Great show format on this video walk and talk good job guys 👍👍🇺🇸🇺🇸

Does anyone else hope that dealers end up losing big time with tons of unsold vehicles on their lots for months as payback for gauging everyone for with ridiculous mark ups the last few years.

being a slave to huge car payments is the straightest path to living paycheck to paycheck

Price gouging by dealers during the pandemic completely destroyed their reputation and it was already bad - two years of gain for long-term pain. More importantly though, a lot of people with half-decent vehicles were forced to hold onto their vehicles longer than they normally would (e.g. 3 year leases) and it has reset peoples perceptions regarding vehicle longevity. We would have bought/leased two vehicles during the pandemic, but we ended up keeping/buying out our 2013 Explorer and 2018 Volvo. Both are under 100,000 miles and running fine - my intention now is to drive the wheels off them - there's just nothing that interests me at current prices and there's no chance of casually browsing a dealer lot because I can't stand them.

$81k for a Ram 1500 Rebel 😂😂 Let’m rot!

Finding an affordable truck is like finding $5 Blackjack game. Once abundant in its day, now becoming a myth.

RAM trucks are overflowing in the US and Canada. Most Dealers still have 2022's. RAM have overpriced themselves out of the market.

I could care less about the dealers. Most of them have been nothing short of greedy the past 4 years. They’ve stole peoples custom orders, gouged on market adjustments and done quite a bit of shady business. This is what happens when you have manipulated the market like has been done. It’s going to hurt for them.

I sold my newer truck as I couldn't justify $70k for a truck I want to "use"... I bought a used PG&E Fleet '13 GMC 2500HD 4x with a 6.0 gas.... I LOVE it! I paid $13k cash, threw on a used shell, Rhinolined the entire truck and drive it off road without freaking out about scratches or hard use...

My local Ford dealer has about 100 F-150, 20 Rangers, 3 Mustangs, and no Mavericks or SUVs on the lot. Full-sized trucks are just too expensive, nobody is buying them anymore. They even have huge stickers going down the entire side of the cab saying "$20,000 off" and that truck has been there for 2 months . They offered to buy my 2 year old maverick back for what I paid for it lol.

I never thought I would live long enough to hear someone call a low 60's pick up truck the affordable option. Has everyone lost their minds?

i love how realistic nathan is andre tries to give a positive corporate friendly spin but it gets tiring

They can only raise the price of these trucks so much until people just don't buy many more

Still hard to fathom a truck that cost $87K. It would take a business to write one off against to make it affordable.

What baffles me, a CDL trucker, is seeing pickups close to the price of some rigs. Ridiculous!

6:18 - This was the perfect response to why there are so many trucks and vehicles left over. When you're paying, after taxes and fees, almost 100 grand for a half-ton truck, people can't stomach that. The prices of vehicles have gotten to the point where you have to mortgage the damn things. We got told, by a dealership, they have a couple banks financing for 12 years!!! The banks are making out like bandits here. Costs of vehicles have gotten out of hand when you can buy a HD truck that costs more than twice the average person's salary. This has caused the used market to lose it's mind as well. $40k + for used trucks with over 150k miles. They're plain worn the F out and you gotta finance them like a new vehicle. It's truly disgusting.

Good car salesman talk, everything they looked at should be realistically 20,000 off for the dealers to sell this metal.

Probably. I'd believe it. I'm not purchasing a new truck that I'll have to pay over $1,150 a month for.... not including insurance. Prices still kinda crazy. Very big thank you to @TFLtalk for keeping us all in the loop! #1 in my book!

In my opinion trucks are 25-30% overvalued on the sticker prices at the moment. The manufacturers are going to take as long as the consumer is giving but it seems the consumers may be running out of fuel, once the credit cards start defaulting and the unemployment rate reaches 5% that is the time to strike. It will happen at some point nobody really knows when.

Saying that the truck inventory will turn over in a week is pretty optimistic. According to December '23 numbers, the F-series in total had 88 days supply of inventory. Which means that the trucks are sitting on lots.

The prices are just depressing to hear.... just insane. I'll be driving my truck till it falls apart.. then I'll probably have to get a used vehicle. Don't think Ill ever buy a new truck again.

I was planning on buying a new truck this year. But after searching and the best I can do 10.28% interest. My car which I bought about 17 months ago is at 3.94% percent. A similar priced truck that I was looking at is $952, which is a little over $300 increase to what im currently paying. My car is almost paid off, but I can't stomach paying an extra $300 more a month when the prices and term length are similar.

I can tell you the dealership I work at is filled to the brim with new rams, (all of them. 1500, 2500 and 3500.) There’s one other car that we have a significant fleet of, and that’s the new Dodge Hornet.

When a vehicle costs almost as much as a house you have to be a complete idiot to buy it. People are starting to figure that out soon hopefully the dealerships will figure that out too

I live in Spring/Woodlands, Texas. My local Ford dealer, Planet Ford, has almost 600 F150s on the lot and will move them within 45 days. Every F150 is sold at invoice, which is typically $6K - $7K below sticker. I dont know why anyone would go to a "local" dealer to buy an F150 when they could go to one of the large dealers and get one for a LOT less.

I got a postcard from my GMC dealer saying they’d give me $23k for my garage kept 2017 Sierra slt. So for it and another $40-50k I can swap it out for a truck that won’t do anything better for me and that I’ll have to worry about more and pay higher insurance on. F that. I’ll have way more fun making memories on my dirtbike, snow skiing, and fishing in the keys with that money.

These manufacturers have lost there mind. People say just get the basics because you don’t need all the fancy stuff. Ram is selling a 1500 in tradesman trim that has 4 doors, 4WD, and cloth seats for $49k MSRP. It’s supposed to be a working man’s truck. Who can afford that?

Good show. I find it interesting that over half of my friends including myself have decided to pay off vehicles from 2015s to 2017s and keep them. For many years it was common for us to get new ones after about 5 or 6 years. I get that you’re saying the market inventory is not overflowing. I’m sure not buying at these prices especially with interest rates. This is not due to being able to afford it, I just think they are way overpriced. Just my two cents. Thanks again

I ended up buying my Ranger lease out for these same reasons. Couldn't find a single new one and my buy out was "only" 26k. Prices are going up but my pay stays the same.

Unfortunately Ram doesn’t understand that the reason they sold so many trucks is because they were priced below Ford and Chevy and were still offering huge discounts on top of it. They thought because they passed Chevy for a minute they could price their trucks higher. $10 k more than prescamdemic is just stupid.

After 2019, pretty much any vehicle at a dealership's are overpriced. Aka FCA is shooting themselves in the foot with insane mark ups like a Jeep wrangler in Canada new is over $50,000 then Ram trucks for a rebel or sport it's 75-80K and The most outrageous is the Chrysler Pacifica $70,000 for a minivan like why. I feel like they're gonna price themselves out of existence.

Holy crap! That ram rebel is 30k more than what I bought for my 2020 rebel Back in November of 2020. My rebel was also fully loaded at the time. It was only missing the sun roof.

I can't get interested or remotely excited about vehicles I can no longer afford. Your videos are close as I'll get to a dealership.

The scam is you can get a decent affordable truck at 42k but if you want seats n a steering wheel it's part of a package and then the truck will cost you 83k.

The increase in the last couple years is crazy. My 2022 canyon at4 was 42k new . I know it’s the last year of an older model but still crazy.

Manufacturers assumed they could keep extending financing terms and people would bite. I remember when they started adding the 5th year of financing. It was unheard of to see auto financing past 4 years.

Thanks for dressing up for the videos, guys!

The reason why there are so many trucks sitting is because of price. When I purchased my first brand new full sized truck, 2015 F150 XL it had a sticker of 32k. I get that is a base truck but less than 10 years later that same truck is easily 20K more. The problem is that dealers marked up trucks and never really got rid of it because the mfg’s just upped their MSRP. Not to mention inflation is crazy the last few years. Give the market 6-8 months and pricing will drop, regular middle class people can’t afford a 1100+ payment…at least those that are smart with money would never consider it.

The only thing missing on those lots were customers.

A 30k truck for 60k. The manufacturers won't "break" until 2025, but it is only a matter of time.

I decided to look at the inventory by my house (2) +$120k, (1) $100k, (8) $80-99k, (31) $65k to $75k. At $60k it’s $1100 payments for 72 months for a F150, at $122k it’s almost $2300 per month for 72 months, new car prices have gotten out of control. The bank is making $35k on interest for the 72 months, wow I’m in the wrong business. They do have about 40 plain Jane trucks for $35k each, a little bit better.

I think it's a shame that the government is restricting what cars dealers can sell. What ever happened to Land of the free.

Three years ago I purchased a fully loaded Ram Rebel, eTorque, Sunroof, Ram boxes, everything offered for $50K out the door. I fully understand production cost, but I'd love to see a cost breakdown on materials; nuts to bolts, what does it cost for the manufacturer to build a vehicle, materials only.

I just bought a Ram Laramie NightEdition 4 wheel drive, panoramic sunroof, Harmon Kardon speaker set, spray in Bedliner, no tonneau cover or boards… The original ask in early November was $74k at 8.5% interest, I said no. They called back just before Black Friday and said $72k at 8.3% interest. I said no. They called back in December and said $65k at 8.3% interest, I said no. End of December we settled on $60,580 at 3.9% interest. ^ moral of the story. Drag these greedy bastards through the coals and don’t be afraid to continuously walk away. I saved nearly $14k off the sale price and add thousands on top of that in interest that would’ve been spent. If one dealer refuses to work with you, go find another. I had to go to the state next to me to find my deal.

You guys are so knowledgeable and entertaining and i just love it. Walking around, no script, just bouncing of each other and never boring. Really great stuff guys. Well done 😁😁😁

24’ Honda Ridgeline Sport at $41k MSRP (maybe couple thousand discount) is looking pretty appealing now days. Spending anything over $40k on a new vehicle raises my eye brows (I’m cheap 😁). Good luck to the new vehicle industry this year.

My money is on sales tanking further without the Hemi availability in these trucks. Bringing back the Hemi name in 2003 was one of the best decisions Chrysler ever made. Sad they let it all go to waste.

17:30 Nate crushed it I’m proud I cried laughing. Best part. The enthusiasm was tremendous

I was considering trading my 2018 F150 for a 3/4 ton but the prices would derail my retirement plans. I kept my F150 and bought a 1994 F350 4x4 with 183k miles for cash for my heavy duty jobs.

Unless your you have a bank account with a generous amount of zeros or own a business flooding you with $ that's burning a hole in your pocket... You need a brain MRI , catscan, and dogscan if you have or plan to buy or finance a brand new truck right now. Ef the mfg, and dealers. Working class men... Need a truck for towing a boat or your handyman gig etc? Get a used old but clean truck with tons of miles, pay cash and do your own repairs and maintenance. You rich guys can do the same thing.. Just spend the other 50k on a used m3 convertable, a jetski, dirtbike, couple rugers and 92s, Asian massage twice a week all year, and put a poor dude through first year of community college

Jeez, I'll never be able to afford a new truck. Last one I bought was in 2014, Chevy 1500 LT V6 4 door Z71 for $35K. The new single cabs start at $45K for a 4x4 🥺

I sold at 2 of the largest Ford dealerships in Western Canada, and both had huge sales numbers to rental car companies (who buy their cars) and an in-house leasing company with thousands of our own cars in the system. We relied on our lease returns and huge purchases at rental auctions to provide stock for the used car departments. We always worked under the assumption that new car sales were never going to be profitable, but we made profits on used cars, service, parts and leasing. We were in oil country and had so many industrial accounts, we didn't worry about retail sales so much as smaller dealers do.

I still don't understand the draw to the Gladiator. It just looks soo goofy to me. The price seals the deal even more. Edit: The fact that we think $45k for a single cab work truck is a good deal now a days is insane.

What can we do to get Andre in a car today? Offer it with cruise control...😂

These guys have really no idea why it is that dealerships typically want to get rid inventory after 60-90 days (typically). It's because of "floorplan", i.e. the company that supplies the financing for the inventory. It's limited like a credit line. This, for one, can compel the dealership to rid that inventory in order to free up 'credit' to buy new inventory. Also, after a certain period of time as determined by the floorplan provider they start charging the dealership higher rates and fees to keep those units, and soon thereafter they force the dealer pay for those vehicles in full. Thus cutting into the store's budget

Awesome and informative. Thanks so much Gentlemen!!

The tour was Great to watch and TY 👌

Canadian dealers were selling all their good used trucks to US clients during Covid. There was a huge demand. I couldn’t find one at normal price in February 2023. I bought a new chev custom for cheaper than second hand off the transporter.

I really like the lot walks. Would love to see you do them on a regular basis.

Unless They Come Down To $17,000.00 to $13,000.00 for A Truck, They Are SCREWED ! I have Never Paid Over $21,700.00 for A Truck mostly Loaded... Everyone Needs To Do A Reality Check, No one I know can Spend STUPID Money on A Car or Truck and Housing is A Joke in some Places.

No one mentioned this but *gm’s* higher trim models (Z71, Premier, High Country, ZR2, AT4, AT4X, DENALI, D.ULTIMATE) *actually sell,* and they ALL sell well in both the U.S. and Canada. The others (Ford, RAM/Jeep, Toyota, etc.) haven’t quite figured it out yet and seem to be struggling to compete in that regard. It’s funny because people used to poke at them for having “too many brands” under one parent company. Now, Jeep thinks they’re a full on luxury brand. Hyundai, Kia and Ford all think the same and they wonder why their actual luxury brands don’t do as well as they could. *gm* finally has their hierarchy figured out across the board and it’s paid off big time.

Also these vehicles depreciate rapidly, in my opinion it’s better to buy a lightly used one so the first owner takes the biggest hit. Also the dealers here in Houston have full lots full of vehicles

I like the dealer walk format. You should do it more often. Also have it for cars, but I do think it is concerning since it’s going to get worse but it’s not super bad yet because having all those mid trim level trucks should be selling more and no cheap trucks and no high trim trucks basically shows what we kind of know that the interest rates are too high because I’m thinking the mid trim trucks are what normal every day people would have to do some financing for but if they get a maverick in the low 30s, they could probably pay mostly cash or have a trade in and then the high trims are all rich people who will try to pay cash if possible or can afford the high interest rate. Since there are still a lot of 2023 Rams, sitting on the lot in my local dealership. But that’s just what I’m thinking.

Another great video guys! As to why the limited colors on the lot, as a retired Ford Commercial Account/Finance Manager, the dealer orders the stock inventory one at a time. Sometimes the dealer gets lazy, and just orders a bunch of white, or red. When I did the ordering, I tried to do all the colors offered by Ford as well as options. For example, if I ordered a truck with max trailer tow package, I always ordered the trailer tow mirrors which other dealers fail to do. Keep up the great work!

As a typical truck guy, i fell in love with a Grand Marquis i bought. Full frame RWD V8. Smooth, quiet, reliable and can pull around a decent sized trailer. A nicely used $4000 battle tank with a trailer bigger and lower than any truck bed is way more appealing than todays nonsense at the dealerships.

Learn to wrench on your truck. Bought new 2500HD WT in 2015 for 36K. Currently has 330K miles. Top end at 183k, rebuilt transmission at 193k and rebuilt rear end at 283k. Runs just as strong as the day I bought it.

During COVID manufacturers watched dealers add crazy ADM and sell trucks as fast as they got them. So what did manufacturers do? Bumped prices of course (thanks to global supply chain shortages wink, wink). What they didn't account for was the build back better inflation and 1980's interest rates. Throw in the UAW cost increase thanks to a record contract for non skilled labor and this will get worse before it gets better. I'll buy my next truck when rates are below 3% and manufacturers are offing $10k-$15k factory incentives. If that never happens? I'll have a 2021 F-150 for a long, long time.

They can't sell them because they have raised the price into the stratosphere and they have lost the average consumer.

I was given a brand new RAM as a rental in Denver last winter. Still had the plastic on the doors inside (lazy employees couldn't be bothered to remove it). Had less than 30 miles on it. Drove less than 100 miles to Breck, the next morning it had to be towed due to massive electrical failure. Tow driver said he's towed more new vehicles in the last 12 months as he has his entire 30 year career combined

So.....what exactly is the point of the video? The idea is the "doom & gloom" is false but how did you show that? Seems like lots of trucks out there for availability backing them up. Maybe if you showed empty lots or a comparison of that dealer's sales numbers showing things are fine it would have backed you up more. But just by walking around a lot looking at stickers doesn't.

People have been complaining about rising prices for several years. But until the past couple months they couldn't manufacture enough to keep up with how fast they were selling. If you were the manufacturer you'd be making them as expensive as possible too.

Getting my 98 12 valve cummins all ready tuned and new suspension. Ready for another 25 years

You guys do a great job of telling us what is new from the manufactures. Good data driven analysis on most of your videos. I would love a new truck and rent trucks when I travel because sometimes they are cheaper than SUV's. Two big problems for people that don't use these trucks for truck purposes. One is that these trucks are over priced for what you get. Making hundreds of thousands of these one should get the cost down but the manufactures keep big margins on these things. Second is that most of us don't need a big truck that does not fit in our legacy garage. I did a garage fit tested of a new F150 in my garage. Yes it does fit, but barely. Not a livable situation. We need a good small truck for the rest of us. Only the Maverick does the job.

I just can’t believe how outrageously expensive these dumb things are.

Nice of the dealerships to keep the buying public out of the lots so TFL can film, or is it that no one can afford this overpriced metal. Time for the manufactures top execs to earn those millions and focus on affordability build what people can afford rather than loaded max profit models.

People want cheap trucks, even though 60% of truck guys hate on the maverick but there’s a reason why it’s selling so well compared to every other truck on the market. The only people that can afford 50k+ vehicles is if they are business owners or make 80k+ per year 11:45 In my case I traded in my 2020 Ranger that I wanted to keep but just got too expensive gas/insurance wise for a 24’ maverick. I was going to get a tradesman or F150 but they are too expensive.

Thanks for doing this. There is so many utubers forecasting dealers can’t sell but don’t see prices going down. Don’t know what to believe

Also, I don’t know why Jeep has so many 4xe wranglers on all their lots because there is not that many people who want them I guess they’re doing it for fuel economy reasons, but that’s it. I’m gonna stick with my V6 after seeing a video of a 2024 wrangler 4xe blowing its roof off because the battery caught fire and got to the gas tank also, every time I think I want a 4xe there’s a massive catastrophic recall on them like the batteries, catching fire or the engine turning off while driving for example

Car and Driver says Jeep sells more Grand Cherokees than Toyota sells Tacomas. I found that interesting.

Great video! Very informative

These guys are cool but are overly optimistic. I live 40 min north of them and most dealers have a minimum 60 day supply of trucks. A lot of them have 80+ day inventory.

All new trucks are way to high and until people stop buying for these out of control prices they will keep doing it. The new tundra is the shape of a brick and they want 70 k. Nope i just hang onto my 2013 tacoma

Great video guys, thank you.

Great video!

That little exclaimation over the 80+K price says it all! There is no reasonable way to justify it. I begin to wonder if they jacked these prices into the sky so that the useless EV's wouldn't look so much like a giant paperweight.

I wonder why they can't sell that 81,000 Rebel at 9% interest? I bought my new Ram tradesmen in 2020 for 29,999. $50 leveling kit and 1k rebel tire&wheel pull offs and it looked awesome!........at 3% interest rate.

Enjoyed the walk arounds!

In Maine we pay excise tax on the original window sticker msrp for the entire life of the vehicle. When a vehicle is purchased in Maine the original msrp is branded onto the title and stays with it forever. We can’t afford the trucks, the interest, the taxes, or the insurance on any new vehicles. Our CDJR dealers are loaded with “new” rams, Jeep 4xes and even used Rams. They just sit there. They couldn’t care less about your Ram trade in. Everyone that wanted a new truck already bought one. Ram prices are just not competitive at all. People that are rich enough to buy them don’t want a Ram.

There was never a shortage of used vehicles. The whole thing was a scam I did wait for the last of the Tundra V8 s to come around but Tundras are always a premium.

High prices + dealer markups = low sales. The prices will eventually come down, or the dealers will have a lot of vehicles to look at every day on their lot.

Gladiators are sitting on lots because people realized they are a terrible deal. They are basically mid size trucks with full size prices and a death wobble.

Great job!!

It's a combination of crazy high MSRP and high interest rates. If you were to finance a HD diesel right now, you'd be hard pressed to get one under $1500 a month

47k for a regular cab 4 cylinder 😳

It’s great to see you guys outside talking trucks! Outside with working trucks is where its at!

4WD, high tech eco engines, 10 speed auto trans,non stop electronics, infoscreens,power everything and all options standard, extreme safety regs, high salaries along the way. And people wonder why they are crazy money. How about v 8, 5 speed manual, no tech, sensors,real bumpers, no ac, 2wd, on and on. $20,000+ less.

With interest rates at record highs they can keep their trucks and cars.

It’s so crazy, I’ve been trying to buy the same truck since August…they just won’t budge on the $2700 difference. Oh well

I can watch these two all day! Great content guys .

Visited my local Ram dealer the other day for regular maintenance service, and saw only 4 new Ram 1500s (all crew cab 4x4) on the lot and about the same number of new 2500s. That's by far the fewest 1500s, and Rams in general, I've ever seen at this dealership. They had a good sized inventory of new Jeeps though and 5 or 6 new Durangos.