I read this with the twins voice 😂

I wouldn't spend that much time talking about that other dealership. Shirt and sweet like Andy did it

What dealership you work for I use to work for Honda in chattanooga

@@theeverydayangler Hondas as well in California.

This is exactly what I do! Right from the meet and greet! Sit them down, if they are a new prospect I always start “Well please allow me to explain how our dealership does things. We are 100% transparent and we give you the best deal right out of the gate with no need to negotiate and haggle. You see it’s 2024 and we are in a totally new era! We use extremely accurate technology to find cars on the market, and our technology then generates a price for that vehicle below fair market value to ensure our clients always get the best price. We Make it so much easier and pain free for you when you do business with us. We are also highest in all the important areas like quality, value, and service… all the things that are important to you. My job today is to give you world class customer service and serve you in the highest honors.

I love this

Thats pretty good man 💯👍

Here’s a good tip, don’t mention price, you are shooting yourself in the foot, because the customer then begins to think about price, price should never be discussed before negotiating, welcome the customer, then talk to them and get to know them, after you do that you earn the right to ask them questions about what they are trying to accomplish, although don’t pre qualify the customer or you are gonna piss off an 800 credit score customer by asking what’s your credit, because then the customer is like damn credit = interest rate and that’s all they think about, if the customer asks your best price tell them I don’t know, or point to the window sticker of the vehicle, but don’t talk about it, because then you give them enough information they need to go shop at another lot to see if someone will give $500 more than you or something silly, stay off price, you are only hurting your commissions, in addition focus on giving them the best damn experience you can and show value, value is always greater than price, you want value/price vs price/ value, the question is do you want to close 2% of customers of 25% of customers, that is how strong staying off price is, salesman only mention price out of fear before the negotiation, here’s what you do you ask your trial close when you get back from the test drive, go inside and then talk about what the customer liked about the vehicle and reaffirm that they are happy with it, and then bring out a payment sheet, show them their options, and then shut up, the next step is listen to what they say, acknowledge it to them, and then ask how they got there, and then dig to find out? And then overcome the objections only once you have the full details! Hope this helps you brother, not trying to be mean, just don’t want to see you work 100 customers and sell 2 cars when you could have sold 25 or 50

@bradenfoor8536 what value can a sales person give to a customer?

The thing is anyone can sell once you learn. Thats why hes at the training

I’ve seen him praise people who do a good job

Haha - no doubt he holds people to a super high standard (like any great coach). But I’ve seen him celebrate dudes before too and his whole team throws them in the air! 😂

Dude are you high? The first dude wasn't looking at Andy, had no movement in his body, and his voice volume was timid and almost didn't want to be heard. Second dude gave a dogshit question that let the prospect take control of the deal. Andy BETTER shut both of them down.

right or they'll think its a good close, sometimes u have to go hard on people to get them to understand how much its affecting them. he would lose a lot of sales with that approach to the question@@artham94

I understand your genesis, and even if it was true you're not seeing the full picture. If you watched the whole video, you would remember that Andy said, "Even if I didn't close them I'd still believe I'm a master closer" (I'm paraphrasing). And he continues to say that he would learn from his experiences. And that's it. Even once we reach the top, we have to continuously reach for higher. And being a leader is pushing your people to newer heights that even they didn't know was possible. You're stuck on the part where you think Andy is deprecating, but in reality he is teaching more than just the lesson at hand.

Thats not what he’s teaching nor is that transparent with the customer since they can look online. He’s teaching the no bs, perfect close without changing prices or haggling

That’s intellectually dishonest. Thats why people hate care salesman. Don’t try to finess people

Meanwhile people overpay for clothes by 300% and don't bat an eye.

I have been there Absolutely people just blurt out words, and get scared and mention price before the customer, why would I mention price before I build value. Why would I not build enough rapport with the customer to earn their business? The average salesman: Mentions price early on Builds some rapport but then changes into a robot 🤖 Does not know shit about their product Does a poor demonstration Talks the whole time on the test drive explaining features that should have been demonstrated before they left Find out they are on the wrong vehicle because they didn’t ask the customer any questions Switches to the right vehicle Then the customer probably wants to leave at this point but is pushed into doing another test drive The customer finishes the test drive The salesman tells the customer about how bad the competition is for the 1 millionth time since they don’t know how to build value in their own product The customer goes inside to negotiate and is gonna low ball the salesman since he doesn’t like him The salesman is gonna go to his manager, his manager is gonna come out and apologize the salesman hasn’t built a relationship, and then the manager is gonna talk to the customer vs talk about price, the customer is gonna like the manager, but still the salesman is gonna get a mini or a low commission deal because they already messed up the negotiation from the start The salesman then goes into a huddle after the deal and complains that he made nothing, and talks about wanting to quit because the dealership doesn’t pay enough

I told him years ago 😂

Service close is my favorite

Not when you’re selling a vehicle!

Dealerships do use the same software. It’s called VAuto.