Inb4 Initial D is an anime not a cartoon. Didn't ask I also love the Loeb cigarette emoji...

Fun fact, if Massa gets Alonso kicked out of the 2008 Singapore Grand Prix, Toyota will get their first win as an engine manufacturer 14 years after they left.

The most hilarious part of this whole farce was when Michael Schumacher wore a Toyota t-shirt at the end of 2003 I think it was. There have always been persistent rumours that Toyota thought they had signed Michael Schumacher and not Ralf.

Da Matta used to be really vocal about the car saying that the main problem was the suspension and that Gascoygne didn't believed it, investing mainly in aero. And you can see in that yoyo style performances from track to track that mechanical grip was always a problem (monaco, monza). They've designed cars consistently without acknowledging drivers and engineers feedback, if you weren't in a hierarchical status...

The story Mike Gascoyne gave to F1 Racing was that he made a snap decision to bring Ralf in at Australia 2006 under the safety car, and it got them a podium. He was sacked on Monday for making a snap decision.

Love how you described "Barrichello breaking too early and causing eight car pile-up" instead of "Ralf driving into Barrichello".

Fun fact: Toyota wanted to enter in 2001 with a V12 engine, but teams rejected and the V12 engine was banned which caused Toyota to miss that season. The Race did a Bring Back V10's episode on Toyota's year on the sidelines which gives a good insight on the TF101 testing program

I loved the variety of F1 cars and engines in the early to mid 2000s. Shame it didn't work for Toyota but also Jaguar and Prost. Their liveries were cool

There is a really interesting story about Toyota in 2010. Toyota build a 2010 car but never raced it because the withdraw in 2009. But the story is that when the people who built the car and saw the 2010 grid they believe that there car was just as fast as red bull. Toyota had also given kobayashi a contract for 2010.

Fun fact : Toyota tried to hire Kimi Raikkonen for 2010 after left Ferrari (the first time). Kimi said no and that helped make up Toyota's mind to pull the plug. Also didn't the failed Stefan GP project try to buy the car Toyota was developing for 2010 when it pulled out?

Fun fact that I heard Ossi Oikarienen tell on the Finnish F1 broadcast who was race engineer to Mika Salo, Alan later Jarno Trulli at Toyota. "If there was not smoke coming from the engine we would have to call it an electrical problem... even though it was an engine blow out"

You should have mentioned the 2010 tf110, the car that gets 2 tenths quicker every year it never raced

This is basically the same problem that modern Renault has been grappling with: you cannot run an F1 team from a corporate boardroom. You hire skilled, smart people, hand over the checkbook, and let them hire Alonso, or you get used to watching other people win.

You had me hooked at "screaming V10s" 😃

I think at the time Toyota switching to Bridgestone for 2006 was announced as being for commercial reasons, because they did a deal to use Bridgestone tyres on their road cars. But I wonder if they were actually given the boot by Michelin. There are claims that at the 2005 US GP Toyota were running the tyres under Michelin's minimum pressure, contrubuting to the failures. (Other teams were said to be doing the same, but Toyota allegedly pushed the pressures even lower and didn't follow the other teams who promptly raised them after first practice when the dangers became apparent.)

I see a lot of similarities between Toyota's leadership at the time and how they treated F1 and how the current bosses at Renault treat their F1 operation.

Toyota also proved that just because X works in Y formula, it won't automatically work in F1

What Toyota should have done is go into a collaboration with an existing team. They could have supplied, for example, Arrows, who had the experience of designing cars already but never had a decent budget a works collaboration could have brought. To try and do the whole package from the get go was a step to far.

It's not only the staff pool which is in the UK, the very specialised supply chain is also overwhelmingly in the UK. Many of the parts teams have to design themselves are actually manufacturerd by specialist suppliers. Being able to go and speak in person to the small company which is going to manufacture your fuel cell, valves & other parts for the hydraulic system etc. has to be a significant advantage over emailing them some CAD files. Especially when there's an issue. If someone at Manor had listened to their fuel cell supplier in 2010, they would have avoided starting the season with a car unable to carry enough fuel for a full race at racing speed and having to spend a fortune producing a new chassis. (The rumour at the time was that the company making the fuel cell, who supplied most/all of the other teams (and knew what their fuel capacity was), gave Manor some tactful advice - along the lines of 'are you sure that's what you want, please confirm the specifications you've given us are correct'.)

You can say what u want about Toyota F1 team, but that Denso Panasonic livery was utterly iconic

I like the idea of Heidfeld going to Toyota reliable and definitely had enough about him to win races shame he never did. Funny in 2002 if they had Ralph and Jarno everyone would of gone wow that's a strong pairing as they were in there prime then.

I’d say the 2009 car was probably pretty good. The stillborn 2010 car was evidently excellent but who knows really.

Salo said that Toyota hired people from their rally project but nobody from F1 he was The only one WHO had F1 experince. Salo would Have Been The one to win.

And then they went to NASCAR (with the Camry, of all things), and basically dominated - mostly because manufacturer teams weren't allowed so they couldn't interfere. I wonder what might've happened if they'd just come onboard Arrows as a sponsor and/or engine supplier?

What makes this even more bitter is the fact that Toyota quit rallying because this, even thou they had one of the best team of the sport and best drivers driving for them in WRC.

My understanding was that Toyota gave da Matta a chance since he won them their first and only CART championship, and then let him go mid-season in 2004 because he was just a little too vocal about the issues with the TF104/B. It doesn't mention it directly in their 2004 Season yearbook (no surprise), though it does hype up Mike Gascoyne...

7:40 - Always love a good DS9 reference. Blueprints are not the same as a physical component because IT IS REAL! Brother Benny approves of your fandom Aiden.

With all that money, they should have hired Adrian Newey when he became disgruntled at McLaren but then I don't think Newey would have been very happy in Toyota's corporate environment.

Olivier didn't win the Monaco GP because 'everyone crashed'. Before his pit stop he overtook three or four cars, overtook Irvine afterwards and then got into the lead when Hill and then Alesi retired with mechanical failure. Had he not done those initial overtakes he would have finished fourth

As an American one thing that I think really hurt & eventually killed Toyota's involvement in F1 along with the financial crisis of 2008 was their growing interest & then involvement in NASCAR. As far back as the early 90's, Toyota was planning to enter NASCAR & had even started talking to Bill France Jr about entering the sport as early as 1993. Then the Japanese financial crisis of the mid 90's ended all hope of that happening at that time with Toyota deciding to focus their US motorsport efforts into Indycar/CART. However by the early 2000s, with an ever increasing rift between Toyota & CART (which resulted in Toyota defecting to the IRL after 2002) along with a better financial position, Toyota decided it was time to enter NASCAR. At first Toyota started their involvement in the Truck Series in 2004 & then entered the Xfinity & Cup Series in 2007. At first Toyota's success in NASCAR was all in the Truck Series with Toyota drivers winning the title every year from 2006-2010. Meanwhile their Cup Series program was absolutely awful in the first few years with Michael Waltrip Racing & Red Bull (yes they were in NASCAR for a brief period) always being at the back of the pack. It wasn't until Joe Gibbs Racing (JGR) became a Toyota team in 2008 that Toyota realized that if they invested more money in NASCAR, they could have a quicker ROI than they would in staying in F1. It took 7 years but Toyota won the Cup Series title in 2015 with Kyle Busch & have been quite successful in NASCAR since then winning two more titles in 2017 with Martin Truex Jr & 2019 with Kyle Busch again & multiple race wins.

Toyota's failure shows that it doesn't matter how much money gets thrown at a project, if the decisions are too slow in coming, it holds the organisation up. Worse still, what progress was made was undermined by interference from Japan (the switch from Michelin tyres to Bridgestone in 2006 was made against the wishes of the technical team, setting them back from the relative high of 2005).

Think Toyota, think _that_ Will Hoy teammate crash. Think that turbo restrictor, that McNish crash in F1, (sidebar that McNish crash in LM24), how fast Trulli was, the GTOne, the Corolla stopping within sight of the finish for Carlos, the 2016 Le Mans. I think they're cursed.

I love these videos and the series in general, keep them coming! I would say though i think this is a bit harsh on Trulli and Schumacher as a driver pairing. I mean, they signed 2 grand prix winners from teams which had been challenging for the title in recent years. Not to mention that Trulli probably would have outscored Alonso in 2004 if he hadn't been released early.

Toyota really belongs to sportscars, stock cars and rally. And while with Super Formula shows that Toyota can do a lot with open wheelers, F1 is just a whole different world.

Great job with this! A lot of factors here I was not aware of.

sitting down with my dinner after a hard days graft, looking forward to watching this 🤤 your videos are bloody brilliant!

Love the 17min video. Something to listen to while working

it's always a good day when you upload. never mind the fact that it's almost 1am for me...

the Toyota saga is the funniest part of the boring years of the Schumacher era. They were also taking part on Discovery documentaries depicting their suffering into making a front wing that works and as we all know it didn't

9:28 the perfrct summary of Toyota time in f1 the reason they evem stepped back in performance was because they made a car which was designed for Michelin tires to use Bridgestone And why did they make the switch in 2006..... because Bridgestone and them IIRC were commerical partners and not for any actual competitive reasons, Michelin by 06 had the better tires (if your team wasn't ferrari) in nearly all conditions aside from damp conditions The Toyota f1 experience lol

I remember being a wee bab of 4 watching Schumacher's domination wins on TV with my dad back in the early 00s. The screaming V10s will forever be THE sound of motor racing to me.

Love your work!👍👍👍

Well done, good one. Thumb's Up, From Me All!!

great video mate

That was great, thanks, Aidan, It's so disappointing because, I like Toyota products. Cheers from the Pacific West Coast of Canada

I've been following F1 since 1981 and my first race I attended was Adelaide in 1986 (We did a coach trip from Perth - 36 hours to the Barossa Valley). I've been to 64 races and I've watched races since the Turbo era. My favourite era was when there were V12s on the grid. At races like Spa and Monza the Ferraris (Alesi and Berger) were frequently the first out of the pits. You could hear the shriek of the V12s as they went around the Ardenne of the Royal Park.

Someone said on here this is likely F1’s biggest ever failure - it’S certainly in the running. I’d also give a shout-out to Jaguar, and my personal #1, the wretched 1991 Porsche 3512 V12.

I don't really think where they were based had anything to do with it as the non England based teams have never had an issue recruiting, and language never seems to be an issue as many Brits have gone over to them over the years. Sauber based in Switzerland, AT and Ferrari based in Italy, and they are not native English speaking countries either, which is why drivers and team members often go out of their way to learn the language even if those countries are more likely to speak English than the Brits are to speak their language. Sauber was a big manufacturer during the BMW era. Ferrari is a big manufacturer (of sorts) and so was Toyota, so I really don't think it would have been more difficult for Brits to work for Toyota and relocate than it was for the BMW and Ferrari guys. BMW was far more successful and Ferrari was winning titles. Toyota suffered from exactly the same problem as Jaguar. Interference from the parent company rather than being left alone. (hell we all know the famous "Who is this Edmund Irvine bloke on the payroll" quote". Of course not being based in the UK does make things tougher, I just don't think that was a factor here.

excelent video

you had me at "Screaming V10's" sir :D

I had a Motorsport Manager mod with Toyota in 04. I nabbed Frentzen who was a free agent in 04 and paired him with Kubica. Frentzen especially on the back of his Beyond The Grid interview would have been an amazing get to give some technical direction (even maybe nabbing Heidfeld who was struggling along with Jordan...).

I think that McLaren was a better example of copying. Some how the Papayra RedBull has not gotten as much attention as the Green RedBull or the Pink Merc (interesting they have done that more than once). The Papayra colored car has not only copied the side pods but the floor and the rear end as well. It is not a carbon copy because that is against the rules now but it took considerable inspiration from the RB19. It didn't hurt they got to see the floor of that car while they were already working on the redesign of the whole car not just the floor. They just got even better inspiration far more accurate than before. HAHA

The classic case of the board room trying to run a race team. Similar to how Ferrari is now

Of course, Sid Watkins had to tell Alan McNish he wasn't fit to race. There's no way he would willingly withdraw from anything. His head's as hard as a coconut. 😀🥥

I seem to recall they switched to Bridgestone at the last minute because the road car division signed a deal to put all their cars on their tyres and thought the F1 team had to mirror that. The ultimate example of corporate interference.

Celebrate the Content of Aidan Millward Now! I've said this before and will surely say it again. After the first time you waxed 'reminiscent' regarding a previous race in an extinct era of this once glorious sport, I had to see for myself and, well, you took me there where I want to be for every race in F1, always. For the second time, I've watched a race you've featured and in this case, the 2002 Australian GP, and was not disappointed. This is a Classic to end all Classics and I'm not even through the damned race! As if the opening lap's collision won't get you, there's so much more to come. And come. And come... As far as I'm concerned, these bygone eras highly outrank anything we see, hear and read of today. You are our golden gatekeeper of F1 memories. Thank you for giving us a unique perspective. Quite the rare, supreme bon vivant when it comes to F1 content. Now, if you'll excuse me, I've got to return to the race. Only lap 31/58. Let's go Kimi!!!

Toyota then really has similarities with Alpine today i.e.allegedly being very heavy on the corporate interference.

Great video on Toyota F1, at times i wonder if only they had stayed on as a powerunit supplier, they could have even partner with RB.

I think they should have stayed in F1 and they would have success (and probably would be good under the cost cap)

Toyota also spent a shed load in sportcar racing for decades, only finally seeing success when at Le Mans and the world championship during the past few years.

You nailed it. A few more choices with drivers, managers they would have been contenders. But they do the unfortunate Japanese thing like Honda and just pull out

The Screaming V10s - great band

Toyota also had the very first Hybrid race car, a Supra that appeared in Super Taikyu and was based on a Super GT car way back in 2007. It was also the first Hybrid car to win a race of any force.

Most of the things you listed about why the 2000s were the best reminded me why the ‘90s were actually the best.

Toyota thought they'd throw money at the issue till it was solved

Screaming V10's woooo!! 🙌 😉

"The TF104 and 104B were a disaster" with the Williams FW43 in the background is fucking genius

Finally got around to watching the documentary about Brawn's incredible season & it makes Toyota's failure look even worse in comparison.

Toyota should have thrown everything at trying to sign Schumi in 2006. The window would have been small but they could have won races.

Toyota had one thing going for them; they had a screaming V10

The short of it, Toyota wanted it their way and refused to hire someone that would say “you’re fucking doing it wrong, get over yourself, this how F1 works.”

Toyota in fairness with the windtunnel in Cologne was a good business considering a lot of F1 teams have used it. They did get something right! The rest... Baah!

As a Toyota driver for many years and a Formula 1 fan with a keen dislike for Hamilton ever since his mug first appeared on the grid back in "07 you can imagine how painful it is to look back at Toyota's tenure in F1. Even more painful seeing how well Toyota's Gazoo Racing does with a hybrid engine in WEC. I'd just know deep down they could have been great if they were in F1 in this era.

Part of me wonders if the reorganization of Toyota's racing division has allowed them to learn the lessons of where they went wrong and could come back into the sport with a fresh perspective and better understanding of what it takes to win. I would like to think that the Toyota Gazoo Racing outfit would do much better and wouldn't face meddling from the board back in Japan, but I don't know if I can say that with any certainty. It's just a shame that the largest auto manufacturer shot themselves in the foot so many times with their racing team that they burned through billions to not get a single win in F1.

That DC hat 🔥

A good job was done. With the video. Not talking about Toyota, obviously.

Wait, are you also a DS9 fan?! It's literally my favorite show ever ❤

adian don't just call it a fing cartoon it's the reason i own a nissan silva s14. it's called intal d buddy... long time fan we've talked before nice black country flag got one on my parcel shelf in said nissan buddy great content as always. ( btw you should do a little break down on the cars from intal d )

The Toyota Way was really an achilles heel in the fast moving world of formula one. But maybe with the budget cap in place it, it would work. The cars nowadays are not really an new design at all, more an evolution of previous years car. Maybe the Toyota Way would work as it focusses on evolving and improving rather than new design...

Ferrari have been proving you can't always buy success for 73 years 😂😂

I think you're funny when you swear. We need to up your f-bomb limit.

No, Ireland and their love of rally and diffing/drifting have a lot to answer for with regards to ae86 prices in the uk

I really wonder where you got the 4Bil number from? :)

"People go on about the 2000's as the best part of Formula One"......must be the people who missed out on the years prior to that.

I remember a race in canada where the drivers were told to keep away from the kerbs because their suspension couldn't handle them. Maybe that was around the time they switched to Bridgestone, I don't really remember. That's how bad their car was at times. I was going to say "bring back V12s" when you were giving the introduction. I didn't know V12 was Toyota's original intention. If only...! 🤔

Trulli was one of the five best qualifiers and BMW Williams paid Ralf a lot. In crap cars Talent manifests differently. Montoya took a year and a half to get on top of Ralf. Ralf had 6 more wins than Heidfeld who bested Kubica twice.

First 30sec. 👍 let's get some likes for the screaming v10s👍👍👍

video on scott speed?

McNish was also involved in that terrible 1990 Donnington F3000 crash.

And they would be wrong. 1992-1994 was peak F1.

I wonder if you could do a similar video with BMW perhaps Aidan. Maybe looking at their history in the sport as a whole and specifically the run with Sauber in the 2000s

Mind you that Toyota killed off all of their other racing divisions like their rally and sportscar programmes to concentrate only on F1 which in the end didn't do them any favours. Audi is doing the same mistake Toyota did - they already killed the stillborn LMDh project, the Dakar programme will also shut down and most baffingly would end their profitable and successful customer racing programmes in the GT3 and TCR categories (or in the best case scale down works support to the bare minimum). And all of that just to concentrate on Formula One - an area in which neither Audi, nor the Volkswagen Group in general (bar Porsche, but that's a whole other story) has expertise.

I think Toyota jazzed up a "what was essentially" a wheelchair, or a mobility scooter. It was on Top Gear!

I knew Toyota spent a lot on its F1 project, but I had no idea it was that much!

Toyota is also a major reason why Mercedes bought experienced Brawn/Honda/BAR outfit instead of doing it the same way with a own team based in germany.

No doubt that IF the Toyota of nowadays had a team they'd doing great

I never understood why they even started their development in Germany. In that time i thought it would be better to use their fasilitics in Japan. Didn´t they even build a complete new wind Tunnel in 2004 in Germany for f1 because the Tunnel produced faulty results?

Man, I was really pulling for Toyota. It was frustrating to be a fan of theirs.

Never would've guessed that Toyota used ridiculous amount of money for F1 based on their results until I heard about the money usage last year

Toyota's bean counters must've seen the light and decided to go all in on NASCAR racing the same time they were exiting F1.