BRANDLE: The New High-End Line from Nicks Boots

Рет қаралды 11,297

7 ай бұрын

Honoring the maiden name of Nicks’ owner Shuyler Mowe’s wife-which adorned the sign on her family’s boot emporium in Chillicothe, Ohio in the 1920’s-Brandle is a completely new, far dressier line made in Spokane by Nicks’ top bootmakers. If a Nicks Builder Pro is Paul Bunyan, a Brandle boot might just be Paul Newman. Or at least peak Paul Rudd.
Shuyler’s guiding light in developing the Brandle 1925 boot was: “Why can’t we make the best boot we possibly can, from an aesthetic, materials, and construction standpoint.” To accomplish that, almost everything about Brandle is new and upgraded: the last, the pattern, and almost every single material.
See the boots and order at: housebrandle.com/
More Stitchdown coverage of Brandle: www.stitchdown.com/brands/nic...

Пікірлер: 59

@cheekibreeki9155 7 ай бұрын

Oh man, the profile of the Brandle does look different from other boots I have seen so far. The pictures on the Brandle site doesn't do it justice of how good it looks in the video. However at $1200 to $2000 range, this boot would only be realistic for someone average like me to buy if I had "fuck you" money. Until then, it's going to be a "fuck me" purchase.

@sailcat9 7 ай бұрын

So, Nick's is releasing a line of high-end boots that are going to compete with Viberg and other premium bootmakers. I hope they succeed. I have two pairs of Nick's boots and they are excellent. I'm sure Brandle boots will be even better. Best of luck, guys!

@CosmicJhana444 22 күн бұрын

Beautiful!

@rockymtnstyle 7 ай бұрын

Cool stuff! Glad to see the growth from the company!

@0f556 6 ай бұрын

Weird move considering the quality of Nicks boots has been slipping lately.

@fullmetalroyal1216 7 ай бұрын

Just wish it wasn't over 1000 dollars

@travelfeet 7 ай бұрын

I like everything about it but that narrow vertical piece on the backstay. All a mater of taste of course. I am excited for the Nick's crew to be challenging themselves with this new line.

@SR-ob3wn 7 ай бұрын

I agree, that should be a bit wider for my taste.

@stitchdown 7 ай бұрын

A backstay with a bit more flavor and motion to it would be pretty cool…

@tony_r_pierce 7 ай бұрын

I was excited to see this new venture and wish the company well. Honestly, I was a bit shocked when I saw the price on the website -- and that's not for the upscale leather options they might offer. Looking forward to seeing some reviews by early adopters on KZfaq. Will be interesting to hear about lead times for these, too.

@SR-ob3wn 7 ай бұрын

The detailing on these is definitely a step above almost anything else I’ve seen, absolutely stunning. If they offered these in dainite or mini lug (leather just isn’t practical for me) minus the brass heel plate to reduce cost at around the $700 range I’d pull the trigger without hesitation. I just paid $550 for some White’s and $500 for some Truman’s, but I don’t think I’m ready to step up to $1k + - my wife would lose her mind.

@stitchdown 7 ай бұрын

@@SR-ob3wn Sane wives are important!

@186bingo 7 ай бұрын

At risk of getting stabbed by my wife if she saw this, I put to you fine gentlemen that "sane wives" is an oxymoron, an illusion, a myth, an unobtanium. @@stitchdown

@jgb0017 7 ай бұрын

Interesting development! The worlds of heritage and dress continue to converge.

@Wren6858 7 ай бұрын

Roseanvil is going to love this.

@xxflamezxx1able 7 ай бұрын

Beautiful boots but out of my budget. I get that they’re trying to compete with the Japanese boots but the last isn’t on par with the Japanese lasts. They’re still beautiful boots but I’d personally pay 700-800 at most. I also think from a marketing perspective, them using the Nicks name to generate awareness was fine short term but in the long run, I don’t see it as a good thing.

@stitchdown 7 ай бұрын

Interesting last thought here-would love to hear more? It’s really tough to launch a boot brand from scratch! And of course people would demand to know who is making it and their credentials, especially at this price point. So it’s kinda tricky even if they did want to keep them as more “separate” brands, yknow?

@christianjondahl7198 7 ай бұрын

I hope they made a whole new production facility as they have huge wait times for the products they currently sell.

@stitchdown 7 ай бұрын

Totally get where this sentiment is coming from but it’s worth remembering these are going to be incredibly low production so they won’t have THAT big of an impact -I’d bet 5 times more people order Nicks Boots each day than Brandle will max out making in a month.

@BB-gl7zt 7 ай бұрын

And here I am thinking the CEO's name was Nick

@Sovnarkom 4 ай бұрын

0:59 he said “hard on” 😅

@ronkolb1335 4 ай бұрын

I currently have 2 pairs of Nicks. Charley's and Urban loggers. This design doesn't want me to go out and buy it.

@marek9190 7 ай бұрын

Nick 's makes $1000 1000 mile boot

@berna97706 6 ай бұрын

So. You basically are saying the level of attention for a $500-$700 boot isn’t there. You didn’t sell me, in fact you turned me off 😢. I just received a pair of nicks and it looked like you slapped it together. No insignia on any of my 4 pairs, even after I requested it. Boooo

@planini 7 ай бұрын

Maybe this boot will convince Red Wing to bring the Beckman back to the western market

@Standoffmuffin 7 ай бұрын

I'll need to see a review before I'd consider.

@briansanchez1740 7 ай бұрын

Also, for that price they should just do toe plates instead of nails lol

@TrojanMars1 6 ай бұрын

Yet the back stays looked crooked ! 🤦🏽‍♂️

@CrispyFrenFry 7 ай бұрын

I’m really excited for this line but I see nothing dressy about this last and pattern. Dressy boots to me would be balmoral boots or wing tip brogue boots. These are just service boots with better finishing than Nick’s boots. The last seems sleek but I genuinely don’t like the two piece heel counter. I prefer 1 piece heel counters, especially for a starting price tag of $1000. All I can say, I’d rather get Vibergs or Alden’s for this price point.

@ericfallabel9201 7 ай бұрын

Absolutely agreed. I was really surprised to see that they didn't use closed lacing if they wanted a dress boot that's really different from what Nicks offers.

@usmnt4423 7 ай бұрын

Interesting to see where this line goes, but not for me at 1200 dollars. I’m sure the market is there for someone.

@JustinDoesTriathlon 7 ай бұрын

Too rich for my blood (and style) but that's a great looking boot.

@Shinyfilm 7 ай бұрын

Thanks! I hate it.

@albertvalenzuela9700 7 ай бұрын

I would jump at it if it had natural shell

@briansanchez1740 7 ай бұрын

Thing is there is already a year long wait time for Nick's boots. They can't handle the demand, so now they are introducing another type of boot? Weird..

@NoVaRedacted 7 ай бұрын

Year long wait? I’ve ordered over 5 pairs this year from them. Max I’ve waited is 7 months

@funionsflagons7844 7 ай бұрын

i constantly get emails for ready to ship orders

@johnswanson6790 Ай бұрын

Brass plate seems like a blingy add on. Most Nick’s,customerers will pass on bling. So they’re trying to attract a new demographic.

@lgroves336 7 ай бұрын

I think I will stay in the $700 range . more causal look.

@TheLazyTitan 7 ай бұрын

I was so freakin excited for this launch but man was it handled poorly. Being a huge fan of Nicks I was willing to pay the asking price for these, but I admit I think they will have trouble moving them overall at the current pricing.

@ericfallabel9201 7 ай бұрын

I agree - I was excited too, but super weird rollout. Still haven't seen a clear explanation of why the quality meets the price, especially when compared to Viberg

@rogerr.8507 6 ай бұрын

Nicks butchered my custom boots

@cameron357 7 ай бұрын

1,200 buck tho?

@michaeld2662 7 ай бұрын

$1,200 boots? Uh NO! Hard pass. Unless they have ‘Diamonds on the soles’. They’re nice and all but, too rich for my blood.

@DancingSpacePotato 7 ай бұрын

And not even comparable to similarly priced entry level RTW boots from Northampton

@thomashardy1851 5 ай бұрын

They look like garbage, I'd rather spend $800 on Viberg's which are beautiful than ever buy a $1200 brandle that looks like it was designed by someone who had only ever heard of what a dress boot looks like but had never seen one.

@TheKn31 7 ай бұрын

No disrespect to nicks, but this boot “jumps the shark” in my opinion. there’s no point to this design other than for nicks to charge boot nerds a lot of money; no one else will buy it. The brass plate in the back is just a cringey gimmick.

@holimoli8802 7 ай бұрын

that is exactly why, and "formality" is comoletely made up by everyone

@junkman226 7 ай бұрын

Some people like aesthetics and I don’t think that’s a problem

@robertvigil5480 7 ай бұрын

1.) nicks has people that want to put in the extra time and extra effort to make the best looking and best made boots 2.) the boots are made at such a high quality and are made with a different last so it not just for nicks nerds if anything is not for the average nick buyer at all 3.) if you think it’s a lot of money then the boots aren’t for you. There are plenty of other brands that people buy crazy expensive garbage from. 4.) the brass plate is badass and if you could get it from somewhere else you would and so would everyone else. You’re just mad you didn’t think of it first

@TheKn31 7 ай бұрын

@@junkman226 I totally agree. Look, we all know that most of the people buying Nicks, Whites, Vibergs, etc these days are not loggers, firefighters, or other people who need these boots for work. Most of these heritage PNW bootmakers have expanded in recent years primarily through their "fashion" lines -- I'd wager that many Viberg consumers for example don't know them as anything other than a fashion brand -- and I'm fine with that. But if Nicks wants to play the fashion game by making a pure fashion boot that is 50% more expensive than its peers, and containing useless gimmickry, I'd say that they're going about it the wrong way. Fashion is trend-driven and therefore fickle. Expensive fashion lives at the cutting edge of fickle. As I say, I mean no disrespect to NIcks, and I acknowledge they make good boots, but I'll eat my words if this new Nicks line survives.

@QueerdoLoc 7 ай бұрын

That brass plate is a sign of gay pride 🌈🌈👨🏻‍❤️‍👨🏻🏳️‍⚧️⚧️😘🌶️💄🚀🍆

@JohnnyTaxonomy 7 ай бұрын

If this is anywhere close to the current Brandle price of $1,200.00, it is outrageously overpriced. 👎

@thomashardy1851 5 ай бұрын

The ugliest boots ever to be sold for that price.

@russellwalker3837 6 ай бұрын

i guess they haven't heard we're currently in a recession. but then again, we do live in america. where the rich and poor get richer, and the middle class gets screwed.