When George talks about his watches, it sounds like an Academy Awards acceptance speech. When Adrian talks about his watches, it sounds like a therapy session.

At the surface level - Andrew values sub-dialed strap monsters, Adrian values conventional simplicity, and George values himself

Andrew won this! A bit of everything, a perfect balance between friendship, between sentiment, heritage and controversy! Makes his collection feel so unpredictable and fun! 👏👏

Easy win for Amdrew. Absolutely no surprise or intrigue in George and Adrian's collections.

"Watch collecting is a journey of upward mobility and it doesn't need to be" - well said that man. "I experimented with spending twelve grand on a watch and it did nothing for me". This is amazing. Insightful. Well said. Watch collecting is about finding a piece that makes you correspond to it emotionally and not financially. This was worth the admission alone. Thanks guys.

Andrew is thoughtful, Adrian is honest, George is a billionaire

My vote is for Andrew. His collection was the most diverse. George’s collection is just way too personalized with collaborations and honestly hard for me to resonate with. Adrian is the obviously a tool watch guy, as am I, but it is too centered on Rolex.

Andrew wins this for me - just a proper collectors mindset I feel. Adrian's is sensible to a fault - there's not so much as a yellow G Shock just to even demonstrate a sliver of some nonconformity. George's collection is just George, and I think that's what's disappointed me most about it. I was expecting to see some crazy solid gold Tag Autavia or something like a marine chronometer that had been passed down through the family.

Andrew’s collection is the clear winner to me. So unique and different. That Hublot came out of nowhere and I respect that.

OMG! Thanks for the shout and im over the moon that you guys actually made this into an episode! Thank you 🙏🙏🙏 love the ep and that 15 watch on the table is an amazing collection to be honest! From Geoge i love the GP most(keeps begging him to make more of it 😂) , Andrew that hublot wins it for me simple as that, Adrian i love the Kermit and i think its correct you wear it more as it looks amazing on you man! Once again thank you guys 🙌🙌🙌

We may joke and call Adrians "captain boring" but his story about why he likes his explorer over his sub makes him truly captain class

Can't deny that Adrian has most exciting and diverse collection.

The IWC on that strap looks the best

Bell and Ross are very unique niche watches. You dont see them very often but when you do, its instantly recognizable.

I agree with Adrian. I like to wear watches for myself, if a person notices it, it can become inconvenient, due to price and social settings. Definitely love to disappear when it comes to watches

The eccentric watch designer = 8/10 The sarcastic watch reporter = 7/10 ( I cannot get on board with the Hublot ) The Rolex employee = 4/10 ( 10/10 for predictability )

George's collection - Original Adrian's collection - Classic Andrew's collection - Contemporary Well done Gents. Cheers from Montana. 👍⌚🥃

Love this! Such diverse collecting parameters. Really something for everyone. Thanks for doing this!

Adrian won, as his collection seems the most thoughtful in what he likes and he really had to stretch to create that collection so they had to be meaningful. Andrew’s was the most eclectic, and interesting for other people to view. George’s was the biggest window into his personality since they were all products of his own imagination. But in the end, everyone’s collection is the best, because they are reflections of different likes, personalities, and willingness to stretch to achieve. So I think all three win because they all really seem to enjoy what they brought, and more importantly they wear/wore them (Adrian, get good insurance and wear the Sub again-it’s only a thing in the end). If you aren’t wearing a watch, you haven’t collected it, you’ve invested in it.

Collection review: In short, Andrew nailed it with his quite imaginative style (8.7/10)! George has a killer touch to his watches aka Branford personalisation which would be the dream of every collector. Great watches, great brands(9.2)! Τhis is another level and it’s unbeatable! Finally Adrian seems a Rolex Ad trying to be objective(6.2/10)! Sorry Adrian you are too boring but I love your videos and straps😂 P.S. You guys it’s incredible you didn’t present a single Omega or a Zenith😢

Hands down Adrian's collection just for the insane diversity not just of watch specs but of the timing of release, the colors, the wearablity everything!

I put a watch on because I like to look at it. Not to appear or disappear or worry about others.

This was great guys! Really loved each of them, and appreciated seeing each of your personalities come through in the collections! Would be honored to one day see one of our watches make it in there and hope you guys are doing great and have a wonderful holidays! All the best, Ben

Andrew won hands down, most diverse collection

Almost exactly the kind of collections I expected to see. George with his amazing limited editions comprising a few of his fantastic Bamford’s, but not bringing out his real big boys(which I really admire about him). Adrian with his safe collection as he is Mr safe, but an amazing set of safe watches, this would appeal to safe watch collectors. Then Andrew with his semi flamboyant collection showing his varied and often flamboyant taste. I think your collections are direct reflections of your personalities. I think as time goes by collectors watches tend to reflect their personalities. 10 out of 10 for all three collections. I would gladly sport with pride and add to my collection any of the watches shown. Thanks again for a great show!!!!🎉

It’s interesting to learn how other collectors approach the hobby. What surprised me the most was that the oldest watches were the Explorers. I expected to see a couple of vintage watches and not just modern reissues. To me, those old watches that I’ve acquired are more important than most of my modern ones because I feel like I’m a curator of history which makes choosing my next purchase a struggle between practicality and sentiment.

Andrews’s for me. Can’t believe I didn’t see a single omega today!

My thoughts, one collection is from someone that likes to create, another collection is from someone that is attracted to the moment and the final collection is from someone that ties his likes to his budget. These three collections kind of sum up the various collectors and watch enthusiasts out there. I think all the collections are fine because they suit a need and fulfill a void for the collector in particular.

George Collection is 4 out of 10. We were expecting more personal watches without the commercial interest. Something where there is not financial involvement, I don't see Collabs as part of a personal collection, the passion is undeniable but I would be more interested in non Bamford collabs. Adrian 5 out of 10, it's basically the same watch but at least he knows what he likes, it's consistant but lacks originality. Andrew is 7 out 10 for the diversity and for sharing watches that are more accessible to the rest of us, a lot more relatable. I won't mentioned the Hublot :). I was surprised that Andrew didn't share other watches from his collection such as the Bronze Tudor or that incredible Norquain. Overall it was very interesting to watch where I feel that for some, we actually know more about their personality vs others still trying to protect a certain privacy. Thanks for as great episode.

All three collections are great, because there are great people behind!

Nice to everyone enjoying each other’s watches.

That was a good way to kill an hour on this cold Sunday afternoon. It’s shame that George couldn’t generally see past his own commercial interests as he has an excellent grasp of the wider market but failed to expand. I would say that Andrew won by the width of one of Bark & Jack’s NATOs, with Adrian a close second.

Overall, I would rate Andrew’s collection the most appealing but George’s Tag Heuer and GP are absolutely crazy !!!

Adrian wins for me. Explorer II Polar is the best of the bunch. George’s GP is cool. Andrew’s white ceramic is fun. I tried it skeptically and was surprised how fun it is. Adrian, wear your Rootbeer more and don’t worry what people think. George, love your Silverstein B&R. Well done guys. 😊❤

Been waiting on this. Excited to see the collections

Loved this thanks! As a fledgling collector looking in on those who've been at it for years its great to see it all comes down to a reflection of personality and individuality. Standouts for me were the IWC ( maybe camera angle and lighting) and the Hublot

I stand by George´s one all the way, such creativity and story behind each piece.

Great show. If I were to pick a collection to pick up of the table and keep, it would be Adrian’s. But it could easily be anyone’s collection. Andrew’s collection looks and feels most authentic to me as a reflection of an individual’s journey. Each piece is quirky and interesting and at first glance you know there is a story there. George’s collection is predictable based on his business. Would’ve been interested to see one or two pieces without a BWD connection.

George’s collection is a good representation of brands with his personal customization. 9 out of 10. Adrian gets a 2 for being Rolex centric. Andrew gets a 10 for individual choices.

Andrew's collection is my favorite of the three, but it's a bit chronograph heavy. That said, the Longines is absolutely superb. That and a Casio for the beach is all you'd ever really need.

I’m with Adrian on this one. My watches are for me. I don’t care what other people think, and I prefer not to attrach to much attention. The Explorer is a beautiful watch yet very simple. I love it

All 3 are very good - the special memories attached to each is the real gold. Cheers

50 minutes of my Sunday time well spent, thanks. That GP is effing amazing.

Andrew’s collection is real. That’s a down to earth but still incredible and well-rounded.

Guys, that was a good episode! But what was interesting for me to learn is that I no longer base my collection on the influencers of the time, but have developed my own established taste. It was expensive, but now I can endure the annual collection reviews without buying impulses. For me, Andrew has won (7 points) ! I love you guys.

Adrian wins. But I’m bias because I’m an Adrian fan and I’m here on this channel because of him… 😂

Great video guys keep up the awesome work. Cheers!!

ALL Fantastic collections! Thanks for showing & sharing!

I almost got excited thinking we would actually see George's collection. I mean come on! We all know it's 50+ watches so just show us already. His "5 watches" collection felt more like a marketing promo for Bamford. I get that he loves his own creations, but please show us ALL your other watches too. Andrew gets the 10/10 Adrian 9.5/10 Good stuff guys!

Like the production with four cameras btw…

Andrew. His words are from a point of wonder still-and connection to sentiment. Awash in watches these three have access where pedestrians like me can only piggy back on and love to be along. I’m a forever fan of Adrian and I mirror his collection ethos (only an Explorer and Sub) but didn’t know I needed other lanes to peer into via the other two. George shows me where the farther reaches are on the horizon from where I stand (again, closer to Adrian) and I so appreciate how he sees watches and what he wants to show up for him. Appreciate you guys. A point to upvote: that moment in the end when Adrian is on the spot about selling Bark & Jack-it got so raw and very real. Love it. More of that kind of exchange and getting each other into an off balance spot. So real. Human and fun. It becomes less a presentation. Or a show. Bravo all around.

I love all the collections for what they mean to each of you. I learned to appreciate a couple of things I did not in the past and it made be reflect on my collection.

I'm running so late with AET. Brilliant episode again. All collections are amazing and I salute to the achievements on the table! 🙌 George proves again he is a genius and a rock star, Andrew is sophisticated in versatility and Adrian creates honest and independent content while wearing what he loves. But you guys just put a bug in my ear and I'd love to see a Bamford X Bark & Jack special edition! 😍😄

George: collection that no one even considered. Andrew: collection that everyone publicly says they want. Adrian: collection that everyone secretly wants and actually aims for.

Some EXTREMELY cool watches... I do like the Bell & Ross that Bamford is wearing...I may have to buy that as a Summer wear

I put on a watch that makes me smile, be it build quality or looks, but never to impress. Adrian’s comment about loving a watch because he can disappear is epic and spot on, it’s a relationship with the owner and wearer only that matters.

George 6/10 it’s very personal, a bit goofy but some cool pieces and stories. Adrain 7/10 clean, simple style, you can’t go wrong with Rolex, but you need to mix it up. Not one single Chronograph? Andrew 8/10 different styles, colors, brands and not just high dollar stuff. In my opinion it’s the most diverse and unique collection so it takes my vote for the “best”

Adrian #1 - I too have a similar collection - a Hulk, a blue/black GMT, a green IWC XX and I do wish I could get my hands on a polar explorer

I have been subscribed to you guys since the beginning of your channel and first of all, chapeau for you all having the stones to put it all out there. Watches are so personal, so to me there is no “winner”in this. I think the winner is good taste, which you all seem to have and is very rare in this space. I actually liked every watch you guys pulled out and your stories behind your purchases. I own a few that you have displayed myself. Great show. Cheers ✨

Loved the collections you all showed

Adrian for me, hands down. I actually own the 16570 Polar which was his first big boy watch and I love it, and I sold my Sub 16610 to get it, absolutely no regrets. I think you should get rid of the Kermit and the Rootbeer Adrian and trade the 42mm Explorer II for another 16570 Polar, that one with the Explorer and the IWC would make a simple yet killer 3 watch collection. Well, maybe add a speedy in the future 😂

Andrew takes the win for me here, solid and diverse collection 9/10. Next George has a very cool and different set, but I think he should do it again with no collabs aloud. I’m sure he’s some super cool pieces tucked away that are maybe private to him and that he maybe doesn’t want to share and that’s totally, but I’m sure I’m not the only one that would love to see more of what he’s got! 8/10 for him. And finally Adrian, again solid “Rolex” collection which we all knew was coming, but man I wish he’d venture out more, 6/10. Awesome ep guys!

Great video, my joint favourite with the 'Marcus' episode. I really enjoyed the contrasting collections, each reflecting the owner's spirit, and where they are in their personal watch journey. For me, Andrew wins based on diversity, wearability, sentimentality and the thought that's gone into it. BUT there's much to love (+learn) from all 3. Thanks for sharing.

For authenticity- I give them all an A. They seem very genuine to each person. My favorite collection is Andrew’s. Loved this one!!!

Adrain was a big influence for me getting my Explorer 124270. I absolutely love that watch. All of its beauty is in its simplicity. I’ve owned other Rolexes and none made me happy every time I looked at it. I got mine brand new this past June. And I’ve worn it every day since. This is my first Oyster bracelet and first EZ Link. And maybe the taper helps, but it’s the most comfortable bracelet to date. I recently tried on a Vacheron overseas. Very cool bracelet. Not as comfortable. I still might get it (it’s a touch big for my 6.5” wrist). Either way, great convo and really enjoyed this one.

Who wins? The viewers! That was a really cool episode. George: 9.4/10 Adrian: 9.6/10 and Andrew 9.4/10. Back in May of 2018, I had a brief conversation with Adrian on IG about requesting either a Tudor GMT or Rolex Pepsi. I was grateful to have gotten the call for both watches soon after. There I was with TWO amazing watches. But one was out of place.... it was the Rolex. To this day, I still daily the Tudor GMT (I did upgrade the bracelet to the Tudor 5-link) and added other watches to the collection. But I keep going back to the tried and true (Tudor). I share this, not to gloat about getting an AD call, but to communicate that podcasts, reviews and engagements like this are great tools to help viewers understand the "why" behind collecting. Happy Holidays, Gents! PS: Adrian recommended I get the Tudor, he was right all along.

It’s like choosing which one of my children I love the most. You all have great pieces. Thanks for sharing, great show as always.

I fell into the “upward mobility“ trap. I didn’t know what my ceiling was in a single watch until I shot through it… I’ve since learned.

I respect George, and I think his collection is super awesome. However, why doesn’t he ever showcase his other big pieces? I know he has a deep connection with the ones he designed and collaborated with, but he’s constantly nagging on hype pieces/brands and I’m pretty sure he has a fair share of time pieces from said brands. Is he ashamed of owning pieces from AP, Patek, Rolex etc? I also understand if he doesn’t want to show it off for security reasons, but it just doesn’t make sense to me when he calls Rolex and other big brands boring if he owns them too. Perhaps they don’t represent him? If that’s the case, why not sell them?

It was such a cool episode. I think Andrew did the best job at showing a collection with some progression and connections. The Hublot was a bit of a misstep IMHO ; a tad vulgar😂. George had more of a showcase of cools projects; very cool indeed. Adrian’s collection demonstrates someone who would rather go for class and safe investment, than displaying adventure and self confidence (in the sense of a Rolex protecting you from being judged). I respect that.

Each one of you have a great collection. I can see the passion you have for your collection. Hard to say who has the best.

I really like all 3 collections. Adrian has the "safest/most practical" one imho - and is the one I would personally choose to own. Thanks for sharing part of your respective collections! I was bummed not to see the Solargraph in Andrew's selection though - would have been cool to see such a practical solar quartz offering getting some love in this SOTC context.

Love your content, gents!

George has the most fun collection, Adrian has the most Rolex collection and Andrew has the most collection collection.

I just loved how they all had a story. I’d take Adrian’s collection in a heartbeat! Loved Andrew’s too though, nice and varied 👌👌

Love ur guys chemistry and videos! Keep up the good work

In my book Andrew gets the W for this episode. Just in diversity alone he wins by miles. George always bringing interesting stuff to the forefront and I reckon Adrian doesn't need to sell bark and jack just yet as he seems to already be on a very sweet sponsorship deal with Rolex. Would've found it interesting to have the price tag of each collection to see what the value proposition is. I appreciate that you can admire a watch as an object in itself but it is interesting to have the price as it do find it informs my judgement as well. I just got my first watch (other that a Casio f-91w) which is a Serica California that I absolutely adore but I simply can't imagine spending over £2k on a watch in the next two years. I find it hard on personal level to be able to justify the spend but I think I may have caught the bug which I fear is going to be harsh on my future bank statements. Andrew, I really appreciate you backing Hublot, I also feel they get underserved hate. One of the coolest watches that I'd love to own one day is the Hodinkee limited edition Classic Fusion in titanium which is just

My collection is closest to Adrian’s! Heck

The best watch is for disappear for nearly everyone but for a very limited crowd…

Andrew has the most versatility, even with that Hublot. Adrian resonates with one brand mostly, which isn't a bad thing (that explorer is my favourite out of all of the watches shown). George is definitely a taste tinkerer, whatever the platform he'll subdue it to his preference. Awesome show!

Andrew's collection is by far the most balanced and wearable everyday. Bamford's is a bit out there and the best watch geek's collection, but not everyday wearable. Adrian's is a very 'nice' collection, and not surprising he went with 4 Rolex! Overall I vote for Andrew's as it's the most balanced for everyday wear.

I put a watch on cause I love it. I don't care if anyone else does..

I mean this in the best way possible: it’s so infectious to watch you enjoy yourselves so profoundly despite having awful taste

This was a really great episode guys…thanks for the watches and the discussion 😊

Andrew wins way more diversified. Adrian I have to tell you that you are a Rolex mega fan.George well you're just fucking fucking cool mate..

Andrew for me definitely. Love his collection. Adrian might be “boring”, but you can argue is a great “collection” also!!! ❤

So glad this podcast exists.! This was a cool episode.

Great collections guys! Kudos to all of you 🎩

Adrian's collection is "safe" but if I could own one of three collections it would be he his. I'd rather enjoy wearing my watches than trying to appease to other watch enthusiasts by having interesting obscure pieces.

Love how Adrian stayed true to himself and did not "flashify" his curation, most would try to shake off a "Captain boring" tag, he just owns it:D screams strong character, and the other 2 of course as well, George being Bamford first and Andrew looking to do well and deliver on the expectation

Rolex Yawnsplorer ll (26:46) has me dying😂😂😂

I own a Bamford Night Owl GMT that I purchased after becoming a fan of the POD. Very pleased with it and am currently traveling through Europe wearing it. 👍🏼

This shows how personal and subjective watch collecting is. All collections are 10/10 for the owner. As objective collections on their own I prefer Andrews based on my personal taste, would pick Adrian's based on value, and would love to have my own customized versions of George's. P.S. George, if you can get Calvin and Hobbes on a dial that would be truly impressive.

I have to go with Adrian's...from a Explorer, Hulk owner...but currently having a love affair with my PAM0299❤

I totally feel George's vibes. I've done some little mods on watches, and recently jumped into the custom build boat (NH35 build, I don't have TAG Heuer mod ding money), and I love it. I keep changing the minutes hand, hard to find the exact right one. Just did the 4rh one last night, might finally have it! Have another pile of stuff for an NH34 build ready to go, but can't do anything until after Christmas, driving me crazy! I love being able to just make the watch I want instead of trying to find one on the market that's close enough.

The minute hand on the white GP is beautiful - gorgeous watch!

Adrian you didn't wanna wear a 10K watch but have an explorer 2 (about 10K USD and trades for higher) and a rootbeer which sells for well over 10k RRP? Time to wear the Kermit as part of the daily rotation again!

Andrew wins this by a mile for me. Was expecting more from George tbh. Adrians is just boring, obv good but boring. Great for going for a hike and shooting B-rolls I guess.

1. Andrew 2. Adrian 3. George Make no mistakes, they are all fantastic watches.

Thank you guys!! My Choice - Monaco, Explorer I, Longines BE, Roorbeer, Chopard ...Great conversation starter!