Jared Spool asks whether organisations can really afford the cost of bad UX, shares some practical methods for increasing design literacy and even does a magic trick!
This episode includes:
⭐ What is the UX tipping point and how do we get there?
⭐ How do we make a strong business case for investing in UX?
⭐ What is immersive exposure and why is it critical for building design capability?
⭐ What is the magic daily question that you ask your UX design students?
⭐ What does a great industry ready UX graduate look like?
#UX #UXDesign #DesignLeadership #ProductDesign #EnterpriseDesign
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Who is Jared Spool?
Jared is Co-CEO and Maker for Awesomeness at Center Centre, the user experience design school that he co-founded in 2012 and through which he is helping to create the next generation of industry-ready user experience designers.
In 1988, Jared founded User Interface Engineering (often referred to in UIE), a UX consultancy that for nearly 28 years conducted primary research, on how to create great user experiences through delightful products and services.
Jared is a regular blogger, media-commentator, and the author of the formative book, Web Site Usability: A Designer’s Guide. He is often referred to as one of the most effective and knowledgeable communicators on the subject of UX.
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Find Jared here:
LinkedIn: / jmspool
Website: www.uie.com/
Twitter: / jmspool
Center Centre:
Website: centercentre.com/
Blog: www.centercent...
Jared’s books:
📗 Web Site Usability: A Designer's Guide -
amzn.to/3vLZWHU
📕 Web Anatomy: Interaction Design Frameworks That Work -
amzn.to/34IaFak
📘 User-Centered Web Site Development: A Human-Computer Interaction Approach -
amzn.to/2TtGUHU
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00:00 Start
00:19 Jared’s introduction
02:56 What is something that not many people know about you?
04:25 Jared performs an illusion (not a magic trick!) 🪄
05:16 How did you help your son to become a professional magician?
09:39 What did you design that almost all of us have used in our daily lives?
14:53 What is the UX tipping point and how do we get our organisations there?
17:58 How do we get our UX ducks in a row and achieve the UX tipping point?
19:43 How do we help people to be come fluent in design thinking?
24:04 What is a more effective way of increasing design maturity other than process?
32:20 What is immersive exposure and why is it critical for building design capability?
34:15 How do we make a strong business case for investing in UX?
36:43 What do you say when UX and UX research is seen as being too expensive?
38:35 How can risk adverse organisations better respond to disruption?
44:40 What can design leaders in risk adverse bureaucracies do to better affect change?
48:28 Why was President Barack Obama so interested in government delivering better UX?
55:01 What does a great industry ready UX graduate look like?
01:00:28 What is the magic daily question that you ask your UX design students?
01:03:24 What does the culture of continuous learning look like at Center Centre?
01:06:09 What’s the state of the UX job market for entry level positions?
01:10:21 How can recent UX graduates increase their chances of landing a job?
01:14:51 What is your greatest hope for the emerging generation of designers?
01:16:13 Jared’s call to action to eliminate inequity in technology and design
01:19:34 Closing out the show - Thanks, Jared!
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Related resources:
🎥 Magic Camp (documentary) -
www.imdb.com/t...
⌨️ LK201 Keyboard -
en.wikipedia.o...
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Hosted by Brendan Jarvis:
LinkedIn: / brendanjarvis
Website: thespaceinbetw...
Twitter: / brendanjarvis