THIS IS FREE! Watching from home😍🙏🏼🙏🏼🙏🏼

Still relevant in 2021.

So clear and strategic. Thank you professor Porter.

This is excellent, it clears strategy fundamental.

Lecture slides ! www.slideshare.net/hitnrun10/what-is-strategy-30278968

Thank you professor, Great presentation !

Great presentation!!!!

Thank Prof. Porter very value lecture

Great Enlightenment

Bravo 👏

*NOTES* Start by figuring out how to provide unique value to the customer you are trying to serve. You can either produce at a lower cost OR sell at a higher cost and be unique/different. How you configure your value chain is what will determine your comparative advantage & whether you will sell at a lower cost OR sell at a higher cost and be unique/different. Operative effectiveness is crucial to your business, but it's not necessarily your strategy or sustainable as you'll just end up competing on effectiveness/price. Your strategy should be in strategic positioning. Unique Value Proposition is about 3 things. Who are you going to serve? What needs are you going to meet that those customers have? What are you going to charge; cheap / premium. Trade-offs are essential to a strategy; what potential customers will you ignore, which ones will you focus on, what needs will you cater to, what needs will you ignore etc. Once you've come up with your strategy, stick to it. Don't keep changing it as it will get confusing for you, your customers and your suppliers.

Great

MR. MP. You are marketing god.

Thank you sir. A clear presentation by Prof.

Link to the slides fellas www.hbs.edu/faculty/Publication%20Files/2012-0802---World_Bank_Strategy_c2726162-7d36-400b-938c-a87119f5ccac.pdf

Enlightening video!!

good topic

wow i didn't know that good machine contributed towards raising operational effectiveness

Thanks you Sir ...

This a great exposition

Can someone help with link to get the slides as PDF

Is there a Link to the Slides ?

45:11- 52:13