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For over 20 years, Spongebob has dominated the entire landscape of not just Kids Entertainment and media, but culture all over the world. From the hit TV Show, 3 Movies, Merchandise, a plethora of collaborations, and tie-ins. Spongebob has been popular for so long and it doesn't seem like he's going to stop anytime soon. Why is this, why has Spongebob transcended being a simple kids' show into a cultural phenomenon? In this video today, we take a look at Spongebob's past, what makes the character what he is, and why it stuck. This is the Cultural Importance of Spongebob Squarepants!
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