Her audience on KZfaq was always younger, which never works well for someone who was no longer part of that, her brand couldn’t translate to a LATE NIGHT show when 90% of her draw are in bed already She never transitioned her KZfaq channel to being towards adults & older youth

She is now so full of herself, so arrogant. She was so much likable on Yt ( where she barely gets views now).

i hope to see her in the spotlight again, she always had a fun vibe about her. i wonder if she got into tiktok yet, she'd be popular on there with her skits and humour

I started watching her at 16, when my English was still really bad... she caught my attention and despite not understanding all the jokes, i really liked her videos... then i guess i outgrew her content

I think she just aged out. Her content was focused mainly to teens and young adults but she is a lot older and her humor did not age with her.

I think her audience way back when started off really mature, and then she catered to a more childish audience… but then that audience grew up also and it just kinda… grew out to say the least

Imagen if she still had her talk show she could have help sooo many youtubers come to light and be that stepping stone into the "main stream" media

Always gonna support Lilly!🫶🏽

Never have I ever laughed at anything she's said

just thought of her in my head years later saw her give a speech at “we day” back in 2015 when she had a whole stadium of 20k people cheer for her to never hearing her name years later time flys

The only reason I haven't been watching her is due to the fact....well.... I no longer have been receiving notifications for her postings. I kept wondering if maybe she was busy dealing with something in her personal life. Hoping and waiting for the day I received a new post alert. I had no idea she was dealing with all of this.😢

I only watched one of her monologues.. i was already older than her target audience when she was "just" on KZfaq, but i was a bit curious what kind of show she would do on TV. It was not entertaining nor interesting to me, so i wasn't surprised to hear he show got cancelled

Idk who was writing the show, all I know is that it was bad and sometimes a bit problematic. I hope they didn't set her up for failure though. Hopefully, whatever Lily is doing now, she's happy and in her element.

I don't think putting all the blame onto NBC is correct. Lilly deserves the lion's share of the blame and judging by her TED Talk, it's clear she's not ready to learn from her mistakes. Someone who can't look in the mirror and judge themselves fairly is someone who is destined to repeat the same mistakes again.

All she did was talk about being a bisexual woman of color. At first, that was great to point out how important that was. Then, it became a crutch and an excuse.

I was a really big fan of hers when I was younger. I watched her videos regularly and even bought her book but a night show never interested me. It’s honestly sad. I mean she was really funny and her chemistry with other celebrities in her collabs was unmatched.

I still love her and I hope maybe one day she returns to vlogging because she motivates me ❤

11:11 Liza Koshy, Troye Sivan (yes he was a youtuber), Conan Gray (AGAIN, another youtuber turned popular singer, you can find his videos on his music channel on youtube actually),Noah Schnapp and many MANY more

I think her audience is kids. Like literal kids, the oldest is probably 12 y.o. That's why when she came to a big network like a late show with adults as target population, it didn't work.

I use to LOVE watching her videos and vlogs!! But I fell off watching because she really started to change her content (at least how I felt). Then I remember she did a video where she said she was constantly getting comments about how her videos and herself have changed. She said it in her video that of course she’s going change and I remember thinking oh she’s right of course her content will change over time but it just felt off. Like everyone is saying; she just didn’t feel genuine anymore which what I loved about her in the first place. The videos she made were about her and stories about her life. Then I just all became content about ‘the brand’.

So dumb to put someone with a teenage following on a late night show. Most adults had no clue who she was.

She was unfortunately wayyy ahead of her time. If thia show never happened im 100% sure she would have a podcast

She had some control in the show She changed writers according to her choice She said she selected writers of colors to be inclusive

This is a great analysis

my opinion of her, i watched her in the EARLY days, 2010-2013 ish ? The second she got relatively famous, she no longer felt genuine. It went from a genuine comedian to someone saying “if you don’t like me it’s because you’re racist and homophobic” like whattt 😅 I haven’t seen much from her since 2013 unless it’s her being whiney about something. Really disappointing to see a woman who could have done SO MUCH with comedy, yet she just did nothing of real substance.

I was a big BIG Lilly fan, I still am a fan, a decent one. Reason I think for her failure is because she made it all about herself, it kinda worked for her KZfaq but not for a talk night show. And, I think she takes things a little longer that it should, goes on blaming her upbringing, her brown Indian parents for basically everything bad in her life. I get it, it's hard to catch up to a progressive society when you come from a conservative one but there must be a limit to blame others. Her values knows no boundaries, she goes to extreme of all her values, be it feminism, womanhood, friendship, being bi, being brown and etc. Her fans cheered for all her opinions, be it good or bad they always backed her up but that won't work in real world. I find it difficult to process the fact that I have to talk so much against my favorite person but this is a reality. No more hiding reality.