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Most people think they're not optimizing their advertising and marketing campaigns enough.
But what a lot of people don't realise, is that it's actually possible (and very common) to OVER optimize your campaigns. OR to optimize them based on the wrong signals that only paint a fraction of the picture...
Here's how to avoid over-optimisation of your advertising campaigns and what you can do to ensure you don't fall into these commons marketing pitfalls.
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Can you over-optimize facebook ads?
Can you over-optimize google ads?
Can you over-optimize ads?
Can you over-optimize?
Campaign over-optimization
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