This is gold!

5:05 - Analysis x synthesis 20:17 - Architecture understands systems, case of house project making kitchen worse for the benefit of the house 26:23 - Why the British drive on the left side of the road 49:20 - Case of coated paper industry, solving the problem not where it was found (part 1) Continues: kzfaq.info/get/bejne/ldpinsVizJjQoKM.html

Great lecture on system. The book he mentioned was General System Theory written by Ludwig von Bertalanffy. He pointed out the implications for Business Schools and Management.

How vs Why?@34:00:00