CHANNEL 4 2023 IDENTS | The Ident Review

Рет қаралды 12,861

Жыл бұрын

Episode 118
This time on THE IDENT REVIEW, we'll be switching over to CHANNEL 4 to take a look at the 25 new sequences that have appeared as part of the channel's 2023 rebrand! Lots to look at, lots to get through, all packed with great variety and intrigue! Let's get going!
The Ident Review began in May 2018 and since has spawned over 100 episodes and even a spin-off show, the Ident Review Extra! It remains a firm AMTV favourite to this day!
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#channel4 #idents #2023

Пікірлер: 68

@lewisclark1122 Жыл бұрын

The Channel 4 app now launches with the classic spinning blocks. Brilliant! Really tickles my nostalgia gland, that.

@estherastudillo8647 Жыл бұрын

Heh, callbacks.

@ManF3 Жыл бұрын

These may likely be the best idents from Channel Four (along with the 1982 idents) and the best television idents ever (along with the 1991 BBC Two idents), since they put a lot of great work into these idents and the result looked fantastic. The concept is also something that no other British TV network like the BBC has ever done before.

@londonbuses8191 10 ай бұрын

I don't think anyone has mentioned this but the ritual represented in Ident 1 is, I believe, from Zoroastrianism. Fun fact: That's also the religion Freddie Mercury followed as part of his roots :)

@fusionsub Жыл бұрын

Loved your use of the IBA Electronic Test Pattern to split apart each individual part of the sequence

@lewisclark1122 Жыл бұрын

@2:32 - they are crying because they are trapped inside a box of crisps Duh.

@MoeGadvelo Жыл бұрын

The box of crisps is the first portal...

@zordorfe 10 ай бұрын

@@MoeGadvelo its sarcasm lol

@MoeGadvelo 10 ай бұрын

@@zordorfe imma report then

@BrandonGiesing 8 ай бұрын

Best part of the Elephant one is the kinda dual meaning, not only the literal elephant in the room to address but just the fact there's no 4 logo makes you question if someone will bring up metaphorical elephant of "why is there no 4 logo here"

@Ese96Agoaye Жыл бұрын

Just realised you can see the logo (although rather abstract) at 8:24. The elephant part reminds me of the 2012 Nike advert. The part when Gerard Pique and Andres Iniesta see a ball coming through, and they follow. I pointed out 17:00 looks like ITVs Rugby World Cup intro from 2011. 21:00 looks like Robbie Williams.

@davebirch1976 Жыл бұрын

I spotted the channel 4 logo in the fan heater one, 8:24 the black metal bit on the heater and the shadows.

@Ese96Agoaye Жыл бұрын

You can just about spot it again at the elephant ident. (Look closely at the back).

@davebirch1976 Жыл бұрын

@@Ese96Agoaye yeah I commented about that too, the two people stood the right of the elephant appear to be making the 4 logo

@everythingeverything8627 2 ай бұрын

Which two people? I’m wracking my brains trying to see it

@j43b Жыл бұрын

These are some of the best idents I've ever seen, and a great rebrand for Channel 4. Imagine if these were 25 different full length idents though. That would be a treat.

@elektra81516 2 ай бұрын

20:16, It's a human heart or scan of the human body/vascular system. The text "Acc V Spot Magn Det WD" and the text after it is the read out from an electron microscope.The rest of the information is about the voltage and focus of the microscope among other things. Actually though what I really love, is how the one directly previous has a muffled thumping kick from the music in the club and then transitions into the one of the scan where the kick is a human heart beat. So clever!

@RebeccaPhythian 11 ай бұрын

That first ident that was like an animation in the convenience store, I loved. I also liked the 4 in flames - really powerful ❤

@Sheffield_Steve 11 ай бұрын

I immediately thought about the Pickled Pigeon crisps in the shop in the "Identity" ident related to the pigeons that got crushed on the 4 logo on the old idents. 🤔

@Stary-BFBD 10 ай бұрын

The brand must be cat food

@Stary-BFBD 10 ай бұрын

The purple one

@KRPTV Жыл бұрын

I really like these, they're quite mesmerising, a massive improvement from the giant silver robot, I was never overly keen on that one mainly because of the lack of colour, but these new idents have plenty colour and they also show the logo in it's full form for the first time since the 2004-2015 look.🙂

@agentcairney1802 Жыл бұрын

You forgot to mention the tune played at the first part of release was the four score

@diaquallo Жыл бұрын

Why do i feel like stepping into a world of fours? Edit: I wonder....when I make ident review on every ident from Brazil like rede globo, bandeirantes, rede tv, etc. I'll need some research in order to find out what makes it so remarkable.

@jonkasonic Жыл бұрын

7:24 the 4 in the fan one can be found if you look left of the fan at the back. It's made up of the black bit of the fan at the back and the shadow on the wall

@jonkasonic Жыл бұрын

7:52 you can see it in the paused image where you mention the industrial fan heater sign

@davebirch1976 Жыл бұрын

The elephant one, the two people to the right of the elephant appear to be sort of making the 4 logo

@MostlyLoveOfMusic Жыл бұрын

Some better than others, but Channel 4 are the masters of the ident

@peteb81 Жыл бұрын

I like the infinite loop style of these idents, that’s the aspect I like the best of this group. The sequence with the video tape effect is my favourite but switching to a 4:3 aspect ratio would have been perfect. As the camera passes through the square section of the 4 logo would’ve mead the transitions easy to do, I think they dropped the ball there.

@alexmacleod3728 Жыл бұрын

Best Idents I've seen on TV since the BBC2 idents from 1991 (Aye, i'm that old)

@louisbowles7531 Жыл бұрын

I think in the train one the men are representing how the government are controlling how expensive travel has become here/how there's a lot of uncomfort in that area

@rogerdarthwell5393 Жыл бұрын

Oh yes! I love The Ident Review, awesome episode Adam!

@Stary-BFBD 10 ай бұрын

I like how in 2:07 and more have the first open of channel 4 to have e cutoff prevention

@agamer2024. 10 ай бұрын

Ngl Channel 4 has the most creative idents that a uk free to air channel has seen and its always been that way in my opinion

@adultmoshifan87 Жыл бұрын

If Channel 4 were to launch a kids channel and hire me to design the idents, one of them would portray a cartoon ninja throwing 4 shurikens, slowed down briefly to show them in a formation styled after one of the Circles idents, another would portray a 7-9 year old girl playing an electric guitar playing what starts as a typical rock tune but soon transitions into a rock rendition of the 1992 Channel 4 tune!

@S989TVE Жыл бұрын

9:17: I recalled seeing one of the BT KX phonebox in the behind the scenes video.

@jonkasonic Жыл бұрын

@19:08 in the release section, looks also like the woman by the logo is about to release her stomach contents

@markreynolds8275 Жыл бұрын

I've always liked channel 4 more than other broadcasters. I love how channel four have never been afraid to be different being contravercial in what it broadcasts. This is the broadcaster I truly grew up with as it started broadcasting 2nd Nov 1982 I was only 10 yrs old. Ilove these new Idents alot of thought went into these and in my honest opinion are the best on terrestrial tv today. Thanks for sharing with us Adam. I love your channel been subscribed for awhile now. I loved the new sky kids idents u shared.❤

@jonkasonic Жыл бұрын

20:13 ultrasound, maybe a 4 inside a womb?

@vincentwhitehead 5 ай бұрын

One of the sequences includes a zoroastrian fire ritual

@philipmurphy2 Жыл бұрын

Great idents by Channel 4.

@Redrally Жыл бұрын

I love the Idents, but am with you - I have no idea what the pulsing organism in monochrome is meant to represent 😕

@Sophiebryson510 Жыл бұрын

The first ones were the best

@beeniemen 10 ай бұрын

Uk has the best creativity

@HerrChew Жыл бұрын

Is it a stretch to think the globe and industrial fan heater is a reference to climate change, with the child watching happen, looking at her future?

@salem_meow7137 3 ай бұрын

I do like these idents, but I’m definitely going to miss the giant from the last set

@caseyf14483 Жыл бұрын

Channel 4 also reworked their F1 ident

@mathieuleader8601 Жыл бұрын

love the return to the original blocky 4 shape for the design of the channel ident

@S989TVE Жыл бұрын

In my opinion, I like the 1999 "Lines" era better.

@matthewpayton Жыл бұрын

Great I dents

@NicolasPetrosLanning Жыл бұрын

Why do you write "idents" like that?

@tonydixon8546 Жыл бұрын

You'll find the "often done" route is definitely the other way round these days...

@thatgurkangurk Жыл бұрын

52 seconds since uplaod

@juniorgordon5416 11 ай бұрын

A New Channel 4 2023 Ident Rebrand is AI

@Iwtele 2 ай бұрын

I liked the ident but the third one on the first one i think is about some religion about islam i assume to see but a bit fast but i think id that

@sosban Жыл бұрын

I really dislike the interruption at the end of the clips. Just feels out of place and ruins the flow of the video.

@AdamMartyn Жыл бұрын

Had no choice! Originally tried to upload without them and the video got blocked for copyright!

@sosban Жыл бұрын

Ah that's a shame, love the content btw. A light filter over the top could help possibly, or a light hue and contrast change.

@estherastudillo8647 Жыл бұрын

@@sosbanKZfaq. Guidelines.

@lukemccorkell6533 11 ай бұрын

@@AdamMartynHey Adam Could You Please Upload New UK 2023 Rebranded Nickelodeon Idents & Bumpers Tomorrow Night?

@thelothianbuseshub 11 ай бұрын

@@AdamMartynAdam Martyn Video idea/request FIREMAN SAM'S BIG MOVIE? The Lothian Buses Hub's Fireman Sam film is underway. Also. Do you like my new profile featuring Fireman Sam and Quoodles